Chapter 137: Country Garden Storm on
In the next few days, some people are naturally happy and some are worried, Hu Shang is worried, the Cao family is worried, and the government officials who have accepted the money transaction of the fake Hong Kong businessman Li Fatzi are worried.
After staying at home for two days, this kid finally couldn't stay anymore and ran to Country Garden in Deshun, and in the past few days, a huge storm was set off in the rich circle of several southern provinces, called Country Garden Storm, because in the past few days, under the direct command of Liu Xun and Shan Xiuling, the marketing plan for Country Garden was finally freshly baked and quickly put into practice.
This time, the marketing target is very targeted, and the target group is all wealthy people with a certain economic and social status. There are many people in the southern provinces who get rich first than those in the north, and there are relatively more people who can afford to buy villas, so the entire marketing promotion starts from Donghai Province and then slowly spreads to the surrounding identities.
It seems that in just a few days, the news of Country Garden began to circulate in the wealthy circles of Donghai Province, because a villa marketing campaign called "Give you a five-star home" spread in their circles.
Everyone knows in a very short period of time that at the junction of Bijiang and Guishan in Deshun, there is a large area of high-end villas that have been built and started to sell, as you know, this villa called Country Garden, there will be a famous Beijing Jingshan School in the opening of a branch, as long as you buy the property in the Country Garden, you can let your children study in Jingshan School, and there is an internal source that this branch of Jingshan School, that is, Deng Gong's granddaughter will enter to study, this news has been recognized by Country Garden.
As you know, Country Garden's property management is a big-name property management company from the United States, with the most advanced property management level in the world.
As you know, Country Garden will soon build their star supporting system, and the five-star hotel is already under planning and construction, and will have the most complete living supporting system, which can give everyone a five-star home.
As we all know, the highway standard from Deshun to Country Garden has reached the level of the national secondary road, and the street lights on both sides of the eight-meter-wide road surface extend from Deshun to the interior of Country Garden.
As you know, only those who buy the property of Country Court will also be given a land certificate, and on this land certificate, they own one square inch of land in each of the 50 states of the United States...... In short, under Liu Xun's planning methods, in just a few days, this huge promotion activity called "Give you a five-star home" blew a storm of Country Garden in the southeast coastal area in a short period of time, and caused a huge response among the wealthy class in the southeast region.
"Xun Shao, why don't you look at you at all, your second uncle and I are so nervous, even Gao Wei, this kid, can't stand it, I said, you have so much confidence in this project? A few of us are in this project, but we have invested all our net worth, if we are lost, you big tyrant will wait and see. ”
"That is, I don't look at whose vision this is, without this confidence, I dared to fool a few of you to invest?" Liu Xun came to a very stinky fart, "Brother Lian, you just put your heart back in your stomach, it's definitely no problem, today is the second day of our marketing campaign, wait and see, after the fifth day, the buyers who come to see the house will definitely gather from the crowd." Brother Lian, you have the ability to find Deng Gong's granddaughter to go to school in Country Garden, you should have such confidence in me. ”
The promotion of the activities before the relationship is really not fooling, Lian Haotian, this kid, did find Deng Gong's granddaughter to study in Country Garden, which made Liu Xun admire it very much, but he didn't regret letting Lian Haotian and Gao Wei also participate in this project that seemed to him to be unlimited.
"Little four, why don't you say more, give us a few more confidence, second uncle I can't go up or down now, I always feel that I have no bottom in my heart, if I lose, Haotian and I can only go to be beggars, but we don't have worries like you kid." Zhou Peidong also smiled bitterly, in Country Garden, he can be regarded as betting all his net worth, if this battle is not good, it will not be great for him, he is not Liu Xun, a tyrant with a net worth of more than 100 million.
"Hehe, second uncle, you just put your heart back in your stomach, our marketing activities are very targeted, and the content of the publicity is also very attractive to those rich people, these people are coming to the beautiful scenery of Bijiang and Guishan around Country Garden, coming to the branch of Jingshan School in Country Garden, coming to the advanced property management abroad, coming to the villa area with a brilliant design, and coming to the complete living facilities and the five-star hotel that is about to start, in short, we have the means to attract people, You look at it, within a few days, the effect will definitely be revealed, and in five days at most, the effect will definitely be seen. ”
However, the facts are slightly different from Liu Xun's estimate, because before the fifth day, the marketing plan of "giving you a five-star home" began to show his power, starting from the head of the second day, the five customer service phones of Country Garden began to ring one after another, and they were almost blown up in one day, without exception, all of them were asking about the relevant matters of Country Garden, and ten more phones were added as a last resort, and Liu Xun urgently trained ten customer service ladies with sweet voices.
On the third day, there were already people who began to come to Deshun to see the house, and on the fourth and fifth days, the house watchers gathered, and the people who came to see the house on the fifth day were as high as nearly 100 people, so that Zhou Peidong couldn't close his mouth.
Lian Haotian admired Liu Xun's foresight at this time, many of the people who came to Country Garden to see the house were rich people in Donghai Province, most of these people drove their own cars directly, and most of them drove high-end cars, and those who could afford to buy villas, no matter what era they were in, they must be rich, there is no doubt about this.
Country Garden was on duty, so according to Liu Xun's previous suggestion, Lian Haotian spent millions to buy a few luxury buses as free property cars. Now, just looking at the grade of the cars that those who came to see the house, Lian Haotian knew that if he used the ordinary bus as the property car, he had no doubt that some people here would turn around and leave without hesitation.
At the head of the fifth day, Shan Xiuling counted the performance, which made Zhou Peidong and the others happy.
Because in this short period of five days, in addition to nearly 100 customers who have the intention to buy, the actual transaction of the owners has reached as many as 80 households, these owners of the transaction, are all paid in full, the first battle is successful, completely dispelled the worries in the hearts of several people.
You know, the first phase of the Country Garden project built a total of 1,500 villas, but within a few months, less than 5% of the total number was sold, the specific number, in fact, 51 sets, this is the sales in three months, but now, only the fifth day of the day of the transaction of the purchase contract has as many as 50 sets, and there are nearly 100 households with purchase intentions.
This kind of popularity is Lian Haotian and Zhou Peidong could not imagine in advance, in their minds, within the first five days, there are dozens of purchase intentions are considered good results, as for the transaction volume of more than 30 sets, they dare not think of it in advance, and now the sales volume of only five days has exceeded Yang Yuqiang's sales volume in three months at that time, and it can be seen that Liu Xun's marketing activities have just shown their power, and in just five days, it is not enough for more people to know Country Garden, and now its influence is still limited to Donghai Province, it is conceivable that when the popularity of Country Garden spreads in the southeastern provinces, how popular Country Garden will be.
At this point, they no longer doubt Liu Xun's long-term expectations for Country Garden, the grand blueprint described by Liu Xun has begun to take shape in the minds of several of them, and several people are now full of spirit.
At present, the main unit type of Country Garden is 150 square meters to 285 square meters of townhouses, and the price difference between the pricing is different from the price of Yang Yuqiang at that time, Yang Yuqiang's previous pricing of Country Garden, the price of the main unit is 788 yuan per square meter, but now, Liu Xun They directly added 500 yuan on the basis of this price, and the price per square meter is 1288 yuan.
In this case, the price of each house is between 200,000 and 400,000 yuan.
In terms of pricing, Lian Haotian and Zhou Peidong reserved their opinions, but Gao Wei supported Liu Xun's decision, according to Liu Xun, whether it is the name of Jingshan School or a five-star hotel or a property management company in the United States, as well as more complete supporting facilities than before, in fact, Country Garden has been raised by more than one level than before, according to his ideas, in fact, the price he wants to increase is more than five hundred, doubling is a trivial matter, but he can't get everyone's approval, so he has to retreat.
But even if it's the price of 1288, that's a lot of money.
In this era, the welfare housing system is still prevalent, the market for commercial housing is very small, the price is also very low and there is a lack of sales, and the price of villas is not high, rarely more than 1,000 per square meter, even if it is a villa.
For people in this era, 1288 square meters is already a very high house price, except for the property market in Hainan that is now bursting, the price of 1288, and the villas in Beijing are not considered low. A house of 200,000 yuan is probably a sky-high house for people in this era, you know, in this era, the annual income of most wage earners is still hovering around 3,000, and such a house requires them to work for about 100 years without eating or drinking.