332. Small profits but quick turnover

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The meeting made a plan to open up overseas markets, and Zhang Yawei's team and Fan Bingbing's team should actively explore the domestic market. Pen × fun × Pavilion www. biquge。 infoAt the moment when the kitten smart technology mobile phone and the kitten intelligent voice system enter the market, the influence of the kitten continues to rise, and the Yali with the same high-price strategy, the positioning of Yali is undoubtedly facing a huge challenge.

A week later, Zhang Yawei and Fan Bingbing simultaneously opened the statement that Kitten Smart Voice does not support Yali mobile phones in the north and south.

For a while, the kitten intelligent voice system on the Yali mobile phone was automatically offline, and when bidding farewell to the Yali mobile phone, the kitten intelligent system expressed its reluctance.

I'm sorry, but the kitten is reluctant to leave you, and if you want to continue to reunite with the kitten, then buy a kitten phone or other smartphone.

Bye.

is such a push text message, which has set off a storm in the high-end mobile phone market. Yali had thought that there would be such a day, but Yali's headquarters didn't expect the kitten to develop so quickly, and it drew a line with itself in a short period of time.

Speaking of which, it takes courage for the kitten to make this decision, and no one knows the consequences of doing so, but Jiang Hai implemented it like this, which made Yali suffer a heavy loss.

Because it is the same market positioning, the price on both sides is about the same, Yali in the face of kitten intelligent voice system does not support themselves, for a while can not find an alternative system, many customers are not buying Yapear, it undoubtedly suffered Waterloo, the mobile phone manufacturers of the United States are crazy, but for a while, they can't think of other better ways.

Yali pear's market share in China has dropped sharply, and customers who used to think that Yali pear is a status symbol have reverted to the arms of kittens.

The kitten has truly become a representative of identity, status. As long as you hold a kitten smart phone in your hand, customers will have a feeling of being on top.

This forced grid was given by the kitten.

In the capital, in Tianjin, in Jiangsu, Zhejiang, Edo, in Ningnan. In Anhui Yu, the kitten absolutely occupies the high-end market, Yali is losing ground and retreating, in the monthly quarterly report, the miserable sales make it completely lose confidence in the Chinese market, Yali was defeated by the kitten.

Yali headquarters sent many representatives to negotiate with Kitten Technology, but Jiang Hai refused one by one.

Jiang Hai never imagined that the Yali Army that entered the Chinese market would be so vulnerable.

"Congratulations to the boss, Yali pear's market share in China has plummeted. According to a recent data report, Yali accounts for only 10 percent of sales in China, compared to 20 percent of its users before that. In the same period, the share of Sanxing smartphones has increased, from 25% before to 30% now. Our market share is now 15 percent. ”

Kitten made the latest statistical report, except for Sanxing, which occupies 30% of the market. Except for one family, Yali pears account for 10%. Kittens account for 15 percent, Warwick accounts for 10 percent, and other manufacturers can occupy up to 8 percent.

Undoubtedly, Yali is suppressed from the fastest rising rhythm, in the high-end machine market, that is, Yali and kitten in PK. Together, the two account for 25 percent of the high-end market.

Jiang Hai also found that even if the kitten grabbed all the shares of Yapear, in the mobile phone market, it was only 25% of the share, and the other 75% of the share was still generated in the low-end models. And Sanxing alone has 30 percent, basically one-third of the market.

Therefore, despite the menacing kitten technology, in the end, it was Sanxing who came out on top, and Sanxing's market share continued to rise, and after suppressing Yapear, Sanxing's hegemony became more obvious.

It was only at this time that Jiang Hai realized that the biggest enemy now did not seem to be Yali, but the Sanxing Group in South Korea.

But when it comes to competing with Sanxing, there are different voices within Kitten Technology.

Many people think that kittens are taking the high-end route, and everyone has made sufficient consideration for this route, and there is no need to compete with Sanxing for low-end consumers.

But there is another voice, that is, the cake of the electronic mobile phone market is so big after all, the rich people are not the most, more are middle-level users, this is the main force of the market, just do the business of the rich, the market is too big, and it can't be the trump card of the mobile phone company, and it will gradually be thrown away by Sanxing.

Because Sanxing is not only making low-end mobile phones, Sanxing is also committed to the manufacture of high-end machines, Sanxing also has a market in this area, moreover, Sanxing is not only a mobile phone, it also has other electronic products, and it also distributes high, medium and low three gears. In the data given by the kitten, five percent of high-end users have chosen Sanxing, and at the same time, they also affirmed Sanxing's high-end smart phones, and Sanxing's Noto mobile phones are also sold for more than 4,000 yuan.

"Since everyone disagrees, let's vote, I'm still very democratic."

Jiang Hai finally saw that the two teams had a disagreement and said at the meeting.

Fan Bingbing first said: "I support the development of low-end machines, I think kitten technology not only needs high-end routes, but also needs low-end markets." ”

Liu Qi said: "I think the current entry into the low-end market is not good, we are still cooperating with Sanxing, if the world enters the low-end market, Sanxing will inevitably compete with us, if the other party unites Yali and attacks us, our kitten will fall into an embarrassing and difficult situation." ”

An Ling said: "The cooperation between Sanxing and us is completely based on our resources and our kitten intelligent voice system, and I don't think we need to consider their wishes in this regard." ”

Wu Danni said: "I support the development of the low-end user market. ”

Then everyone also expressed their opinions.

Basically, Zhang Yawei's team still hopes to maintain a high-precision route, a company, what to do is the brand, if the low-end machine comes up, quality, skills, all aspects must not be compared with kitten al mobile phone. Fan Bingbing's team, and other members of the company are desperate to open up a new front.

In terms of numbers, the majority of those who support multi-point flowering, but Jiang Hai can't completely ignore the opinions of Zhang Yawei's team.

As an overall leader, Jiang Hai knew their considerations, but Jiang Hai was unwilling to lose this big cake, and he finally looked at Zhang Yawei: "Yawei, is it possible for us to produce a low-end machine." But we make sure that our technology is still good. It's just that in the selection of materials, the quality is slightly worse. Our pricing is lower, to ensure our most basic profits, better than small profits? (To be continued.) )