Chapter 55 An In-Depth Analysis of Media Theory, Turning to War is Not a New Method

"Brother Jin, before this, I still have to ask you, you and the Zong family~" Before he said the plan, Yin Zhichen still wanted to confirm that he didn't want Kim Kwang-so to be in a dilemma because of himself.

"It's broken." Kim Kwang-so had a pained expression, "I've already paid enough for them." Since the inexplicable 3 billion from unknown sources on my account, we have never had anything to do with each other again. ”

Yin Zhichen has seen a lot of things about "unloading the mill and killing donkeys" for so many years, but it is the first time that the Jin family has done such a thing. Even if Kim Kwang-so was forced to do things for them back then, and was not their "own person" in the strict sense, he was also conscientious over the years. Like the Jin family, the practice of planting a false accusation when abandoning a child is indeed detrimental to the image of the big family. It seems that Kim Kwang-so has had a harder life than he imagined for more than a year.

"Brother Jin, I've done an investigation." As he spoke, Yoon Ji-chen pulled out one of the stacks of folders beside him and said to Kim Kwang-so, "According to my investigation, a girl group like Tiara, which has a large number of anti, is not out of the question. Before that, there is a living example. ”

"I know, you mean SNSD?" Kim Kwang-so shook his head, originally he thought that Yoon Ji-chen would have some good ideas, but he was obviously a little disappointed when he heard him say this, "tiara and SNSD are completely different. ”

"Brother Jin, listen to me." Yoon Ji-chen saw the change in Kim Kwang-so's expression, but he was not in a hurry, he believed that when he finished speaking, Kim Kwang-so would definitely be very excited, "I'm talking about SNDS, and I also know that tiara is different from theirs." However, there are many similarities between the two, the anti of SNSD was planned by S&M, and the anti time of tiara has more or less the shadow of S&M. Of course, this is not the most important thing, I would say that there are two anti-times, both of which have played a decisive role on the side of the media. ”

"You mean~" Kim Kwang-so showed a look of sudden realization.

Yin Zhichen said with a smile: "That's right, Brother Kim, think about it, the young generation of South Korea seems to lack the ability to think independently. It was as if the media had become the only way for them to know the so-called truth. And many unscrupulous media have also taken a fancy to this, counting the previous reports, these media have used this trick. Brother Jin, look at ~ these reports. With that, Yoon Ji-chen handed the information in his hand to Kim Kwang-so.

Kim Kwang-so walked over and took the information from Yoon Ji-chen. While watching, I heard Yin Zhichen say to himself: "First of all, they all have the title of a tiger man, like so-and-so and so-and-so are in love, so-and-so is ostracized by teammates, and so-and-so is abused and beaten by teammates...... Looking at the back, all the content in it uses 'it is said to be ......', 'self-proclaimed insiders say...... 'Informed netizens say ......'. Looking at the end, all the reports are written in the same four words: 'not confirmed', hehe. ”

Indeed, the title of the tiger man and the description of the so-called insider, after such a writing, the false thing also became true. Moreover, even if it is turned out afterwards, they can prevaricate the past with the words 'unconfirmed' at the end. Kim Kwang-so usually pays attention to the news, but he never notices this, and today, after Yoon Ji-chen's reminder, he found that the media that the people are familiar with are playing such tricks on readers.

Yin Zhichen explained: "So, media orientation is very important. After a lot of media reports, even if it is a lie, it has slowly become the mainstream, and then the mainstream drives the mainstream, but the truth is drowned out and no one can see it, and it has become a lie. However, this alone is not enough, after all, the people are not fools, and people will always find out the clues. ”

"You're right, but by the time the truth is clarified, it's been a long time later. By that time, people no longer pay attention to the old problems of the past, and the protagonists of the original events have long been forgotten. However, after all, I was the first to break the rules and block the way of so many people to end up like this. How is it possible to clarify the current situation of Tiara? Not only is no media going to take such a risk, but the above won't let us do it. Kim Kwang-so thought that Yoon Ji-chen meant to clarify the events of the year, which was simply impossible, and asked puzzledly.

Yin Zhichen shook his head: "Brother Jin, you misunderstood what I meant, you also mentioned the word 'oblivion' just now. I mean since we can't clarify the time of the year, what we can do is accelerate forgetting. ”

"Oblivion? How can that work. In Kim Kwang-so's view, as a girl group, it is necessary to always maintain attention and topicality in front of the public. Now that the Korean girl group is updated so fast and the competition is so fierce, if it really fades out of the national vision, then tiara will really be over.

"Brother Jin, this is the only way out." Of course, Yoon Ji-chen knew what Kim Kwang-so was worried about, but in the current situation, they had no choice, "Believe me, the path I said will work." ”

"Brother, how can you make me believe you." Kim Kwang-so sighed.

Yin Zhichen was very optimistic and said confidently: "Brother Jin, have you ever heard of a group called 'Backstreet Boys'? ”

"That's the world's best-selling boy band, how could I not know?" Kim Kwang-so asked, puzzled.

"As far as I know, the Backstreet Boys were unpopular in the United States at the beginning of their existence, and they had to move to Europe, until the popularity of We've GotItGoinOn in Germany won their first gold record, and their European tour also started in Germany," Yoon explains. It can be said that Germany is the country that really made them a fortune. In China, there is a women's orchestra called the 'Twelve Women's Orchestra', which was founded in Beijing in 2001 and has held concerts since its establishment, but with few successes. It wasn't until 03 that they entered the Japanese market, and the album "Twelve Women's Bands" was released in Japan. 10,000 copies were sold on the first day, and the 1 million mark was exceeded within two months. The concert held in China again was also full, and it was hard to find a ticket. There are many examples of flowers blooming inside the walls and incense outside the walls like this, and if they can, why can't tiara? As long as Tiara has achieved enough results abroad to influence the direction of public opinion at home, what does it matter if the truth of the incident that has long been forgotten by the people and cannot be clarified? I don't think even the government wants a combination that becomes a symbol of Han Guo in the eyes of other countries, so there are those so-called black histories, right? ”

Yoon Ji-chen's words Kim Kwang-so understood, but he knew that it was not easy: "Brother, it's true to say that, but how difficult is it to do?" In the past year, N4 and QBS have also released singles in country M and R, but the results are not satisfactory. ”

"Why, Brother Jin, you have so little confidence in me? I'm a killer too. Yoon Ji-chen saw that Kim Kwang-so was so unconfident, and deliberately sold Kim-so a pass.

"Oh? What is the killer weapon in my brother's mouth? Yoon Ji-chen's words did arouse Kim Kwang-so's curiosity.

"In that case, I'll talk about my plan first." Yoon Ji-chen deliberately whetted Kim Kwang-so's appetite, and now he talks about the plan, "Brother Kim has used N4 and QBS to test the waters this year, and has chosen the foreign market in country M and country R. This path is generally correct, one in Europe and the United States and one in Asia. In the United States, there is even the list "Billboard" that has dominated the entire American pop music industry, and it is understandable to choose the United States. But in Asia, Brother Kim has neglected one of the largest markets, Huaguo. For Japan, which has a population of more than 200 million, China with a population of 1.3 billion is our primary market. Of course, in China, we need another business model, and the profit point should also be changed from physical albums to commercial performances and group shows. ”

Looking at Kim Kwang-so's impatient look, Yoon Ji-chen finally began to talk about the specific plan: "First of all, I'll talk about the part in the United States first. Tiara's appearance, which Tiara has always been proud of, is not useful in the United States at all, after all, there is still a big difference between the aesthetics of the East and the West. Therefore, if you want to make a name for yourself in the highly competitive American music scene, you must find another way, and my idea is to 'borrow the east wind'. Over the years, I have also accumulated some contacts abroad, especially in Canada. I still know a few Canadian singers, like Avril Lavigne, Justin Bieber, and older ones like Celine Dion and Alanis Morissette. Now Avril Lavigne is working on her self-titled album, and if Tiara can work with him, it will definitely make a big impact. And Justin is also preparing for a tour in China, if you can invite Tiara as a guest, what do you think will happen? Although, although Alanisy and Celine have faded out of the music scene, their status in the music world is there after all. What if Tiara's new specialization could work with them? ”

What Yin Zhichen said was something that Kim Kwang-so didn't dare to imagine, and at this moment, Kim Kwang-so's face was full of excitement, for himself, and more for the children in the company: "Brother, if what you said becomes true, then what you said earlier will also become true." ”

"As for the Huaguo part, let's not rush first, let's take a look at Justin's concert first. I don't think the queens of China will disappoint us. As he spoke, Yin Zhichen stretched out his hand, "Brother Jin, let's have a good time!" ”

Kim Kwang-so also stretched out his hand to high-five Yin Zhichen and said, "Okay, my brother is also out of the way!" ”

At this moment, the tiara people in the CCM practice room don't know that their fate has been rewritten at this moment!