61 2008 Spring/Summer Show (Part I)
"I didn't see Sallyhe. Park Wenhui asked Fu Zhan, "She didn't come?" โ
"I think she should have her own reasons," Fu David's answer was as smooth as ever, and he chuckled when Mandy gave him a blank look, "Although there is no closing show in Fashion Week, the closing ceremony still has to be held, otherwise how should the award be awarded? Since she won the organizing committee award, of course she should attend." โ
"Oh. Mandy suddenly realized, she took out the PDA to confirm the schedule, and looked around at the guests who were gradually seated in front of the catwalk, there were so many familiar faces, "It seems that the closing ceremony will be very deserted, and most people here can't make it." โ
If according to the original arrangement, after the closing show, there is the closing ceremony, and the time is only about 5 minutes apart, three stops, and counting the walking time, most of the guests have to choose between the two, and she has already seen and recognized Designer Zheng and the editor of "Voyage...... Several famous editors of the Chinese version should have appeared, but they didn't see the editor-in-chief, but there are also a few familiar celebrity faces, and even Park Wenhui has a vague impression, with the first solo show of emerging designers, this guest lineup can be called luxurious.
"If her brand is so attractive, how can she be kicked out of Fashion Week?" she told David.
David smiled and spread his hands, "This is China, Mandy." โ
Even the actresses of the international film festival can be there, and the reporter interview area is also very lively, and the formation can catch up with the luxury press conference, and the network background of [Yun] is probably not much worse than [], how can it fail to the point of being driven out of fashion week by the latter? This condition and conclusion are so contradictory that they cannot be explained by 'this is China', Mandy is not satisfied, she said with a little sarcasm, "It's the same everywhere in the world, my dear." โ
Obviously, David was a little absent-minded, he only focused about 50% of his attention on the conversation, and the rest of his mind was spent looking east and west, observing the details of the venue layout, and did not notice Mandy's bitterness, after a few seconds, he came back to his senses and smiled slightly, "It's because it was kicked out of fashion week, and its attraction has also increased, isn't it? The fashion industry always likes drama, chases drama, and her attraction will also increase, I think, you are the best example- Guess if 80% of the guests in the venue are talking about it being kicked out? โ
Mandy was not angry at his hidden ridicule, she admitted that David had a point, the story will make the brand more attractive, especially in the fashion circle where everyone gossips and gossip is flying all over the sky, everyone's appetite has long been hung up by this wave of twists and turns of the show time: The rumors of [] driving away [Yun] are so popular, and they sound very convincing, after all, the notice of [Yun] is also a big "The organizing committee suddenly notified that the original closing show was canceled for some specific reason" This kind of talk is put on the table, which is tantamount to openly tearing up the face with the organizing committee, of course, for most people, in the end, it is only this show that has anything to do with them, but how many people can only care about what they should care about?
Mandy is very pragmatic, she can't herself, this wave of twists and turns of the show invitation, did not bore her, but increased her expectations for the show, a large part of which is that she hopes to hear a little behind-the-scenes story on the scene.
In that sense, perhaps it was her enemies who made her. "Both shows have increased their selling point โ and of course, they've added to the gunpowder flavor, and now everybody is comparing the two shows, David, who do you think will win?"
"You've come in and sat down, what do you think?" asked David rhetoricallyโMandy noticed that his emotions weren't too high today, and he answered questions significantly more often than before.
"Maybe in terms of preparation time, he has a better chance of winning, but the show didn't start, and it's too early for any conclusions," she said, snooping, appreciatively realizing that the use of fragrances, pine notes, and androgynous styles in the hall well emphasized the brand's temperament, a detail that [] didn't do, even though she had more time to prepare, and, no doubt, more money. "But so far, [Rhyme] has been surprising enough. โ
"You mean?"
"The overall sense of control. Mandy does not shy away from his appreciation of [rhyme], "High-end brands are high-end in the details." โ
Indeed, of course, for fashion buyers, sales figures are always the deciding factor, but brand positioning is just as important โ It's not that every brand has to do high-end, low-end brands make the fashion show too cold is a failure, but a fashion show is indeed a touchstone, whether the designer has a strong control over the brand atmosphere, whether the aesthetics can be consistent, whether the details of the design are thoughtful, whether the brand management personnel have enough execution, these will be fully revealed in the fashion show, and will also correspond to the counter in the future. From the moment professionals walk through the doors of the venue, they will notice the lighting, visitor guidance, and human details, and whether there are any dramatic details in the corners where the eyes can fall? In principle, the places you see are all part of the show, do they reflect the brand's aesthetic? Are they over-designed, and the noise makes the whole show too exaggerated and impetuous? Is the designer's style changing too quickly, jumping too much between this season and the previous season, and there is no connection between each other?
Of course, if you are Gucci or Armani, then all the flaws are just someone else's fault, they can't appreciate your beauty, but for the new brand, the industry is so harsh, changing too much is divided, but is it too conservative to maintain the tone? Repeat yourself, Jiang Lang is talented? In the first row, all eyes are indifferent, all the audience is picky bitch, only every detail is flawless, can conquer these villains, this perfection, including on and off the stage, is not only related to clothes.
So far, [rhyme] to Mandy feel very good, they have a first-class show director, from the photo area to the venue, all the way to the guidance and decoration are appropriate, reuse the practice of 3D decorative paintings, this is the old trick used in Shanghai Fashion Week, it is the second time, but the first time on the show, considering the tight exhibition time can also be understood - the most important thing is to present a beautiful effect, who provided the draft? 3D sense is strong, DY came to hear a lot of people amazed, but she noticed the continuity of the lighting, the spotlight is weakening all the way, so all the way into the hall, the eyes are quite comfortable, it is easy to overturn to the dim light in the hall, the fragrance of the road is also getting stronger, plus the logo stand on both sides of the display board is constantly repeated, this fashion show, in fact, has started from the photo area.
Just like Mandy just said, the style is reflected in the details, in such a tight time, such details have been noticed, her expectations and evaluation of this show will naturally be inadvertently raised, [] unexpectedly lose for a while, her show starts from the hall, and at the moment when the lights are turned on, although the impact is strong, it is a stimulus to the eyes, easy to cause physiological discomfort, a small gap, reflecting the designer's entire taste.
"This show is not very fair to HE. Mandy couldn't help muttering, "This is obviously two designers at different stages, and they shouldn't be compared, she has aesthetics, but she just needs to be sharpened, and bad reviews and ridicule at this time may ruin a talented designer." โ
David just smiled politely, and then said after a while, "But this is the fashion world, Mandy, and if she can't get used to the cruelty, she can choose not to play, or, take a step back, and don't compare herself to her over-the-top opponents." Lack of correct self-knowledge is a kind of stupidity, and stupidity is the greatest evil. โ
His voice was cold, not much warmth, and he couldn't hear a little protection and sympathy, in stark contrast to the warmth of []'s post-show when he congratulated the designer, Mandy raised an eyebrow, she didn't fail to see David's side, but as always, she was still a little uncomfortable when he said this.
"But Yun's preparation time is still too little," she said, "and the show is only once, no matter how many reasons, I hope there will be no flaws." โ
David didn't answer, as the music grew stronger and the lights became weaker, the LCD that was originally just a rainy night scene lit up, and in the ethereal music, the camera was raised, chasing the sky up, passing over the dark clouds full of raindrops, and entering a deep blue night sky on the clouds: under a bright moon, the sea of dark clouds rolled and rolled, reflecting the bright colors, and the boundary between black and white seemed to be constantly chasing and transforming, [rhyme] The logo was presented in the middle of the month, and then the LCD dimmed, in a sigh of admiration and applause, the lights changed, and the small spotlights on the original stage dimmed one by one: the dots sprinkled by the lights twisted and changed, and gradually merged at the end of the catwalk, playing a ......
There was a slight commotion at the scene, and David moved, but Mandy didn't notice his unusual mood, she was slightly surprised, and then rarely took the initiative to applaud softly, "-that'sne-"
The show has gone a lot, and all elements have been reused, the most rare thing is not 'perfect', but 'fresh', there is a saying that is used badly in the reality show "The Pride of the Bridge", but "I have never seen any similar design", is the highest comment in the fashion circle, the show is the same, using the reflection concept of the Versailles Hall of Mirrors, not bad, there has been no big show in the last five years, let's not count plagiarism, but similar designs are definitely there, and there are many, gorgeous does not equal freshness. But the image in front of me is absolutely fresh: the light and shadow are turned into two walls, the shadow is brick, the glowing vertical and horizontal lattice is like a little moss on the brick surface, slowly dimming again, the light turns into a faint spot of light behind the wall, like daylight in a deep alley, and the entrance of the catwalk is framed by a thin light door frame, as if it is an unopened door, and the light shines through the crack in the door. This image is concise and full of poetry in expression, it is a common image in life, which can evoke empathy, but it is indeed not seen on the runway, at least not in Mandy's memory, this innovation seems small, but it is absolutely ' for the fashion circle, worthy of interesting applause and discussion.
"Tasteful taste. I don't know who is speaking in English, falling into her ears, Mandy can't help but agree, this taste is sharp, cold and elegant, and the brand image of [rhyme] is in line.
"Pleasantly surprised. She whispered, but the sound was drowned out by the sound of a squeaky door being slammed - the light suddenly poured out from behind the 'door', as if someone had pushed it away, and a tall figure appeared in the aperture - the applause unexpectedly rang out with this unexpected change, and the figure of the model gradually became clear in the applause, the door was closed, and the chasing light hit her from weak to strong, Du Wenwen's familiar face appeared in front of the audience, and her long black dress also appeared.
The leather shines in the light, like a black dragon entrenched on her shoulders, rotating and winding, wrapped in elegant and moving curves, her long hair is curled into a loose bun, broken hair hangs down, the single eyelid is not treated, and the upper lift turns into Danfeng eyes, the makeup is not thick, but the momentum is still sharp, the skirt swayed out of a wavy arc when walking, rolling forward, the makeup and hair are light, The sharpness of the steps and the momentum of the black skirt itself are in stark contrast in the blending, this skirt is very beautiful, with the body, but the spirit is more than that, the hardness of the leather, the bright red contained in the skirt, stepping on the bloody temperament of the war skirt in her heels, Du Wenwen walked hard every step, with the momentum of breaking through the threshold just now, moving forward, taking everyone's breath at this moment.
"Wow-" The applause rang out again, and Mandy also joined the applause with satisfaction: opening with a black dress is actually quite risky, after all, the black dress is too flooded, it has become a basic model, and it is no longer valuable, but [rhyme] is well controlled, the right model, the right lighting and artistic conception, so that it ignites the brand's rigid temperament. As for the handiwork comparable to haute couture, the combination of leather and velvet skills, it is not a surprise to her, this series is the concept design of [Yun] in Shanghai Fashion Week, as the first show, showing the designer's previous achievements are quite normal, from the perspective of the layout, the series released by [Yun] should be based on the timeline, and finally launch the new style of the season.
"This series is ......" she thought for a moment, and was surprised to find that there were still memories a few months later, "fire in the night...... Very good, the opening is extraordinary, and people are looking forward to her new design......"
The corners of her mouth lifted, leaned forward, and adjusted her posture: this is the moment she particularly likes her work, a stunning show, a potential newcomer, and a new design that people look forward to. - Yes, the album is very good, more time-saving, there is enough information to make a judgment in a hurry, but the charm of fashion is always in the show, the information of a piece of clothing, the story behind it, should always be in the spotlight, by the perfect ** bearer. The best way to display a new dress is never a carefully selected hard photo, but such an all-round artistic enjoyment, a high-grade clothing show everywhere-
When the skirt is raised, this enjoyment is no less than a classic movie, and she is enjoying the heart-pounding sense of anticipation, a sense of appropriateness that everything is in its place: no longer the aggrieved display in the noisy exhibition area, this time with the right stage, she can look forward to it in the dark, guessing - this season, the new design of [Rhyme], what kind of feeling will it be?
"Holycrap......" Someone whispered beside her, and Mandy couldn't help but smile and wink: Ah, for those who are seeing this set for the first time, it must be a completely different experience right now...... 166 Reading Network