Chapter 94 Spin-off of Atari Corporation (1)

After Ye Kai and several beauties briefly settled lunch in the company's cafeteria, they asked Alyssa to inform the heads of several departments of the company to have a meeting in the conference room in the afternoon. Pen % fun % Pavilion www.biquge.info

Ye Kai looked at the list of heads of various departments in his hand, and they were all a little familiar, because these people had all made slight waves in the time and space history of their previous lives, leaving their names.

For example, Caesar, the marketing consultant in charge of Atari's sales, became Atari's new president after Bushnell left Atari. Caesar did not have any technical background in developing video games, and was originally a textile businessman before being appointed by Bushnell as a marketing consultant for Atari in early 1978.

As soon as he became president, he began to make personnel changes within Atari, firing many of the old employees who had worked with Atari and terminating many development plans that he deemed unnecessary. As a very traditional businessman, he felt that the engineers were too "loose". After this change, many of the engineers who had started the business with Bushnell were extremely disgusted with Caesar's new business model, and Atari began to divide into two factions.

Atari, which was divided into two factions, under the leadership of Caesar, quickly entered a period of upward growth, then a rapid period of decline, and gradually declined.

It can be seen that this person has a vision, but he is not suitable for managing a technical team, but should start working on sales-related work, Ye Kai thought, and then looked down.

In second place is the head of the game design department, Warren.

When it comes to Warren, we have to mention IBM's tradition, and it is this tradition that makes some programmers unhappy - the same employees who have created great wealth for Warner Communications, these programmers are treated very differently from Warner's directors, musicians, actors, etc. A system that treats programmers as ordinary salaried workers naturally fails to foster employee loyalty to the company. The long-term lack of attention to employees finally led to the rebellious engineers, who decided to turn over and bite Atari back.

As a result, Warren left Atari with a few top engineers, and they founded Activision with a musician. The departure of the four former Atari engineers, who were responsible for almost half of Atari's game production, was also a heavy blow to Atari.

The games they developed were of such high quality and so popular that their fame even overshadowed Atari for a time. At the same time, the game cartridges released by Activision will include a list of the game production team and a message from the production staff in the accompanying manual.

As a result, Activision's system has attracted a lot of talent, and it has become a tradition for most modern games to leave a roster of credits in the game to pay tribute to the credits and the player's high scores.

In fourth place is Harley, the head of the computer software and hardware department.

It was only in 1978 that Atari began to enter the personal computer space in terms of increasing the performance of VCS. Under the leadership of Harley, with the excellent technical ability of the engineers, the design of quite excellent 8-bit products, namely the MODEL400 and MODEL800 series.

The 400 series computers have 16K of RAM and the 800 series have 48K of RAM, and the former is only $299, while the latter is also only $899, and both come with a host of peripherals, from 5-inch disks, printers, modems, and even what they consider to be the most important device, the gaming joystick. At the same time, the SIO (Serial I/O) system used in this series of computers is almost the prototype of the USB system.

In fifth place is Carrot in the chip design department, and in sixth place is Shugart, the head of the hard disk research and development departmentใ€‚ใ€‚ใ€‚ใ€‚ใ€‚ใ€‚

Hard disk? What the hell is this?

A dignified game console company, how can there be this hard disk department? And the name of the person in charge is still very familiar. Ye Kai was shocked by this department. You must know that it is still the era of floppy drives, and hard disks are still exclusive configurations on mainframe computers.

Ye Kai really couldn't help but want to ask Alyssa next to him, when was this hardware department established? What is the purpose of this department?

It's a pity that before Ye Kai could ask, these people in charge who came to the meeting had already walked into the conference room one after another, and Ye Kai had no choice but to suppress the curiosity in his heart, and prepared to leave the person in charge of this department alone for a detailed discussion.

After a brief introduction of themselves, the boss and employees who knew each other began the main process of today's meeting.

"Atari, the boss has changed." Ye Kai said in an unhurried tone. "As the boss's agent, I have gathered you all today, not to announce any bad news, but to give you greater responsibility and get you a higher salary."

The person in charge below looked at Ye Kai expressionlessly, and quietly listened to Ye Kai speak.

"And to shoulder greater responsibilities and get a higher salary, according to the current state of the company's development, it is obviously not shown, and it is impossible. Because, the company's withdrawn game consoles and games have a low market share, and the benefits obtained are disproportionate to R&D investment. โ€

"Therefore, the parent company decided to split the Atari company after researchใ€‚ใ€‚ใ€‚ใ€‚ใ€‚ใ€‚ใ€‚ใ€‚

"Split?" A few people in charge who were unprepared suddenly lost their minds, and the sound of chair legs rubbing against the floor and clothes rubbing against the table came from time to time in the quiet conference room.

"And every one of you here will be in an important position in the new company that will be spun off." Ye Kai's two short sentences quieted down several people in charge of the riot.

"An important job?" Several people in charge looked at each other, their panicked heartbeats began to become regular, and they looked forward to it a little inexplicably, and continued to wait quietly for Ye Kai's arrangement of their fate.

And Ye Kai's primary goal is undoubtedly to rectify the first target, which is Atari's own business, the game industry.

At the beginning, Ye Kai was ready to let the Atari brand directly withdraw from the game industry, and become independent as a sales company that only sells games and computers.

However, with the in-depth understanding of Atari and the increasingly clear memories of Atari's previous history, Ye Kai had to change his plan.

The reason for this is twofold.

The first aspect is that the game console chip designed by the chip department has not yet been completed, and the development platform has not yet been completed, and if Atari's own software and hardware are immediately abandoned, the new game console will not be available this year.