Chapter 244: A Gorgeous Literary Translation Team
It is said that the film industry is full of gunsmoke, and a box office battle about "The Legend of Double Dragons of the Tang Dynasty" vs "Sailor Suit and Machine Gun" is getting more and more intense.
In the next few days, Toei Co., Ltd., Kadokawa Shoten, and Asahi TV formed an alliance. Crazy hype for the promotion of "Sailor's Suit".
Jiro Akakawa, the author of the original book of "Sailor Suit and Machine Gun", said in an interview with Asahi TV: "Although "Datang" is strong, it is more of a show-off use of cutting-edge technology, rather than relying on the art of movie lenses. Such a sensational work may be able to attract fashion-chasing audiences, but after all, it is not the original work of the king, and it is more in line with the aesthetic taste of young people. Besides, I also believe that director Shinji Aime's talent is not inferior to that of Tsui Hark."
There are also voices in the film critics who say: "If "The Legend of Double Dragons of the Tang Dynasty" represents Hong Kong's perfect commercial film industry system, as well as the combination of advanced technology in Western Hollywood. Then "Sailor Suit" represents the essence of local films. Compared with the large-scale production of "The Legend of Double Dragons of the Tang Dynasty", which is as high as 800 million yuan, the movie "Sailor Suit" only costs less than 200 million yuan, which can be regarded as a small production with a small cost. However, in the face of this strong opponent with strong technical strength and a film budget far stronger than ours, "Sailor Suit" still showed remarkable results! ”
"A successful example of a small-budget film in 'Sailor Suit and Machine Gun'"
"Longitudinal comparison of "Sailor Suit" and "Datang"
"This audience, 100 reasons to watch "Sailor Suit"
I have to say that Kadokawa Bookstore is a young man who hypes and plays with movie promotion. In the promotion of this movie, it is not like a mad dog, staring at "Datang" and biting indiscriminately. Instead, he used a relatively peaceful means, with the help of articles commenting on "Datang", to lead the news focus to "Sailor Suit" little by little.
In addition, in the box office market of this movie, "Datang" is the first, and "Sailor Suit" is second, which is also a huge gimmick to attract the audience.
Many viewers thought to themselves that "Sailor Suit" can achieve box office results second only to "Datang" under the edge of "Datang", which should be regarded as a relatively good-looking work!
Kadokawa Bookstore cleverly used the psychology of the audience, so in the next period of time, the box office of "Sailor Suit and Machine Gun" suddenly increased.
On June 5, the box office of "Datang" was 215 million, and the box office of "Sailor Suit" was 87 million; On June 6, the box office of "Datang" was 208 million, and the box office of "Sailor Suit" was 113 million; On June 7, "Datang" was 197 million and "Sailor Suit" was 118 million
The box office war between the two has entered a white heat!
The audience has also begun to be divided!
"The Legend of Double Dragons of the Tang Dynasty is a real classic, support Zhang Shaojie!"
"Sailor Suit is a classic, long live Marukoden!"
"Watching "Sailor Suit" is the second disease!"
"Watching "Datang" is called annihilation, and watching "Sailor Suit" is patriotic!"
This kind of crazy box office war, the audience is on fire.
The balls of "Sailor Suit" are certainly very fanatical.
However, many die-hard fans of "The Legend of Double Dragons of the Tang Dynasty" can't help but be high-spirited in the box office war, and they go out to promote "Datang" and pull the box office.
Some like-minded people, combined. One by one, the brand-new "Datang" Hardcore Alliance, Zhang Shaojie Support Association, Tsui Hark Hardcore Army, Lin Qingxia Red Pink Group, Double Dragon Club and other groups began to spring up
The emergence of these groups marks that the movie "The Legend of Double Dragons of the Tang Dynasty" has truly gained a foothold in the book. Zhang Shaojie also began to gradually win some real irons in Yueben!
And when the movie "Sailor's Suit" was a big hit, "Kadokawa Bookstore" naturally refused to let go of other peripheral businesses. For example, Kadokawa Bookstore quickly took advantage of the popularity of the movie version and put up promotional posters of the original book "Sailor Suit and Machine Gun" in major retail bookstores.
Originally, the original book was published in '78 and sold about 1 million copies, but after the wave of hot sales, it was basically a slow-selling book that could not be sold.
But after the release of the movie version of "Sailor's Suit", the sales of the original book began to revive, and at a rate of selling 20,000 copies a day, it soared again!
Of course, the superior performance of "Sailor Suit" has also made major TV stations interested in the copyright of this TV series adaptation.
TV Tokyo, TV Tomoto, Fuji TV, Asahi TV, and Yomoto Broadcasting, the five major TV organizations, have enthusiastically quoted.
In the end, Fuji TV won the TV adaptation rights of "Sailor Suit and Machine Gun" at a high price of 100 million yuan, of course, Fuji TV's adaptation rights are limited to 5 years, and after 5 years, Kadokawa Bookstore still has the right to continue to sell the adaptation rights.
"Kadokawa Bookstore is really good at making money!" Zhang Shaojie couldn't help but be envious.
In fact, most of the best-selling books at Kadokawa Shoten are operated like "Sailor's Suit", and the most popular parts that have sold more than one million copies are selected and adapted into movies. And after the movie became popular, the TV series copyright was sold.
What's even more enviable is that those copyright adaptations of Kadokawa Bookstore are often TV series and movies, and they are remade several times. Every film and television adaptation and remake not only brings considerable income from film and television adaptation, but more importantly, it can repeatedly stimulate the sales of a book.
"Zhang Sang, your "Datang" will earn more than "Sailor Suit"!" Tokuma said comfortably.
"I hope so!" Zhang Shaojie said.
On June 7, ————————, Zhang Shaojie and Tokujian Bookstore launched a high-profile press conference, announcing that the Chinese version of "The Legend of Double Dragons of the Tang Dynasty" had been officially authorized to Dejian Bookstore.
In order to translate "The Legend of Double Dragons of the Tang Dynasty" Tokuma Bookstore, a sufficient translation team has been prepared.
This press conference was released on the cusp of the blockbuster of the movie "The Legend of Double Dragons of the Tang Dynasty", which naturally attracted the attention of a large number of news media.
With the completion of the authorization of the Chinese version of "Datang". Other publishers regret not falling - they were preempted by Tokuma Bookstore!
Tokuma Bookstore is indeed the most suitable publishing company for translating "The Legend of Double Dragons of the Tang Dynasty".
Because in the early 70s, before the reform and opening up, this company had been actively engaged in cultural exchanges with China, and translated a large number of works of Chinese history and art. After years of operation, Tokuma Bookstore has a large number of translators who are proficient in Chinese.
Zhang Shaojie personally came to the Dejian Bookstore, picked up some translated versions of "The Legend of Double Dragons of the Tang Dynasty", read thousands of words, and praised: "Yes, both the original meaning of the text and the style are very close to the original work." However, in terms of writing, the translated version seems to be better than the original."
Tokuma smiled quickly: "Our translators will feel very honored to receive your compliment!" In fact, when we translated The Legend of Double Dragons of the Tang Dynasty, we had five translators corroborating each other in order to achieve an unambiguous translation. There are also many editors and writers, who have polished and modified the text many times to achieve the best effect before it is published! Among them, Yoshiki Tanaka and Haruki Murakami, two young writers, although they are not translators, have played a vital role in the editing of the Chinese version of "The Tang Dynasty"
"Yoshiki Tanaka, Haruki Murakami" Zhang Shaojie felt that his brain was not enough.
Yoshiki Tanaka is a great god who began to create a name for himself with the more than 2 million words of "The Legend of the Galactic Heroes" in 82, because "The Legend of Yinying" opened up the theme of "space opera", making Yoshiki Tanaka a wonder in the Asian science fiction industry.
And Haruki Murakami, who is a writer who is good at writing, can't get along with popular eight poles such as martial arts, science fiction, and light.
If you talk about the writer who writes the best, many people will probably think of "Haruki Murakami". Because, Haruki Haruyama not only takes into account the high taste, but also takes into account the fashion trend. In the 80s~90s, Haruki Murakami's works once became a tool for literary and artistic youth. Whoever holds a copy of Haruki Murakami's work can consider himself a hobbyist
After Zhang Shaojie was shocked.
Yoshiki Tanaka was embarrassed to come out and said: "Participating in the translation of such a masterpiece as "The Legend of Double Dragons of the Tang Dynasty" is not so much about work as it is about learning. I never thought that the plot and tension of an article could reach this level. Huge epic scenes echo in my mind from time to time! I feel that every time I read and polish a piece of text in "The Tang Dynasty", it can continue to inspire my personal creative inspiration. Now I feel more and more that such an excellent work as "Datang" is exactly the goal of my future study. ”
Zhang Shaojie was completely embarrassed.
"The Legend of the Galactic Heroes", that was in the 90s, when it was translated into Chinese traditional, was on par with the popularity of "The Legend of the Double Dragon of the Tang Dynasty" in the Hong Kong and Taiwan markets, and that was still fighting in Chinese.
Historically, "The Tang Dynasty" entered the Yuewen market, but it didn't even stir up a little wave
Especially in Western countries, many readers know Yoshiki Tanaka and Jin Yong in Hong Kong. However, many people don't know about Huang Yi. It can be seen that Yoshiki Tanaka's influence later surpassed that of Huang Yi.
"Zhang Sang's writing ability is really impressive. It turns out that the highest level of words is to serve storytelling, not to play with words themselves! Haruki Murakami is also a serious comment.
Zhang Shaojie's whole person is smecta.
Master Haruki Murakami, you, are you really fine? If you are really introduced to the popular evil path by "The Tang Dynasty", whose works will the literary and artistic youths and ** young people in the future pretend to be forced?
(To be continued)