Chapter 589: The Big Three Fiercely Compete

Zheng Xiao was also quite happy to hear He Wei say that her ideas could be easily realized. Pen & Fun & Pavilion www.biquge.info

"He Wei, which e-commerce website are we going to cooperate with to sell tickets?" Zheng Xiao asked.

This time, Zheng Xiao still plans to cooperate with e-commerce platforms to sell tickets for MJ's China concert online. Consumers only need to provide their ID number online and pay to get an admission ticket, and their ID card will be their only proof of entry in the future.

Selling tickets online is also more convenient and faster than opening offline ticket outlets, and another advantage is that MJ fans across the country can snap up concert tickets, so the number of potential consumers has increased many times.

The market has expanded from the capital to the whole country!

"Mr. Zheng, there are currently three shopping websites that have expressed a strong willingness to cooperate." He Wei said.

"Which three?" Zheng Xiao asked.

"Taobao, Jingdong and Dangdang." He Wei said.

"Oh, what kind of terms do they offer?" Zheng Xiao asked with a smile.

At this time, Taobao is the absolute dominant player in China's e-commerce market, and JD.com's B2C business has just been launched for a short time, and it is far from becoming a climate.

Dangdang is mainly engaged in book and audio-visual sales, and the sales categories are not complete.

Of course, Dangdang is also very powerful at this time, and has occupied 70% or 80% of the market share of online book trading.

Psychologically, Zheng Xiao still hopes to continue Taobao cooperation, after all, the previous cooperation was very pleasant, and the "Zheng Xiao Album Online Store" on Taobao is still in business, and at least three to five hundred albums can be sold every day.

"Taobao said that if the online sales of tickets for MJ China concerts are handed over to them to operate exclusively, they will cooperate with MJ concerts to put at least 200 million yuan in advertising across the country, and they also promise to provide the smoothest online ticket purchase experience, and in terms of ticket purchase payment, they will settle the relevant payment with us within three working days after the ticket sales end."

"Dangdang said that in addition to doing a two-week eye-catching banner for ticket sales at the top of the homepage of their website, they will also pay us 3 million yuan for the cooperation."

"The terms of cooperation proposed by JD.com are the most tempting, they said that in addition to the huge advertising expenses they will put on nationwide, they are also willing to pay 10 million for the buyout of our exclusive online ticketing business for MJ China's concerts."

He Wei told Zheng Xiao about the conditions of the three parties.

Zheng Xiao thought for a moment. In fact, because MJ concert online ticket sales are sold by ID number, there is almost no technical difficulty, and the three e-commerce giants can easily complete it.

In this respect, it makes no difference with any company.

However, in terms of the company's strength, Taobao is naturally the most powerful.

Dangdang is also okay.

JD.com is now the worst one.

JD.com is willing to pay such a large amount of cash to compete for the right to sell tickets online for MJ China concerts, probably because they have just obtained a large amount of venture financing and have money in hand, and then, they want to fight, if they can rub the big hot spot of MJ concerts, it will definitely be of great help to their company's rapid development.

"He Wei, which one do you tend to work with?" Zheng Xiao asked with a smile.

"If you combine the three conditions, I think there is no problem with any cooperation, although Taobao does not give money, but they are willing to invest as much as 200 million in advertising for this, I think, in terms of courage and strength, are not comparable to the other two, I prefer to continue to cooperate with Taobao." He Wei said.

Zheng Xiao nodded: "Actually, I am also inclined to continue to cooperate with Taobao, since we coincide, let's settle on Taobao." ”

Just when Zheng Xiao and He Wei were discussing which e-commerce website to cooperate with, Ma Yun was also listening to the report of Lu Chaoxi, president of Taobao, at Ali's headquarters.

"I got the news that JD and Dangdang have joined the competition for the exclusive online sale of MJ concert tickets, and both of them promised to pay a part of the cash to Dinghong Times, Dangdang promised 3 million, and JD.com 10 million." Lu Chaoxi said.

Ma Yun raised her eyebrows: "What did Zheng Xiao say over there?" Any news? ”

"They're still thinking about it, and there's no definite news yet." Lu Chaoxi said.

He paused, and then said: "However, I think we have the highest probability of obtaining the qualification for the exclusive online sale of MJ tickets, after all, we have been cooperating with Dinghong Times, the cooperative relationship is good, and good mutual trust has been established between the two sides, and the other two have never cooperated with Zheng Xiao before, Zheng Xiao will definitely be suspicious of them." ”

Ma Yun frowned slightly and said: "What I want is not the most probable, what I want is to win the qualification for the exclusive online sale of MJ concert tickets!" Although we currently occupy a certain advantage in the domestic e-commerce market, we must not take it lightly, we must firmly remember one point: the chaser always follows behind our buttocks, and if we slack off, we may be surpassed by the latecomers! Dangdang.com is not a big threat to us, I think, we must be highly vigilant against the website of JD.com, although they have not yet become a climate, but if their B2C model is fully built in China, the threat to us must be great. In this way, in addition to maintaining the original conditions, we will also pay an additional 10 million yuan to purchase the exclusive online sales qualification number of MJ China concert tickets. ”

"Okay, then I'll let the people below do this." Lu Chaoxi nodded and said.

"Go ahead! Hurry! We can't wait, we have to take the initiative and take the lead! Ma Yun said.

Lu Chaoxi left the office of the chairman of the board of directors, returned to his office, and called the person in charge of Taobao's external marketing and publicity through an internal line.

"Xiaolin, you immediately contact He Wei of Dinghong Times Company and tell her: We are willing to pay them another 10 million yuan under the same conditions, and we have only one request, sign a cooperation agreement immediately, and then start selling MJ's concert tickets online within a week." Lu Chaoxi commanded resolutely.

Lin Jinsong, Taobao Marketing Director, listened to Lu Chaoxi's words and immediately agreed: "Yes, Mr. Lu!" I will complete this task as soon as possible. ”

Putting down the phone, Lin Jinsong immediately dialed He Wei's mobile phone.

At this time, He Wei was still in Zheng Xiao's office.

Her phone rang. (To be continued.) )