Prior to this, Xia's Suhang Electric Appliance is now the leader of the home appliance industry in southern Jiangsu, bringing a lot of profits to Xia's every year. In real time, more than 60% of the home appliance industry in southern Jiangsu is monopolized by Su Airlines, and the rest of the majority is divided by Xue's home appliance industry and some fractional retail investors. Later, after Huamei came in, it became the hegemon of the three families, which is not good news for the Xia family, who has always been used to being the leader of the leader.

Later, there were comments from all walks of life on the two electrical wars that lasted for several months, and Xia Yunbai also had a detailed analysis of this matter after that, saying that if it was at the beginning, it would be possible to completely prevent Huamei from entering southern Jiangsu. Therefore, Xia Ruxuan can be regarded as having a few opinions on this matter.

So for him, even if he is too lazy to meddle in these things, but this time he has to do it, if he can directly intervene in a commercial war that belongs to the core layer of the Xia family, it will be of great help to him, a promising son, to improve the strength of the Xia family.

"Ahem," Xia Yunshan coughed lightly twice, and opened his mouth to speak, but there was a faint smell of yin and yang in his tone, "Ruxuan, your uncle and your father are discussing business matters, just listen quietly and don't interject casually." Do you think your feelings can be compared to your uncle's and father's decades of experience? ”

"Dad," Xia Ruoxi smiled and said to Xia Yunshan, "Ruxuan is different from us, any idea of a person can help Yun Baibo to include tens of millions of interests, and if you say something on this occasion, maybe you can also help our Xia family get through a difficult time?" Although Xia Ruoxi didn't show any expression on his face, it was already obvious with his father's attitude at this dinner table, and there was a slight hint of ridicule in these words, even Su Guoqiang could clearly feel it.

He suddenly had a little calculation in his heart, don't look at this Xia Yunbai is an absolute leader in the Xia family's generation, strategizing and directing the country, but this family business is not hereditary after all, Xia Ruxuan wants to gain status, it is not enough to rely on the majesty that his father has accumulated over the decades, but also on the ability he has gradually shown.

Because Xia Ruxuan's presence in the Xia clan was too weak before this, so now it has formed an extreme, he has almost no say in the Xia clan, otherwise he would not have been ridiculed like this when he said a word. However, Su Guoqiang has faintly seen a few traces of transformation in this young man, whether he has the ability to really fight in this family.

This kind of behavior is like pushing yourself onto the stage, and if you perform well, you can immediately attract the attention of others, and if you perform too badly, it is like pushing yourself into the abyss. In fact, although some people secretly ridiculed him, if he really had a real idea of the topic discussed by Xia Yunsong and Xia Yunbai, then he would definitely be given a chance to speak.

To put it bluntly, Xia Yunshan and Xia Ruoxi's singing and harmony are like cutting off his retreat, this time for Xia Ruxuan, he can only bite the bullet, if he can't say anything useful, he is completely embarrassing himself.

And most of the people who were really present at the moment were looking forward to Xia Ruxuan's seemingly casual but certainly slightly meaningful interjection. If it was said that the prediction of gold prices was accurate and there was a lot of coincidence and water, then now it is really a test for him.

"Yunbai and I are also discussing this issue." Xia Yunsong smiled and opened his mouth, quietly wiping everything over, "You guys can talk about it if you guys have any opinions of your own." As the eldest Xia Yunsong in the second generation, he naturally won't target anyone too much, he looked at Xia who was about to watch a good show, it stands to reason that Xia is also one of these young men, and he is the eldest grandson of the Xia family, so naturally he has to say what he thinks first.

It's just that Summer smiled bitterly and shook his head, "I surrender, I don't know anything about this, Ruoxi seems to have a lot of opinions on this matter." Let him say it. "Summer's never eagerness to try at home is too much destined to make others not pay too much attention to his words, and no one has a few words of greeting with Summer.

Xia Ruoxi coughed lightly when she heard this, and took the initiative to analyze, "I think what Uncle said is very good, Sunan is our base market, and it is enough for us to fight a price war with them." I believe that our brand effect can still play a role in southern Jiangsu, after all, it is an old home appliance shopping mall. No matter how gorgeous it is, it's a Raptor, but isn't there a saying that says - Raptors don't have a river. He has to bow to us when he crosses the river, and customers will definitely go to familiar places to buy appliances. ”

"Not bad." Xia Yunbai listened to Xia Ruoxi's words, nodded with a smile, "We do have some advantages in southern Jiangsu. However, after saying this, his fingers tapped lightly on the table, and there was something else hidden in his smile, as if he always felt that something was missing.

Xia Ruoxi was a little complacent about Xia Yunbai's praise, even though he had a lot of opinions about Xia Ruxuan, he still had enough awe for this uncle with excellent ability. Suddenly, two mocking chuckles fell on Xia Ruoxi's ears with a bit of disdain, "Hehe." ”

Turning his head, he saw Xia Ruxuan's well-defined face, and the face at the corner of his mouth with an obvious degree of contempt and mockery, "Xia Ruoxi, I don't know whether to say that you are innocent or what to say about you." Xia Ruxuan's slow and calm tone seemed to give Xia Ruoxi a hard blow, but at this time he still held on to that smiling face, "Ruxuan, if you have any opinions, just say it, I'm just talking about my opinion." ”

"It's definitely necessary to fight a price war," Xia Ruxuan took one last look at Xia Ruoxi, then put away the smile on his face and said with a straight face, "Just don't overestimate those consumers too much, the relationship between shopping malls and consumers is the purest interest relationship." If you still expect consumers to rely on the feelings they have built up in the mall as a weapon to fight against Huamei, it is really too simple. ”

"Consumers don't care whether you are a veteran shopping mall or not, not to mention that the supply of goods in the home appliance industry is not much different. The quality of the goods is not determined by your mall, and in the end it comes back to the manufacturer. At this time, if the same thing is missing dozens of dollars for each in the new shopping mall, it will take less than two days to snatch away all your customers, what else do you expect? The customer didn't scold your price, and he did his best. ”

Xia Ruoxi frowned and had to start thinking about this problem, even this uncle Xia Yunsong thought about it together, although this truth is very simple and easy to understand, but it is very profound, this is the purest business.

"Then here's the question," Xia Ruxuan pondered for a moment and continued to speak, "Is it really the only way to fight the price with Huamei?" Let's not talk about profitability, even if you work hard and fight to the death, have you ever thought about who will benefit in the end? ”

Silent...... Looking at Xia Ruxuan, whose expression was getting brighter and brighter, everyone didn't speak for a while.

"Even in the end, we won a big win with our roots in southern Jiangsu. But even so, the final winners can only be Huamei and consumers. First, with the period of confrontation with us, it is enough for them to build their brand locally. Second, the customer went home with the cheaper goods...... What did we get besides winning sales? Not to mention that this is just a better idea, on the contrary, I don't know if our home appliance department has Huamei and wealth, but looking at the national front, how many markets Huamei has, how many we have. Whether the manufacturer will support Huamei or support us is a question that cannot be ignored, so if you really fight the price, you will enter the trap of Huamei, which is equivalent to sharing the cake that belongs to us. ”

Xia Ruxuan's voice was sonorous and powerful, and he paused silently after saying this.

"That's what I feared." Xia Yunsong was silent for a long time, looked at Xia Ruxuan with a complicated expression, and finally took the lead in asking. "So have you thought of a solution to this problem?"

The first time everyone heard Xia Yunsong talking to the juniors, it was not with a condescending attitude, but a real attitude of asking for help, and this time even Xia looked at Xia Ruxuan's tone seriously. Although he didn't know how to deal with it, he had to admit that even if he didn't understand business, he quickly realized the interests involved when he heard this analysis.

A strange thought suddenly flashed through his head, could it be that Xia Ruxuan is really a business wizard? Thinking that he had always been more silent than himself at this kind of family banquet before, Summer suddenly felt unusually ridiculous. Business wizards are probably only in fantasy, and those who really have the ability and vision, which one does not rise through layers of experience.

Su Jingya's heart suddenly pounded, and at this moment, Xia Ruxuan's attitude of talking and laughing made her feel a little abrupt, is this really the unpromising son brother who hears about herself?

After Xia Yunsong finished speaking, everyone looked at Xia Ruxuan again, this time it was not the initial doubt, but really looking forward to what other thoughts and thoughts he had that could make people's eyes shine. Only the expressions of Xia Yunshan's family became more and more complicated, and Xia Ruxuan became more and more of a superior's vision, the less it was a good thing for them.

On the one hand, they were a little expecting Xia Ruxuan to say what kind of way to help Xia get through this difficulty, otherwise it would not be a small benefit for Huamei to share a piece of the market in this market, but on the other hand, they hoped that Xia Ruxuan would not be able to say anything. In this way, Xia Ruxuan's performance today is just a flash in the pan, and he has made some small analysis.

Xia Ruxuan looked around and laughed. What he needs is such a situation, he wants everyone in the Xia clan not to ignore his existence, as for the ways to deal with it, these have been tested by the market in his previous life, and he is sure enough that these ideas will surprise everyone. Many years ago today, the methods of business operations that seemed ordinary in the previous life were enough to make people think deeply.

"I just have some simple ideas for you to hear. The real final decision will have to wait until the uncle comes to plan.

In the face of Huamei's strong attack, we don't need to fight hard with it in terms of price, we just need to be equal. In this way, there will be no competition for evil surnames, we will follow Huamei, and it is impossible for them to commit suicide, so that we can attack and retreat.

We attack it from other aspects, first, playing the emotional card that Ruoxi said before, of course, we can't be stupid and expect others to take the initiative to come to us, and secondly, ......"

Everyone looked at this in a daze, and suddenly changed like a person, Xia Ruxuan pointed out the country and stirred up words! And Xia Yunsong and Xia Yunbai listened to Xia Ruxuan's slow words, and their eyes became brighter and brighter.

(To be continued)