"Mr. Chen, good morning!" Zhao Ziyue knocked on the boss's office door and greeted the boss with a smile. Pen, fun, pavilion www. biquge。 info

Boss Chen glanced at Zhao Ziyue and found that his right-hand man had bloodshot eyes and tired faces, but his mental state was not bad.

He frowned and said, "Ziyue, you don't have to be so desperate to do your job, when did you come back last night?" Why don't you take a good rest at home today, why do you come to work so early? Hurry up and go back to make up for sleep, I'll give you a day off, you can rest and adjust your mental condition. ”

Boss Chen believes in Buddhism and has always been tolerant, not the kind of boss who picks up skin.

It is said that very few employees of JDB are dismissed, and all employees leave voluntarily.

This is also related to Boss Chen's character.

Zhao Ziyue heard that the boss cared about him, and after seeing him, he did not eagerly ask about the signing of the agreement and the details, but first blamed himself for not resting well. He was very impressed.

"Mr. Chen, it's okay, I slept on the plane, and now I'm in good spirits! I wanted to see you as soon as possible because I had something very important, so I came directly from the airport. Zhao Ziyue said.

"What's important? Didn't you already tell me about signing the naming rights for MJ China's concert? Boss Chen asked.

"It's another very important thing, Mr. Chen." Zhao Ziyue said.

"Another important thing?" Boss Chen raised his eyebrows, "You say come and listen." ”

"That's right, after I signed a cooperation agreement with Dinghong Times, Zheng Xiao chatted with me about our leasing of the 'Wanglaoji' trademark, and he said that this is a huge hidden danger for us." Zhao Ziyue explained what Zheng Xiao said to him to Boss Chen in detail.

When Boss Chen heard this, he was taken aback.

He was surprised that Zheng Xiao, an outsider, didn't know the details of the contract between himself and Guangyao, right? How can you be so familiar with the situation of your own business?

As a legendary businessman who single-handedly created the miracle of "Wang Laoji" herbal tea, Boss Chen has actually been anxious in recent years.

Not for anything else, just to cooperate with GPC.

For this matter, he even suffered a lawsuit, and he is still a wanted person.

It took him seven years to make a big move to make a local herbal tea brand famous all over the country. However, in such a process, there have been constant filthy disputes between him and his partner GPP, and they have been riddled with disputes so far.

Although on the face, there is nothing between the two sides, but there is already an undercurrent surging inside.

Boss Chen is a bit difficult to ride a tiger now.

For the "Wanglaoji" trademark that he has cultivated for so many years and has a lot of brand value, he is a little unable to give up, and he has been dreaming of taking this trademark completely into his own hands.

However, this hope is getting slimmer and slimmer.

This also means that no matter how hard you continue to cultivate the trademark "Wang Laoji", you may be making wedding clothes for others.

Make a change or barely maintain the status quo?

It's a tough choice.

But now, after listening to Zhao Ziyue's relays of Zheng Xiao's discussion on the cooperation between his own party and Guangyao, he knew that he was a little indecisive.

An outsider can see it so clearly and see the essence at a glance.

It would be ridiculous if I continued to be so vague and stick my head in the sand like an ostrich and think that I could make the world peaceful.

When the interruption continues, it suffers.

Maybe one day, I will lose the trademark "Wang Laoji", and if I don't make some preparations now, I am afraid that I will be very passive in the future.

So, starting with the title MJ China concert, let's make some drastic changes myself.

For example: the launch of JDB herbal tea?

For another example, the title of MJ China's concert uses advertising slogans such as "JDB Group, the leader of herbal tea, drink JDB and Wanglaoji herbal tea if you are afraid of getting hot"?

"Mr. Chen, I think we should make changes." Zhao Ziyue said.

He saw that the boss was still hesitating, so he spoke again.

"Ziyue, how do you think we should make changes?" Boss Chen asked.

"Launched the sub-brand 'JDB' herbal tea, emphasizing the upgrading of herbal tea products, which are healthier and more refreshing! At the MJ China concert, the words "Herbal Tea Leader Jia Duo Bao" were used to highlight the name of our company, and the advertising slogan was "Wang Laoji Herbal Tea Upgrade, Jia Duo Bao Herbal Tea is Healthier and Refreshing"! What does Mr. Chen think? Zhao Ziyue put forward his own suggestions.

"Ziyue, do you think that if we launch our own brand of herbal tea, will the market and consumers agree? After all, we don't have a cultural heritage and heritage. Boss Chen said.

"Mr. Chen, you are too worried, I think Zheng Xiao is right, in fact, herbal tea is a drink for most consumers in China, and no one cares too much about its inheritance or something! In addition, we are following the tradition of 'Wanglaoji' herbal tea, in the formula of Wanglaoji herbal tea, we have launched an innovative herbal tea drink, and with a call for health, I think consumers will definitely recognize it." Zhao Ziyue analyzed.

"Ziyue, what you said seems to be good, then let's do it, you go to do it, you have to complete the packaging launch of new products as soon as possible, like new product packaging, do you also have to make a change, and distinguish it from the original red can? After all, it's an upgraded product! Boss Chen said.

"Why don't we roll out the pot of gold? In the eyes of the Chinese people, gold is definitely richer and more auspicious than red, and it is also more classy. However, the cost will definitely be more expensive than the gold pot. Zhao Ziyue said with a smile.

This suggestion was also made by Zheng Xiao and him.

"It's more expensive, it doesn't matter, the top priority is to release new products as soon as possible! I'm going to ask the secretary to gather all the middle level and have a coordination meeting right away to break down the task! Boss Chen said resolutely.

This can be regarded as agreeing to Zhao Ziyue's proposal.

"Hmmm! Okay, Mr. Chen! Zhao Ziyue agreed, very excited. He said in his heart, after today's incident, the boss must trust me more and regard me as a confidant, right?

Zheng Xiao really helped me a lot, he thought gratefully.

JDB's coordination meeting for new products was held on the same day.

The task of launching a new product has been broken down.

Zhao Ziyue has two more tasks on his head: one is that he wants to contact Dinghong Times Company to revise the agreement he has just signed and add new title content; The second is that he wants to change JDB's marketing and promotion plan for the second half of the year, and perfectly add the content of the new Golden Jar upgraded version of JDB herbal tea.

Author's words: I've been running naked for more than a month, the data is so miserable, book friends, ask for subscription support! (To be continued.) )