Chapter 32: Pulling a Hair and Moving the Whole Body
Gu Cheng's mouth cannon that night made countless peers dumbfounded. Pen, fun, pavilion www. biquge。 info
After calming down and carefully thinking about what Gu Cheng did, everyone's conclusion about him was two sentences:
Gu Cheng is very good at how to operate his artists and let them find their own positions. However, he is an extremely idiotic at how to operate his own image value.
Or in other words: Gu Cheng is not bad at all, and he doesn't care about the commercial value of himself when he appears as an artist, so he is so unscrupulous that he only tells the truth and says whatever he wants.
After all, Chen Tianqiao in another time and space was also sprayed to death, but millions of players still spent money to buy legendary point cards while spraying. Gu Cheng's current role positioning is destined for him to be able to do whatever he wants in his personal acting career, as long as his reputation is better than that of guys like Chen Tianqiao and Ma Teng, who are sprayed as dogs by netizens, it is enough.
And it's not entirely without its benefits.
At least the next day, his true temperament was spread virally. The people of the whole country know that Gu Cheng may not be in tune, but he disdains to lie.
Zhou Hongyi and those employees who were fired from Legendary Entertainment, Dingdang.com, and a certain point network, and all kinds of "rumors" about Gu Cheng were also rationally clarified.
By the way, the academic community has also set off a wave of discussion on "why the Internet winter started and how it will come out in the future". There are many people who criticize Gu Cheng for making nonsense and should be responsible for the cold winter; However, the increase in the number of people who discuss issues rationally is even more pronounced.
This kind of social upsurge of discussion would not have been possible if it had been a dry press conference alone.
Because traditional scholars will only hide in ivory towers and will not use the power of netizens and public opinion.
Just like those who were sprayed badly by Fang Zhouzi and others, of course, there are some scum who are really academic fraud, but there are also real scholars like Xiao Chuanguo who were finally proven innocent, but they were chased and bitten by mad dogs.
Gu Cheng is just a high school student, and he has never studied in college. Under normal circumstances, even if he had some dry foresight about economic forecasting in his belly, he was not qualified to say it. Therefore, I can only borrow the mad dog style of the Ark sub-type for the time being, and attract some attention.
Those who achieve great things are not informal.
……
Because the first concert was very successful, Gao Dasong, who was in charge of the overall organization, and Li Xiuman, who provided technical support, persuaded him to hold a few more concerts to consolidate the popularity of his artists.
After all, Jolin Tsai only joined last year and has just become popular this year, while Quan Baoya is entering the Chinese market for the first time. Gu Cheng's subordinates, except for one Zhou Jielun, who has already stabilized his godhead in China, other artists still need to work harder.
Gu Cheng accepted this suggestion and agreed to spend three or four months doing a tour, and the frequency should not exceed half a month. And innovatively put forward the "Alipay online crowdfunding pre-sale" ticketing model to ensure that there will be no loss in ticketing.
But Gu Cheng himself can't have so much time to go on every time, so he just promised to go up and make a few more cameos in these two scenes in his hometown Qiantang and the capital. And promise to only sing obediently, and never let out a lot of nonsense to say testimonials. The reason why the capital was added was entirely because he might need to go to the capital several times in June, and continued to discuss the follow-up ADSENSE deepening layout with Boss Li, so he stopped by.
Gao Dasong, who specifically organized the concert, was very curious and couldn't understand it at all when he first heard the term "crowdfunding pre-sale". After Gu Cheng explained to him, his subordinates were convinced, and they were shocked by this whimsical idea.
"The so-called Alipay crowdfunding pre-sale is to allow fans with Alipay accounts to prepay for tickets online. Finally, based on the pre-sale results, we will decide how much venue to rent and whether to hold a concert in this city.
For example, in the capital, if only 50,000 tickets are sold, then find the largest indoor pavilion to open, and if 80,000 tickets are sold, go to Gongti.
For example, in Jinling, if only 20,000 tickets are sold, the concert will be canceled, and then the money from the pre-sale tickets on Alipay will be refunded to the fans in full, and then some electronic small gifts will be given for free, such as high-quality lossless music bags, as a compensation fee. If there are only 30,000 artists, the number of singers in attendance, the specifications will be reduced, and a part of the ticket discount will be refunded.
When fans buy tickets, they can also check the 'singer who must watch it', in this way, for example, if Shudu only sells 30,000 tickets in the end, resulting in Zhou Jielun not appearing, then those fans who have checked the option of 'must see Zhou Jielun' can get a full refund and refund their tickets. ”
After Gu Cheng finished saying this proposal, the first person who reacted was his number one "agent" Lin Zhiling: "According to Ah Cheng's proposal, we can almost guarantee that there will be no loss due to unsold tickets." ”
Gao Dasong Laocheng took it seriously and thought of a question: "But what if you fool the audience?" Let those fans who are looking forward to holding a concert in their own city be disappointed to find that this show has been canceled, and that kind of psychological gap is definitely not as sincere as their peers who insisted on opening it from the beginning and regardless of profit or loss. Those fellow performing arts companies will definitely take the opportunity to attack us. ”
Gu Cheng didn't expect this question at all, mainly because people in later generations take "crowdfunding" for granted, and the crowdfunding target is not completed, of course, they are refunded and dispersed.
After Gao Dasong mentioned it, he had to think about it.
Fortunately, it was Lin Zhiling who helped him out of the siege: "I think the key to this problem is that public opinion is guided, and paying attention to public relations will not be passive." First of all, the advantage of crowdfunding is that it allows more fans in second-tier cities with poor economies and even third-tier cities to see concerts - before crowdfunding pre-sales, all performing arts agencies will hardly go to those cities for risk. Our crowdfunding has given them a chance.
A glass of water is half full. Some people see it half full, some people see it half empty. Isn't the opportunity for business to lie in the fact that the same objective fact has different prospects in the eyes of different subjective observers? ”
Gu Cheng suddenly felt that Lin Zhiling's Department of Economics at the University of Toronto was really not in vain.
The person who uses Sister Zhiling as a vase is really condescending.
After this problem was solved, everyone had no doubts, and arranged Gu Cheng's arrangement very executively.
Gu Cheng himself has returned most of his energy to cooperating with Boss Li and lobbying for Cardinal Qi and the future of Unicom's top management.
……
A month has passed in a hurry, and the summer vacation has arrived.
It has been a month since the establishment of ADSENSE. Gu Cheng's elite soldiers and strong programmers were transferred to ADSENSE to work, and they gradually got to know each other thoroughly. However, the main R&D progress of ADSENSE obviously depends more on Boss Li's people to complete.
On this day, a preliminary topology was finally available for display. Boss Li accompanied Gu Cheng as promised, took the technical director of the project, and reported to the cardinals.
It was not to report to Qiantang, but to solve it on the spot in the capital. Because Cardinal Qi couldn't control Huaxia Unicom, he had already introduced his relationship in the capital to Gu Cheng and asked him to go and persuade him on his own.
Naturally, the government will also mobilize some experts to evaluate Gu Cheng and Baidu's technological achievements and market outlook reports.
After three days of difficult negotiations, with the strong endorsement of Eslite Holdings and Baidu, the lobbyists finally agreed with their arguments and proposed mediation to Unicom.
"Baidu's new platform is expected to be completed in the fourth quarter of this year, and the Internet winter is expected to end in the first half of next year. Nowadays, the introduction of 153KB/s CDMA full version data service is a reasonable behavior that is responsible for the market and may shorten the gap between China's network infrastructure construction level and developed countries. China Unicom should take this opportunity to grasp the pulse of the times of generation and upgrading. ”
The think tank report quickly took effect and reached the head of negotiations between China Unicom and SK Telecom. China Unicom finally caught up with the implementation of CDMA base stations, added a small part of the budget, changed to the introduction of a full base station, and ensured that in January 2003, the official operation of 153KB/s mobile phone/data card wireless Internet service.
Gu Cheng worked hard for several months, and finally did something for the country, he kindly threw an olive branch, and signed a strategic cooperation framework agreement with Unicom, agreeing to provide data package subsidies for 1 million mobile phones pre-installed with "YY mobile version" on time in January next year.
As long as Unicom can sell the 1 million contract machines pre-installed with the mobile version of YY, YY company (which has just been established and has not yet been developed by YY) will provide a monthly traffic package subsidy of 10 yuan per unit.
In fact, Gu Cheng didn't plan to pay all the money himself, he had already found a partner for sharing through Quan Shunyu - the mobile phone was sold by Samsung, and Samsung should of course "pay half of it when they meet".
Considering Gu Cheng's role in the mediation of the two interests on this occasion, Samsung was very cooperative, and Li Zairong obediently admitted the account.
After getting the news of Unicom's action, Huaxia Mobile was indeed a little unstable, but it did not make a substantive follow-up.
However, the wind is often more likely to cause confusion than it actually is. Huaxia Telecom and Netcom seem to have smelled the new signals and new policy directions of mobile communication companies operating Internet services across circles, and they are worried about the "unwarranted" competition in the future.
At the end of July 02, Huaxia Telecom took the lead in responding, absolutely speeding up the progress of the full coverage of the ADSL broadband network, and sent the red-headed document to the provincial branches, planning to take the ADSL coverage rate as the first indicator assessment from 2003.
Netcom was slightly slower to respond and had to follow up. In the New Year of 2003, it said that it would launch a family package with 2M bandwidth, and at the same time began to plan a long-term "cable TV digitalization" plan.
On the land of China, an upgrade war between network infrastructure central enterprises was leveraged by Gu Cheng, an insignificant little chess piece.