Chapter 793: Added Value

The data calculated by Hu Yan is not accurate, he doesn't know that Lin Zixuan invested in Penguin Company, and besides, once Haomeng Company is listed, Lin Zixuan's wealth will double. Pen Fun Pavilion wWw. biquge。 info

This is the reason why the rich ranking is being questioned, and the accuracy of the survey is insufficient.

Hu's team of only four people did not have the capacity and resources to conduct a comprehensive survey, which is something that only the National Bureau of Statistics could do, so the list was not recognized by the official media.

At present, it seems that the rich list is more of a gimmick, and the symbolism is greater than the actual meaning.

According to estimates, Lin Zixuan and Mu Shanshan can probably rank around eighty-five on this year's rich list.

Forbes magazine began to compile the American Rich List in 1982, and this list has a lot of influence in the United States.

However, Americans look at the rich list differently than Chinese.

"The Chinese people's interest in the rich list is very enthusiastic, far beyond what I originally imagined, and of course it gives me a lot of motivation to continue this thing, and in the United States or elsewhere, there are such rich lists, but the Chinese people have different reactions. Hu Yan recounted.

"What's the difference?" Lin Zixuan asked.

"The reaction of the Chinese people is more focused on the wealth figures themselves, such as who is the number one this year and how much the wealth of the first place has increased, which is of course a very normal reaction. But in the United States, people don't seem to care about whose specific wealth is, but more about who has done something this year, what new industries they have chosen, and whether their choices have a guiding effect on themselves. Hu Yan replied, "What I want to do is not a number game about money, but to tell the story behind money." ”

This is Hu Yan's cleverness, or the concept of borrowing from the list of foreign riches.

The rich ranking is a numbers game, people see a huge amount of wealth, but how does the wealth come about, some people feel that there is no treachery, and they must have become rich through abduction.

There are also people who pay attention to the industries that these rich people are engaged in, the experience of getting rich, and thus choose the path they strive for.

How to look at the rich list, there are various angles and different interpretations.

Hu Yan wants to make this list have greater added value, become a trend and symbol, and even a tool to analyze the trend of China's economic development, and he needs to make the rich list important.

In this way, it can attract the attention of the mainstream media and become a vane of China's economic industry.

2002 was a difficult year for Hu, with China's tax authorities striking hard, the disappearance of the wealthy, and the media and the public receiving skepticism, as well as threats and intimidation.

He wants to open up the situation and sell his point of view.

In his opinion, Lin Zixuan has such a publicity channel, and he belongs to the rich class, which is easy to resonate.

"Of course, this difference has to do with the fact that when Chinese people become more familiar with these rich people and are no longer full of mystery about these rich people, they will be more concerned about the stories behind the rich people, and what kind of significance what they have done in this year for the whole country, and whether it can truly represent the overall economic trend of the country. Hu Yan continued.

I have to say that Hu Yan's expression ability is very strong, and the role of the list is infinitely magnified.

"Moreover, for the rich, it is not all bad, there are also conveniences. In the United States, it is quite a proud thing to be on a similar list, which can bring many benefits to the people on the list, such as fame, such as loan credit, and even the rich people on the cover can avoid the trouble of arriving at the airport without a passport with a cover photo. "In other words, the rich people in the United States are very willing to be on this list." ”

Lin Zixuan believes that the wealthy in the United States do not mind disclosing their assets.

They have to take the initiative to file and pay taxes to the IRS every year for their wealth gains, their houses have to pay real estate taxes, their stock income, salary income have to pay personal income tax, and the amount of their securities assets and real estate is basically clear at a glance.

These assets are not difficult to find, and it is difficult to hide them.

Chinese people have the habit of hiding wealth, and they are reluctant to make a noise when they have money, and in addition, China does not have a complete personal asset statistics system and tax inspection system, so it is extremely difficult to count personal wealth.

This is one of the reasons for tax evasion by the wealthy.

At the end of the day, it's a difference between two different cultures and systems.

"Recently we launched a book on the rankings, which is an interview with the 'quality of wealth' of the rich. In the book, I deliberately omitted the rankings and assets of the rich, and emphasized their backgrounds, their stories, the turning points in their careers, and the qualities that made them wealthy, which are what we should really care about. Hu Yan reiterated.

Hu Yan has repeatedly emphasized the significance of the existence of the rich list and the stories behind the rich people.

When the combination of cold wealth figures and inspiring entrepreneurial stories gives the rich list a deeper connotation and conveys a positive wealth value.

"I want to let you know that there are now a group of such elites in China, they have grasped the opportunities given to them by the times, they are leading the development of the private economy, which industries they are gathered in, and who has how many names and how many assets this year is not so important. Hu Yan concluded, "In a sense, this is a writing of China's private economy, and looking back many years later, it can more truly record the trajectory of China's economic development." ”

Wealth quality and wealth heroes are the focus of Hu Yan's sales.

The quality of wealth refers to the story behind wealth, and the wealth heroes refer to the rich people who are leading in economic development.

This is the concept of the foreign rich list, and it is also the reason why this type of list has been prosperous for a long time.

Wealth represents success, and the stories of successful people are like a banner that inspires latecomers to chase wealth, which sounds so exciting.

Lin Zixuan is not a person who likes to be excited, and Hu Yan's rhetoric has little impact on him.

In the domestic rich circle, keeping a low profile is the mainstream, no matter how the media hype, most of the rich have little interest in this list, and doing their own business is fundamental.

Lin Zixuan and Hu Yan met because of the particularity of Good Dream Company.

Good Dream is not a manufacturing enterprise, it belongs to the entertainment industry and needs a certain amount of publicity, especially overseas.

Forbes magazine has a lot of international popularity, it produces the world's and the United States' rich list every year, and Lin Zixuan values the global influence of this business magazine.

He had no intention of helping Hu Yan open up official channels, and only agreed to let Hu Yan be a guest in "Shanshan Interview" to explain his views on wealth.