Chapter 129: Negotiation (Part II)
Chapter 126: Negotiation (II)
Cai Che's actions are indeed fast, Liu Fei stayed here for two days, and then received a call from Cai Che, confirming that Liu Fei can conduct the next step of negotiations in Stuttgart, it seems that Mercedes-Benz really wants to sell the Maybach brand, although Mercedes-Benz has withdrawn from a Maybach S600 series of cars, but it has not been put on sale anyway, these are not problems.
Stuttgart, coming here, in fact, is no different from Berlin, Liu Fei did not continue to wander around, but directly made an appointment with Mercedes-Benz and joined the negotiations, the first negotiation began soon, and Liu Fei's negotiation lineup is very simple, Drumman is one, Liu Fei and Xu Yu and Ma Yujia are the other three people.
There are relatively more people on the Mercedes-Benz side, a total of about 11 people, including Cai Che, the president of Mercedes-Benz, also appeared in the negotiation lineup, and some side details were quickly finalized, including the Maybach under the name of Mercedes-Benz, as well as the handmade production workshop and engineers in the factory to which the Maybach brand belongs, and at the same time packaged and sold to Liu Fei.
However, there are some doubts between the two sides in the engineers, these people are talents, Mercedes-Benz will not know, and Liu Fei still wants to rely on these people to build his own car, naturally he will not let go of these engineers, and finally the two sides still reached a certain agreement, Mercedes-Benz is not ready to leave these engineers behind, Liu Fei anyway, these people do not stay, then Liu Fei has no need to buy.
In Mercedes-Benz's view, Liu Fei bought it, it is definitely impossible to buy it back as a treasure at the bottom of the box to hide, it must be operated, people are not stupid, without these experienced engineers, this car brand naturally has no way to operate, so Mercedes-Benz finally relaxed the restrictions at this point, although it was agreed that Mercedes-Benz has the obligation to help Liu Fei keep these engineers, but if these engineers insist on leaving, Mercedes-Benz is not responsible.
Liu Fei doesn't care about this clause, anyway, as long as it's not a ghost behind Mercedes-Benz, Liu Fei naturally has a way to let these people stay. After all the details have been determined first, there is no disagreement, and all that remains is the price.
"Mr. Liu, the Maybach brand has a glorious past...... "The main negotiator of the other party, a middle-aged woman in her forties, began to talk about the glory of Mercedes-Benz and the glory of the Maybach brand. I want to sell this chicken rib in my hand for a good price.
At first, Liu Fei didn't interrupt him, but when twenty minutes later, as her words became more and more exaggerated, Liu Fei's face ~ color ~ became a little ugly, "...... With all due respect, Ms. Bonnie, I'm not here to hear you tell you about the glorious history of the Maybach brand, which I don't really value. Liu Fei simply interrupted the woman's words.
His words were interrupted, Bonnie's face ~ color ~ slightly embarrassed, and Liu Fei's unceremonious words made Bonnie a little ugly, she said very simply: "Mr. Liu, I am a corporate culture, mine is Maybach The brand can exist in such a long history, representing a kind of heritage, representing the glorious past of our German industry, and of course, it also represents its value." ”
"Hehe, I admit you in front, but not necessarily in the back, right? If it's worth a lot, will you Mercedes sell it? You just go straight, how much do you want to sell, don't talk to me about any culture, what value. Liu Fei said very simply.
"Mr. Liu, I think the price is not the key, but the heritage of the Maybach brand, and the meaning it represents, of course, a suitable price also represents its significance, if Mr. Liu buys, it will naturally immediately enter the ranks of the world's top car manufacturers, with all due respect, this is probably also Mr. Liu, the purpose of your visit, right? It's like there's no such long-established car brand in your country, and the value it represents is very high, so we think $450 million is a reasonable price. Bonnie said stiffly, obviously Liu Fei's unceremonious attitude had angered her, and there was already a hint of sarcasm in her tone in the last sentence.
$450 million is a little lower than Drumman's prediction, but you must know that this is only the value of the Maybach brand, and its factories and employees need another $100 million! This price has been negotiated before. In other words, Liu Feiguang will spend 450 million US dollars for these three words. Of course, this price can't be outrageous, don't you see that Apple directly spent tens of millions of dollars for the naming rights of the iPad letters in China? Of course, when people buy it back, the profit from the sale has far exceeded this figure.
But how many cars like Maybach do you have to sell to be able to recoup the cost? I'm afraid it will take at least ten years, even if the price of each car is not low, but such a luxury car brand, you are also destined to be like ordinary cars, open to sale, must be limited.
"Ms. Bonnie, please apologize to me." Liu Fei directly knocked on the table in front of him and said coldly.
"Why? Am I wrong about something? Damn Chinese monkeys! Bonnie looked at Liu Feidao with disdain, and scolded directly in German in the last sentence.
"Bonnie!" Cai Che next to him couldn't help but speak, is this woman an idiot? Cai Che admitted that Liu Fei's indifferent expression about the Maybach brand just now made him feel a little uncomfortable, but this is not the reason why he brought personal emotions in the negotiation process as an excellent business elite! Although this Bonnie knew that she had some racist tendencies in ordinary times, because she was British, her grandfather died in the conflict between China and Britain during the First World War.
Yelled at Bonnie, Cai Che set his eyes on Drumman next to him, hoping that he would not translate the last sentence for Liu Fei, if he did, the negotiation would definitely collapse.
Cai Che was angry, so that Bonnie finally calmed down, if Cai Che, including most of the Mercedes-Benz board of directors is supportive of the company's sale of Maybach, Bonnie is a resolute opponent, especially when selling to Chinese, although Mercedes needs China's huge market! But that doesn't change Bonnie's inner view of China.
"Okay, Mr. Liu, I'll ...... you" Bonnie finally took Cai Che's face and reluctantly spoke, but before her words were finished, Liu Fei, who was standing opposite, stood up directly, sneered and said: "No need, your apology is not sincere, and I will not accept it." What you pay attention to is the cultural value and heritage of the Maybach brand, right? Very good! I'll give 500 million dollars! ”
When Liu Fei stood up and started talking, Cai Che screamed in his heart, but when Liu Fei's last sentence came out, Cai Che was stupid, and everyone in the room was directly stunned. They have been in contact with countless negotiations and have met all kinds of people, but they have never seen such a direct and reverse price increase! Even Bonnie, who was ready to accept the wrath of the Mercedes-Benz board, looked at Liu Fei with a stunned face, not understanding what Liu Fei was doing
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