Entering the outskirts of Bandera Town, you can see the familiar and unfamiliar scene from afar. Pen, fun, pavilion www. biquge。 info

At this time, there were still three days before the start of the conference, and the venue had been basically completed, leaving only some finishing touches to be completed, but the whole venue was empty, and there was no crowd at all, and the convertibles, mobile stalls, and full parking lots on both sides of the road were now invisible, and they were so empty that people were a little unrecognizable.

Lu Li parked the car in the open space at the door, then got out of the car, walking on the spacious and empty dirt road, occasionally you can see a few people, everyone is busy with their work, there is no time to say hello, just nod their heads, and then put themselves into work again.

There is nothing worth wandering around in the current venue, it is completely the most simple and primitive appearance, except for the staff, that is, the staff, Lu Li walked through and walked towards the area of the booth.

In May, Lu Li once came to the booth area once, when the whole area was crowded with people, shoulder to shoulder, even if you just want to squeeze into a booth is extremely difficult, let alone stop to stay, Lu Li and they only stayed here for less than half an hour, they didn't have time to walk around at all, and when they came out, it was as if they were fished out of the water.

It's indescribable.

Today, however, the booth area is very different.

The booths themselves have not changed much, they are neatly arranged one by one, there are eight booths in each row, a total of ten rows, and at a glance of the huge space, you can see the high poles that divide the area into different grids, but now the area seems a little empty.

There are still a lot of people in sight, but compared to May, it is a small thing, at most sixty or seventy people, and the branches are scattered in various locations of the venue. All of them were representatives from the ranch, as well as the staff of the conference, who were setting up their own booths and setting them up according to their own ideas.

The kind of style that has a strong local flavor.

Lu Li walked between the passages, a little dizzy, he didn't find the number of the booth, so for a while he didn't know where the booth of Yunding Ranch was, he walked around, and then he heard an energetic call, "Fourteen! Fourteen! We are here!"

Following the sound, Lu Li saw Chloe jumping in place, and Jessica, who stood up straight and turned her head.

In order to set up the booth of Cloud Top Ranch, two women, Jessica and Chloe, made a special trip to help. First, Lu Li has no experience and doesn't know how to arrange it, and second, it requires a certain amount of design and aesthetics, and both ladies dislike that the aesthetics of other men on the ranch are too old-fashioned.

Lu Li had thought about asking Vivien, but it was too big and too much. Don't use an elephant to crack a nut.

Therefore, the position of design director was handed over to the two ladies - although Lu Li was also quite worried about their aesthetics, what if the style of the urban-rural junction was arranged?

Lu Li also raised his right hand and waved, and then walked over quickly, but he couldn't help but scan the other stalls, pumpkins, straw, flowers, bushes, chicken coops, cowpens...... A variety of design styles brought the rural atmosphere to the extreme, and Lu Li suddenly felt that it would be too inconsistent to build a modern design booth here.

After getting closer, Lu Li saw the booth of Yunding Ranch.

The background of the booth is a blue sky and white clouds - the printed poster, enveloping the whole booth, the clear sky and leisurely white clouds, penetrating the faint golden sunlight, a unique little freshness comes to the face; on the left side of the booth is a model of a large herd of cattle and sheep, which looks like cattle and sheep are gathering together and holding a party; and on the right side of the booth is a large group of horses, black, white, dark chestnut, dark brown horses are walking in the grassland.

Surprisingly, this design does not look too jerky, without the slightest sense of alienation, and at the same time shows its own unique style of Cloud Peak Ranch, especially the idle blue sky and white clouds, which really leaves a deep impression on people, and instantly distinguishes it from other booths with a strong local atmosphere.

"Wow!" Lu Li showed a look of surprise, a little surprised by the results of the work of the two of them.

"How's it going, does it feel good?" Chloe raised her chin, her eyes inevitably a little smug.

Lu Li nodded in agreement, "I must admit that this was beyond my expectations, and it was indeed ingenious. Lu Li looked at it seriously, "But, is this still missing something......?" It seems that the features are not so obvious. ”

Blue sky and white clouds, herds of cattle, sheep and horses, the indifference and tranquility of the wind and grass and the cattle and sheep are indeed very tasteful, but this is not uncommon in Texas, and in a lot of eye-grabbing gorgeous decorations, it is not so simple to stand out.

Chloe looked at Jessica triumphantly, then Jessica spread her hands, shrugged her shoulders, and then rolled her eyes with a "I don't want to say more" expression, Chloe chuckled, she turned her head to look at Lu Li, and explained, "I just made a bet with Jessica, and I said, you can definitely tell that the work here is not done, but Jessica thinks that you will only notice the wine." ”

Lu Li looked around, and sure enough, he didn't find the wine, "Yes, I didn't see the wine!"

Chloe's sluggish reaction made Chloe laugh happily, but Jessica was speechless, "Are you serious? This is the most important product of the ranch lately, and you don't care at all?"

Lu Li pursed the corners of his lips and shrugged his shoulders innocently, "Every product of the ranch is crucial. ”

Such clichés make people complain about their weakness, and Jessica responds with a roll of her eyes. Chloe replied, "We're going to set up a shelf in front of the background with all kinds of vegetables and animals on the sides. On the display stand in front of you, cheese is placed on the left hand side, wine is placed on the right hand side, and different wooden signs are hung directly above, including grapes, white clouds, sheep, horses, etc. ”

"So, it's basically a crib way to complete the renovation. Lu Li made a concluding remarks.

Chloe wanted to refute, opened her mouth, but found that she didn't know how to refute, she paused for a moment, thought about it seriously, and thought that she had come up with a rebuttal, but then closed her mouth again, with a depressed and aggrieved expression.

Jessica stood next to her and chuckled, "Fourteen, you're really discerning. Always able to spoil the nice atmosphere in a unique way. ”

Lu Li spread his hands, "But you can't deny it." ”

Looking at Lu Li's "proud" expression, Chloe puffed up her chest, "At least, this is a novel and unique crib!"

"Of course, of course. Lu Li nodded again and again to express his affirmation, "This is a small and fresh style, and it must be a beautiful scenery at the exhibition." I'm pretty sure that here, we don't expect to see any other booth that comes close. ”

Obviously affirmed, but the ridicule in the words always lingered, Chloe raised her chin slightly, "You mean, you're the baby lying here then?"

"Hahahaha. Without waiting for Lu Li to answer, Jessica burst out laughing, "Giant baby, giant baby, this can be assured." ”

Lu Li didn't mind, spread out his hands, and calmly accepted it, "Do you need me to put on a baby bib?" This humorous response made Chloe and Jessica both laugh, which can be regarded as letting the ridiculous greetings come to an end temporarily.

Lu Li only had the opportunity to take two steps back and look at the entire booth at this time.

This booth was smaller than expected, looking about two steps wide and as long as a quarter to a third of the other three-step wide stands, and it was not in the center, at the end of the seventh row, but not at the back, and it was not awkwardly in a remote position.

Of course, the two spots in the middle of the third to fifth rows, the Golden Mile, are the places where all the guests flock and want to linger, and the two places near the entrance and exit that almost everyone will not miss, and the number of visitors is unimaginable.

Referring to his experience in the exhibition area in May, Lu Li knew that about one-third of the guests who could walk to their booth were really rare.

However, Lu Li was not too anxious. This is just the first time that Yunding Ranch has participated in the exhibition, what they need is an opportunity to show themselves, and as for the effect, it is still left to the product to speak. Really excellent products, after word of mouth at the cowboy conference, will always get the corresponding recognition, and then, they only need to wait until the precipitation and filtration of time, after the word of mouth begins to ferment, the results will follow.

What's more, there are not many products in the ranch, and the exhibition area that is too large will appear empty, which is also not good for publicity. Compact placement and high-quality products, this is the biggest highlight of the booth.

"When the time comes, do we also need to lay the straw here?" Lu Li asked curiously, although the overall space of the booth was not as good as others, there was still a lot of space around.

Chloe shook her head, "No, we're going to fill it with products. ”

Generally speaking, other ranches like to fill the space with straw, or other items with a distinct ranch character, to reflect the style of their ranch and to establish their own brand. But almost half of the booths will be arranged in this way, which makes "feature" no longer featured.

In fact, one of the important exhibits of Cloud Top Ranch is the excellent horses of the horse farm, and they also need to have publicity in this regard. However, Brandon believes that the breeding of the horse farm has not yet been carried out, and he is not in a hurry to promote it, and it is enough to mention it just as a foil. At that time, he will personally appear at the cowboy convention and spread the word.

"We'll fill the wine and cheese products around, it's all about the product and it's all about the product. Chloe blinked and said confidently.

This sentence was actually said by Lu Li.