Chapter 696: Flesh Hurts
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At present, the ranking of the world film market is as follows:
First, the United States. Pen Fun Pavilion wWw. biquge。 info
Second, Japan.
Third, the United Kingdom.
Fourth, France.
Fifth, India.
Sixth, Germany.
As far as the film market is concerned, the United States is far ahead of other countries, about four to five times that of Japan, which ranks second -- as early as the end of the '87 stock market crash, Xu Cun established the Imperial Cinema Line in the United States, and in the past three years, with the support of Xu Cun's abundant funds, He Chaoqiong, Jiang Zhiqiang, and others have acquired or established more than 400 theaters and more than 5,000 screens in California, Tennessee, San Francisco, and other 39 US states, as well as the District of Columbia, making it one of the top three theater chains in the United States. Currently, Emperor Cinemas is still expanding in the United States.
Japan's economy is starting to weaken, but the Japanese film market is still strong and will continue to do so – last year, Xu Cun acquired Nikko Cinemas, rebuilt all of its cinemas into the world's most advanced 3D cinemas, and renamed it Emperor Cinemas (Japan Branch), making it one of the top three cinema chains in Japan. Currently, the Japanese branch chain is waiting for an opportunity to expand.
On the British side, Xu Cun's acquisition team and Odeon's negotiations are still in a deadlock stage, which is similar to what Xu Cun expected in advance - Odeon gave Xu Cun a sky-high price of 1.2 billion pounds, and after several rounds of negotiations, it was reduced to 1.70 billion pounds, which is terrible!
On the Indian side.
How to say it, the Indian film market is very large and has great potential, but it is really difficult to break into - in the last life, except for a very small number of phenomenal films such as "Avatar" and "Titanic", other films are difficult to shake the status of Indian Bollywood films in India, and most of the time the top ten films at the box office in the Indian film market are all Indian Bollywood movies.
In the previous life, some people summarized the reasons for this, which boiled down to the following:
One is because of the language - most of the Indian audience does not like to read subtitles, and even a large part of the Indian audience is illiterate;
The second is because there will be some scenes of exposing the body in foreign movies, while Indian audiences are more conservative, and their fragile little hearts can't accept this;
The third is because of cultural differences - "Vietnamese films, airplanes, cannons, Indian films, singing and dancing." Many Indian audiences watch movies just to see the singing and dancing in the movies, and most foreign movies do not have this content.
Therefore, although he was a little reluctant, Xu Cun still had to abandon the Indian film market - at most, Xu Cun cooperated with some local forces in India, and he would never establish a cinema chain in India anyway.
Needless to say, in Germany, the Hanseatic cinema chain has reached Xu Cun's hands.
Let's go back to France.
France is known as the "European box office", of course, this is a bit exaggerated, in fact, the French film market is on a par with the British film market, and considering the unique tastes of French audiences, the French film market is actually not as good as the British film market.
But-
In any case, the French film market can also steadily rank among the top five in the world, even if China has become the world's second largest film market in the last century, the Indian film market continues to explode, and the two film markets of East Germany and West Germany have not been able to squeeze it out of the top five.
Therefore, in the French film market, Xu Cun naturally can't let it go!
Among the many academics in France, Xu Cun picked a company - Baidai.
This EMI is not one of the five giants of international recording, the 'Electronic and Music Industry Company' (EMI, commonly known as EMI), but a French film company.
Momodai, a French film company that may not be well-known in China, will know that a little inquiry in North Africa or Europe will reveal that the long-established film company, founded a century ago, lives up to its slogan of 'making first-class films' – its production style and philosophy were once the world's mainstream, and even influenced the Japanese and Indian film industries.
In its heyday, it had branches in various countries, overwhelming competing film companies in those countries, and it ruled over a larger film territory than the Hollywood of the previous generation—of course, the film industry was much smaller than it is today.
The reason why Xu Cun chose EMI Film Company is not because it has a glorious history, but because its "EMI Joint Venture Company" is still one of the most important cinema companies in France, with cinemas and cinemas that not only exceed a quarter of France's geographical location, but also are all the best in France.
However,
Since the end of World War I, EMI Films has been at a low ebb - although EMI Films has produced films every year and is constantly trying to merge the artistic and commercial aspects of film, looking back at its development in the half century since World War II, there is no doubt that the path it has taken has not been successful.
If it weren't for the fact that the side business of Baidai Film Company was more brilliant, providing it with a lot of surviving funds to help it survive one crisis after another, it would have been drowned in the long river of history.
Therefore, it is not difficult to convince its owner to sell such a company.
It's a pity -
How did things go so smoothly?
Originally, Xu Cun only wanted to acquire the Baidai Joint Venture Company under EMI Film Company, that is, only to acquire EMI cinemas, but the board of directors of EMI did not do it, and even EMI Film Company had to sell it to Xu Cun, and the price was not low, and Xu Cun was regarded as a complete wrongdoer.
Baidai's practice of buying and selling made Xu Cun very unhappy, so much so that Xu Cun wanted to buy Gaomeng Film Company instead.
Later, Xu Cun learned from the acquisition team that EMI Film Company actually had 1.6 percent of the shares of Sky Broadcasting Company and 7.73 percent of the shares of alSat, a French live satellite television station, which was established by the merger of Sky TV and British Satellite Broadcasting Company, and 7.73 percent of the shares of the French live satellite television station alSat, which were one of the shareholders of these two television companies, and immediately changed his mind. Although the British Sky Broadcasting Company is just now preparing to set sail with the capital injection of News Corporation, although alSat is still losing money in France and shouting that there is no future domineering of the world's largest French-language TV station, although the shares of the two TV companies held by EMI Pictures are not much, this is undoubtedly a very good ticket, a ticket for Xu Cun to intervene in the European pay TV market!
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At the beginning of May, after nearly two months, Xu Cun's acquisition team finally succeeded in acquiring Odeon and EMI, plus the previously acquired Hanseatic and some Imperial Cinemas established their own scattered cinemas in European countries, Xu Cun finally owned the largest cinema chain in Europe - Emperor Cinema Line (European Branch).
The European branch line is good - both in terms of location and size.
In addition, Xu Cun ordered them to be rebuilt and upgraded - all of them were upgraded to 3D theaters that could play 3D movies.
It is no exaggeration to say that it will not be long before the European branch cinema chain is not only the best cinema chain in Europe, but also the best cinema chain in the world.
Of course, correspondingly, the money of the European branch is also good - the European branch is completely smashed by Xu Cun with money, not to mention Odeon and Baidai, even Hanseatic has made Xu Cun really spend a good amount of money!
Spending such a large sum of money to build a cinema chain, even if there is money like Xu Cun, it hurts! So much so that when he left Europe, Xu Cun said hatefully: "It won't be long before I will let you Europeans spit out all this money for me!"
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