The second reason is very simple, under the leadership of Caesar, Atari in the previous life, from $1 billion in sales to more than $2 billion, until 1983, when the American video game industry ushered in the cold winter, did the profits in these years be lost in vain? Besides, if we don't squeeze out the potential of today's fool-proof game mode, wouldn't we be sorry for the capitalist profession?

While the old games still have their last glory days, Atari's games and carriers should continue to exist, and during this period, new game modes---- interactive games and game carriers should be quietly developed, and the games of the previous Nintendo and Sega games should be designed one by one, and then launched in 1983 with new game carriers. Pen, fun, pavilion www. biquge。 info

At the same time, it is also possible to sell the loss-making Atari company to other companies, squeeze out the last bit of its use value, and then get rid of it after changing hands.

You must know that the previous life of Atari lost $500 million in 1983, and after the chairman change had no effect, in 84, in installments and at a price of $332 million, Atari was resold by Warner to Jack Trammell, the former president of the Comodor Company.

Finally, although Atari had sales of more than $2 billion in 1982, its profits were only more than $400 million, a huge contrast due to the huge amount of money invested in R&D and the cost of purchasing electronic devices.

If it is replaced by Atari after the split of Ye Kai, then the R&D funds and device costs will be greatly reduced, especially the R&D funds are almost zero; The cost of electronic components, if the acquisition of Fairchild is successful, then the largest amount of storage manifolds on the game console can be provided by Fairchild, because the production and sales of memory devices are also their business.

Thinking of this, Ye Kai made up his mind to let Atari Games continue to exist: "The Atari brand will continue to exist, but there will be greater changes in personnel. Caesar served as the general manager of Atari Corporation, and the number of people in the game department was limited to about 20 people in charge of developing games, and the computer department was responsible for the development of game console motherboards, arcade motherboards, and computer motherboards, and the number of people was limited to about 10 people, and the sales department of the original Atari company was also transferred to the new company. ”

"All the employees of this company were selected within the original Atari company, and their salaries were doubled on the basis of the original ones. At the same time, the company's sales profits are linked to the bonuses of the staff, and at the end of each year, a part of the annual profits will be taken out as the year-end bonus of the staff. Caesar, are you confident that you can do a good job with your new company? ”

"Huh? Boss! I... I.... "Caesar, who was sitting quietly on the side, was originally going to make soy sauce, because he was in charge of the sales department, and never thought that the new boss would let him be the CEO of the new company. There is no problem, I am confident that I will do a good job in the company. ”

The other leaders looked at Caesar with some envy, and their hearts began to have some waves and expectations.

"Okay, Caesar, you sit down first." Ye Kai nodded at Kaisa with satisfaction, glanced down at the meeting list and continued: "I am going to set up a new game company, the games designed by this company are mainly to run new games on new platforms, and the name of this new company is Blizzard Entertainment。。。。。。。 ”

Ye Kai deliberately paused, glanced at Warren who was a little restless in his position, and then continued: "The general manager is served by Warren, the former head of Atari's game department, mainly responsible for the development of new games, the development and improvement of development platforms, the research and development of game encryption technology, etc., all the staff of the original Atari game department have been merged into the new company, and the treatment of the new company's employees is the same as that of the new Atari company, but because the new company will not have products on the market for the time being, so, before withdrawing from the new product, The year-end bonus may not be available for the time being. ”

"However, after the new company launches products and makes profits, the year-end bonuses lost before will be made up for them one by one, so Warren, you have to convey these clearly."

"No problem." Warren stood up excitedly and made a cautious statement to Ye Kai. "Boss, you can rest assured. But can you give us a little bit about the direction of the new game's design? ”

"It's useless to reveal it to you now." Ye Kai looked at Kai Luo Dao a little helplessly. "The key is our Mr. Carrot, his chip has not been designed yet, as soon as he designs it, you will see my game plan, and at that time, the new way of playing, the way of changing the traditional game industry, will make you full of confidence in the new company. Therefore, the new company will be spun off next month, and the current work, what did you do before, and what you did before the spin-off. ”

"At the same time, Kailuo, your department must hurry up, if you don't hurry up to design the chip, the work of the new company will not be able to be carried out, and the employees who are about to join the new company will not be able to get double salaries, blocking everyone's financial route, be careful that they are doing you behind your back."

Ye Kai's humor made several people in charge stare at Kai Luo with some ill will and smile, and Kai Luo also made a scared expression very cooperatively, and then repeatedly stated that he would do it as soon as possible, which eased the atmosphere of the dull and serious conference room a little.

"The computer department of the original Atari company was spun off and independent into a new company, the new company was called Digital Circuit Design Company, and the general manager was Harley, who was responsible for the design and development of game console motherboards and computer motherboards, and all the staff of the computer department of the original Atari company were merged into this new company."

"In the past, the design of computers and game consoles was carried out by the computer department." Ye Kai continued. "Moreover, the production of computers and game consoles is now handed over to the foundry in Hong Kong, and this part of the business is still unchanged for the time being, but it is limited to Atari products."

In the future, all the products of the new company, except for Atari, will be handed over to the newly established Immortal Bird Company to be responsible for the design and production. We will set up our own factory in Asia, not only to produce our own products, but also to manufacture products for other companies. ”