Chapter 572 - With a piece of advice
"Look, can you get in touch with MJ, communicate with us, and see if it works? It's important to us. Pen | fun | pavilion www. biquge。 info" Zhao Ziyue said.
"Okay, I'll get in touch with MJ later." Zheng Xiao said.
"Thank you, Mr. Zheng, I believe that as long as you come out, MJ will definitely agree! Last but not least, our boss said that our company would like to hold a press conference titled 'MJ China Concert', and would like to invite MJ to attend with you. Zhao Ziyue said. He himself was a little embarrassed. Is this a little too much? And each one doesn't seem to be so easy to complete.
"When do you want to have a press conference like this? Where is it going to be held? Zheng Xiao asked.
"This, does it first depend on when MJ will have a schedule?" Zhao Ziyue said.
"Otherwise, your press conference will be held on a day after April 20 and before April 28, so that MJ doesn't have to make a special trip to China, and it is easier to coordinate." Zheng Xiao said.
"Good, good! Thank you, Mr. Zheng, you have helped me a lot, you see, when should we sign the agreement? Zhao Ziyue said happily.
"It depends on when it is convenient for you, sign the contract early, and your company can do promotion and marketing publicity in the name of MJ China Singing Hu Title Merchant as soon as possible." Zheng Xiao said with a smile.
200 million yuan to buy the total title of MJ China's concert, such a large-scale operation, is enough to cause a sensation across the country. As soon as this news is released, Wanglaoji herbal tea will attract the attention of people all over the country.
Will they not be in a hurry to do this?
"Then let's talk about the details of the agreement, after the talks, I will report to our boss, if he agrees, we will sign." Zhao Ziyue said.
"Good! Then hurry up. Zheng Xiao said.
On this day, Zheng Xiao spent more than two hours talking to Zhao Ziyue about the details of the contract, and after the negotiation, he asked people to sort out the agreement and fax it back to JDB headquarters for review.
The review opinion was quickly returned: agree to sign accordingly!
In this way, the title brand of MJ China's concert was won by JDB for 200 million.
After signing the agreement, Zheng Xiao let people open champagne to celebrate.
"Mr. Zhao, I wish us a happy cooperation!" Zheng Xiao toasted to Zhao Ziyue.
"Thank you Mr. Zheng for your support and wish us a successful cooperation!" Zhao Ziyue touched the cup with Zheng Xiao and He Wei, and said happily.
Zheng Xiao saw that the other party was very satisfied and full of spirits, but she suddenly remembered in her heart that in five years, JDB Group would go to court because of the brand name Wang Laoji.
JDB spent ten years cultivating the "Wanglaoji Herbal Tea" brand, which was sentenced to be returned to Guangzhou Pharmaceutical Group.
They had to abandon the brand name and switch to a new brand of "JDB" herbal tea.
A hint of compassion arises spontaneously.
He thought that in the agreement just signed, Jia Duobao still used the advertising slogan "Drink Wang Laoji if you are afraid of getting hot" when it was named, and the logo name is also "Wang Laoji......
They are still vigorously cultivating the popularity of the brand name Wang Laoji!
Would you like to remind them?
Zheng Xiao thought about it for a while, and felt that it was necessary to sell them a favor, and after a few years, they would definitely be grateful to them when they thought about it.
"Mr. Zhao, is the name 'Wang Laoji' you use not your own?" Zheng Xiao asked.
"Yes, Mr. Zheng, this brand belongs to GPC, and we signed a trademark lease agreement with GPC in 2000, which ended in 2010." Zhao Ziyue said.
"Isn't that supposed to expire in three years?" Zheng Xiao raised his eyebrows and said.
"According to the first agreement, this is true, but we later signed two supplementary agreements with GPP, and the lease period will be until 2020, and there will be 13 years to expire." Zhao Ziyue said.
"However, now that the brand of 'Wanglaoji Herbal Tea' has been cultivated by you with such a high commercial value, are you not afraid of disputes with Guangyao in the future? Even if you can still use it for 13 years, then in the end, isn't the trademark right of this brand still owned by other people's general medicine? You are making wedding garments for others. Zheng Xiao said with a smile.
"We are negotiating with Guangyao and planning to buy the trademark of the Wang Laoji brand." Zhao Ziyue said.
"Guangyao will not sell this trademark, my advice to Mr. Zhao is that it is best to keep some thoughts, don't use all your efforts on the trademark of 'Wang Laoji', you still have to start preparing as soon as possible, it is better to adopt the method of dual-brand operation, and at the same time launch the 'Jia Duo Bao' brand, which will reduce the risk a little." Zheng Xiao said.
"However, we have been using the brand trademark of 'Wanglaoji Herbal Tea' for more than seven years, and 'Drinking Wanglaoji for fear of fire' has also been deeply rooted in the hearts of the people in the country, we can't give up this brand anyway, the boss said that he will properly solve this matter, Guangyao is a state-owned enterprise, and it should be possible to get this trademark back with some means, right?" Although Zhao Ziyue said this, the expression on his face was already a little solemn.
It can be seen that he is also thinking about the possibility of what Zheng Xiao said.
At the same time, JDB's boss still sticks to the old idea, always thinking that domestic affairs, as long as they involve the public, can be solved with some money to find some relationships. Anyway, they are foreign investors and investors, and now they make the brand so big, can they unload the mill and kill the donkey?
So, they're taking chances.
"Mr. Zhao, I think that the more indecisive you are, the greater the damage you will suffer in the future, you should take precautions, if you want to buy the brand trademark of 'Wanglaoji' at the beginning, I estimate it will be very simple, but now, the brand of 'Wanglaoji' has been cultivated by you so big, and the brand value has grown so fast, do you think that Guangyao will sell it to you now? Whoever sells is the sinner of history! Therefore, as a bystander, I would like to give you a piece of advice, that is: you are destined to not be able to get the trademark of the brand 'Wanglaoji' in your hands, and you will get more and more stiff around this trademark and Guangyao, and then it will not be able to end, I estimate that it is possible to resort to court at that time! Please think about it, Mr. Zhao. ”
Zheng Xiao smiled and continued, "The reason why I talked to you so much is because I feel that I fell in love with Mr. Zhao and have a good impression of JDB's company, and we are still partners, so I told you so much." ”
After listening to Zheng Xiao's words, Zhao Ziyue nodded and said: "Mr. Zheng is right, I can hear it, your words are from the bottom of my heart, after I go back, I will talk to the boss and persuade him." ”
"Well, I hope it can help you a little." Zheng Xiao smiled.
"Listening to your words, it is better to read for ten years, I really didn't expect that in addition to signing the title of 'MJ China Concert', there would be such a big gain, thank you so much." Zhao Ziyue got up and bowed to Zheng Xiao to express his gratitude.
"Hey! It's so polite, Mr. Zhao, I treat you as a friend, so I told you so much. Zheng Xiao helped him up.
It was already evening, and Zheng Xiao had already booked a restaurant to invite Zhao Ziyue to dinner. But Zhao Ziyue was in a hurry to go back, saying that he had already booked a return ticket and planned to take a red-eye flight back.
Zheng Xiao had no choice but to let someone take him to the airport.
But said that Zhao Ziyue didn't return to Dongguan until more than three o'clock in the morning the next day, and he didn't go home at all, so he went directly to the company, took a nap in the office, and went to see Boss Chen as soon as he went to work.
Author's words: I've been running naked for more than a month, the data is so miserable, book friends, ask for subscription support! (To be continued.) )