THREE DAYS AFTER THE PREMIERE OF "GIRLS' GENERATION", THE FIRST EPISODE ACCUMULATED ON NICONICO REACHED A STAGGERING 29 MILLION VIEWS. Pen × fun × Pavilion www. ｂｉｑｕｇｅ。 infoThe first three days of the program combined, totaling more than 70 million views.

Considering that this is only a preliminary round that has not attracted much attention, such a result is already very impressive.

Today, there are 100 million50 million Internet users in Huaxia and 70 million Internet users with enough speed to support broadband users for online video. According to the number of IP visits to the website, almost one-third of the people who are qualified to see it have seen it, accounting for 2300~24 million. In addition, there are 500~6 million visits from overseas, Dongyi accounts for about 1.5 million, Fuso accounts for more than 2 million, and the rest are from Southeast Asia.

After all, compared with TV stations, the biggest advantage of video websites is that they can be accessed internationally, not only for domestic audiences in China. Of course, in fact, this data also has to remove the repeated brushing of some of the show's hardcore brainless fans, as well as the official flow injection of NICONICO.

When Gu Cheng set up NICONICO's servers, not all of them were set up in China, but also invested in data centers in Tokyo and Seoul. The overseas version of NICONICO also supports UP owners to upload relatively unrestricted content, but things with sensitive issues cannot be officially pushed and recommended, and they will also be harmonized when searching for Chinese netizens within the wall.

In a word, you are allowed to pass it, but there is no guarantee that anyone will be able to see it. This criterion was also set by Gu Cheng after thinking about it, which not only prevented domestic accusations of his lack of harmony to the greatest extent, but also disintegrated the inner resistance of overseas users without a trace.

Now that he has just won the Academy Award in Fusang, his prestige in the entertainment circles of Fusang and Dongyi is unparalleled for a while, if he does not take this opportunity to first incorporate the entire East Asian online video market into his command, and then slowly develop to the world, wouldn't it be too much of a loss.

"Gu Cheng must have injected water into the traffic, saying that it may not be 10 million people in the first phase! The rest is all traffic fraud!" Ma Teng and Ren Yuxin basically thought so, and Director Ouyang of Mango Station almost had this mentality.

Although Gu Cheng himself has always asked everyone not to fake traffic and not inject water - the main reason is that his website is not ready to be sold to others, nor is it ready to be financed, so it doesn't matter if the data looks good or not.

YOUTUBE'S DATA MUST BE GOOD-LOOKING, BECAUSE PEOPLE WILL DUMP THE POT FOR MORE THAN A YEAR AND THROW IT TO GOOGLE, CHEN SHIJUN AND OTHER THREE FOUNDERS WILL CASH OUT. THE DATA IS GOOD, AND IT WAS SOLD FOR $1.6 BILLION (ANOTHER TIME AND SPACE, THERE IS GU CHENG'S NICONICO IN THIS TIME AND SPACE, YOUTUBE WILL DEFINITELY NOT SELL FOR SUCH A HIGH PRICE, AND IT IS NOT YET KNOWN HOW MUCH MARKET IT CAN OCCUPY.) ）

Gu Cheng doesn't sell it, the data is ugly, who can bite him?

So he resolutely does not fake.

But Gu Cheng also knows the truth that when the water is clear, there are no fish, and Pan Jieying, as the CPO of the group, has repeatedly reminded him: Even if you yourself repeatedly ask not to inject water, there will definitely be relevant financial indicators when assessing the KPIs of the project team employees, so even if insiders want to get more bonuses, they will more or less set up a project to inject water by technical means.

To this extent, no Internet company in the world is avoidable.

The fierce battle between "Girls' Generation" and "Super Girl" has been escalating.

After the launch of Ma Teng's Tenpay and QQ red envelope functions, he also worked hard to sprinkle red envelopes in the "Super Girl" activity - all QQ users who voted for any of the "Super Girl" contestants this year on QQ Space may be sprinkled in the red envelope rain at a fixed time every day on QQ official, and once they grab it, they can get a certain balance in Tenpay.

In just a few days, this trick has attracted millions of users for the newly opened Tenpay, and it can exceed 10 million in less than a month.

However, soon, because YY and Alipay had already prepared, Gu Cheng's sniping was carried out in an orderly manner.

Many users who use plug-in scripts to grab red envelopes have begun to appear in the coverage of QQ red envelope rain. Those people often only voted for one vote and supported the "Super Girl" contestant once, and they are completely half-zombie fans, but as long as they are qualified to grab red envelopes, they use background scripts to violently seize traffic every time it rains, and most of the red envelopes are lost.

Tengyun naturally has to carry out technical countermeasures, but because they are a project that was launched in a hurry, the adversarial argument is not as good as Alipay, which has been doing payment and security for several years, so it is inevitable to rush in a hurry.

According to the technical evaluation of YY Network Technology, Tengyun can suppress the problem of plug-ins grabbing QQ red envelopes before the summer vacation at the earliest. In the two months before that, QQ's efforts to narrow the gap between the two sides by subsidizing the red envelope rain obviously won't have much effect.

……

The technical battle between Gu Cheng and Ma Teng will not be pressed for the time being, just talking about the heated discussion caused by the overseas broadcast of the "Girls' Generation" program.

In 2005, the entertainment variety shows of Dongyi and Fusang were not immature and popular, but these countries really lacked influential elected stars and activities that allowed the majority of audiences to participate.

"Girls' Generation" and "Super Girl" are not 100% original talent shows in China, after all, they both "borrowed" from the "rice idols" that had begun to test the waters in the United States on the other side of the ocean in 2002, and then each carried out a lot of localization transformation, especially aggravating the election factor.

But I have to say that in Fusang and Dongyi, no one really thought of borrowing from the "rice idols" of the rice people before. Only a few European countries borrowed it on a small scale in 03, a year before "Girls' Generation".

In the final analysis, it is because there is a huge cultural difference between the "paternalistic talent management system" that prevails in East Asian countries and the "CAA (Innovative Talent Agency) client model" in Hollywood.

In Hollywood, the artist is the client of the agency, and the agency is for the artist.

In East Asian countries, artists are employees of brokerage companies and make money for the company.

Since the Shaw Brothers system in Xiangjiang, it has had a great impact on the stereotype of the entertainment industry in East Asian countries, and all the bosses of performing arts companies have the mentality of "I am the one who makes you popular, and you should make money for me, so whoever I want to be popular can be popular".

So, no capitalist wants to relinquish that power.

No "Shao Yifu" wants to see a world where "even ordinary dick silk viewers can decide who is popular and who is not", and the audience should only be able to "choose one from those people that the capital lets the audience see", to be popular.

The result can be set by the audience, but the list of candidates must come from the capital side.

From this point of view, "Girls' Generation" and "Super Girl" are very advanced in East Asian countries, representing a new media possibility.

In 04, these programs were only broadcast in Huaxia, not to mention any overseas influence, this year, as Wu Yue Satellite TV was investigated and postponed, and the preliminaries were put on the Internet, the overseas influence of the program immediately broke out.

Even the Fusang audience and the Dongyi audience feel that the model of elected idols is very fresh.

In just three days, millions of views in East and Southeast Asia. At first, these broadcasts were attracted by the promotion of the NICONICO website and even Gu Cheng's personality charm. Especially in Fusang, almost all of the millions of netizens who watched the draft had paid for movie tickets to watch Gu Cheng's "Sunset in Three Chomes".

At first, everyone just thought that if they tried it, Gu Cheng's products must be high-quality, but then they fell into the pit when they looked at it.

In Dongyi, netizens are roughly hotly discussed like this:

"Why doesn't our country have such a good program? Why in Dongyi, which artist can debut and which artist can be popular, it depends on the faces of the executives and bosses of S-M and Y-G brokerage companies? Could it be that those people want to pinch the power resources of beautiful girls with unspoken rules and not let go, which leads to such a program not being broadcast in China?"

"Yes, yes, in fact, if you are willing to decide the popularity of the draft to the public, the basic conditions of our Dadongyi are better than those of the Chinese, we have a system of brokerage companies selecting trainees over the years, and there are no trainees in Huaxia.

If we allow the public to decide who will debut, we can even skip the audition, just pull out the little girls from S-M Company, make the training and performance videos available on the Internet, and vote for everyone to decide who will debut?"

These words are quite familiar with the inside story, and have won wide recognition and praise on the Internet, and countless male dicks have been indignant, and finally developed into this argument: "I can't make this kind of show, it must be because the executives of S-M companies want to sleep with girls!"

However, the last sentence caused the girls to attack in groups: "Go, go, if you want to say that Li Xiuman wants to sleep with beautiful women, I believe it." If you want to say that Gu Cheng pinched resources and wanted to sleep with beautiful women, that would be at all. You go to S-M and ask a random female trainee, even if Gu Cheng doesn't let her debut, doesn't let her be popular, and sleeps with them for nothing, who doesn't want to take the initiative to climb into Gu Cheng's bed and be slept on? Just Gu Cheng is so handsome, so rich, so successful, and so talented, he needs unspoken rules for girls?"

"Axiba! Is it a traitor upstairs! Actually say that my girls from Da Dongyi are lining up to let Gu Cheng go up? Don't you know that Gu Cheng is from Huaxia?"

"What's wrong with the Chinese people, people are handsome, talented, rich, if you don't accept it, you can go!" Gu Cheng's fans didn't show weakness, and they talked to those Gu Chenghei on the Internet.

Because of the heated discussion of public opinion, the number of viewers of "Girls' Generation" in Dongyi has been steadily increasing by three or five hundred thousand people almost every week, and it is estimated that this trend will not slow down until the summer vacation.

Considering that this is a country with a population of only 50 million, and that it is watching a foreign show, such a statistic is already terrifying.

The heated discussion on the Internet inevitably reached the ears of Li Xiuman and other investors and executives of entertainment companies. Even if there are still a few people who are reluctant to let go of the power in their hands, they have to consider the resistance of public opinion.

"Instead of waiting for someone else to take the lead and then accuse us, why don't we take the initiative?" thought Lee so-man, president of S-M.

He has a lot of little girl trainees in his hands who have been in contact with him for three or five years. There's no reason to be suppressed by a foreigner's show.

"It's better to discuss with Gu Cheng, authorize a naming right, and also create a 'Girls' Generation' competition area in Dongyi, which has nothing to do with Huaxia, so take out the tidbits of those trainees in the company and give them to ordinary netizens for selection, and select a girl combination of three or five people, which is called 'Girls' Generation'." ”