The ripening of watermelons in 'Xiaojia Farm' has attracted many merchants, all of whom are from the product coverage area of the Jinghu system.

After all, only those who have truly tasted Ginkgo delicacies and witnessed the popularity of Kumho products in the market will take the initiative to come to Ginkgo Village to seek cooperation. According to past experience, as long as you can cooperate with the Xiao family, you will naturally have a lot of money.

This time, in addition to some of the previous partners arriving at Ginkgo Village, some new merchants also joined the bidding process, making Ginkgo Village extremely lively in July.

According to conservative estimates, the output of Xiaojia Farm's 2,000 acres of watermelon fields can reach at least 10,000 tons, and millions of watermelons should be able to meet a large amount of demand.

In addition to watermelons, other fruits, vegetables, poultry and aquatic products of Xiaojia Farm have also entered the harvest period, and this time is also the annual investment conference of Xiaojia Farm.

To this end, many partners and merchants who intend to seek cooperation have gathered in Ginkgo Village, so that the inn operator can make a lot of money!

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As the vice president in charge of marketing of 'Xiao Family Farm', Xiao Tao has been extremely busy these days, leaving early and returning late every day.

After all, the farm's annual investment conference will determine the operation of the farm in the coming year, and Xiao Tao naturally does not dare to be careless, so as to ensure that all the details are foolproof.

Now, the operation mode of Xiaojia Farm is mainly divided into several types, self-management, brand promotion and wholesale business!

The main way to operate is the 'Ginkgo Night Market' online store, where the Xiao family puts some ingredients that are easy to transport and store through unified packaging. Sell on the web. Among them, various meat products, ham, plate duck, grilled chicken and other products are the most popular among consumers, in addition to dried mushrooms, vermicelli, dried purple potatoes and other dry goods are also sold in online stores.

Seasonal fruits in each season can also be sold online, and although the fruits of Xiaojia Farm are too expensive, they also have a lot of fans.

Of course, one of the most important products of the online store is the Jinghu hairy crab that is launched every autumn, and in the 2011 plan of the 'Ginkgo Specialty' online store, it is expected that more than 2 million top hairy crabs will be sold through the guò online store, with a total value of no less than 400 million!

In addition to selling on the Internet, the Xiao family also set up a store in Ginkgo New District. This specialty store is arranged according to the layout of 'Jinghu Agricultural Products'. Sell all the products of Xiaojia Farm and Jinghu Ranch in the store!

At the same time, this flagship store has also become the best window for the display of Ginkgo Village's food to the outside world, and many food-loving tourists will go to the flagship store to take pictures when they come to the Jinghu Scenic Area.

The flagship store is a place where all kinds of top-quality ingredients are sold at affordable prices to residents, merchants, and tourists in the Jinghu area. Prices here are about 10% lower than in Haizhou. Of course. To prevent scalping. There are certain requirements for the number and frequency of purchases by each customer in the flagship store, and once it is found that there is a situation of reselling for profit, the right to buy at a low price in the flagship store will be cancelled.

In addition to the flagship store and online store, it is the Xiao family's direct investment pipe. Ginkgo biloba ingredients are sold in other places, and most of them are promoted through cooperation.

Taking 'Jinghu Agricultural Products' as an example, the main shareholders are Xiao Feng, Zhu Xu and Ban Jieming, and the Xiao family only ships the packaged and processed ingredients to Haizhou and sells them under the brand name of 'Xiao Family Food'.

The cooperation model between the Xiao family and the major supermarkets is also similar, the Xiao family collects money directly from the supermarket, and the supermarket is responsible for retail prices, sales, and transportation, but the brand of 'Xiao Family Food' must be clearly defined.

This brand promotion model saves a lot of effort for the Xiao family, Xiao Tao and the staff of the marketing department only need to settle with customers according to the delivery volume, and there is no need to worry about the retail situation.

It is also in this way that 'Xiaojia cuisine' has been promoted to first-tier cities, provincial capitals and important prefecture-level cities across the country in just two years, and has become one of the favorite food ingredients of some urban white-collar workers.

In addition to the above two ways, the Xiao family also carries out wholesale business for some large-output products, after all, such as vegetables, watermelons and other products that often cost thousands of tons, it is too slow to rely on supermarket sales alone, and some vegetable and fruit merchants have also become partners of the Xiao family.

Of course, even in the wholesale business, their wholesale prices remain high due to the deliciousness of the Xiao family's food.

Taking the 10,000-ton watermelon that will be on the market this year as an example, the wholesale price of the Xiao family's preliminary reservation is 5,000 yuan/ton, which is more than two or three times more expensive than ordinary watermelons!

However, even so, there are still a large number of fruit merchants flocking to it, after all, compared to the retail price of 8 yuan/kg, the Xiao family's watermelon can bring enough profits!

For this reason, on the eve of the annual investment promotion conference of Xiaojia Farm, merchants from southern Yunnan and even the whole country who think they have strength have gathered in Ginkgo Village.

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In addition to the merchants arriving in Ginkgo Village one after another, media reporters from Yaozhou, Chuncheng and even Beiping also arrived in batches to prepare for in-depth coverage of the upcoming investment conference.

Since she interviewed the old cadres vacation group of the Rongcheng Military Region at the airport last year, and followed the cadre group to Ginkgo Village to make a series of reports, Yang Baihe has been highly valued by the leaders of the Ministry of Information, and she has also become a regular on Yaozhou TV Station.

After a year of hard work, Yang Baihe has become a qualified news reporter and anchor of Yaozhou TV Station, and has a lot of fans in Yaozhou.

After all, in the final analysis, the media circle is still the world where eyeballs come first, and Yang Baihe attaches equal importance to beauty and wisdom, and she seems to have the title of the first beautiful anchor in Yaozhou for a year.

Even Yunnan TV has handed an olive branch to Yang Baihe to recruit Yang Baihe, but Yang Lily is still under consideration for the time being because Yang Lily is reluctant to stay away from her parents and go to Spring City to work hard.

This time, the annual meeting of the Huaxia Photography Association and the annual photography exhibition were held in the Ginkgo New District, and Yang Baihe was an important member of the Yaozhou TV reporting team and soaked in the Ginkgo New District for several days, not only to make an in-depth and detailed report on the photography event, but also to have a better understanding of Ginkgo Village.

In the past, Yang Lihe's more understanding of Ginkgo Village came from the interpretation of other media and her own experience of interviewing, but she really didn't have the experience of staying in Ginkgo Village for a long time.

This time, after staying in Ginkgo Village for five days, Yang Lily was able to find time to feel the unique charm of Ginkgo Village in between intense interviews.

At this time, Yang Lily knew that the rise of Ginkgo Village and Jinghu Scenic Area had a variety of wonderful elements, which was surprising!

Whether it is the beautiful natural beauty or the refreshing pasture scenery, whether it is the green ginkgo village or the sea of flowers, Yang or a variety of exquisite delicacies, Yang Lily has left a deep impression.

Of course, in addition to these hardware, Ginkgo Village's care for the elderly and children, and its support for cultural undertakings impressed Yang Lihe, and she felt that the leader of Ginkgo Village was definitely not simple.

In this way, Yang Lily has changed from an ordinary audience watching the excitement to a loyal fan of Ginkgo Village!

No, when the Xiaojia Farm Investment Conference was about to be held, Yang Baihe once again led the interview crew to Ginkgo Village, preparing to produce a series of reports!

In fact, the reason why Yang Lily came to Yinxiguan Village is not only because she is a fan of this landscape, but also because the Yaozhou Municipal Party Committee and Municipal Government now pay more attention to Ginkgo Village and the Xiao family!

According to the conservative figures provided by the Xiao family, the total amount of orders that can be determined at this year's investment conference will not be less than 1 billion RMB, which is equivalent to the total retail trade of Yaozhou City in a year!

If Yaozhou did not carry out extensive and in-depth coverage of such a business event, it would be a dereliction of duty on the part of the Propaganda Department of the Yaozhou Municipal Party Committee, Yaozhou TV Station, and Yaozhou Daily.

Therefore, in addition to the interview film crew led by Yang Baihe, Yaozhou Daily and Yaozhou Propaganda Department have sent capable teams to participate in the promotion of the investment conference.

The investment conference with a total order volume of more than 1 billion yuan is a grand event that cannot be ignored even in southern Yunnan Province, so the media in southern Yunnan also sent an interview team. The official media in southern Yunnan province are trying to make Ginkgo Village a model of 'new rural construction', and the investment promotion of Xiaojia Farm is also an important link for the villagers of Ginkgo Village to embark on the road to prosperity, which is naturally not to be missed.

What surprised Ginkgo Village the most was that the CCTV Economic Channel officially submitted an interview application to Yaozhou, intending to send a team to follow up and report on the investment promotion of Xiaojia Farm.

Even with the development of Ginkgo Village over the years, CCTV news has been on the news many times, but it is the first time that a heavyweight economic channel has to carry out a series of reports on the China Merchants Association.

It is foreseeable that as long as the series of reports is released, Ginkgo Village, Xiaojia Farm, and Jinghu Ranch will become typical representatives of the country's new countryside and new agriculture, and will be well known to the people of the country!

More and more media reporters have arrived in Ginkgo Village, which has also attracted great attention from Ginkgo, Xiao Jinxu, as the secretary of the branch of Ginkgo Village and the parent of the Xiao family, has naturally assumed the responsibility of receiving reporters.

After all, these big media reporters usually don't pay for money, and now they gather in Ginkgo Village to report on the farm's investment promotion, which will play a positive role in the publicity strategy of Ginkgo Village.

As the village party secretary, Xiao Jinxu hopes that before he retires, Ginkgo Village can become the first wealthy village in southern Yunnan Province, and now it seems that Ginkgo Village is making great strides towards this goal!

Presumably, after so many media reports, the rich and vibrant image of Ginkgo Village will leave a deep imprint on the hearts of countless people......, right? R1292