Chapter 80: Catching a Big Fish
In 2007, online media has developed to a very awesome height, but it has not yet pushed traditional media into a corner like ten years later. Pen @ fun @ pavilion wWw. ļ½ļ½ļ½Uļ½Eć info Han Dong is ready to burn another fire in traditional media.
The last time he worked happily with a reporter from the Coastal Metropolis Daily, the two hit it off again. Han Dong paid 2,000 yuan, and the reporter prepared a manuscript, and the business between the two parties was very refreshing and did not owe each other credit.
So the next day's "Binhai Metropolis Daily" entertainment edition appeared an advertorial by Han Dong - "Divine Comedy, My Skateboarding Shoes Became Popular, and Netizens Expressed Their Brainwashing After Listening to It".
The article wrote: "The lyrics of elementary school students' essays were interpreted by a young man with a strong accent in the way of rapping, and they turned out to be the divine comedy of 2017. Many netizens feel incredible..."
"Netizen 'Who can kill me' said that this song has a strong sense of imagery, and a rural teenager bought his favorite shoes, and the mood of joy jumped on the page. Netizen 'I'll kill someone' said that it felt quite 2 when I listened to this song at first, but the more I listened to it, the more I wanted to hear it, and I felt that the feelings were very sincere..."
After reading the newspaper, Han Dong smiled. This reporter is estimated to be a fan of Lao Guo, so why would he give netizens such a second screen name. This article gave "My Skateboard Shoes" the name of the Divine Comedy, and Han Dong felt that the 2,000 yuan was worth the money.
As soon as the advertorial of "Binhai Metropolis Daily" came out, the entertainment channels of mainstream media such as Xinhuanet, People's Daily Online, and Phoenix.com reprinted the article one after another. The report of the Divine Comedy "My Skateboard Shoes" was overwhelming on the Internet for a while.
The effect of this advertorial is very obvious, and the video posted by Han Dong on Youku has skyrocketed in traffic for a while. On the second day of release, the number of hits reached more than 50 million, and more than 300,000 messages were left, making it the hottest video on Youku except for "Wulin Gaiden". Youku conformed to public opinion and changed the title - "The Birth of the Brainwashing Divine Comedy in 2017!! As soon as the title was changed, a lot of clicks were tricked in.
It wasn't until QQ popped up Han Dong's singing video that he realized that he had really become an Internet celebrity. However, the comments on the Internet were full of scolding.
"As a Wang, I only commented on four words: bullshit doesn't make sense... Seek professional unclogging sewers~"
"This song is poisonous, I'm already poisonous, please give me artificial respiration immediately, hurry up~"
...
Talented! Han Dong was overjoyed after reading the comments of netizens. The more controversial the song is, the more popular he will be. He had already entrusted an agency to register the copyright of the song. With the copyright certificate in hand, coupled with the overwhelming hype on the Internet, everything is now ready, and only the fool is owed.
It's up to which stupid singer to automatically get into his cloth pocket. Not to mention, there are really big fish that hit the net.
Apple TV designated hotel St. Jue Firth hotel rooms. "Ji Jie, have you chosen the song for next week's Super Boy Championship Finals?" A little white face wearing a pink shirt, suspender pants, and a pair of large-rimmed glasses on his small face asked another punk teenager who was scrolling through the web next to him.
The punk teenager named Ji Jie was indifferent, his eyes staring intently at the computer screen. Xiao Bai's face was a little angry, and he poked his finger at the orchid with one hand, "When is it, stop playing, little ancestor!" "Little White Face is Ji Jie's agent. Apple Satellite TV's brokerage company, Earth Entertainment Media, signed Ji Jie in the semi-finals.
The little white face was sent by the local entertainment company to supervise the battle. This young man named Ji Jie is full of male appearance, and his music is mainly rock style, which is deeply loved by female audiences over 30 years old.
Ji Jie broke the computer screen and said playfully, "Jason, look at this..." Ji Jie pointed to the blog homepage of Qi Wei, a popular female talent star on the computer.
"Friction friction..." is just four words on this blog. What the heck? The little white face named Jason looked dazed.
"Old-fashioned, huh?" Ji Jie proudly showed off, "The new Divine Comedy in 2017." ā
"What is the Divine Comedy or not, let's hurry up and prepare for next week's finals~" Jason urged tirelessly.
"I decided to play a HIGH~" Ji Jie smiled playfully. Qi Wei's blog gave him inspiration: why don't you use this Internet Divine Comedy as the first song in the finals? I'm sure the audience and the judges will have funny expressions after hearing it, right?!
He finished last in the last round of the tournament and looked like he couldn't recover his momentum if he didn't make a big move. And this song "My Skateboarding Shoes" is the big move he prepared for himself and the audience.
"Are you sure you want to use this song?" Jason asked curiously. This is the final selection, such a song full of local flavor, are you sure you can play on such a high stage? Jason is an old agent, and he is very optimistic about Ji Jie's song selection. Not only is he not optimistic, in his opinion, it is better to choose this song than to commit suicide.
The local entertainment company positioned Ji Jie as a rock man. As soon as this song came out, Ji Jie didn't want to be a rock man, and it was annoying to set up a stall to sell and sing.
"That's right, this song became popular on the Internet, and in my opinion, it is not for nothing. First of all, his lyrics and music are very simple, and the happy emotions conveyed are very real, not pretentious at all. I decided to adapt this song as my finals song and catch them off guard. ā
Ji Jie didn't look at Jason's black face at all, he was immersed in his genius creativity. If you can adapt this song into something novel and fun, it will definitely be able to win a full house.
"You help me contact the column team and let them get the copyright." Ji Jie snapped his fingers and told the agent to work. Jason is not optimistic or not optimistic, the work still has to be done.
The "Super Boy" program is a leader in the national singing program, and has long ranked first in the ratings of entertainment variety shows. Compared with other entertainment programs, this program attaches more importance to copyright issues, but it is only relative. In 2006, many TV stations did not have a full-time lawyer to conduct copyright review, resulting in huge copyright risks for their programs. This gave Han Dong the opportunity to touch porcelain.
In the television industry, the infringement of singing and adapting other people's songs without consent occurs from time to time, but few people actually pursue it. After all, being covered on TV can increase the popularity of the work, and the win-win thing will be more serious for fools. Even if the author is more serious, the TV station has a way to make them calm down. In their opinion, the more serious authors are all for hype, and they just need to play with them. If you give some benefits in private, what's not to be fair?
But Josehan, the author, was brainless, and the column team lobbied for a long time, but he just refused to let go. Just kidding, with a licensing fee of 2,000 yuan, you want the adaptation rights and cover rights of the Divine Comedy? There are no doors. Han Dong promoted this song, and the money for registering the copyright cost 10,000 yuan. How could he possibly make a loss-making deal?
"Handsome guy, our Apple Satellite TV can cover your songs, if it sounds good, it is appreciation, and if it doesn't sound good, it is that your ancestral grave is smoking..." He was so angry that he felt that he was a little out of his mouth.
"Your ancestral grave is on fire~" Han Dong scolded and hung up the phone without hesitation. Arrogant iron rooster, this is the label that Han Dong put on Apple Satellite TV. If you dare to cover my song, you have to take your iron off.
"Hey, hey... I'll be the first person to be a board..."No young author has ever dared to hang up the phone of Apple Satellite TV's director.
"Choreographer, has the copyright been negotiated?" Seeing that the choreographer was in a bad mood, Jason asked cautiously.
"What's wrong? Our Apple Satellite TV is out, is there anything we can't do? Just sing it, I'll take care of what happens. ā
Hearing that the copyright was fine, Ji Jie was relieved. It only took him 24 hours to adapt the song into a more diverse one, adding elements such as Eminem rap, British style, electronic music, and dance.
Ji Jie rehearsed twice and felt very satisfied. This song is sure to amaze the audience and the judges.
In fact, he guessed right, he sang the audience and the instructor crazy on stage. I saw that the audience in the audience got up one after another, followed his rhythm, and sang this divine comedy together. The song is easy to learn, and after listening to it twice on the Internet, everyone can hum a few words. Coupled with Ji Jie's performance of "My Skateboarding Shoes" on such a tall stage, the audience's sense of identity is extremely high.
The judges were amazed by Ji Jie's talent. They also watched the video of Josehan singing it during their break, but it was just for fun. I didn't expect Ji Jie to adapt this "Agricultural Heavy Metal Rock" so lofty. Judge Ding Wei was moved by Ji Jie's talent, and involuntarily got up and beat him up. The other judges also looked very interested.
At the end of Ji Jie's song, seeing the shouts of the audience and the applause of the mentor on the field, he knew that he had succeeded in taking the sword.
As soon as Ji Jie finished singing Ding Wei, he couldn't wait to ask, "Why did you choose this song?" ā
"Because I want to subvert myself and give everyone a different feeling, I want to tell everyone that I can still play adaptation like this~"
"You did it, and your arrangement was subversive, shattering the structure of the original song and giving the song a new lease of life." Judge Song Ke gave 32 likes.
"When I knew you had chosen this song, I was basically sentenced to death." As soon as the other mentor Shunzi's voice fell, Ji Jie's breath was suffocated, "However, you have come back to life, congratulations." The second half of the comment made Ji Jie happy again.
The host Mr. He walked up to the stage, "Let's see Ji Jie's vote", as the audience scorer continued to press, Ji Jie's score on the big screen was finally 98 points, which means that out of 100 live audiences, 98 people voted for Ji Jie.
"It's a miracle!!" Teacher He was so surprised that he exploded. Although he was in his thirties, his stunned appearance still captivated the audience.
Han Dong was in front of the TV, he watched Ji Jie's show and turned off the TV. Teacher He is right, this is a miracle. This should be a miracle in the history of legal encounters.
Han Dong dialed Shang Qian's phone, "Beauty, you've caught a big fish, and you're ready to start work." ā