There are some things that you really have to do to know how annoying they are. Pen ~ fun ~ pavilion www.biquge.info

It's been a year, and Gu Cheng has really never cared about the domestic film and television distribution rules. In his eyes, these things are all logical, nothing more than to find the General Administration or the Ministry of Culture to do some PY transactions.

After taking it for granted, Gu Cheng was immediately slapped in the face - he suddenly found that he couldn't even find a place to trade PY, because people didn't accept it at all.

After calming down and understanding the market on the issuance side, Gu Cheng had to accept a few heavy facts:

First of all, the producers of imported films in this era are not qualified to directly go to the introduction. In particular, Taiwan-funded TV dramas must have at least one domestic provincial TV station that takes the initiative to express its intention to introduce it, and then the name of this TV station comes forward to apply.

If a foreign-funded producer applies in person, the subject will not be qualified in the first place.

Secondly, in the field of film, the concept of private investors does not exist today. At present, there are indeed many bigwigs in the circle who were called by the imperial court to discuss the "Film Management Regulations", which is the legendary "Document No. 16" many years later.

However, according to the grapevine, because next year is the year of the new day, the elders do not like cultural openness very much, so the current imperial court is seeking stability in the field of culture. This regulation will not be passed by the new prime minister until at least March next year.

In 2001, it was still the "darkest time before dawn" for Chinese private capital to enter the film and television industry.

It is precisely because of this that the historical "Meteor Garden" was broadcast in Wanwan in 01, and the mainland did not introduce it until 02.

However, things are turning a little bit now, because this time and space's "Meteor Garden" is a co-production with more than 50% domestic investment. Moreover, the legal constraints on investment in TV dramas are much more vague than those in movies, and the policy finally leaves a sigh of relief, which can be played on the sidelines.

Gu Cheng and his cousin spent half a month working hard to go to the provincial TV station to grind hard bubbles, and they also lost the ratings data in Wanwan during the same period, and after watching it, the leaders of Wu Yue Satellite TV felt that it was indeed profitable to introduce this film, and expressed their willingness to introduce the premiere rights. After rough negotiations, it is planned to invest 4 million yuan, which is twice as high as that of Taiwan TV.

Then it was Gu Cheng's turn to take people to the General Administration to run the review in the name of the provincial TV station - the "technical support" personnel sent by big-name state-owned enterprises are generally not their own, but borrowed from suppliers. For example, the technical support for external negotiations between China Mobile, China Unicom, and China Telecom is provided by Huawei.

A truth.

After coming to this point, Gu Cheng came to the door to mediate with Mr. Gao Dasong. He knew that the other party had a wide range of people, and he knew many people in the DPRK and China.

……

After two months, Gu Cheng came to visit the manor with a recording studio on the shore of West Lake again. The maid already knew him, and let him in without asking.

He also met Mr. Gao's wife, a graduate of a prestigious school in Beijing who was just 20 years old. It can be seen that Gao Dasong is also an old cow who eats tender grass.

The two sides sat down and served tea, and Gu Cheng invited straight to the point: "Mr. Gao, I would like to ask you to be the CEO of Dingdang.com." By the way, I would like to ask you to come forward and help my company run the review procedures for the introduction of films. ”

Gao Dasong took a sip of tea: "You should find a professional person to do professional things." I'm a musician, and if you ask me to review the film, it's not asking for blindness. ”

Gu Cheng forcibly pressed the gallop in his heart, and said in his heart: Brother also wants to find Han Sanping's kind of goods that are hand-eyed in the General Bureau! The problem is that I don't know! Don't you know this alone!

If the person on the other side is a poor person, Gu Cheng will directly throw money to solve the problem. But the family is not bad for money, and after being in contact with the other party for a few months, Gu Cheng knows that Mr. Gao only pays attention to like-minded people.

He could only ask another way: "Is Mr. Gao dissatisfied with my business and thinks that I am not like-minded enough?" ”

Gao Dasong quietly drank a cup of tea, and then drove his wife away, and then spoke: "At the beginning, I saw you running Dingdang.com, and I said that not all people who engage in the Internet are pirated dogs, and finally let me wait for a person who acts for genuine musicians." I didn't expect you to thunder and rain a little, so far except for introducing Zhou Jielun and sending your own saucer, there has been no action at all - I think you are no different from Zhang Chaoyang's old fox. ”

Zhang Chaoyang in Gao Dasong's mouth is naturally Zhang Chaoyang, the boss of Sohu, one of the top three giants of the domestic Internet. Gao Dasong was the director of Sohu's entertainment division before returning to his hometown, but seeing that the Internet giants were all pirated dogs, he resigned angrily by the way.

Gu Cheng was squeezed by this kind of words that stood and spoke without backache, and suddenly shouted: "Teacher Gao, you have wronged me!" Of course, I really want to do a good job of Ding Bell Net. Otherwise, at the end of last year, at this juncture, I had that 2 million spare money to invest, where would it be bad to open an audio and video website!

But there is a process for everything, and Li Yuqing and I have taken a different path, because I want to wait for the online payment system to be built, the user's online payment habit to develop, and the e-commerce logistics system to mature. Won't tying in records and DVDs come naturally? This kind of thing can't be rushed. ”

Gao Dasong said angrily: "I think like you Internet bigwigs, talented musicians in China have starved to death for a whole generation!" What happens when the cultural heritage is severed? Do you continue to go back to the era of copying the lyrics of the Fuso people's tunes? ”

Gu Cheng was forced to ask speechlessly: "What you said does make sense, but this is a problem that needs to be faced by the whole society, why put the burden on me alone?" Please, I'm still a kid, can you spare the minor? ”

"Because if you are the only one who asks me, I will rely on you!" Gao Dasong was a scoundrel like a child, and after saying that, he felt a little unreasonable, so he blushed and remedied:

"In this way, you can at least come up with a further construction plan that I think is effective to ensure that more music creators will be benefited within the year, then I will help you do it this time. As for the CEO of Dingdang.com, you better keep it first, and I'll be the content editor-in-chief. I am not good at these mundane affairs, and I am not interested. ”

Gu Cheng gritted his teeth, patted his chest and said, "Okay, you give me three months, and I promise to come up with a plan that satisfies you within half a year." You just accept this position first and help me run through the review. When the time comes, if I break my promise and get fat, you can shave my big ears and fan me! ”

To be a man, you still have to be a little ideal, just look at the money.

Gu Cheng thought to himself that in April, the third-party "monkey version of Alipay" given to Chen Tianqiao by Legend Entertainment will be put into use, and its installation coverage is becoming more and more extensive, and it is time to integrate online payment and the genuine audio-visual industry more closely.

……

Although Gao Dasong has some quirks, what he promised is quite righteous, Gu Cheng only gave him a verbal promise, and it was not a personal benefit promised to him, he still began to help Gu Cheng run the review work of "Meteor Garden" without hesitation.

There is a cultural person who is well-connected in the capital, and the efficiency is really different. In mid-April alone, the General Administration put down the approval and allowed the broadcast to start in May.

On the other hand, in Wanwan, after 6 weeks of turbulence, the main frequency of Taiwan TV finally finished the first round of broadcasting on April 15.

Taiwan's ratings have continued to climb every week from 21% in the first week, with 23% and 26% ...... Until it was fixed at 34% in the last week, it is known as the TV series with the highest ratings in the history of Wanwan.

After spending more than 1 million translation and dubbing costs, the Yi and Fusang versions were also completed as scheduled; Other Southeast Asian minor languages do not provide dubbing, only Chinese with subtitles.

Since the end of April, these dubbed films have been successfully screened on NHK TV and KBS TV. Later, the drama even achieved an exaggerated rating of 41% on Dongyi KBS, and a staggering 19% on Fuso NHK.

"KBS TV bought Dongyi's domestic exclusive broadcasting rights, costing 1 billion yuan, about 6.5 million yuan."

"NHK TV bought the premiere rights of Fuso, costing 100 million yen, or about 8.4 million yuan."

(Note: At that time, the yen was still relatively high, about 1 to 12.) It's 1 to 18 now. ）

CCTV and Wuyue Satellite TV bought the premiere rights of Huaxia, each contributing 4.5 million/3.5 million yuan, and Wuyue Satellite TV promised to delay the broadcast by two weeks compared to CCTV. Subsequently, 7 provincial satellite TVs, including Mango Satellite TV, Jiangnan Satellite TV, and Coal Province Satellite TV, bought the next round of broadcast rights, each costing 2 million yuan, but they must promise to postpone the broadcast until after the summer file. ”

Chai Zhiping looked at the income from selling films, and was simply excited and jealous, almost crazy.

I was excited because she made a lot of money, and in terms of fame, she put up the FLAG of "Wanwan's No. 1 Idol Drama Producer".

is jealous because I knew that this film was so profitable, even if I smashed the pot and sold iron, I should borrow money to invest a little more by myself.

In the end, the total income from selling films reached an exaggerated peak of 40 million yuan, while the total investment of the whole drama was only more than 6 million, and the return on investment reached 6 times. The funds entered the auction in December last year, and all of them were sold out at the end of April this year, and the return cycle was only 5 months.

Among them, Gu Cheng's cash investment reached more than 3 million, plus he and Lin Zhiling did not ask for remuneration, and the investment of other distribution resources, accounting for 60% of the income. Fulong Productions invested 1.7 million, and finally accounted for 25% of the shares, and Chai Zhiping and Cai Dao invested in labor services, scripts, etc. (they signed and did not receive wages when filming), accounting for 15%.

In other words, the group of "wage earners" who invested in labor services spent half a year to divide up 6 million labor fees.

Gu Cheng entered the market with more than 3 million capital, and finally recovered 24 million.

"I can't imagine that making TV series can make so much money, it's not much lower than the net profit of the legend for 4 months." When looking at the accounts, Gu Cheng couldn't help but rejoice.

Now, after four or five months of development, Legend has already grown from 50,000 or 60,000 simultaneous online users at the beginning of the year and more than 300,000 paying users. It grew to 100,000 concurrent online users and 800,000 paying users in May. Half of them can consume 1 point card per month, and the core 200,000 hardcore players can even spend 3 cards a month.

Legend now has more than 20 million point card sales per month, and the hard costs of server/broadband/maintenance are only 15%, and the expenditure on promoting and feeding the "monkey version of Alipay" and providing security software research and development for the next stage of electronic payment is the majority. (Legend sells a point card to the Internet café owner who recharges 5 yuan, and this part of the marketing fee accounts for 20% of the nominal income.) Only when this money is given, the owners of Internet cafes across the country will spare no effort to recommend the game Legend to players who come to Internet cafes to consume. ）

After careful calculation, the monthly net profit of "Legend" is only more than 10 million, which is completely an order of magnitude with the filming of TV series.