Chapter 34: Blowing up a Taobao network
Because of the hot weather, after the concert in Beijing, there was no other schedule for the next 20 days. Pen Fun Pavilion wWw. biquge。 info
After drinking the celebration banquet that night, Zhou Jielun, Jolin Tsai and others naturally wanted to go back to Wanwan. The former has its own agency arrangement, and the latter has to go to some promotional activities such as fan signing meetings in Wanwan.
Kwon Bo-ah was going back to Seoul, and S-M was going to arrange for her to participate in several outdoor reality shows - Dongyi people are particularly addicted to selling miserably, and agencies like to emphasize "how hard and difficult my idol is" to win the sympathy of fans.
Gu Cheng learned about this situation during his chat, and naturally he would not tolerate this kind of activity of deliberately finding guilt on a hot day.
At present, Quan Baoya is already his distant cousin, and it doesn't hurt to be an older brother.
So he called Li Xiuman, saying that there were two local TV stations in Huaxia, and there was an opportunity to interview the program, so he sent Li Xiuman away.
It's a big deal to go back to Qiantang and arrange an interview activity for Quan Baoya in the province and Taiwan, and make a short documentary or something.
Through the three screening rights transactions of "Meteor Garden", "The Family of Gold Powder", and "Blue Life and Death Love", the people on Gu Cheng's side are already very familiar with the friendship between Wu Yue Satellite TV, and they are very welcome to give a little red envelope, and they are very welcome to be on any variety show.
That night, they rested overnight in a hotel in the capital, and the next day Quan Baoya and Lin Zhiling flew back to Qiantang on the same flight with Gu Cheng.
……
The sequelae of regional discriminators who took the initiative to register accounts and entered the pit caused by "Alipay crowdfunding" are far from over.
More than two months ago, peers such as performing arts conference organizers, including "Huaxia Performing Arts", scoffed at Gu Cheng's Internet ticketing strategy.
Even Zhang Xiao, the director of "Huaxia Performing Arts", took advantage of the opportunity of fans to ask questions at Gu Cheng's concert, hacked Gu Cheng without any traces, and advertised his company by the way.
Today, these people's attitudes have become diametrically opposed.
The day after Gu Cheng returned to Qiantang, a guest came to the door with a generous gift to take the blame, it was Zhang Xiao who hacked him last time.
"Mr. Gu, you have a lot, and our words that day were purely unintentional. We are willing to pay 20% of the channel fee, please Dingdang to help sell tickets for all the company's future performing arts activities. If we can also get a crowdfunding opportunity for our event, we will give an additional 5% handling fee. ”
Just one online ticket, just give a 20% commission, which was unimaginable in the first place-
For example, if it had been put aside more than a year ago, Dengdang.com wanted to ask the physical book publisher for 20% of the gross profit, and the physical book publisher would only give Li Yuqing a blank look, and then go directly to Jingdong, which had just been established. Because there are many e-commerce platforms and fierce competition with each other, no one can overwhelm all competitors in terms of traffic.
And the current situation is so reversed, obviously because everyone has seen the power of the tool "Alipay": without Alipay, it is still possible to do content e-commerce and online payment, but it is absolutely impossible to play the crowdfunding trick of viral marketing.
Gu Chengnian didn't offend him much in Zhang Xiao, and Gu Cheng answered the question that day if he lifted his weight lightly, so he didn't bother to be angry with these little characters. It has largely accepted the cooperation of "Huaxia Performing Arts".
Liu Bang sealed the Hou Yongya, in exchange for countless people who had offended him to surrender with confidence.
Gu Cheng's pardon of Zhang Xiao also made the domestic performing arts companies that were still hesitant to "touch the net" relax their vigilance.
However, in the past few days, several of the largest performing arts companies and ticketing companies in China have expressed their cooperation with the newly divided "Damai.com" under Dingdang.com. Tickets for all second-tier artists and above can be bought on "Damai.com" from now on.
Alipay's self-inflating snowball, getting faster and faster.
On this day, it has been a week since Gu Cheng returned to Qiantang.
Gu Cheng and Pan Jieying had just recruited the distribution channels of the last batch of performing arts companies during the day, and they were in a good mood.
Quan Baoya also just went to Wuyue Satellite TV to record an interview video, and got off work on time - she has been living in Gu Cheng's house recently, anyway, Gu Cheng's house in the White Horse Apartment is very large, and it is not too crowded to live with a few relatives.
This year, the Gu family hired two cooks who were invited back from a five-star hotel, and their skills were good, and they were very effective in organizing family banquets, and they also saved themselves from eating out often. Gu Cheng called home in advance at noon, asking the cook to prepare more good dishes and drink some wine to celebrate in the evening.
At 6 o'clock in the evening, the sister and brother arrived home on time. Pan Jieying was parking, and Gu Cheng received a call from Ma Feng on his mobile phone.
Gu Cheng is now very familiar with Ma Feng, and there are many business cooperations, so naturally he will not be polite to Ma Feng. picked it up and asked half-jokingly: "Mr. Ma, what's the good thing to think of buddy?" ”
"It's not a good thing, it's a little random idea, I'll talk to you. Why is there no one in your office to look for you? The front desk doesn't tell you where to go. ”
It turned out that Ma Feng didn't make an appointment, and went directly to Gu Cheng's company. Gu Cheng was a little sorry: "I got off work early today, so if I don't dislike it, let's come to my house for a drink and talk slowly." ”
Ma Feng laughed and scolded on the phone: "Damn, you kid doesn't look like a big business, you will get off work at 6 o'clock?" ”
Half an hour later, Ma Feng's driver and bodyguard drove him to Gu Cheng's residence, saying that although the two were very familiar with each other's business, this was the first time they had visited their home.
Ma Feng tinkered for a long time before going upstairs, and when he saw Gu Cheng, he complained: "You have enough elevator to hold, and you can't find it anywhere." ”
"The top floor is dedicated, and it can be unlocked by swiping the card and fingerprint. Gu Cheng smiled and teased, while pouring a glass of juniper berries for Ma Feng, "Tell me, what are you talking to me about today." ”
Pan Jieying and Quan Baoya were also very polite, greeting guests with fruit plates.
Ma Feng took a sip of wine, bit his lip and smacked his lips and said, "You and Xiao Lizi have made such a big move, I guess the Internet winter is really coming to an end." ”
"No, you let me put smoke bombs, I always only tell the truth. Gu Cheng drank a little with him, and the ice cubes in the wine accounted for more than half of the weight, and the degree was very bland, and the drink was exciting and sober.
"I really think so, too. Ma Feng put the cup on the coffee table and thought about it again and again, "So I'm going to gamble with you." Let's bet that Internet commerce will soon usher in spring, and let's spend money in advance to build a C2C e-commerce website waiting there. ”
"Clams?" Gu Cheng was stunned for a moment, and then thought of a very familiar word that he had been nostalgic since the first day he crossed over......
Ma Feng should not be thinking......
"What? I think it's not the right time? I think it's quite appropriate, so I'll call it 'Taobao.'" I've already deployed it, and I'll be able to stress test it by the time of the Chinese New Year. Ma Feng didn't notice Gu Cheng's expression, and said to himself.
The historical Taobao network was taken out at the end of May 2003 to test the water, and preparations began at the beginning of 03. And now it is only August 02, and it is obvious that Ma Feng's "vision of the times" has been stimulated in advance with the cooperation between Gu Cheng and Boss Li.
Taobao was originally brewed less than a year before the end of the Internet winter, and three or four months before the end of the cold winter. IN ANOTHER PERIOD OF HISTORY, IT WAS LAUNCHED LESS THAN 2 MONTHS BEFORE GOOGLE'S ADSENSE PLATFORM.
It can be seen that Ma Feng, the "old fox", has a very sensitive sense of smell. He can keenly notice the clues of winter going to spring from the slightest hint of environmental heat and the attention of his peers.
Now, Gu Cheng obviously stimulated the other party's sense of smell in advance.
Thinking about these twists and turns, Gu Cheng was stunned for a moment, and laughed dryly: "Suitable, how can it be inappropriate." I also feel that once the Internet winter is over, it is time for a peer to stand up and provoke the C-end e-commerce platform that no one once dared to think of. In this way, more people can join this entrepreneurial game and truly benefit the people. ”
Ma Feng took out a pack of cigarettes, ready to take two puffs before speaking, when he saw the slightly disgusted eyes of the ladies in the room, he smiled awkwardly and gave up lighting a cigarette when he asked Gu Cheng:
"I make this thing, of course, there are also places to take care of your cooperation - lend me your Alipay for two years. Otherwise, my Taobao can only hope that buyers will pay directly after the ban on online banking next year, and it will be much more difficult to promote. ”
Sure enough, it was to come to the door and want to use my brother's Alipay in vain!
Gu Cheng's heart was bright, and he said that otherwise, with Ma Feng's shrewdness, he would not have given him half of the business opportunities.
Gu Cheng playfully filled Ma Feng with wine: "It's no problem to use Alipay." The performing arts companies of 'Huaxia Performing Arts' have negotiated to give me some channel fees in the past few days. Your Taobao is ready to use Alipay to pay for selling goods, shouldn't you also show me?"
Ma Feng was stung by a wasp, with an expression of "don't fool me, you kid", and said disgustedly: "I am selling the real economy, not the content, you get a penny for the cost, where will I give you a commission." ”
Gu Cheng shrugged his shoulders and was about to deceive again: "Then why should I give you Alipay?"
Ma Feng's eyes flashed slyly: "Please, there are only millions of wealthy people in China who will buy tickets to watch concerts." Even if it is coaxed, it will not exceed 20 million at most. Don't look at your Alipay's expansion so fast now, if it is only for virtual and content, after 20 or 30 million people, it will definitely lack stamina, believe it or not? My Taobao is willing to use you, and it is helping you promote Alipay to 50 million people, or even hundreds of millions of people to install it!"
Of course, Gu Cheng couldn't show weakness directly: "Brother Ma, this matter is not accurate." Before I started crowdfunding, no one thought that this market was so big that it could leverage several times the leveraged population. Perhaps as soon as Internet technology advances, payment scenarios will soon diversify. ”
Ma Feng and Gu Cheng are almost chicken thieves: "Okay, even if I can't say you kid, I really can't come up with the money, and I can't take it out." I have this condition for now: use your Alipay for nothing, but I promise that my Taobao will always give priority to your Alipay. ”
"Consistently, priority, this expression seems to be problematic. Are you using me temporarily, and when the time comes, you'll get rid of it?"
"As long as you don't pinch me, of course I won't get rid of it, it's all a two-way street. Besides, even if I don't make Alipay products, I won't be able to guarantee that there will be others in China who will argue with you next year. When the time comes, other peers will also do electronic payment, and they will be bigger than you, so you can't let me hang myself from a tree, and it is not compatible with their payment methods. ”
Gu Cheng thinks it's better for everyone to be pragmatic: "Okay, let's not be tempted by how many old backgrounds we have with each other." Who doesn't know who yet - just say a deadline. If I use Alipay as a means of payment for the 'Taobao' you want to open in the future, how long can you guarantee that you will only use my Alipay?"
Ma Feng scratched his hair, got up and paced twice, and stretched out three fingers: "3 years! I can guarantee that from January 2003 to the end of 2005, in these three years, no matter how big my Taobao is, I will only support your Alipay payment method." I don't ask you to charge promotion fees, and you don't ask me to charge transfer fees. ”