"What? You said Shanghai's "Soldier Assault" has sold out?! Hearing the words of Hang Jian, who came to the house at night, Lin Yiming jumped up from the sofa at once, his face full of surprise and disbelief. (Read the novel to the leaf Yo ~ Yo YZ.)

was questioned by his own students, but Hang Jian didn't mean to be angry at all, to be honest, when he was pulled away from the podium by the staff of Fudan University Press, when he heard the news, the shock and surprise in his heart were no less than Lin Yiming at this time.

"It's not just Shanghai! The first five print runs of "Soldier Assault" were printed at the Guangming Printing House in Shanghai, so the radiation scope of "Soldier Assault" was exported to all parts of the country with Shanghai as the center, and when I came here just now, I had already received news from the distribution department that several bookstores in East China had sold out of stock. Hang Jian's tone was bitter.

It is undoubtedly a great thing and a great joy for Fudan University Press to have such an exaggerated sales performance, but Hang Jian seems to be unhappy and unable to lift his senses. Lin Yiming saw his abnormality, and the second monk couldn't help but be confused.

Gowen, who has been smiling on the side, knows very well that in Hang Jian's heart at this time, this old guy is regretting his generosity

Since Shanghai and even East China have seen the situation that "Soldier Assault" is out of stock, it is not much worse to come to all parts of the country. The 50,000-volume "Soldier Assault" is like a bucket of water, not only did not extinguish the readers' enthusiasm for buying, but it aroused even greater enthusiasm like adding fuel to the fire. If this situation continues, I'm afraid that 100,000 or 200,000 copies will be sold, and this is the first day of the release of "Soldier Assault".

Therefore, Gowen's initial self-confidence is undoubtedly very correct, and it is undoubtedly quite clever that he did not accept Hang Jian's construction and chose to link the remuneration with copyright.

When Hang Jian discussed with him the remuneration of "Soldier Assault", he not only finally adopted the calculation method proposed by himself, but finally generously gave up Zhen's basic remuneration, although such naïve business behavior can prove the kindness of Hang Jian's heart, but also prove that Hang Jian is not a real businessman, and he has not yet figured out the emerging economic model of market economy.

This is the fundamental reason for Hang Jian's discouragement

looked at Hang Jian Gewen, who was a little depressed, and laughed: "Never underestimate the enthusiasm of readers!" “

As soon as this sentence came out, whether it was Lin Yiming, who was estimating in his mind how many 10,000 copies of "Soldier Assault" would sell in the end, or Hang Jian, who regretted his original rashness on the one hand, and was excited about the current sales boom on the other hand, they all couldn't help but roll their eyes at Gowen.

"Die!" This is Lin Yiming raised his middle finger viciously.

"Govin, the next book will be published by Fudan University Press. You see me taking such good care of you......" ...... Hang Jian finally put his professor's reserve behind him, showed the most sincere smile on his face, looked at Govin and said with a smile.

"Don't talk about anything else, Govyn, you have a treat! Such a happy thing must be celebrated! Lin Yiming suddenly remembered that he should blackmail Gowen.

"No problem!"

After the end of the Cultural Revolution, a reading craze arose in Chinese society. Almost any new book is published and there is a rush to buy books and buying that is caused by the book famine and knowledge barrenness caused by the past decade. The people of the age have just broken free from the atmosphere of the planned economy in the past, which suppressed people's individuality and made it impossible for individuals to be brought into play, so everyone is hungry for fresh knowledge. Whether it is pure literature or popular literature, whether it is poetry or prose, whether it is classical literature or modern literature that has poured into the West, it is a way for people to achieve sensual liberation through guò literature. People try to observe the changes in Chinese society and culture through guò literature, and understand the whole 8th century and the current life world through guò literature.

Just like the days after the Xinhai Revolution, just like the years after the May Fourth Movement, there was an explosive increase in book publishing after the low ebb of the Cultural Revolution, and there will be a great increase after the so-called chaos.

In this era, the book market is very prosperous, and reading for all people is not a simple empty word, but the actual situation in society.

In the late 70s or two, just after the Cultural Revolution, readers had to queue up all night to buy classics such as "Dream of the Red Chamber" and "Water Margin" in bookstores. At that time, wood was very valuable, and some people could even take "Water Margin" and "Dream of Red Mansions" to the countryside to exchange wood directly.

Such things may sound funny and exaggerated now, but they are all real things that happened in the late 70s and early 80s. At that time, as long as there was a book with the word "novel" in the title on the shelf, it was bound to have a good sales, even if the book was a literary novel such as "Tang Dynasty Novels" and "Song Dynasty Dialects". Until now, there is a joke that was widely circulated in the publishing industry at that time

At the end of '79, the Shanghai Ancient Books Publishing House planned to publish and distribute "The Complete Biography of Yue Yue", and they set a number of 900,000 copies that they themselves felt were conservative when they first printed it

900,000 copies

This is such a huge amount, even if it is put aside in later generations, the sales of a book can reach 900,000 copies, it can be said to be a bestseller, you must know how the material shortage in China was in the seventy-ninth year

But the Shanghai Ancient Books Publishing House at that time dared to think so

This also shows the enthusiasm for books in the early 80s.

With the passage of time and the passage of time, by 1984, the madness at the end of the last generation had decreased a lot.

More and more books began to appear in bookstores, and if the first printing was not enough, the second printing, the third ............ The purchase restriction and the voucher purchase of books have long become the old yellow calendar.

However, despite this, China's publishing industry has maintained rapid growth and is thriving.

Nowadays, the books published by various publishing houses can basically be divided into several categories.

The first category is translated foreign literature, such as the series of famous books on foreign literature. As long as these books are released, they can basically reach tens of thousands or even hundreds of thousands of copies.

The second category is the publication of various poetry collections, prose collections, and novels of domestic literary youth. The print run of these books is actually very small, basically thousands of copies are large, and tens of thousands of copies can be regarded as very good results. When Gu Cheng came to Shanghai, he gave lectures just to promote the poetry booklets he and Shu Ting co-published, and the total number of poetry collections was only 10,000 or 20,000 copies.

The third category is the collation and publication of a large number of traditional literature, including the collation and publication of classical literature, traditional opera, storytelling, and so on. As long as classics such as "Dream of Red Mansions" and "Water Margin" are released, it will set off a peak of publishing and purchases.

The reason why Hang Jian asked Ge Wen to publish "Soldier Assault" was to judge that this book was a bestseller, and once it was published, it would inevitably set off a sales **, which can be seen from the serialization in "Wen Wei Po" and the review articles on Liu Wu in various newspapers. But despite this, Hang Jian only thinks that the sales of "Soldier Assault" are at most between more than 100,000 or 200,000 copies, after all, "Soldier Assault" has been serialized in "Wen Wei Po" for more than half of it, after all, according to current experience, the circulation of generally excellent literary books is about 100,000 copies.

It's just that the sales results of the first day of the release of "Soldier Assault" left everyone stunned

The major bookstores in the Shanghai area "Soldier Assault" sold out

Xinhua bookstores in several cities in East China called and asked to buy goods quickly! They're out of stock right away.

If "Soldier Assault" could be on the counter of the bookstore at the same time on the same day, would the first 50,000 copies be sold out on the day of its release?

Hang Jian's heart was about to move, and as soon as this thought floated, it could not be suppressed and filled his entire consciousness. For the first time, he began to complain about the Fudan University Press, which is one of the leading publishing houses in the country

If it weren't for the fact that Fudan University Press's distribution channels spread from point to surface, we could really see this happening

In general, book sales are a fluctuating curve, with sales being best in the first three months of release, after which they fall flat. And now "Soldier Assault" has only been released for a day

So after discussing with the staff of Fudan University Press for nearly an hour, Hang Jian made a decision again to print 40,000 copies of the second edition

So on the first night of the release of "Soldier Assault", the four-print run of "Soldier Assault" began to fire in the printing house.

And that's why, the head of the distribution department of Fudan University Press, who has been guarding the printing house, still keeps tirelessly admonishing the director of the printing house. He instructed the printing house to ensure that workers, paper, and equipment were in a state of waiting.

"As long as you receive my order, you must print it again as soon as possible!"

Seeing the sales of "Soldier Assault" in Shanghai, the old minister of Fudan University Press felt that he was at a loss when he heard that the heads of several bookstores had already arrived in Shanghai by car

Is it okay to print only 40,000 copies?

For example, if Shanxi Province allocates 4,000 copies, then Taiyuan, the provincial capital of Shanxi, will be allocated more than 1,000 copies, and the remaining 2,000 copies will be distributed by larger cities such as Datong, Yuncheng, and Yuci, and Xinhua bookstores such as small county towns will probably only be allocated more than 10 copies.

The second batch of 40,000 copies did not leave East China at all, and the books bound overnight the night before were delivered to major bookstores in Shanghai early the next morning. Before the rest of the books came out of the printing house, they had already met the person in charge of the bookstore who was waiting outside the printing house from all over East China.

They were holding orders in one hand and shouting in the other hand at the big truck to pick up the goods, and they poured in and hurriedly loaded the books.

Well, the 40,000 copies of "Soldier Assault" are about to be looted before they can be moved to the warehouse of the University Press.

In desperation, the old director of the distribution department of Fudan University Press had to set up a business at the gate of the printing house.

This scene is truly spectacular

The bookstore that ordered the goods arranged for the car to wait at the gate of the printing house, and the books were bound and shipped away.

Three hundred volumes

Five hundred volumes

Two thousand copies

Another day, 40,000 copies.

The old minister, who had been tired all day, turned around and smiled bitterly and said to the director of the printing house, "Brother, don't say anything, you can print another 50,000 copies......... No, no, 100,000 copies. ”

The old minister of Fudan University Press thinks that 100,000 copies should be about the same.

And the actual situation is just as he guessed: in the next few days, as the "Soldier Assault" shipped to all parts of the country was put on the shelves, the first printing of 50,000 new books was quickly snapped up by readers before it could make a splash.

The person in charge of the bookstore, who was forced by the people who were waiting for them to buy books, excitedly promised that the new batch of books would arrive soon, but on the other hand, he directly dialed the phone to the distribution department of Fudan University Press

Hey, is it Fudan University Press? Here it is... Xinhua Bookstore, is there any more "Soldier Assault"? Give me another 500 volumes

Xinhua bookstores are all over the country, a big city has at least three or four bookstores, and small cities and small counties also have their own Xinhua bookstores.

The staff who answered the phone had a bit of a big head.

It seems that there are thousands of letters sent to Wen Wei Po asking to buy "Soldier Assault", and some readers who are anxious directly remit the money to the editorial office of Wen Wei Po.

The smoke of gunpowder is really the smoke of gunpowder

Although this situation had long been expected by Govin, he was still very proud and excited when he saw such a rush of purchases.

Is this an instant hit?

Is this expensive Luoyang paper?

Govin went to Shanghai's largest Xinhua bookstore to see the hot sales scene on the spot, and the nearly 30 books that had just been put on the counter by the bookstore service staff were quickly bought by readers in less than two hours, and Govin even saw two readers almost shouting because of the last book, if it wasn't for the bookstore still in stock, I really don't know if the two would have done it.

Govin himself has left nearly 30 new books to himself through the Fudan University Press, which he intends to collect and give away.

In the "Soldier Assault" sent to Ba Jin, he wrote on the title page: "The disciple implored the teacher to correct the axe. Gowen. May 29, 1984. ”

In the book given to Chen Hongjun, Wei Jianguo, Lao Gun, Sun Qiang and others, Gewen wrote: "This book is dedicated to you soldiers!" Gowen. ”

In "Soldier Assault" sent to the United States, Govin simply signed the book, and the connection with Sanmao was described in a letter attached.

In addition, Gowen also gave his own books to Li Yu, Gao Lin, Lin Yiming, Wang Sheng, Gan Xin, Nicole, Encore and other friends he knew, and Gewen was willing to share the joy of this harvest with everyone he knew, and he hoped that everyone could share his joy and pride. (To be continued.)