Chapter 980: A good start

Longteng Group's advertising is overwhelming, sweeping the entire China Shipping, and even sweeping the whole of China, but the strength of China Overseas is the strongest, after all, the current output of Longteng Group's drugs is not yet able to supply the whole China sales, more mainly to seize the China Overseas market, and then gradually push the whole China and even the world, as for the CCTV prime time advertising, it is considered to be the warm-up of external promotion. Pen "Fun" Pavilion www.biquge.info

Although the drugs of Longteng Group have not yet been listed, this momentum has put the senior management of Aifeng Pharmaceutical Group in danger, and the joy of just getting the capital injection of Aisen Group is gone.

However, anxiety is anxiety, but there is no way to stop the surging pace of Longteng Group, and Aifeng Pharmaceutical Group has no other way except to invest in various advertising and promotion.

The reason why there is no way, there is another reason, that is, Longteng Group has launched a total of five drugs, three of which are almost the same as the three drugs promoted by Aifeng Pharmaceutical Group, but Longteng Group vigorously promotes Ice Muscle Jade Skin Pill and Health Essence, which are not available in Aifeng Pharmaceutical Group, so even if they want to compete to curb Longteng Group, they have nowhere to go.

The senior management of Aifeng Pharmaceutical Group understands that the ultimate goal of Yang Hao's Longteng Group is themselves, and they basically understand the strategic direction of Longteng Group, after all, Longteng Group is now just a new enterprise, and Qinfeng Pharmaceutical has a lot of consumer groups before. It may not prescribe three new drugs from Longteng Group, which is a long-term expansion relationship.

However, the Ice Muscle Jade Skin Pill is not the same as the body serum, the Ice Muscle Jade Skin Pill can be used as long as it is a woman, not to mention the elderly, even young people can eat it, this consumer coverage group is too wide, the Ice Muscle Jade Skin Pill is mainly promoted in the women's market, and the body essence is mainly promoted in the middle-aged and elderly market, as long as it is really effective, coupled with this overwhelming investment, it will definitely be very popular.

It can be said that Longteng Group has chosen a road that Aifeng Pharmaceutical Group cannot block at all, as long as the Ice Muscle Jade Skin Pill and the Nourishing Essence are popular and effective, and the brand of Longteng Group is also famous, and then focus on promoting the other three new drugs, it will be like a snowball, rolling bigger and bigger.

No matter how Aifeng Pharmaceutical Group responds, July 15 has finally arrived.

In the morning, the major pharmacies in Zhonghai City opened, and at the same time posted a variety of posters of Ice Muscle Jade Skin Pills and Health Essence, Zhonghai citizens have been bombarded with heavy advertisements for these two products, although there was no frenzy of rush at the beginning, but the consumers who bought it were also endless, many people reported the mentality of giving it a try, bought a box or a course of treatment, anyway, the new product is also discounted, and it is not very expensive.

In addition to major pharmacies, major supermarkets also put Ice Muscle Jade Skin Pills and Health Essence on the table, because these two are health care products, even non-drugstore supermarkets can sell them.

At the same time, there are three other new drugs of Longteng Group on the low-key market, but these three new drugs are not satisfactory because of less advertising and less promotion, and the sales are not satisfactory, but this is also in the expectation of Longteng Group.

In the Dragon Group, everyone is busy dealing with all kinds of things, but everyone is also waiting for all the sales data on the first day.

Of course, the approximate sales of major pharmacies have been investigated on site and reported to the headquarters of Longteng Group.

On this day, all the high-level and even ordinary grass-roots employees are a little nervous, large-scale investment, three months of crazy work, everything is for today, how much can be sold?

On this day, almost all the senior executives spontaneously stayed, Yang Hao and Sun Xuanyue also stayed in the office, and even many basic employees in the office spontaneously stayed, waiting for the final data.

Waiting until eight o'clock in the evening, the marketing manager came over with a piece of paper sweating profusely, and his eyes were slightly excited.

"Chairman Yang, I preliminarily agree that the data is out."

Everyone hula came up, Yang Hao looked at the face of the marketing manager, but the nerves in his heart that also had this bit of collapse were the first to relax, and said with a smile: "Everyone has been waiting for so long, read it to everyone, look at your face, it must not be too bad!" ”

The marketing manager wiped the sweat from his forehead, looked at the colleagues in the office who were looking forward to it, and cleared his throat with a dry cough: "As of six o'clock in the evening, we have received market feedback from major sales points, and a total of 15,272 boxes of Ice Muscle Jade Skin Pills have been sold, which is 52.7 percent higher than our expected sales of 10,000 boxes, and a total of 9,857 boxes of health essence have been sold, which is 23.2 percent higher than our expectation of 8,000 boxes." ”

After the marketing department finished the idea, all the people in the office who listened to the news with bated breath let out loud cheers.

Although some of them can't measure how good the number is, it's enough to know that the sales are on target and exceeded.

Yang Hao said with a smile: "Okay, it's good to exceed expectations, most of the people who can buy at present are also tentative, as long as their medicine is completed, after the effect of the first wave of medicine comes out, there should be a rush to buy, and now it should be to let the factory produce as soon as possible to ensure that the supply is sufficient, of course, a little shortage is okay, but it is absolutely not allowed to have a large area of shortage!" ”

"Yes, Yang Dong, we are now full of confidence and believe that the prospects will get better and better."

Yang Hao looked at many employees in the office who spontaneously stayed, and said with a smile: "Everyone is very motivated, and can spontaneously leave a concern about the company's sales results, which means that everyone's hearts are in the company, so let's get off work for a long time today, everyone is also hungry, I personally invite everyone to have supper, it is a small celebration first, and after the busy half a month, after the sales work is on the right track, I will send everyone a red envelope, and then invite the whole company to have a dinner and celebrate well." ”

As soon as Yang Hao said this, he immediately aroused the applause of the office staff, and the atmosphere was very good, and there was more respect in his eyes when he looked at Yang Hao, this boss was really too generous.

Yang Hao didn't care much about money in the first place, and the biggest purpose of opening this Longteng Group was also to snipe at the Aisen Group and vent his anger for his aunt He Shishi, but he didn't care much about how much money the company made, as long as he didn't lose money, so he was willing to take out the shares, and he was also willing to give everyone a salary increase and red envelopes.

Hello is really good, everyone.

Money is something that you can't earn, can you?

When Longteng Group was celebrating a little, Qin Zifeng also roughly inquired about the sales results of the two health care products of Longteng Group, and his heart was also extremely angry, although the market of this health care product is not in conflict with their Aifeng Pharmaceutical Group now, but everyone knows that as long as these two health care products are popular all over China, it is time for them to re-promote the three new drugs.

Qin Zifeng was very depressed, but there was nothing he could do.

Just when Qin Zifeng was depressed, his phone rang, Qin Zifeng picked up the phone, took a look at it and connected the phone.

"Qin, are you sulking?"

Qin Zifeng said angrily: "Mr. Alfonso, today's new products of Longteng Group are selling very well, which is not good news for us. ”

The man on the phone who spoke a little stiff Huaxia was Alfonso, the president of the newly established Aifeng Pharmaceutical Group. Haoge is a member of the Haoge family, and the Haoge family also attaches great importance to this cooperation with the Qin family, so they sent a family disciple to serve as the president of Aifeng Group Company to show their attention.

Alfonso chuckled: "They have been advertising for so long, so much, and they sell a little more today, that's normal, if the effect is not good, then they can't advertise more, and when the time comes, we will give them a few cases, stir them up, and directly ruin their reputation, see if they can still sell." ”

Qin Zifeng frowned and said: "It is impossible to have a bad effect, health care products, as long as they have a three-point effect, they will be blown out of ten effects, anyway, they can't eat bad people, what's more, this is a recipe passed down by the Sun family medicine king, how can it be useless, although today's sales data is good, but it is not very good, what I am worried about now is that if this first batch of people who buy medicine eat it and think the effect is good, then their sales will get better and better in the future, until it sweeps the entire market......"

Alfonso was silent for a few seconds, and then said softly: "They occupy the health care product market, we don't have products in this area, and there is no way to curb them, now we can only accelerate the pace of occupying the market, and when they relaunch the other three new drugs in the future, we will fight to the death with them!" ”

Qin Zifeng sighed, indeed, no matter how anxious he was, there was no way but to do what Alfonso said, stick to his territory, and fight to the death.

"Well, that's all there is to it, Mr. Alfonso, did you call me for something, it wasn't just to comfort me, was it?"

Alfonso smiled: "Since you're in a bad mood, let's go out for a drink, I found a fun place, let's go out and have fun together." ”