In the impression of many people, goose feather snow only occurs in the northeast and western Xinjiang regions, but they don't know that in the winter of the alpine region, the snow falls even more!

Biluo Snow Mountain belongs to the remnants of the Himalayas, with an average altitude of more than 3,000 meters, and the altitude of Ginkgo Village is not less than 1,800 meters.

After Christmas, the weather in Ginkgo Village becomes unusually stable, with heavy snow falling every night, and the next day is mostly overcast and cloudy, which is very different from the usual sunny northwest Yunnan.

Although this kind of weather is not very suitable for travel, for skiers, such dry and cold weather is more suitable for the maintenance of the ski track, and it is the best time to ski!

The advertising shooting team, which had been on standby for a long time, carried out a comprehensive shooting of the ski resort as soon as the heavy snow fell, and then selected and edited the most wonderful pictures and sent them to Yunnan Satellite TV for broadcast as soon as possible.

This time, Yang Yuanhang has a narrow target for the ski resort, which is southern Yunnan and the neighboring province of western Guangxi, as long as it can attract tourists from these places, it will be considered a success.

After all, Jinghu Ski Resort has just started, and it is certainly not as good as the prestigious ski resorts in the north, so we can only focus on southern Yunnan and western Guangxi, where ski resorts are rarely seen. And the ratings of Yunnan Satellite TV in these two places are not bad, so the effect of advertising should be good!

At the same time as advertising, Jinghu Company also began to organize tourists staying in Ginkgo Village to go to the ski resort to experience the excitement and excitement of alpine skiing!

For this reason, the 'Jinghu Scenic Area' has publicized the condition of the ski resort on its official website. to attract more skiers; At the same time, the advertising content of Jinghu Scenic Area in major media has also been replaced with ski resorts and snow scenes. It can also be regarded as keeping pace with the times.

With the improvement of the condition of the ski resort and the continuous improvement of the weather, the number of tourists who come to the Jinghu Scenic Area to ski has skyrocketed. On the day before New Year's Day, it reached 5,000 people, and within 12 hours of the entire ski resort opening, it was almost overcrowded!

Because of the popularity of the ski resort, the 'Jinghu Scenic Area' did not appear deserted this winter, but showed a rising trend, which made all stakeholders smile!

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Zhuo Li is an outdoor enthusiast, and after graduating from university, he has been using his vacations to travel, hike, bike and camp all over the country, and most of his income over the years has been thrown into this area.

During this year's May Day. When Zhuo Li first came to Ginkgo Village, he was deeply attracted by this picturesque and natural and harmonious mountain village, and decided to live here on impulse!

However, Zhuo Li's job in Haizhou is software development, and if he lives in Ginkgo Village, his source of income will be greatly reduced, and even if he can receive some orders through the Guò network, it will not help.

After thinking about it, Zhuo Li sold his house in Haizhou, and after paying off the loan, he came to Ginkgo Village with the remaining hundreds of thousands. I rented a shop in the 'Ginkgo New District' and opened an outdoor goods store.

As a senior traveler, Zhuo Li has a good idea of various outdoor product brands, prices and quality after five or six years of traveler career, and he is also familiar with it. It didn't take long to get started.

At the beginning, Zhuo Li was more or less mentally prepared to operate at a loss for a period of time, but the development of things gave him a huge surprise.

Since May Day. The number of visitors to the 'Jinghu Scenic Area' is no less than 30,000 every week, and the presence of a large number of tourists has brought a lot of sales to Zhuoli's outdoor goods store. After all, there are not many similar shops in the entire Ginkgo New District. In addition, Zhuoli's positioning of outdoor products is very accurate, and it is easy to recommend it to customers. Naturally, we have won the trust of our customers.

In addition, the wealthy villagers of Ginkgo Village have also begun to pursue more comfortable and high-end outdoor equipment in order to better serve tourists in the mountains, so they have also become loyal customers of 'Zhuoli Outdoor Goods Store'.

In this way, in just a few months, 'Zhuoli Outdoor Products Store' has become a star merchant in the commercial street of Ginkgo New District, not only investing money to recover the cost, but even renting the shop on the side, doubling the business area!

Before entering the winter, Zhuo Li heard about the grand occasion of the 'Jinghu Ski Resort' last year, and specially purchased a large number of ski equipment, ski shirts and other goods, and also put up advertisements at the main intersection of Ginkgo Village to attract tourists and villagers.

Since late December, Zhuo Li's shop has been full of customers every day, and he even had to hire a few temporary staff to help out to cope with the flood of customers.

I have to say that Zhuo Li, who has never done business, really has a talent for doing business, and he has run this small outdoor product well. Although several outdoor stores have opened in the commercial street of Ginkgo New District, none of them can compare with the business of 'Zhuoli Outdoor'.

This time, there are countless beneficiaries of the hot scene of 'Jinghu Ski Resort', and Zhuo Li, who got a big cup of soup in it, is even more comfortable, and immediately took back the investment in opening the store, and ordered the two leased shops, and further improved his strength!

Now Zhuo Li is very glad that he was impulsive at the beginning, giving up the life of being a 'code farmer' in Haizhou, and chose a more challenging business. If it weren't for this choice, I would still be writing code desperately in my office in Haizhou Pujiang Hi-Tech Park, becoming one of the countless software pipelines!

Now, 'Zhuoli Outdoor' has basically succeeded, and Zhuoli initially has 'financial freedom', which gives him more confidence in his future life planning.

No, this morning, after explaining the matter in the shop to a few of his employees, Zhuo Li dressed up, got on a horse-drawn sleigh, and went straight to the 'Mirror Lake Ski Resort'!

Zhuo Li is a very enjoyable person, and when he is financially comfortable, he has an extraordinary passion for all kinds of outdoor sports, fashion and digital products. Nowadays, in Ginkgo New District, fashion and digital products are basically useless, but the hottest skiing sport in Ginkgo Village at the moment is very much in line with his appetite.

In the past few days, as long as time permits, Zhuo Li will appear at the 'Jinghu Ski Resort', enjoying the excitement brought by high-speed skiing, and also being able to exercise and shape the body, which can be described as killing two birds with one stone.

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In fact, Zhuoli is just a microcosm of many foreign entrepreneurs in the 'Ginkgo New Area', since the 'Jinghu Scenic Area' was officially opened to the public, hundreds of foreign investors have successively purchased homes and started businesses in Ginkgo Village and Ginkgo New Area, providing enough help for the development of Ginkgo District.

For foreign investors, Jinghu Company and the Ginkgo Village Committee have always adhered to a welcoming and supportive attitude, after all, relying only on the Jinghu system and Ginkgo Village will not make the Ginkgo area become the sub-city center of Yaozhou and even northwest Yunnan. Therefore, these innovative and flexible foreign investors have become a powerful supplement to the Ginkgo economy, which also allows the Ginkgo region to provide more and better services to tourists.

Today, almost all the needs of the villagers and tourists in Ginkgo Village can be met in Ginkgo New District, which is a huge improvement compared to Ginkgo Village, which was backward two years ago!

To this end, the Jinghu system and the village committee of Ginkgo Village have provided sufficient convenience and support for these investors, in order to make the business atmosphere of Ginkgo New Area take shape as much as possible, and in turn promote the construction of Ginkgo District.

Taking one of the most famous commercial projects in the Jinghu area, 'Gourmet Night Market Street', as an example, the Ginkgo Village Village Committee and the Xiao Family Asset Management Committee, which own all the property rights of the entire street, have waived half a year's rent for merchants who have settled in the food street, so that these merchants can get on the right track!

At the beginning, many village officials felt that such a move would damage the interests of Ginkgo Village, and voted against it; However, in the same year

Facts have proved that the decision of Ginkgo has played an extremely key role in the development of the food street and even the new area of Ginkgo.

Today, there are more than 300 businesses in the new area, most of which are opened by foreign investors, except for a small number of villagers in Ginkgo Village.

The relaxed competitive atmosphere, reasonable property fees, and the Mirror Lake Scenic Area without any injustice have become the most favored factors for investors!

These investors are also aware of the goodwill expressed by Ginkgo Village, and merchants including Zhuoli are very conscious of donating various equipment, funds and so on to public facilities such as 'Ginkgo Hospital' and 'Ginkgo School'.

Taking Zhuo Li as an example, he has donated various sports equipment, including ski equipment, to the 'Ginkgo School' for most of the past six months, and has been awarded the honorary title of 'Gold Medal Merchant' by the Ginkgo Village Committee.

In order to stimulate the nerves of 'Zhuoli Outdoor', Jinghu Company also handed over some orders of 'Jinghu Ski Resort' to Zhuoli, which made Zhuoli even more interested.

Xiao Feng knows that if you want to make a cause bigger and stronger, it is absolutely undesirable to be cautious, let more benefits out, and let more people participate in it, so that you can better advance forward.

Therefore, the sale of some benefits has made investors' favorability of Ginkgo Village increase linearly, which is undoubtedly very nervous for Ginkgo Village in the early stage of the industry.

Fortunately, judging from the current results, the investors of the 'Ginkgo New Area' have always been generous to the construction of the Ginkgo area, and have promoted the construction of the new area in a large way.

I have to say that the 'interest bundling' strategy proposed by Xiao Feng has shone brightly in the past two years! (To be continued......)

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