Chapter 31: Returning Home
The marketing and publicity of the four provinces of brain platinum are basically in place, the market is also basically mobilized, and the brand has begun to be established, the sales of brain platinum are getting better and better, the company's capital has risen steadily, and the market of the four provinces is saturated. In this case www.biquge.info Jiante began to open up the market to more provinces, but before that, Jiante began to recruit employees again, which has supplemented the shortage of publicity and marketing personnel.
There is still half a month to go until the New Year's Day, and it is about to enter 1996. The advertisement of Brain Platinum is also about to be broadcast on CCTV. In the 1996 Taiwan Strait crisis, Liu Si felt a little pity, but he could only secretly regret that he was inconvenient to participate in this kind of thing.
Liu Si is not annoyed by the upcoming crisis in the Taiwan Strait, what is really annoying is that his father began to urge him to return to the county to study, in his words: "At present, the company is on the right track, and Li Junhao has been invited to be the general manager. ”
This time, Jiante Company still selects college students for recruitment, and its teaching does not require Liu Si to speak automatically, and the task of teaching is also undertaken by a group of employees of Shangcai in the early days. Newly recruited college students are not as lucky as the first batch of college students, and they need to follow their instructors or managers to various regions to promote and sell. The most basic tasks, such as handing out leaflets, moving things, and painting advertising walls, are taken care of by newly recruited college students, while older people are responsible for the promotion and marketing strategies and giving lectures in their respective areas.
In the second week of December, Jiante Company sold 20 million sales of brain platinum, nearly 500,000 boxes of brain platinum sales, and Jiante company's cash flow has now been about 15 million. If you add the value of the finished platinum products in stock, the book cash of Jiante Company is about 85 million today.
After thinking about it for two days, Liu Si finally compromised and decided to go back to the county seat to study. To say that reading is actually not thoughtful, but Liu Si is very nostalgic for his teenage life. And, it's impossible to stop reading if you have money, otherwise your life will definitely be criticized, although there is no nouveau riche phrase at present, but it may not be your own endorsement in the future.
Before leaving Shanghai, he felt that he still had to do a few things, that is, to apply for the registration of some companies, although he only planned to be a shell company at present, but this could prevent trademarks and company names from being preempted by others.
This time, Liu Si registered six companies: Baidu, Alibaba, Tencent, vivo, Duoduofu and Jixiang, and registered domestic trademarks, as for international trademarks.
The importance of the first three companies cannot be overstated. And why choose vivo instead of Xiaomi, the main reason is that vivo is more suitable for internationalization, and the brand strength is slightly stronger than Xiaomi; Duoduofu is Liu Siwei's bridgehead to enter the grain field, and even has the ambition to make ABCD's four major grain merchants become the vision of five major grain merchants; Jixiang is a bridgehead to enter machinery-related fields, such as automobiles, electronic products and other fields.
After handling these things, after seriously explaining some key points to Li Junhao, Liu Si and his son took a direct flight from Shanghai to Chongqing, but this time Xu Gang was also with him.
In the 21st century, the gap between the west and the east coast can only be reflected by looking at the government's gross domestic product and relevant economic data. But the gap between the East and West of China in the 90s was just a glance away. If you want to say how backward Chongqing is, it is not necessarily true, Chongqing once had glory, it was still during the Anti-Japanese War, and it was the capital.
At present, because the construction of the Three Gorges Power Station has not yet been completed, the difficulty of its shipping still exists, so even if Chongqing's status in New China is not low, its development speed is far less than that of the coast.
However, thanks to Chongqing's status as an open city along the Yangtze River and its status as a city with provincial-level economic management authority, Chongqing's development is also moving slowly.
Since Chongqing is an open city along the river, it may not attract much investment, but it does attract a lot of businessmen. After getting off the plane, Liu Si and the three ignored the pointing and pointing of some people at the airport, and when they got out of the airport, they hired a taxi and went straight to the automobile trading center in Chongqing to buy a car.
At this time, there are not many wealthy locals in Chongqing, so it is impossible for car dealers to gather together independently, so as to avoid wasting money and saving publicity costs. Liu Si didn't plan to buy a car too expensive this time, he just planned to buy a Beijing Jeep.
It took 6. 50,000 yuan bought a Beijing jeep, and Liu Si, who was sitting in the car, scolded the dealer for being black-hearted, and it rose by 10,000 all of a sudden, so how many buns do you have to eat less.
Before leaving Shanghai, he took 5 million yuan from the books of Jiante Biotech Company, excluding the expenses used to register the company and purchase the real estate of the registered company, and finally Liu Si left 1.7 million. Liu Si naturally won't return the rest of the money, and he once promised his father to invest 500,000 yuan in his winery?
Liu Si and his son, who bought a car, did not play in Chongqing, for Liu Si, they lived in Chongqing for nearly ten years in their previous life, and there was nothing to see. For Liu's father, it is also excellent that his son can return to the county seat to study earlier, and he can only applaud Liu Si.
Because the old highway back to the county seat in Chongqing after Liu Si had a car in the previous life is no longer commonly used, because the highway has been opened, so the three people who don't know the road have to wait for the bus to follow the bus back to the county seat at noon.
It took nearly six hours to reach the county seat, and the sun was still shining. Since it was three people this time, and who didn't have any self-esteem, based on these two reasons, Liu Si and his son unanimously decided to spend money to stay in a hotel and not disturb their relatives in the city.
The next day, Xu Gang and Liu's father got up very early, but Liu Si's goods were not until 12 noon when Liu's father lifted the quilt and reluctantly pulled it up.
After eating Chinese food, Liu Si was urged by Liu's father to report to the school, and Liu Si looked at Liu's father in surprise, "Dad, you don't want me to go to school to report now!" ”
"What? Do you have anything else? ”
"No, Dad, didn't I say before, I'm going to invest 500,000 yuan in your winery, do you need to visit your winery as an investor?" Liu Si laughed and sloppily, in fact, he really wanted to use his own winery as a reference and change some investment strategies.
What is the most expensive thing in the world? The most expensive thing is time. The reason why antiques can fetch a high price is that they contain not only culture and art, but also time. As for antiques, Liu Si has some ideas, but this is not something that it can manipulate and invest.
Another thing that contains time is "wine", and the longer the time, the more mellow and fragrant the wine becomes. For a person, the time of a person's life is costless, but it is so precious. Winemaking is a good use of human time to convert value.
If a person wants to get rich, the best way is to learn to make wine, spend 50 years to store, and then your winemaking skills are good enough, and the selection of wine-making materials is good enough, then the value of your wine is at least 100,000 yuan a catty, and you will become a rich man, there is no doubt about it. But who can spend half their life toiling about this?
Liu thinks that even as long as his father's winery stores enough good wine, even if he goes bankrupt due to the butterfly effect or something in the future, he can live a very good life.