Chapter 0175 Barbecue Restaurant Expansion Plan

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Tsang's Barbecue in Stone City was a success. Although in the first few hours of opening, there was an embarrassing record of not making a deal in five hours, but when the smell of barbecue came out, the customers who poured into the barbecue restaurant were like water that had opened the floodgates.

Especially in the afternoon, because it's Friday, people start the weekend after they get off work in the afternoon. Many people are accustomed to inviting them to go out and rub their heads at this time. And after they learned about the deliciousness of the barbecue at Tsang's barbecue restaurant through various channels, they all chose this place.

Moreover, people also found that in Tsang's barbecue restaurant, as long as you don't choose the barbecue of special vegetables and special meats, and only choose ordinary barbecue, it is actually not so expensive.

Eat barbecue at other roadside stalls in Shicheng, vegetarian dishes are generally two cents a string, and meat depends on the type, generally five cents or one yuan. It's hard to say what kind of barbecue is delicious, and it may not even be hygienic or unhygienic.

If you change to a slightly more upscale barbecue restaurant, the price will be higher.

The price of ordinary vegetarian dishes at Tsang's barbecue restaurant is five cents, the barbecue pork skewers are five pieces, the roast beef skewers and lamb skewers are two pieces, the grilled chicken thighs are ten pieces, and the grilled fish (weighing half a catty) is fifteen pieces. Although the price is a little higher than those regular barbecue restaurants, it is not too high.

Moreover, the amount of barbecue in Tsang's barbecue restaurant is much more than that of other barbecue restaurants, so on the whole, the price of ordinary barbecue in Tsang's barbecue restaurant is only slightly more expensive than other regular barbecue restaurants. If you only eat vegetarian barbecue. For people who don't eat much, five yuan per person is enough. Even if you order some meat dishes, it's just a matter of ten yuan.

However, the barbecue taste at Tsang's Grill. But it's the barbecue of those barbecue restaurants, I don't know how many streets. As long as you have eaten barbecue at Zeng's barbecue restaurant, you will not be interested in the barbecue of other barbecue restaurants.

Of course, this is only for ordinary barbecue, if you eat barbecue with special vegetables, the price is not ordinarily high. The price of a bunch of vegetarian dishes is two pieces; For the time being, there are only pork, pork chops and chicken thighs, and the prices are amazing, the price of pork and pork chops is between eight and ten yuan per string, and the price of chicken thighs is as high as 50 yuan a piece.

As for the source of these pork, pork chops and chicken legs, they are naturally produced by the Zeng Cheng family, and they are fed with vegetables produced on the farm, and these chickens and pigs usually drink the water of the Reiki Spring, so their meat quality is not comparable to ordinary chickens and pigs at all.

However, because the current stock of these special pork and chicken is very limited, they are destined to not be promoted on a large scale. Even if Zeng Cheng went to Chongqing to open a barbecue restaurant. I'm afraid I can't even launch these special barbecues over there.

Because there were so many customers, the barbecue restaurant closed on the first day of opening and postponed again and again, and it was not until after midnight that it finally closed. This is because there is really no food in the store, and there is no way to continue to open, otherwise it may not be closed.

When the barbecue restaurant closed, the two sisters, Zeng Min and Zeng Hui, sat down to take inventory, and they were all stunned, they really didn't believe the numbers they saw. Because the statistics on the computer clearly show: 182962 yuan. They counted three digits in a row before they finally determined that there was nothing wrong with the number.

As for the membership card that is handled. Basically, they are all ordinary membership cards, and there are more than 400 of them, and in addition, there are four silver card members. Other words. On the day the barbecue restaurant opened, four people spent more than 10,000 yuan in the restaurant.

Zeng Cheng, who was on the side, was not too surprised by this number, and in the afternoon, after he saw the booming business in the store, he had already expected it.

At this moment, Zeng Cheng thought that he must do his best to open his own Xianyuan barbecue restaurant in Chongqing.

As for Stone City here. Zeng Cheng plans to hand over the market to his two sisters, and it is best to let them open another branch after a while, so that the two of them can each manage a barbecue restaurant and avoid a lot of trouble. Zeng Cheng knows very well about his second sister's character, even if the eldest sister and her each have 50% of the shares, no one has 100% of the right to speak in the barbecue restaurant, but after a long time, the two will definitely have a conflict.

Of course, this matter is not urgent, what is urgent is that he is in Yudu and starts the "Xianyuan Barbecue".

When Zeng Cheng told his parents about this, his mother asked puzzledly, "Is it too late to open a store again?"

Since knowing that there is no shortage of money in the family, Cheng Yan's heart has also opened up a lot, she now has two companies at home, and opening another barbecue restaurant is nothing in her opinion, and she is definitely a lot richer. It's just that at this time, even if she doesn't know much about the rules and tricks of doing business, she also knows that the time of less than a month is a little tight, and now in Layue, it is the time when the farm in the village is very busy, where can she still find time to take care of this kind of thing?

Putting down the chopsticks in his hand, Zeng Cheng picked up the soup spoon and scooped up a small half bowl of tomato soup, drank two sips, and said to his parents: "It should be in time, there are still more than 20 days to celebrate the New Year, as long as there are enough people, I guarantee that I can open a few years ago, I am sure that the business in the city will definitely be several times better than in the city." ”

The father was still a little worried, and said: "Sanwa, are you busy, the things in the village ......"

"It's okay, naturally He Yingqi is responsible for the affairs of the farm, and I invited them to come to manage the farm. As for the food and something, there are also agricultural and sideline products companies that are in charge. Zeng Cheng said indifferently.

"Moreover, in fact, when I go to the city, I only grasp the general direction, and I don't need to participate too much in the real work. If I really run alone, even if it takes several times longer, I won't be busy. ”

The parents thought about it for a while, the county in the city to open a store is definitely not simple, it is very likely to be the real head office of their own barbecue restaurant, after all, this store in the city is just a transition, which can be seen from the son gave all the shares of this store to his two daughters, he didn't care about this store at all.

If the time is getting more and more urgent, there is only a hurry to get on the horse, which is also a matter of no way, but this matter is dealt with, there is a way to deal with urgent things, and there is a way to delay things.

Zeng Cheng said with a smile: "It is estimated that when dozens of barbecue restaurants open, none of the greenhouse vegetables in our village will be sold in the vegetable supermarket, so it would be good to meet the needs of my barbecue restaurant and Yuemei Hotel." ”

When the mother heard Zeng Cheng's words, she rolled her eyes angrily and said, "Dozens? It's not bad to open a few, and there are dozens more!"

Zeng Cheng smiled and didn't answer, after all, his wife is a very ordinary rural woman, but I have never seen the expansion model of those fast food restaurants constantly joining, not to mention dozens, it is not a problem to have hundreds in a year, the key is to first play the signboard of Xianyuan barbecue, which is the key.

Now what Xianyuan Group has to do is to set up a brand store, and Shicheng has a hard flaw in both the pattern and the location of the ground, which can only be used as a springboard for the growth of the Xianyuan Group's brand. At this point, both Su Yuemei and him hold the same view.

Let's take Yuemei Hotel Group as an example, when it was developing in Stone City before, it was all a small fight, at most it played a role in training the team. But once it jumped out of Shicheng and developed in Chongqing, in just a few months, the asset scale of Yuemei Hotel Group increased in the form of an index, and the base of the index was not small, at least two as the logarithm of the base.

The same is true for barbecue restaurants. Don't look at the turnover of Zeng's barbecue restaurant on the first day reached more than 180,000, so it has a turnover of more than 5 million a month. But Zeng Cheng knew that this was simply impossible, and it would be good to have a monthly turnover of three million. Because even if it is the Shicheng branch of Yuemei Hotel, the monthly turnover is now about 10 million. With the storefront and potential of Tsang's barbecue restaurant, three million is the limit.

However, if you can open a branch and operate two stores together, you may be able to achieve a monthly turnover of 5 million.

This is something that can't be helped, after all, the city of Stone City is too small, and the population of the urban area is less than 200,000.

But Chongqing is different, with a permanent population of nearly 4 million in the urban area, a floating population of more than 3 million, and a total population of more than 7 million, which is 40 times the size of Shicheng. As for people's income levels, Yudu is at least 50 percent higher than Shicheng's. Such a market potential is completely incomparable to Shicheng.

And unlike Yuemei Hotel, which is only aimed at people with high consumption levels, Zeng Cheng's barbecue restaurant is aimed at people of all levels. With the love of Yudu people for barbecue, as well as their consumption level, basically all people can afford the price of Xianyuan barbecue. It's just that ordinary people consume ordinary vegetables, while wealthy people consume special vegetables.

Zeng Cheng believes that with the scale of Chongqing, it is enough to carry at least 20 barbecue restaurants.

Of course, it is impossible for Zeng Cheng to open so many barbecue restaurants at once. First, talents can't keep up, and second, it's also a big problem in management. Of course, the most important thing is that Zeng Cheng doesn't have so much money now, and all the funds in his hands now are only about 100 million. Of course, this can't just be used on barbecue restaurants.

Zeng Cheng's initial plan was to open three Xianyuan barbecues in Chongqing, and then gradually expand the scale over the next year. Strive to expand to the entire city of Chongqing within the year, and open 30 barbecue restaurants in the city. Among them, there are about 20 in the main urban area, and about 10 in the following districts and counties.

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