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Or search on Baidu: Sanlian Literature Network] After Fan Wuxian stopped in Panshi for another week, he received a call from Shanghai, and the New Silk Road Entertainment Company was almost ready to start filming the new film "Myth", and he planned to ask Fan Wuxian to come over for guidance.

Thinking that it was now the end of July and that he still had a month to spare, Fan Wuxian decided to go to Shanghai to have a look, arrange the work of Chen Jingchu and Fengping by the way, and then consider the integration of companies in various places.

Now Fan Wuxian in the domestic enterprises, basically do their own thing, there is no complete set of rules, this is of course due to Fan Wuxian has always been very casual to do things, but also his cautious performance, after all, a behemoth private enterprise, aroused the attention is very strong, so many enterprises behind the boss is a boss, will make many people feel uneasy or rejected, after all, it is still in a period of social transition, people's hearts are uncertain, easy to cause trouble.

However, the situation of scattered sand is not conducive to daily management after all, Fan Wuxian is not short of management talents, he is considering the establishment of a holding group company, to take on the responsibility of specific guidance for each subsidiary, but also to save himself from running around so hard.

First (5) 20.0 Of course, now Fan Wuxian in the domestic construction of enterprises, the most fierce development momentum is still the early construction of Jianlibao factory, relying on domestic canned sports drinks to start Jianlibao factory, has developed into the largest canned beverage production enterprises in China, and now has built branches in more than a dozen cities, accounting for half of the domestic beverage, the profits generated are also very huge.

Fan Wuxian knows very well that the reason why Jianlibao has been able to gain the status of the domestic beverage industry is that the opportunity to enter the market is good, the second is the credit of the concept of sports drinks, and the third is the earliest introduction of the concept of canned beverages.

The product grade has been improved. But after so many years, we have no novelty, if you want to continue to maintain a dominant position, you have to do a good job in the operation of the brand, and constantly bring forth the new, he has plans to launch herbal tea concept drinks in a timely manner, under the premise of continuing to maintain the dominance of canned drinks.

Increase the proportion of beverages in plastic bottles. Although plastic bottled beverages may not be able to outperform canned beverages in terms of quality, they have an outstanding advantage, that is, they can be seen.

What is inside the starting (5) 20.0, it is clear at a glance. These red, green, and green colors are very tempting for many people, especially teenagers.

When it comes to herbal tea, you can't help but think of a company called Rising Sun, which relied on its own to create the concept of iced tea, but it has been on fire for seven or eight years, although it failed tragically under the siege of a group of companies competing to imitate, but it also led the trend of domestic beverage consumption to a large extent.

It's just that now this company has not yet been officially established, and it is only a state-owned unit in Hebei.

Jizhou Supply and Marketing Cooperative, if the history has not been changed, they will change their name to Sunrise Group next year, and launch Sunrise Iced Tea the year after.

Since then, it has been popular for more than six years. The initial stage of the market is very difficult, especially for a new company, Fan Wuxian is now enjoying the advantage of entering the beverage market in advance, relying on the sales market opened by Jianlibao in various places over the years and the fixed dealer network cultivated, it is very easy to launch a new product.

However, considering the diversification of the market, Fan Wuxian does not want the new herbal tea products to also be named with the Jianlibao trademark, but wants to use the method of consignment production to create some new trademarks to operate these new products.

As the saying goes, a solo release is not spring. A huge company occupies a huge domestic market, and sooner or later it will be jointly sued by its peers because of its monopoly.

Although there is no such concept in China now, it does not mean that there will be no in the future. When your company is sued like Microsoft and is at risk of being broken up at any time, you can be passive.

With a mind full of ideas, Fan Wuxi followed Feng Ping and Chen Jingchu, walked and stopped along the way, and finally came to Shanghai before the end of July, and was welcomed into the company building by Xia Donghai and others.

Although Fan Wuxi was a little looking forward to experiencing the feeling of double flying in the hotel on the road, but the two girls didn't know why, they actually became reserved, which made Fan Wuxi very depressed.

"Women are always hard to understand." Fan Wuxian couldn't help but shake his head and said. After seeing Fan Wuxi, Xia Donghai was very happy, during this time, because of the preparation for the filming of the new film, he was so busy that his butt was smoking, and finally someone who could call the shots came, at least he could solve a lot of problems.

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"Ah---- Chen Jingchu----" Xia Donghai found Chen Jingchu following behind Fan Wuxian at a glance, and couldn't help but shout.

The employees on the entire floor of the company heard Xia Donghai's voice, and Hula suddenly surrounded him, squeezing the corridor and aisle.

It's really Chen Jingchu's recent limelight is too strong, several CCTV channels and provincial and municipal local stations, if there is nothing to do, she will broadcast her MV again, which is too impressive, plus Chen Jingchu is a naturally beautiful person, with a good image and temperament, and his influence is naturally very huge.

"This is the celebrity effect?!" Feng Ping stood outside, and said with envy.

"Wrong, this is the CCTV effect! If you broadcast your MV on CCTV one hundred and eighty times, you can also have such a sensational scene. Fan Wuxian said a word, breaking through the mystery.

CCTV is really a very wonderful thing, although there are people scolding CCTV every day, saying that CCTV is arbitrary and fools the public and does not want to make progress, and it is a roadblock that hinders social progress, but if it is mentioned that you are invited to CCTV's program, or when you broadcast your TV drama works or singing tracks, it is estimated that everyone is very positive, and they will definitely not dislike CCTV old-fashioned or the ratings are not enough.

=Novel 520 debut== Therefore, these opposing voices can also be regarded as the sour grapes psychology of CCTV.

Fan Wuzhi knows very well that in the next few years, it is the golden age of CCTV's development, not to mention the opening of many popular new columns, and the advertising quota will also be upgraded from 100 million yuan to billions of yuan.

In particular, what makes it difficult for Fan Wuxian to give up is that the big stage of CCTV is the best place to make stars, as long as there is a Spring Festival Gala or some large-scale performances every year, the popularity will soar up like a rocket.

Chen Jingchu's fame naturally became an instant hit by the main theme song plagiarized by Fan Wuxi, but it cannot be denied that CCTV plays an important role in it, in short, in the entertainment market that is basically under the monopoly in China, CCTV is the same, most of the time.

Fan Wuxian pulled Xia Donghai over and asked,

"I asked you to find some professional agents in Hong Kong, do you have any eyebrows?"

"I talked about two experienced agents, and I also found some graduates of related majors, and slowly cultivated them, after all, this thing is not easy to find, especially the demand for large quantities is difficult to meet." Xia Donghai replied.

"What's the purpose of having an agent?" At this time, the mainland had not heard much about the profession of broker, so Feng Ping asked with some puzzlement.

Fan Wuxian explained,

"In fact, it is the professional assistant of the stars, after being familiar with the workflow and work rules of the performing arts and sports industry, some assistants can develop into the agents of these people, provided that they must have a good cooperative relationship with these entertainers. There are also some agents in the industry who are family members or friends of entertainers and athletes. ”

"What exactly do they do?" Fengping asked.

"This one is more complicated---- Fan Wuxian said after thinking about it,

"In fact, the work of an agent is similar to that of a nanny, and in this industry, work experience is more important than academic qualifications. Generally speaking, you should have a deep understanding of law, business, accounting, psychology, and interpersonal communication skills are also very important, for example, you have to arrange activity plans for celebrities, arrange performance plans, such as what kind of clothes should she wear, when she should go to public welfare activities, when she should participate in commercial performances, how to deal with customers, help them save money or spend money, including whether to talk about boyfriend and girlfriend, in this case, it is the job of the agent. ”

"Sounds complicated." Feng Ping said a little staggered.

"A very important job of an agent is to maintain the positive image of celebrities, or create some irrelevant scandals in a timely manner, and maintain the appearance rate and media attention rate of celebrities, because when celebrities are popular, they can make money." Fan Wuxian then explained to Feng Ping.

Xia Donghai interjected on the side,

"For example, now, one of the very important tasks of these agents we recruit is to study how to complete the star-making work, fully explore the potential of some artists who are not well-known in the company, and then promote them to the market and make them popular!"

"This is our company's first important task this year, the star-making movement." Fan Wuxian added casually.