It should be said that the membership service on instant messaging, he only needs to distinguish it from ordinary users.

He is no different from online games, which can provide a very rich way to play and can make all players pay. But instant messaging, he could never do that. It can be said that there are many more netizens who do not pay than those who pay. So, how to attract those non-member users to join as members, then, be sure to highlight the logo of members.

For example, make a member's name red, or add a member icon to tell everyone that this is a member. If you want to be like him and stand out from the crowd, then join the ranks of members.

"I see."

Chen Jia was a little sharp, which made Zhang Zixian wake up instantly.

"In addition to members, there is also the TT show, I took a look, and there are not many varieties of TT show at the moment. It is recommended to make more clothes and backgrounds. The company can again recruit a large number of artists to design different types of our TT clothes. We have to try to do it, what we have in reality, we also have in our TT show. We can also make clothes that are not available in reality. Spring, summer, autumn and winter clothes, student couple clothes, what do you want. In this way, the customer service will be tempted by such a rich variety in the face of us, and then it will be recharged for consumption. ”

In one breath, Chen Jiayi also said the more classic marketing methods of Tencent in later generations.

In particular, it is emphasized that all paid services must be strictly distinguished from ordinary users, which is the charging model of instant messaging in the future. This point, Tencent in later generations did a very good job, which Chen Jiayi also had to admire. Whether it's instant messaging, or peripheral products. Such as QQ Zone, QQ Music, QQ Pet, and even the QQ Farm behind...... It is in accordance with this model that an instant messaging that seems to have no profit space has become the world's most profitable money printing machine.

"Also, our TT official website is now going to start the layout."

"Well, you know how to do it."

The service content of TT's official website is the same as that of major portals. However, now the Tang Dynasty has a thin information foundation, no portal foundation, and no news gathering and editing foundation. The only advantage is the growing user base. However, the portal, Tang Dynasty information must be done. It's a copycat, and you have to make one.

"I plan to work with NetEase or Sohu."

At this time, Zhang Zixian replied to Chen Jiayi.

"Cooperation."

Chen Jia didn't understand it at first, but then after thinking about it, he secretly sighed that Zhang Zixian was amazing.

Originally, his plan was to ask Zhang Zixian to get out the official website, news and the like, and then he would copy a lot of articles in the world. At the beginning, you can copy Xinhuanet every day, of course, in addition to Xinhuanet, some other portal news can also be copied. Unexpectedly, Zhang Zixian went further than himself, and actually thought of cooperating with the two major portals. Moreover, Zhang Zixian said that he cooperated with NetEase and Sohu, but there was no new wave. The implication is that it is necessary to connect with other portals and work together to defeat the new wave of the first news portal.

This trick is vicious, as long as it successfully cooperates with NetEase Sohu, it will be new, and the waves will not die and take off a layer of skin.

"Well, you can arrange this slowly, and now we will do the performance of Tang Dynasty information. At that time, we will have more capital in cooperation, negotiate more, and get more right to speak. ”

Zhang Zixian's move is still very wise.

I remember that in later generations, Tencent did not cooperate with the major portals, but confronted the three major portals. Although Tencent has hundreds of millions of instant messaging users, it has also successfully surpassed portals such as Xin, Lang and NetEase in terms of IP streaming. However, Tencent's official website is not strong at all. The image of others is mostly for entertainment. Therefore, many netizens who care about current affairs, if they want to watch the news, generally do not go to Tencent, only go to Xinlang and Lang. Just like a TV station, to watch the news, you have to watch Phoenix Satellite TV, and the news reported by other TV stations needs to be verified. Moreover, Tencent's official website news, in the eyes of others, does not seem very professional.

If cooperation is really reached, it may be possible to avoid the cup of Tang Dynasty information on the news portal in the future.

For a whole day, Chen Jiayi and Zhang Bixian were chatting about instant messaging.

The main content is the charging items around instant messaging. In the past, Chen Jiayi didn't care much, that was because the previous instant messaging was grabbing the market, and it was not yet possible to launch a profitable xìng project. Now TT has occupied 99% of the national market share, so the charging project will also be launched. Otherwise, if you throw money at the Tang Dynasty every day, even the richest man in the world will not be able to withstand it.

……

October 1, 2001, the day of the National Day.

Tang Dynasty Information officially launched the TT show service, and on the same day, the official website of the TT show was officially opened, with thousands of sets of clothes and backgrounds for all users across the country to choose. And TT Live Chat has also been updated to a certain extent at this time. The TT show has been fully integrated into the friends bar and friend conversations.

At the beginning, the launch of the TT show did not attract the attention of TT users. Because they are still in the process of understanding this new thing. However, when the first TT show user successfully showed off her TT show outfits. All of a sudden, it instantly ignited the enthusiasm of netizens.

"My dear, this dress is good, in reality, it must cost more than a thousand yuan, only ten yuan here, buy one."

This is a girlfriend who is coquettishly arguing with her boyfriend to buy that dress.

A manly husband, when he hears his girlfriend's request, how can he not agree. Yes, "Just buy it, it's not expensive anyway, just buy a couple and pack it, you have one set and I have one, how good." ”

Immediately, the man logged in to the Internet café management system and bought two sets of this TT show dress.

With the increase in the number of people buying TT shows, many netizens have found that their friends have TT shows. On the other hand, I just don't. Nowadays, most of the people who go online are young people, so how can they not like new things. In addition, for many people, it has only been online for a short time, and there is no egg determination from future generations of netizens. When I saw a TT show, it was all red-eyed. Chen Jiayi remembered that when he saw someone else's TT show, he recharged his money to buy a set.

With the crazy influx of thousands of netizens, many onlookers couldn't sit still. Anyway, it is also very convenient to recharge, on the Internet café, click the button, and the recharge is also completed. Smoothly bought back the clothes and wore them on the body, although everything was virtual. However, this vanity is also satisfied.

Such a hot occasion appears all over the country from time to time.

Many companies believe that TT may have to wait a long time for it to become profitable. Moreover, in their understanding, even if TT has to be charged, it is also a membership fee model. But I didn't expect that Tang Dynasty Information not only did not launch members, but only launched a TT show, and now it has become popular all over the Internet.

Many netizens have taken money to buy, especially girls, who are super loving for clothes and the like. When you see beautiful clothes, there is basically nothing that you are not impressed. Or buy it yourself, or ask your boyfriend to buy it. came and went, and in a few days, Tang Dynasty Information made millions of profits. Moreover, this speed is still increasing wildly.

This phenomenon has also attracted the attention of some television stations.

Interview in the news: It is said that this year's National Day is different from previous National Day. In the past, many people chose to travel on National Day. On this year's National Day, due to the hot weather, many citizens chose not to go out. Only at home, or at an Internet café, choose the way to surf the Internet, and spend the golden time of the week.

To this end, the reporter went deep into the Internet café and interviewed different netizens. The reporter found that most male netizens choose to play games when surfing the Internet in Internet cafes. As for female xìng players, in addition to TT chatting, the reporter also found that many netizens chose to buy clothes online. It wasn't until the end that the reporter realized that he had made a mistake just now. Although they are buying clothes online, the clothes they buy are only virtual items.

In other words, this kind of clothing can only be worn on the computer, and cannot be brought to reality.

At this time, the reporter inevitably asked, "Why do you want to buy this virtual clothes?" ”

You must know that this dress, although it looks beautiful, can only be seen, mō is not visible, and a few dollars have been wasted in vain. And many netizens' answers all said, "This dress is good-looking, and it looks comfortable when you buy it." In addition, when chatting online, others can also see what you are wearing. This is the same as in reality, when you buy beautiful and expensive clothes to wear. ”

Isn't it just to show people when you buy clothes? Nowadays, everyone is online, who can see whether you are beautiful or ugly, it is better to dress yourself up on the Internet, and you can also add some of your charm. It's not just women who hold this attitude. There are many handsome young men who have also bought a lot of clothes online.

This concludes the interview.

In the end, the host sighed and said, "It seems that with the development of the Internet, people's lifestyles are gradually changing. In the process of clothing, food, housing and transportation, the first thing we see is the change of clothing and transportation. Whether there will be greater changes in the future, we also keep an eye on it, thank you for watching, I am the host XXX......"

"I can't imagine that the power of netizens is so crazy."

Chen Jiayi didn't expect such a result.

However, when analyzed intellectually, it seems that this is exactly the case. Nowadays, there is only TT in domestic instant messaging. And most of the netizens who are online now are young people. For these things, which is not a hobby. In addition, for users who are now surfing the Internet, they all have a TT number per person. Even if some people pay, it is a huge income.

Seeing this, all the employees of Tang Dynasty Information can finally raise their eyebrows.

Previously, they had been staying in the company, although TT had always occupied the domestic market. However, for nearly a year, Tang Dynasty information was not very profitable. Now, just by launching a TT show, it's a huge gain.

Such a successful start is more confident for future development.

Until now, Tang Dynasty information and Tang Dynasty network have made a good start. Chen Jia was also very happy when he saw this. As long as the company continues to develop according to the current trajectory, the future value will definitely increase by 1,800 times.

Just when Chen Jiayi commended the Tang Dynasty Information TT show for achieving good results, the Tang Dynasty audio-visual department of Tang Dynasty Information also came with a good news at the same time, "The market share of Tang Dynasty Audio-Visual in the domestic market has reached 80%. ”