Chapter 252: Anime Studio
On July 15, 1981, the heat was scorching. In Yuexiu District, Guangzhou, near the administrative center, a three-story building with a construction area of 4,000 square meters is in front of the door, which seems to be busy with people coming and going.
A number of leaders of the provincial and municipal party committees, as well as publishing units in Guangdong Province, as many as more than 100 guests and dozens of cars parked nearby, making this office building extraordinary.
"What's the matter, is it Li Ka-shing who came to Guangzhou?" An old man who returned from talking nonsense with friends in a teahouse asked when he caught the pedestrians around him.
"It's not Li Ka-shing! It seems to be a publishing house in Hong Kong, setting up a branch in Guangdong! A young man, pointing to the signboard, reads, "Guangzhou Tianxia Animation Studio!" ”
The old man was puzzled: "Anime? ”
"It's a cartoon! The kind of "Havoc in Heaven"! The young man thought for a moment and began to introduce.
Chinese animation directors have begun to produce cartoons in the modern sense in the 20s, and by the 50s ~ 60s, the level of animation production has been at the peak of the world at that time.
For example, those predecessors of the Shanghai Fine Arts Film Studio in China. When I visited Yumoto, even if the god of anime Osamu Tezuka saw the old-timers of "Shangmeiying", they all greeted those older generation of Chinese animation masters with disciple etiquette.
This is not to say that the level of Osamu Tezuka is not as good as that of the Wan brothers, Tewei, Yan Dingxian and other predecessors. However, Osamu Tezuka was also inspired by watching the Chinese cartoon "Iron Fan Princess" made in 1940, and he became interested in anime production.
However, although China's animation industry was once at the world's leading level, it has not experienced a brutal market competition environment for a long time. After years of eating the old book, China's animation level has made slow progress, and at this time it has lagged behind the United States and other animation powers.
"Oh, cartoons for kids?" The old man shook his head and said, "It's boring, so many old men, cheer for the animation company!" It's so idle! ”
"Ahem! What's wrong with cartoons, Disney in the United States, which specializes in cartoons, has assets of tens of billions of dollars! TV Tokyo even uses cartoons as its flagship product, which can earn hundreds of millions of dollars every year! If this thing can be done well, it can be compared to a large factory with an annual output of 1 million cars! ”
"Really?" The old man looked surprised.
"That's still fake, my cousin was recruited by Hong Kong Tianxia Publishing Company to be a cartoonist last year, and now he earns more than 6,000 Hong Kong dollars every month, which is more profitable than those so-called 10,000 yuan households!" The young man was very excited and said, "In this year's college entrance examination, I followed my cousin's example and applied for the art department, and I will also prepare to draw comics and make anime in the future!" ”
"Good girl, long insight, long insight! It turns out that you can make a lot of money by drawing comic books and cartoons for little dolls! The old man couldn't help touching his beard and said, "Reform and opening up, the old concept doesn't work!" ”
In fact, for most "onlookers", it doesn't matter what exactly the company does. The important thing is that a bunch of cars are piled up in front of the door, which looks very lively.
In these years, people's entertainment resources are very scarce, and they can't help but watch when they see the excitement. Gradually, the scene gradually became a sea of people, at least thousands of citizens, outside the square gate of the "Guangzhou Tianxia Animation Studio", watching the excitement.
The opening ceremony of "Guangzhou Tianxia Animation Studio" officially began. Under the support and encouragement of the political axe officials of Guangdong Province, Ma Rongcheng enthusiastically spoke in half-baked Mandarin.
"The cooperation between Hong Kong and Guangdong Province will inevitably bring China's animation industry to a new future!" In Ma Rongcheng's loud shout, Zhang Shaojie and the leaders, holding scissors, a group of more than ten people, cut the ribbon together
Thousands of people who came to watch the ceremony burst into fierce applause.
For Guangdong officials during this period, whether the animation industry can develop is not a key issue. The key issue is that Guangzhou Commonwealth Animation Studio will receive payment in Hong Kong dollars for the outsourcing project of Hong Kong Commonwealth Publishing.
The Hong Kong dollar can be easily exchanged for foreign exchange such as US dollars, British pounds, and Chinese yuan in some banks in Hong Kong, and earning Hong Kong dollars is equivalent to earning foreign exchange through exports. It is precisely because of "earning foreign exchange through exports" that it has attracted the attention of Guangdong officials.
And Zhang Shaojie and Ma Rongcheng patted their chests and guaranteed that after the establishment of "Guangzhou Tianxia Animation Studio", they would be able to get an order of 3 million Hong Kong dollars in the first year. In the next few years, orders may increase to 5 million yuan and 10 million yuan
It is precisely because of the high order of this export project that Guangdong Province agreed to set up the "Guangzhou Tianxia Animation Studio" in Guangdong.
Of course, at this time, the cultural policy was relatively conservative, and the works of "Guangzhou Tianxia Animation Studio" were only allowed to be exported abroad, and were not allowed to be distributed and sold in China.
In this regard, Zhang Shaojie and others don't mind.
Because, in the 80s, the consumption power of the comic and animation market in Chinese mainland was low. Only in the 90s and the beginning of the 21st century, when the economy of Chinese mainland developed and the people's consumption capacity gradually increased, did the consumption scale of China's animation industry gradually reach billions or tens of billions. Of course, that includes anime works, as well as merchandise such as toys, clothing, and stationery. If you simply count the animation work itself, then the output value can reach 1 billion, which is snickering.
—————————— Zhang Shaojie is in Guangzhou, and has chartered a single room with an area of 50 square meters in the Guangzhou Hotel for a long time, with a monthly rent of 30,000 Hong Kong dollars, equivalent to 10,000 yuan.
In fact, at this time, the housing price in Guangzhou was only more than 500 yuan per square meter, and 10,000 yuan was enough to buy a 20-square-meter house. For ordinary people, staying in such a luxury hotel for a long time is undoubtedly too luxurious, but for Zhang Shaojie, this money is also a drop in the bucket, and it doesn't matter.
In fact, if Zhang Shaojie buys or rents a suite near the factory of Xiaobawang in Guangdong, it is enough to use. However, after all, when Zhang Shaojie came to Guangzhou to invest and do business, he inevitably had to entertain mainland officials, businessmen, and scholars, as well as some Hong Kong businessmen who had invested in Guangdong.
Living in Guangzhou Hotel, you can easily order banquets and services, and directly entertain guests without Zhang Shaojie being in a hurry.
After living in the Guangzhou Hotel for a long time, the waiters of the hotel also began to know that Mr. Zhang Shaojie, who lives in the hotel, is a great figure in Hong Kong.
In addition, Zhang Shaojie is bold and generous, and often tips the waiter.
Therefore, the waiters of the hotel are willing to help Zhang Shaojie run errands and run errands, and the waiters of the entire hotel seem to have become Zhang Shaojie's supernumerary secretary.
"Mr. Zhang, just now some guests from Hong Kong came to the hotel, among them Mr. Jin Yong, may be your acquaintance, did you go over to say hello to them?" The waiter Xiao Xia asked.
"What, Teacher Jin Yong is here?" Zhang Shaojie was taken aback, "See, of course I have to see you!" ”
A few minutes later, Zhang Shaojie came to Jin Yong's room and said respectfully: "Teacher, why did you come to Guangzhou?" ”
"Mr. Deng from the central government, invite me to Yanjing!" Jin Yong said with a smile, "I am going to take a plane in Guangzhou, go to Yanjing to visit some friends, and meet the leaders of the central government." ”
This is Jin Yong, the first time since the 50s that he has re-set foot on the land of Chinese mainland. In fact, Jin Yong's biggest pursuit in his heart may be to seek an official position in the republic. However, the dream of making a mistake could not be realized, and finally embarked on the road of becoming famous by writing and running a newspaper.
For decades, Jin Yong has always paid attention to the political news in the mainland and constantly wrote commentaries on current affairs. Therefore, Jin Yong has never been unfamiliar with the political dynamics and high-level figures in the mainland.
In Jin Yong's era, Ming Pao was neither as politically opposed to the central government's political axe as the leftist Hong Kong newspapers, nor was it hostile to China's political axe like some rightist media that were parroted by Western capital and media.
Jin Yong's "Ming Pao" is the one with the largest circulation among Hong Kong's neutral media. Therefore, Jin Yong's public opinion has also become the focus of China's central political axe.
In fact, many of Jin Yong's public opinion views during the special decade coincided with Deng Daren, an authoritative figure in the central government at this time.
After the end of the ten-year special era, Jin Yong decisively predicted that Deng Daren would inevitably be rehabilitated, and he would "go back to the mountains again" and return to the top decision-making level of the central government.
And after Deng Daren really made a comeback, Jin Yong continued to express his support for Deng Daren and support for reform and opening up in "Ming Pao".
Therefore, Master Deng was deeply impressed by Jin Yong and always wanted to meet Jin Yong himself.
"Congratulations, teacher, I think that in terms of Hong Kong issues, whether it is London or Yenching, we must respect your views. With so many authoritative figures in Hong Kong, your influence is not inferior to Li Ka-shing, Fok Ying-tung, and Pao Yu-gang! Zhang Shaojie knew that Jin Yong was also one of the members of the drafting committee of the preparatory work before Hong Kong's return to the motherland - the drafting of the Basic Law.
Jin Yong's expression and demeanor were clearly full of ambition, like an old scholar who had participated in the imperial examination for decades, and was finally admitted to the Jinshi with the excitement of being admitted.
Zhang Shaojie knew that in the future, after the drafting of the Basic Law was completed, Jin Yong basically retired after his success, and did not obtain a half-official position. However, there is no doubt that because of Jin Yong's "political correctness", he has won the favor of China's central political axe.
Therefore, in the future, Jin Yong's will be supported by policies, hyped by the media, and published with the enthusiastic attention of hundreds of millions of readers, and the number of film and television works, the number of adaptations, and the scale of investment have also reached the peak of the works.
Compared with politics, Zhang Shaojie pays more attention to the cultural impact of Jin Yong's trip. If Lord Deng in the center speaks, he will clearly lift the ban on Jin Yong's martial arts. In the near future, the works of most Hong Kong martial arts writers such as Zhang Shaojie and Liang Yusheng will inevitably be able to take advantage of this opportunity to obtain the policy of allowing them to be published in the mainland, and at that time, "chivalrous culture" will truly become a culture with world-class influence!
(To be continued)