readx; March 2007. Pen, fun, pavilion www. biquge。 info

The south has begun to gradually feel the warmth brought by the sun, and the Jiangnan area has also begun to smell the breath of spring.

The heavy padded jacket and down jacket are finally ready to be taken off, and Stone Group is also preparing for the release of their first pure 3G era electronic products, which will also be another spring for Stone Group.

At the end of 04, Shi Weixian ascended to the throne of the governor of Jiangdong Province as he wished, and Shi Lei became the first major young man in Jiangdong. Of course, this kind of name that can never be won on the table, Shi Lei will not take it too seriously. But this feeling is still very good, and he can finally understand the feeling of those unbeatable young people in that life, it turns out that the feeling of fighting dad is really good, not to mention that Shi Lei himself is now the hottest figure in the domestic economic circle, there is no one.

Regarding the application of 3G network, the State Ministry and the Ministry of Information Industry have long planned, and Shi Lei has not forgotten his efforts in this regard while launching a series of music playback products.

According to the original historical trajectory, domestic 3G only began trial operation in 2008, and it was not officially put into commercial use until the end of the year. This is a development plan that has been basically set by the central ministries and commissions long before the establishment of the 3G standard, and it is not easy to change.

However, just because it is difficult to change does not mean that it cannot be changed at all, at least Shi Lei has been working tirelessly for this. Moreover, Shi Lei is confident that the arrival of the 3G era can be advanced, because in this life, there have been more variables of the influential private enterprise of Stone Group, and as early as the last century, Shi Lei and China Unicom have built a test network in two provinces and one city in the south of the Yangtze River. If Shi Lei is the ordinary human being that Archimedes said, and 3G is the huge earth, then this experimental network in two provinces and one city in the south of the Yangtze River will become the fulcrum that Archimedes needs. With this fulcrum, Shi Lei feels that it is not impossible to pry the 3G earth.

After all these years, Fangzida has also changed from the general manager of Jiangdong Unicom to the general manager of China Unicom. Because Shi Lei told him early on about the disadvantages of CDMA's development in China, he has always attached more importance to the development of the GS|M model, or at least among the top management of Unicom, his performance is deeply worried about the prospects of CDMA, and all this is not something he can change alone, so when the 3G standard is established, he has been focusing on promoting the development of 3G network. This includes technology research and development, as well as continuous communication with the Ministry of Information Industry, the State Information Office and other government departments, trying to let the 3G license be issued earlier, and the 3G network can be launched in China as soon as possible.

Fang Zida's efforts were not in vain, or his joint efforts with Shi Lei were not in vain, in 06 years, the pilot network of two provinces and one city in the south of the Yangtze River that has been completely completed was upgraded with the technical support of the stone group, and then obtained the license document for the pilot operation of the 3G network issued by the State Information Office. 06 May, China Unicom has begun the stage of trial operation of the 3G network in two provinces and one city in the south of the Yangtze River, and Shi Lei also took the opportunity to let the Stone Group release the first mobile phone in the history of the Stone Group, which is directly a 3G smart phone, and it is limited to Jiangdong, Shenpu and Hangnan sales.

And at the end of 06 years, in view of the envy of the rest of the country for the two provinces and one city in the south of the Yangtze River has entered the 3G era, China Unicom and the rest of the branches of China Mobile began to apply to the headquarters to open the 3G network, in the face of this nationwide pressure, the State Information Office and the Ministry of Information Industry officials also after several meetings, submitted to the State Council a report on the full opening of the 3G network operation nationwide, which was quickly adopted.

In December 06, the State Information Office and the Ministry of Information Industry jointly carried out a large-scale reorganization of five domestic telecom operators, including the merger of Netcom into Unicom, Tietong was spun off from the Ministry of Railways and merged into Mobile, and the CDMA business that originally belonged to China Unicom will be handed over to China Telecom to continue to operate.

The five domestic telecom operators have been merged into three major companies, and the State Information Office and the Ministry of Information Industry have also issued three licenses for 3G network operation, which are operated by China Mobile, China Unicom and China Telecom with different standards of 3G networks. China announced to the world that China has fully entered the 3G era, 07 years of January 1, the entire China in all regions, 3G network officially entered the commercial stage, and the stone group, also released their second smartphone, this mobile phone was named RocPhone3G. And it takes into account two 2G network standards, which are divided into two versions: G version and C version.

In fact, the first mobile phone released by Stone Group has caused a great sensation, and its operating system, which is completely different from the mainstream mobile phone market at that time, as well as its extremely simple and beautiful appearance, have become the target of ROC chasers. It's a pity that at that time, under the instruction of Shi Lei, the stone group insisted that Rocphone was only sold in Jiangdong, Shenpu and Hangnan provinces and one city, which even caused many users from other places to make a special trip to these two provinces and one city to buy this mobile phone.

The industry's evaluation of this is that the stone group has taken the sales strategy of hunger marketing to the extreme, and the so-called limited regional sales are not necessary, and this mobile phone does not mean that it can only use the 3G network and not support the 2G network. But this kind of questioning voice obviously seems very pale and powerless, for ROC fans, they don't care about what kind of marketing methods Shi Lei takes, they only care about whether they can have a ROCPHONE mobile phone.

Those who have enough economic strength have already owned the first generation of Rocphone, and they may have asked friends in two provinces and one city in the south of the Yangtze River to help them buy, or even simply went to these places just to buy Rocphone. And ROC fans who lack these capabilities finally have their first Rocphone mobile phone at the beginning of 07.

For Apple, this is undoubtedly a trick to add insult to injury, and the mobile phones of the Stone Group are very similar to Apple's design features in terms of appearance and internal design. Of course, it's not that the appearance is the same, but just the similarity of the design concept, as for the detailed design of the appearance, it can still clearly distinguish the two mobile phones at a glance.

But after seeing the Rocphone design of the Stone Group, Jobs knew that the third and fourth generation Rocphone mobile phones that Shi Lei will launch next may be more and more similar to Apple's design. This can't be helped, if you want to combine the two extreme characteristics of simplicity and beauty, the final design can't be too different, especially since Rocphone is the same as Apple's iPhone, and there is only one button called the home button on the entire phone panel.

Even sometimes, Jobs would wonder if Shi Lei was sent by God to deliberately oppose him, but he would never know that all of Shi Lei's design concepts were actually plagiarizing Apple, and at worst, this was stealing trade secrets. It's just that in this world, it is impossible for anyone to find evidence of Shi Lei's theft of trade secrets, and all his stealing processes are completed in his own brain.

It is clear that in this life, whether in the music player or mobile phone market, Stone Group has successfully replaced Apple as the most popular digital product manufacturer on the planet. In fact, since the first generation of MP3 players of Stone Group began to sell well, Stone Group's market share in this market has been the first in the world. Rao is Apple has also launched a crazy market counterattack, which has achieved remarkable results, but it still cannot shake the absolute hegemony of the stone group.

By the end of 05 years, the total annual sales of digital music player products of the Stone Group have exceeded 50 million units, even if Apple catches up, but it is only one-fifth of the sales of ROC series player products, as for other brands, including Sony and other old Walkman manufacturers, the sum is less than one-tenth of the annual sales of the Stone Group.

After the launch of Rocphone by Stone Group, smart phones have obviously become the mainstream of today's world, and in just over two months from January 1 to March 07, Rocphone sales quickly exceeded the sales volume of Samsung and Nokia smartphones in the same period, and its sales are still showing an extremely strong upward momentum, and the production capacity of Stone Group is obviously not able to keep up with the digestion capacity of the market.

Shi Lei is not in a hurry at all about the media's criticism of the production capacity of the Stone Group, he knows very well that it is not that the Stone Group does not have enough production capacity, and now the assembly line of the Stone Group in China has long been enough to cope with the current huge market. It's just that he's been doing sales control. Shi Lei understands very well that Apple's success in that life is not only because of its design concept, nor because Apple's products are easy to use enough, and marketing methods definitely occupy the most important position. Maintain the hunger of the market, this is the essence of hunger marketing, if you blindly meet the needs of the market, it will not take a few years, because of the overdevelopment of the market and many users began to lose, the freshness of human beings is limited, so it is necessary to keep it hungry for a long time to ensure the freshness of ROC powder.

However, in any case, according to the degree of market demand and the sales report of the first two and a half months of Rocphone3G, there will be absolutely no problem in completing the sales of 5 million units for the whole year. Because it is only a single style, compared with other famous mobile phone brands that not only produce smartphones, but also have a large number of non-smartphone sales, the stone group must be exported to several streets in terms of total sales, but from the perspective of the smartphone market alone, rocphone even if it cannot become the world's first smartphone in sales in 07, it will be able to achieve this goal in the coming year.

Shi Lei is not complacent because the sales in the first two months have surpassed Samsung and Nokia, he knows very well that he is taking advantage of the new release, and Samsung and Nokia once they release new smartphones, they will definitely catch up in sales and are likely to surpass Rocphone's sales.

This is the fact that there is no way, no matter how successful it is in the music player market, Shi Lei can not make the first mobile phone released by the stone group for worldwide sales quickly exceed Samsung and Nokia such giants, you know, these two companies, 06 years in the global mobile phone market sales volume has exceeded 100 million, and Nokia occupies more than sixty percent of the share. Even if smartphones are not the best part of the sales of these two companies, their strength in the forefront of this market for many years is still not something that Stone Group can surpass overnight.

As for Apple, Steve Jobs can only pray that after the release of their phone this year, they will sell more than a million units for the whole year.

Early in the morning, Meng Qiuhua called Shi Lei and complained that he hadn't gone back to eat for a long time. Not only Shi Lei, but after Shi Weixian became the governor of Jiangdong Province, for more than two years, there were only a handful of people who ate at home. It's not that there is a lot of entertainment, but the work is heavy, Shi Weixian is often busy in the office and forgets the time to eat, if it weren't for his secretary being conscientious enough, he will prepare meals for Shi Weixian early, once he finds that Shi Weixian's work is over, he will take the opportunity to bring the food in, I'm afraid Shi Weixian's body would have collapsed long ago.

Meng Qiuhua told Shi Lei that Shi Wei first promised to come back for dinner tonight, so he ordered Shi Lei to go back to eat as well. But Meng Qiuhua was still not worried about Shi Weixian's promise, so he asked Shi Lei to get off work earlier, and then go directly to the provincial party committee to find Shi Weixian, no matter what he was busy with, he would tie him home.

Shi Lei also felt a little guilty about this, so he agreed on the phone.

Meng Qiuhua was still chattering and nagging on the other end of the phone, Shi Lei didn't feel annoyed, just turned on the hands-free of the phone, put it on the table, and listened to Meng Qiuhua's nagging.

"Son, you are busy with the company all day now, your father also stays in the provincial party committee all day, and my mother is really bored at home. Otherwise, my mother will retire, and then you will see what position in your company is suitable for me. In this way, your mother can at least see you every day, and you can eat the food cooked by your mother. ”

Shi Lei smiled and said: "I agree with the internal retreat, but I will be exempted from my company, I know you miss your son, yes, I promise you to go home for dinner as much as possible in the future, and take your daughters-in-law with you." Actually, I think you might as well move to where I live, the provincial party committee compound is always awkward, and people in and out are officialdom. ”

"Your dad doesn't agree, but I'd love to live there...... Forget it, don't talk about this, we'll discuss it when you come back, and see if you can talk about your dad. By the way, son, I think your company seems to be on the news very frequently recently, how do you feel that no matter where you go, you can see your company's name dangling, you tell your mother, how much is your company worth now? ”

Shi Lei laughed and said, "Mom, why do you care about this?" ”

"Shhhh My son's money, I can't care about it as a mother? ”

"Yes, of course I can care, but seriously, Mom, I really don't know how much money I have, and the value of the company is even more difficult to say, it involves brand value and actual value. But I guess my personal fortune is almost $10 billion. ”

Rao had already imagined Shi Lei to be very rich, but when he suddenly heard the figure of 10 billion US dollars, he still startled Meng Qiuhua: "What? Ten billion dollars!? Son, do you really have so much money? ”

"Theoretically, there won't be much that can be taken out immediately, and the cash in the bank is about $100 million. Actually, it's not too much. ”

"Son, you are really angry now, don't say anything about 10 billion US dollars, just the 100 million US dollars in your bank, your father and I will not be able to earn it in ten lifetimes." Meng Qiuhua was disgusted, and then in his mind he was imagining how many dollars there would be after 100 million US dollars were exchanged for Chengren people's coins, and then all of them would be one hundred, how long would it take.

"It's not that I'm loud-mouthed, it's that today I'm a billionaire, but tomorrow maybe there won't be anything left. This kind of thing is always heard in the mall. Mom, I won't make small talk with you anymore, the company still has something to do. ”

"Okay, you're busy, this kid, I don't know what to do with so much money. Be sure to come back for dinner in the evening! Meng Qiuhua said another word of advice uneasily, and finally hung up the phone.

As soon as Meng Qiuhua's phone hung up here, another call came in from there.

Shi Lei looked at the number, it was actually a senior executive of the Intercontinental Group, he thought about it, and understood the purpose of this person calling him, obviously, now the domestic real estate began to show a downward trend, but Shi Lei knows that this downward curve will re-raise its head in about 08 years, and it will rise again. Intercontinental Group has just reached a contract with Zifeng Building Management Company to purchase the more than 40 floors, although the payment has not yet been fully paid, but the contract has been signed, and they must pay according to the amount on the contract, but in just two months, the price of the property in that area has fallen by more than 10%.

At the end of 06 years, the National Tourism Administration finally passed the new foreign-related hotel star rating method, which clearly stipulates the standard of six-star hotels, and the Intercontinental Hotel on the Zifeng Building, it has become the first ultra-luxury hotel in China to hang a six-star license, according to the initial agreement, the Zifeng Building Management Company began to contact with the Intercontinental Group at this time on the sale of more than 40 floors of real estate, without too long negotiations, the two sides reached a unified price, and soon held a press conference, The sales contract was signed, and Intercontinental quickly paid the first payment. However, just a few days after the down payment came, the domestic real estate market began to decline......

(To be continued)