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Dallas Fort Worth Airport is one of the busiest airports in the world, sitting in the reception hall and looking out, the lights on the landing gear of the aircraft are like orange stars, and the busyness makes Zhang Ke feel that it seems that it is a miracle that the plane takes off and lands so frequently and does not collide, and it is normal to hit two planes a day. Pen, fun, pavilion www. biquge。 info

Everyone is used to staying up late, and they are well rested during the Spring Festival, and they don't look tired from the jet lag when they get off the plane, and they arrive in a high-end RV to the Haor Villa area of Dala Preston, which is a wealthy area of Texas.

The early spring in Dallas is warm and humid, and the Preston Hollow area is shaded by giant trees, as if you are in a national forest park in the United States, where manor mansions are hidden in the shade.

Ander received Zhang Ke and his party at his mansion in the Preston Hollow area of Dallas.

Different from the domestic banquet with a rich table and dozens of dishes and bowls to be set up for several rounds, the first night banquet in Dallas, only the appetizer smoked guinea fowl salad, the main dish is Washington yellow onion with fried steak and a plate of dessert, but unfortunately the dessert is not butter and almond cake, and the main dish does not have Alaskan halibut with prawns to choose from, otherwise Zhang Ke will enjoy the most popular treatment.

After a cordial conversation at Anjibo's house for half an hour, and another half an hour to visit the manor mansion priced at $5 million, Zhang Ke and his party took a restrained farewell and returned to the hotel.

In 97, it took 5 million US dollars to build villas according to the same specifications in China, and it was probably enough for people to visit for three hours, but Zhang Ke was not anxious at all, the living standards of the Chinese people were very slow to catch up with Western society, and the housing prices in the metropolis caught up with the British Super United States in ten years was definitely not the floating wind of the sixties and seventies.

To be honest, today is February 14th, and the day is more special, and Zhang Ke also wants to get rid of Anjibo, who is obviously only forty-four years old, but he is as old as sixty-four.

It's dark outside, and it's been raining since I've been out of Dallas Fort Worth Airport, and it's nice to sit in a luxury RV and drink champagne through the night and quiet streets of Dallas.

In Dallas, there is no bleak leaf withering, only the grass at this time has a hint of the smell of the forest, and it will not take long to taste it, and it will be unconsciously embellished with new green.

Zhang Ke has only seen the introduction of the Gaylord Hotel in the World Travel Magazine, and he feels that the introduction of the magazine is not exaggerated at all, the large garden square under the dome of the hotel's steel structure and tempered glass frame, the river meanders, and there are even guests who take a dinghy to visit the indoor garden square. Zhang Ke also did not hesitate to ask Chen Xinsheng to help agree on a dinghy to experience the world's largest indoor garden square.

It was only ten o'clock in the night in Dallas, and Zhang Ke had taken enough naps on the plane -- Chen Xinsheng, Xiao Jincheng, and Cheng Hanzhang had to consider going back to their rooms to reverse the jet lag, otherwise they would not be able to cope with their work normally during the day tomorrow -- Zhang Ke had no worries about this, and occasionally yawned during the visit, which could only make people think that the first time he had an irrepressible excitement, and sent everyone else back to the room, and Zhang Ke and Xu Si spent the remaining hours of February 14 in the most luxurious hotel in Dallas.

The next morning, visited Texas Instruments (TI) invested $3 billion to build the world's most advanced wafer factory, the factory has an area of 25 football fields, all using natural daylight, visiting the dust-free plant is a very troublesome thing, but in Zhang Ke's view, semiconductor devices are like a miracle produced under the modern industrial system, the cleanliness of the absolute clean room is 1000 times cleaner than the strict hospital operating room, accompanied by the chairman and CEO of Texas Instruments, it is really difficult to suppress the excitement.

It will not be until three years later that Motorola will invest 12 billion yuan to build a wafer factory in Tianjin; Zhang Rujing, who was born in Texas Instruments and has worked in Texas Instruments for 20 years, will not raise a huge amount of 20 billion yuan in Shanghai until seven years later.

Zhang Ke didn't think about these things that were too far away for the time being, and he didn't even ask Zhang Rujing which factory Texas Instruments worked in at this time, even if there were tens of billions of funds, Zhang Ke wanted to do too much, and he couldn't just invest in one project. What's more, the wafer factory is also known as the "semi-inverted" in the semiconductor industry, and it is said that it is an industry that "usually collapses halfway", which has huge investment risks.

The highlight of the trip to Dallas was a tour of Texas Instruments' R&D base and the latest R&D achievements of Texas Instruments.

Zhang Ke clearly knows the huge difference between European and American electronics manufacturers and Japanese and South Korean electronics manufacturers in terms of business ideas.

European and American electronics manufacturers pay more attention to professionalism and focus on core business, such as Texas Instruments is one of the world's largest semiconductor service providers, but there are very few Texas Instruments electronic products on the market, and ordinary consumers have not even heard of this electronic company; However, Motoroto will package and sell its chip factories and other non-core businesses in the next few years, and all the mobile phone parts they produce will be manufactured by other electronics manufacturers, and Motoroto focuses on communication electronic products, but rarely involves their consumer electronics products -- this is the professional management idea of European and American manufacturers.

What's more, European and American electronics manufacturers will habitually separate their non-core businesses, and Texas Instruments, under the leadership of Angelber, quickly packaged and sold twelve non-core businesses within a year of his tenure.

Why did Texas Instruments agree to put all of its laser reading technology into the Taite Optoelectronics Research Institute, a joint venture with Kumho? Because this is not the core business of Texas Instruments. The reason why Zhang Ke agreed to share 50% of the equity with Texas Instruments in the Taite Optoelectronics Research Institute, and let Texas Instruments account for 40% of the shares in the movement factory, is first of all to use the technical resources of Texas Instruments in the early stage, and also to see the determination and speed of Anjibo to cut non-core business. This is called the leakage of the big man's fingers is enough for the small man to eat, Zhang Ke has actually been waiting for Texas Instruments to recover the investment after raising a knife to cut off these two non-core businesses.

Japanese and Korean electronics manufacturers have completely different business ideas, they are more focused on the system, the whole system includes a complete product structure and perfect technical structure, such as Samsung Electronics, its factory includes the most upstream chip manufacturing in the electronics industry, but also includes the final production of electronic products, has the most dedicated and huge marketing team, and the types of electronic products are also all-encompassing.

Because Japanese and South Korean electronics manufacturers focus on systematic business ideas, they lag behind Europe and the United States in electronic technology, but they occupy most of the share of the consumer electronics market in the future, even in the more professional electronic chip market, their share is not less than that of European and American manufacturers.

Kumho's goal is to establish a complete product structure, perfect technical structure, Kumho adopts this business idea, it is destined that Japanese and Korean electronics manufacturers are Kumho's future and ultimate competitors, and European and American electronics manufacturers, to a certain extent, or in a certain period of time, will be Kumho's best partners; Of course, Kumho also needs to have the strength to make European and American electronics manufacturers regard Kumho as their partner.

One of the things that Zhang Ke has focused on most in the past few days at Texas Instruments is to ask the staff of Texas Instruments every day which piece of business the tall and serious-looking Angie Bo has classified as a non-core business.

Angel Bo was not stingy, and generously showed the latest R&D achievements of Texas Instruments to Zhang Ke, although Kumho's technicians can search for patents and can roughly know the latest technological achievements of Texas Instruments, but it is different for Zhang Ke. His technical foundation is so poor that even if someone searches for patents in front of him, he doesn't know what the significance of this patented technology will be to the final electronic product.

But when Texas Instruments staff demonstrated the utility of their patented technology, Zhang Ke was able to quickly tell whether the technology would be used on a large scale in consumer electronics in the future.

Technology research and development, can produce results of only 12 out of 10, can get large-scale commercial application of technical achievements, the proportion will be lower, if you know the correct research direction from the beginning, save time, energy, manpower, material resources, research and development funds will be extremely terrifying.

Kumho spent more than a year developing the prototype of the Super VCD, and it would take at least a year for Texas Instruments to focus on the development of the prototype of the Super VCD.

It was Zhang Ke's clear understanding of the future development direction of the DVD player that made up for the unbridgeable technological gap between Kumho and Texas Instruments.

Texas Instruments' technology in reducing the power consumption of the chip is also excellent, in the visit to the Texas Instruments technicians can make a chip work by bunching seven grapes, which makes people look at it is indeed amazing, Zhang Ke also poked Han Zhang's arm additionally, and said: "See, this is the gap." ”

Cheng Hanzhang got the prompt and memorized it in his heart, which is the technical difficulty that Kumho will focus on in the future.