Chapter 169: Regular Marketing Meeting

After the meeting, Long Kaiting and the six people went to get busy, what everyone discussed today is still relatively innovative, and it should be more aimed at the current disadvantages, everyone is a little confident, so they are full of enthusiasm. Situ finally fell into a stone in his heart, "People say that people are forced out, and they can't be forced out until that point, maybe," Situ thought in a mess.

Jiang Shan has already informed Situ of the regular marketing meeting the day after tomorrow, telling her that this time the president and the boss are participating, probably the recent marketing form is really getting more and more severe, Fu Lingyun and Lu Zhan can't sit still, the real estate company has no sales performance, it is just a way of thinking, and now along with the sales form, the company's capital chain is already very severe, and the bigwigs are starting to feel a little unbearable.

Situ knows that he must come up with something at this meeting, must come up with something that can attract the eyes of the boss and the president, the policy of repurchase is beneficial and harmless for the company, first of all, the commitment to repurchase can definitely attract a part of the consumer group, this is for sure, as for how much to attract is the embodiment of the group's marketing planning ability and organizational execution. Secondly, if this part of the sales is done well, there will be a large amount of capital to return and solve the problem of part of the company's funds.

In the end, even if the real estate loses money in the end, it will decline after a year, after all, the company has used this part of the funds, alleviating the current shortage of funds, and the plan has been fully related to the obligations in the sales contract, when the time comes, it is to check out directly, go through the check-out procedures, and then the contract can be revoked in the housing authority, and the company does not incur any fees and taxes, which is equivalent to the company using these funds interest-free for one year, how to calculate this account is cost-effective.

Therefore, Situ is very sure that the president and the boss will agree to this plan, and will definitely vigorously promote it in the whole group, and what he was born to do is how to implement it well, and extend the miraculous effect of this strategy as much as possible to ensure the sales performance of his project. She considered this plan in the office all day, wrote down the measures, plans and details, and then combined with Long Kaiting's report, so that she could report to Wen Yi, the president and the boss at the regular meeting the day after tomorrow, so as to make sure that she would hit the right shot.

At noon the next day, Long Kaiting reported to Situ, and the six of them all worked overtime until twelve o'clock last night. Long Kaiting told Situ, "This is the first draft, and the six of them continue to improve it." Situ praised it, then looked at the report and began to revise it, slowly embedding her own ideas into it, and gradually improving, she knew that even if the boss of the plan agreed, in the end it would definitely be necessary for the group marketing to start from scratch, and Wen Yi would definitely be responsible for the plan, but she just wanted to improve it as much as possible. She worked overtime at night until 10 o'clock, and she was finally satisfied with the revision of the report.

On April 2, the group's regular marketing meeting, such a meeting is once a month, and Situ has already attended it many times. But it was the first time that both the president and the boss participated, and they were all presided over by Wenyi before. Therefore, today's meeting is more important, and everyone who attends the meeting is very nervous, because the recent sales form is too severe, the data is not good-looking, and everyone has no bottom in their hearts. Situ came to the group early, and the meeting started on time at nine o'clock and was held in the large conference room, because all the project managers in Shenzhen, the general managers and sales directors of various regional companies attended the meeting, and the number of people was relatively large, about 60 people.

Wenyi arranged for Jiang Shan to be responsible for the logistics service of the meeting, Jiang Shan's work ability was still okay, and the whole meeting was arranged in an orderly manner, and there was no mistake. Today's meeting was presided over by Wen Yi, Situ saw Wen Yi before the meeting, Situ sat in the back row, she saw Wen Yi walk into the conference room, thinking how long she hadn't seen Wen Yi, a little trance. She quickly lowered her head, didn't look at him, the past was over, so it's okay, everyone can still be colleagues, and it won't be embarrassing to meet, isn't it very good.

As soon as I heard the meeting, I saw Situ at a glance, she was sitting in the back row, very inconspicuous, just like her personality, low-key enough. His heart hurt a little, he regretted a little at the moment he saw Situ that he didn't take a step forward, but today's meeting was very important, he tried not to think about it, stop looking at Situ, and let himself calm again.

Fu Lingyun accompanied Lu Zhan into the meeting, and Wen Yi announced the start of the meeting, "Everyone is gathered here today, I think everyone understands that the current situation is grim, the group's sales data in March is not good-looking, and the entire group sold less than 1,000 sets in March, which is the lowest amount since the establishment of the group, and it is also a shame for everyone we are sitting here." Although the overall environment is not good, the leaders of the entire industry are still doing well, and Vanke's data is much better than ours. So we need to ask ourselves, why can others do it, but we can't? "At the beginning of the conversation, everyone listened very carefully and meticulously.

The following is Gao Jinglong Dapeng to report to you the group's sales report in March and the comparative analysis of the industry situation, this is a routine procedure, but this time everyone is very serious, are listening carefully to the report data, because this meeting everyone according to the usual practice to speak and suggest, although their own things are known, but the data of the whole group is still not very clear.

The president and the boss have not spoken, they are listening carefully to everyone's speeches, of course, they will ask questions, starting from the Shenzhen company and the projects on sale in Shenzhen, the project managers in the field are connected to the video screen to participate in the meeting, so every project manager must speak.

Situ estimated that today's meeting may take two days, and of course, the agenda of the meeting is also scheduled for two days. Fortunately, I spoke relatively early, and the later meetings were not so anxious. If you speak later, it will be more miserable, and you must listen carefully throughout the whole process, otherwise it will be miserable if the big guy asks a question and he is not clear.

Because Situ was more prepared, her reports were all made in PPT format, and she had been submitted to Jiang Shan before the meeting, she printed three copies to the three bigwigs, and when Situ spoke by himself, he put out the PPT, and everyone could see it. Regarding the repurchase plan, when it was proposed, the president and the boss still asked a lot of questions, such as what is the forecast for tomorrow's situation? Will the buyback incur costs that are unacceptable to the Group? Does the buyback violate the current law? What about sales performance? Will the buyback work wonders?

Because Situ considered it very comprehensively, including the combination of repurchase and pre-sale contracts, the pre-sale period customers agreed not to apply for the property certificate, no repurchase costs, and the sales commission was postponed, but it can be considered to give a reward of 200 yuan, etc., the repurchase strategy should be combined with the combination of profits, so as to extend the market attractiveness of the repurchase and other ideas are explained in detail, Lu Zhan is more satisfied with Situ's performance, and asked the group marketing management department to come up with a plan according to this idea.

Wen Yi looked at such Situ, and his heart was a little uneasy, such Situ was like a luminous body, attracting him, but intellectually he also thought of refusing because of such Situ, a family can't both go to business, he still wants to marry a more traditional woman and come back to take care of the family. And this kind of Situ attracted him in a different way, Wen Yi felt that he was deeply in pain, he didn't know if he would regret missing Situ in the future, but he had already missed it, didn't he?

Situ tried hard not to look at Wen Yi and not feel his existence, so as not to be affected by him, she tried hard to look at the president and the boss, and kept reminding herself in her heart that Wen Yi did not exist. Fortunately, I didn't play abnormally, and I didn't receive the influence of Wen Yi, mainly because once I started to report, all my thoughts were occupied by the content of the report, plus the president and the boss had a lot of questions, and I had to concentrate on answering the questions, so I really forgot about Wen Yi's existence. She is sincerely grateful that Wen Yi didn't ask questions, she doesn't know if she will have a problem in the face of Wen Yi's question? But it's okay, today is still relatively smooth, Situ finally breathed a sigh of relief.

Situ was not so nervous in the subsequent meeting, but no one seemed to put forward some constructive suggestions, all of which were clichés, but Lan Xi, the general manager of the Shanghai company, and Wang Shencheng, the sales director, still put forward some more refined opinions, including the measures of marketing concessions, which happened to be used jointly with the repurchase plan, and the president and the boss arranged group marketing together to complete.

The two-day meeting was also very fast. In the end, the president and the chairman of the board of directors made speeches and summarized, mainly to boost morale, and now in this environment, it is very important to motivate morale. The morale of the sales team has become the top priority, Lu Zhan has spent some effort, his speech is prepared by himself, Situ is very impressed, it can be seen how much the boss attaches importance to marketing, at the meeting the president put forward the current view of group marketing, requiring other businesses of the group must serve marketing, marketing is the core of the group's business, and other specialties must serve marketing. At the same time, everyone is required to work hard to refine their profession, strengthen their professional quality, and improve team morale.

After the meeting, the boss called Situ to his office, and encouraged him, the president and Wen Yi, as well as the general manager of the Shanghai company, Lan Xi, were in the boss's office, and the president was full of impressions of this little girl since the last year-end meeting, and felt that this little girl was very positive, and her brain was more flexible, she was smart enough, and diligent, and she should be full of positive energy.

A few people still discussed some repurchase plans and concession combination plans, Situ said in detail some of the ideas he had considered before, everyone was very inspired, Wen Yi still made a more detailed record, he said to the boss, "Chairman, this plan Situ Manager has considered comprehensively, I suggest that Situ and Wang Shencheng, director of the Shanghai company, be temporarily transferred to the headquarters to assist in the introduction of this planning plan." ”

When Lan Xi heard this, he immediately objected, "Chairman, sales is the top priority now, if the sales director of the Shanghai company is not there, how can the work be carried out?" ”

Wen Yi said, "It's two or three days, it won't be too long." Moreover, Wang Shencheng can be remotely controlled by the video screen, which should not affect the daily sales management of the Shanghai company. Moreover, as you all know, this planning plan is very important, if we are meticulous enough, we should be able to have an advantage in two or three months, which is how important it is for the current big sales environment. ”

Lu Zhan thought about it for a while and said, "Lanxi, in the past two or three days, you have taken on the responsibilities of the sales director. As I said at the meeting, now there are always sales directors in each region, and the first task is sales.

Wen Yi is right, this planning plan is too important for the whole group, if the planning is fine enough, the operability is strong, the advantage of two or three months is not a problem. Wenyi, I will give you the bottom line now, that is, no matter what, the group must maintain the advantage of three months and give me sales performance. Lan Xi listened, and stopped objecting, the boss gave a death order, and he must have been here for at least three months, and it was also beneficial for Wang Shencheng to participate in the formulation of this plan, at least he would be familiar with it, so wouldn't it be better to implement it.

Situ no longer made a sound, he didn't have the right to make any representations of their level of conversation, anyway, he just carried it out himself. As for the transfer group, Situ thought that it would only be two or three days, and besides, he wouldn't always face Wen Yi, so there should be no big problem. The president saw that there was nothing wrong with Situ, so he asked Situ to withdraw first, Situ glanced at the president very gratefully, thinking that it was really stressful to stay like this any longer.

She hurried out of the boss's boss's office, chatted with Yin Kongwen for a while, and went back first. When she went downstairs, it was already completely dark, she looked at her watch, it was half past seven, and she was hungry, so she ate some casually next to the company before going back.

Back in the community, she went directly to the 21st floor to see Shauna. Xiao Na has been more than two months now, and she has a terrible reaction, and she can't eat anything all day, Situ is very uneasy during this time, and she only went to work after buying her vegetables in the morning. When I came back at night, I had to see her before I went back to sleep.

Because the companies are very nervous, Shauna does not dare to ask for leave, every day on time to and from work, colleagues are good, now everyone does not call her to work overtime, Shauna is very grateful, often bring some snacks or something, filial piety to colleagues. Situ opened the door with the key, Xiao Na was already asleep, Situ didn't wake her up, Xiao Na was dead during this time, she looked at it, at night Xiao Na cooked preserved eggs and lean porridge to eat, copied a green vegetable, and the bowl was not washed.

Situ cleaned up everything for her, and went back to rest by herself. After taking a shower and lying on the bed, Situ had insomnia, she kept thinking of Wen Yi she saw today, and she asked herself again, if she took the initiative in this relationship, could she not? However, the answer is no, Wen Yi is such a strong person, if he really wants to develop this relationship, he will never be so intimidating. In other words, the current relationship is what he wants, so what's the point of taking the initiative to send it forward?

Situ not only burst into tears, since no one wants to set up a family with him, why should he be looked down upon by others? But distress is always inevitable, and I may not have so many thoughts when I don't see him, but seeing him is really torturous. It's no wonder that some companies, especially foreign companies, prohibit people from falling in love, which is indeed very unsuitable for a company to work in.

Not to mention that Situ Chang couldn't sleep at night, and it was not easy to sleep this night. After having a meeting with the boss, it was almost twelve o'clock when he came back from dinner, and he couldn't sleep after taking a shower and going to bed as soon as possible, and his mind was full of Situ's image today. In fact, at his age, although he has not started a family, he is already very sensible, he knows that he needs a woman with a good wife and motherhood, and his family needs this woman to take care of him, although Situ is good, but it is very inappropriate to start a family, and it will be very troublesome for both of them to take care of the family in the future.

So he was so conflicted, entangled in insomnia. He didn't know if he would regret it in the future, he found that he seemed to be a little out of control of Situ's emotions, but he knew that he was finished, Situ was such a proud person, and he alienated her without a trace, and he must have blacklisted her.

Moreover, the most important thing is that he doesn't want to give up the whole forest because of a tree, the reason why he is alienated from Situ is because he knows that he can't socialize with other people while dating her, Situ is a very serious person, it's good for such a person to have a family, but just falling in love can't afford it. Alas, what's wrong with you? Wen Yi couldn't help but be confused, he had never seen this situation before.