Chapter 232: Negotiation
Zhitong and Xirong and Xiyu sisters were innocent upstairs and downstairs, giggling and jumping down the stairs, crashing into Zhang Ke's arms, she saw a group of strangers in the living room, biting their little white fingers in surprise, staring at Xie Hanjing and others with black eyes, and looked up at Zhang Ke suspiciously: "Zhang Ke, who are they?" ”
"They're big bad wolves!" Zhang Ke pinched Zhitong's tender little face, and smiled indifferently and asked Zhitong to go upstairs to play.
"You're lying, I'm not a three-year-old girl......" Zhitong puffed out her cheeks and looked at Zhang Ke.
"Yes, everyone knows that you are four years old," Zhang Ke smiled and hugged Zhitong, "But the big bad wolf also eats four-year-old girls!" ”
Xie Hanjing and Xie Hanming looked at each other, Zhang Ke said that this kind of childish words were of course to tease Xiao Zhitong, but it sounded weird.
The nanny came over and took Zhitong away, Zhang Ke patted off the hem of his shirt and rubbed the mud on Zhitong's shoes, saw Xie Hanjing, Xie Hanming, and Xie Jiannan all sitting in the living room, and said with a smile: "I didn't expect Chint Group to attach so much importance to this meeting, so many people came, and the place for the meeting was too small, why don't you go in first to talk, and I'll watch TV outside for a while?" ”
The reception room in the villa is not a conference room specially used for negotiations, two groups of sofas are surrounded by a low table, five or six people sit and talk easily, in addition to Xie Hanjing, there are six professional assistants in finance, taxation, law and other professions in the Chint Group, and there is really no place to sit.
In addition to talking to Xie Wanqing about M&A chips, Yuexiu Company's M&A rights to six paper mills and the ownership of Xinguang trademarks will be the focus of this negotiation. ”
Zhang Keshi smiled and said: "I'm not like you, I threw out the strictest conditions at the beginning of the negotiation, but in the process of negotiation, I gave in step by step, and every step back, there were a lot of things to calculate; I'm different, I'm coming over today, first talk to you about the floor limit that I can accept, and then slowly increase the chips, as for how much benefit I can get by increasing my chips, I'll go home afterwards and calculate slowly, as long as it's not lower than my floor......"
Xie Hanjing's calm face now heard his words, but he couldn't help but change slightly, the attitude revealed by his tone was nothing more than that he couldn't talk about falling down, there was no such thing as giving in, not only did he not give in, but he had to press step by step.
Xie Jiannan said angrily: "Do you think that Yuexiu Company can blackmail us by holding the merger and acquisition rights of six paper mills and the ownership of the Xinguang trademark? He thought in his heart that even if he sold the empty shell, he would have to stick a foot in Kumho, but he imagined that Yuexiu would have such an attitude.
"Where do you say that?" Zhang Ke pouted and smiled, and said disdainfully, "Yuexiu just wants to bundle the merger right and trademark ownership into Kumho to negotiate together, this is the bottom limit of Yuexiu Company, that is, the price code that Haiyu Company can accept, including all the prices that Chint should pay, what are you not satisfied with such a bottom limit of Yuexiu Company?" ”
Xie Jiannan was stunned, but he didn't have anything to say.
After all, the merger rights and trademark ownership in Yuexiu's hands are the key to restricting whether the acquisition can proceed, which requires Chint Group to make a second payment for the acquisition of Kumho's equity, which is a rather complicated negotiation process. However, he did not expect Zhang Ke to tie the interests of Yuexiu Company and Haiyu Company, that is, he only needed to agree on the value of Kumho, which was confirmed by both parties to have full authority, and the negotiation could be successful, and as for the distribution of interests between Yuexiu Company and Haiyu Company, they did not have to worry about it at all.
They didn't know that Yuexiu Company was a shell company made up by Zhang Ke alone, and there was nothing complicated about the relationship of interests, so they put the merger and acquisition rights and trademark ownership into Yuexiu, so in order to hold Chint Group's repurchase right to Kumho, increase the repurchase price of Chint Group, and return Kumho, Zhang Ke naturally would not share any benefits from Haiyu.
Where did Xie Hanjing, Xie Hanming, and Xie Jiannan know the process of Yuexiu Company's creation, and it is exactly what they hope that can be solved in a package, and as for what Zhang Ke said about increasing the chips, they can also understand what they mean, that is, the differences in the initial negotiation are too large, and he may negotiate the two pieces separately.
They were prepared to negotiate in two separate pieces, and they were a little caught off guard at this time.
Zhang Ke's bottom line at the beginning really didn't mean to coerce, but his words later had a threatening tone, Xie Hanjing and Xie Hanming couldn't care about his tone, and followed Xie Wanqing into the reception room, Zhang Ke really sat on the sofa in the living room and turned on the TV.
Haizhou TV is inserting advertisements for Aida DVD players, and on the screen, the fresh and lovely Jiang Daier is saying the sentence that is familiar to Haizhou people so far: "A new choice for film and television, Aida Electric!" ”
In Zhang Ke's advertising, it is the latent concept of implanting Aida Electronics to lead a new life with new technology, but it is a very difficult thing to establish this brand value and cultivate consumers' loyalty to the Aida brand, so that it is necessary to form a specific corporate culture to penetrate into the entire operation process of the enterprise, which can be regarded as a preliminary success.
Zhang Ke has abandoned the idea of speculation at this time, relative to the speculative VCD market, to make Aida bigger and stronger, the difficulty should be increased dozens of times, VCD DVD player is destined to be brilliant after the decline will soon be, foreign Sony, pioneer, Toshiba has already begun to replace the product DVD player research and development, Aida wants to catch up at this time, how much can catch up, where is the way out for Aida? "New technology leads to a new life" is not an empty slogan that can make a business successful.
Zhang Ke sat here thinking about other questions, Xie Hanjing sat in the reception room next to him, he could see Zhang Ke's back, and he also heard the advertising slogan on TV.
He was wondering what this young man was thinking in his heart, if it was just such a negotiation, he didn't have to attend at all, he was still interested in Zhang Ke, whether Kumho's model was created by him?
By replicating the means of homogeneous contracting, you can control the huge production capacity; With a sound procurement and marketing system, a company with assets of less than 20 or 30 million yuan can control the output value and expand as much as possible within the scope of effective management. At present, Kumho has the right to operate six paper mills, and it is expected that this year's operating income (different from profits) can exceed 400 million, as long as the management can keep up, it can be expanded again, not to mention 400 million, 1 billion, 2 billion is not a problem. Since Kumho itself controls the purchasing and marketing system and trademark ownership throughout the process, there are enough means to reduce these paper mills to Kumho's paper processing factories even after the contract period has passed.
There is no threat to the acquisition rights of the six paper mills in the hands of others, because the six paper mills will become more and more dependent on Kumho's procurement and marketing management systems over time, and will have tighter control over the use of trademarks.
However, the M&A rights are completely different in the hands of Yuexiu, which can quickly copy Kumho's procurement and marketing management system, and once it acquires the assets of the paper mill, Kumho will completely become a worthless shell company.
Before determining the value of Kumho, both parties have to throw out the conditions on which each binds the other.
Xie Wanqing can't tear her face, her side is dominated by Cai Feijuan, once Chint buys back Kumho's equity and is established, Chint, Haiyu, and Yuexiu will be on an equal footing. CHINT proposed that Haiyu and Yuexiu could not set foot in the paper industry again as affiliated enterprises, so as to avoid Haiyu and Yuexiu copying the second papermaking entity by the same means and hollowing out Kumho, which would also bind CHINT Group.
Haiyu proposed that the equity lock-up period of CHINT's acquisition was three years, and the equity could not be transferred to a third party within three years, and after three years, Haiyu and Yuexiu still had the right of first refusal; Zhengtai, in turn, used this condition to restrain Haiyu and Yuexiu.
The most critical point is the timetable for the exercise of the merger and acquisition rights of the six subordinate paper mills, the contracting and management rights of the six paper mills are ten or eight years, and the merger and acquisition rights can only be exercised within the contract period.
The further the M&A schedule moves, the more CHINT's capital advantages can be brought into play, otherwise what excuse does CHINT have to compete for a controlling stake in the form of a capital increase?
CHINT proposes that the progress of mergers and acquisitions should reach 40% within two years and 80% within three years.
Kumho now has the right to operate six paper mills, according to the current model of development, within three years will get the vast majority of Haizhou City's paper mills above 10 million scale of the right to operate, even if the technical transformation of the new paper mills debt ratio is extremely high, net assets will be very low, but the progress of mergers and acquisitions to reach 80%, the amount of funds used will be terrifying. In order to prevent CHINT from taking the opportunity to increase capital and expand its equity, it secretly cooperated with the local government to deliberately reduce the asset value of these paper mills and acquire them at a low price, but CHINT took advantage of it in vain.
Zhang Ke was in the living room, but he could also hear the content of the negotiation, and sneered in his heart: Chint Group has a good calculation.
(To be continued)