Chapter 294: A Great Future
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Chapter 294: A Great Future (I)
At present, the joint venture company borrows the administrative and scientific research complex of the subsidiary of AIDA Electronic Components. Pen? Interesting? Pavilion wWw. biquge。 The last time Xu Si left Haizhou, the gate and factory area of the component subsidiary had not been renovated, and the scientific research building, staff comprehensive building, and new plant had not yet been built.
The Administrative Research Complex is a three-story four-storey building in a regular triangle, connected by a modern steel and tempered glass sky corridor. One building is the headquarters and administrative center of AIDA Electronics, the other is the R&D center of AIDA Electronics, and the other building is temporarily lent to the office of the joint venture company.
The full name of the joint venture company is Taite Optoelectronic Research Institute Co., Ltd., and the English registered name of Aida Electronics is IDER, which is the co-written transliteration of TI and IDER, but it is customary to call it a joint venture company or research institute within IDA Electronics.
The joint venture company is a research-oriented technology company, to develop, in addition to relying on TI's technical foundation, but also relying on the scientific research strength of higher education institutes, the joint venture company did not choose to enter the electronic industrial park in the southeast of Yilong Town, but to take a piece of land on the east side of Haizhou University, and invest in the construction of the joint venture company's headquarters and R&D base.
Now there is still nearly an hour before the official working time, and as soon as Zhang Ke drove into the parking lot, Su Jindong drove over.
"I just thought Ke Shao wouldn't wait until work time to come over." Su Jindong got out of the car, walked over to Zhang Ke and them, and said with a smile.
"Xu Si hasn't been back for a long time, and today's meeting may drag on for a long time, so I'll come over in advance and take her to various places to take a walk around and feel the latest developments in Ida......"
Ding Huai, Lu Qingsheng, Zhou You, Tao Xingjian, Jiang Wei and others all rushed over in advance, no wonder, Zhang Ke notified them to the meeting early this morning, where will there be slack?
Aida Electronics has formed a pre-work meeting system, that is to say, Su Jindong, Ding Huai, Zhou You, Jiang Wei, Lu Qingsheng several senior managers, as long as they are at home, will have a short meeting before getting off work, and the company's staff rarely see these people get together early in the morning.
Zhang Ke and Su Jindong met in the factory and said: "Let's go, go to the meeting, today's meeting will be longer, everyone will first push away the things in their hands today, and ask others to act as agents for the things that cannot be pushed off." ”
At this time, everyone had a bunch of things to deal with, Zhang Ke, Xu Si, and Wanqing went to the first conference room to sit first, and Su Jindong and they quickly pushed away the things in their hands.
Zhang Ke pointed out the theme of the meeting straight to the point, and said: "Many questions, I have raised before, but usually everyone is busy, there is no time to sit down and fully communicate, these problems, summed up to one point, is how to take steps in the future, what is the goal of Aida Electronics, what kind of company to become?" I think AIDA should have a master plan for two years or more now,......" Zhang Ke nodded at Jiang Wei, "In order to let you better grasp the overall picture of the company, you will inform you about the structural relationship and financial situation between Yuexiu Company and each company......"
The shareholding structure of Yuexiu Company is that Su Jindong has not been able to see the whole picture, but in order to formulate a comprehensive development plan, these things must be known to the people present in order to speak freely. Because of this, the level of this meeting was quite high, except for the main senior management, no one else attended, and even the minutes of the meeting were taken by Tao Xingjian.
Jiang Wei glanced at Xu Si, it was more appropriate for her to introduce the structure of Yuexiu Company, but the recent financial situation of Aida Electronics was still the most in her heart.
"At present, the actual controller of Aida Electronics is Yuexiu (Hong Kong) Co., Ltd., the actual owners of the Hong Kong company include Zhang Ke, Su Jindong and Ding Huai, the Hong Kong company controls 99% of the shares of Yuexiu Haizhou, the Hong Kong company indirectly controls 68% of the equity of Aida Electronics through Yuexiu Haizhou, Haiyu Company controls 27% of Aida Electronics, and the other 5% of the equity is directly held by other natural persons......"
Tao Xingjian arrived at Aida Electronics at the beginning of November, and has not yet enjoyed the option reward, he knows that even 1% of the option reward is a considerable amount of wealth, and at this time it is officially confirmed that Zhang Ke is the real controller of Aida Electronics, in fact, it is unimaginable that he is so young, and he has such a huge wealth, and some people's lives are really not envious. Since he was quickly accepted into this highest-level team, he has been aware of the entrepreneurial miracles of Kumho and Aida in the past year and a half.
Jiang Wei continued: "...... In addition to the actual controller of AIDA Electronics, the Hong Kong company is also the most important partner with TI company, and the TI decoder board used by AIDA Electronics is 60% of the naked price in the Hong Kong market and 48% of the market price in the domestic market. At present, the Hong Kong company has only this business, and in January 96, the financial surplus was 18.67 million Hong Kong dollars; In January, Aida Electronics sold a total of more than 83,000 DVD players, with a total sales of 250 million, no receivables, deducting production and operating expenses, and a profit of more than 87 million......
Everyone already knew this number in advance, and when Jiang Wei said it, they couldn't help but take a big breath, it was so exciting.
Zhang Ke said: "The financial situation is not to let everyone buy famous cars and live in luxury houses, but to let everyone know that AIDA Electronics can financially support a larger plan." The profit forecast made by the marketing department is calculated according to the production capacity of Philips Shanghai factory, after the second phase of Philips factory is put into production, due to the sufficient supply of movements, the domestic assembly capacity will suddenly rise to a new level, and the competition will gradually become fierce, but as long as the marketing department is ready, the production is also ready, I can tell you with certainty that until the middle of 97 years, the profitability of Aida Electronics will not decline. ”
Eighteen months of crazy profits, and these eighteen months, AIDA Electronics is still in the preferential period of tax reduction.
The Big Four Conference of the DVD player a few years ago can be called the real Big Four meeting, but I am afraid that the profits of other related manufacturers in the entire DVD player industry are far less than the monopoly profits shared by the Big Four.
In addition to the agreement between the Hong Kong company and TI, the movement supply agreement between Aida Electronics and Philips can also be said to allow Aida Electronics to share the monopoly profits in the early stage.
"In the second half of '97, the DVD player industry will usher in a bloody era of crocodiles...... "Zhang Ke looked at everyone present very calmly, "This seems to be difficult to avoid, today, it is necessary for everyone to consider the situation they will face in a year and a half......"
With the entry of more and more machine manufacturers, but the market will not expand indefinitely, the most direct result of competition is that the space for profiteering will be gradually squeezed, and the profit margin of a single machine will gradually decline, and finally only a weak profit margin remains.
"Reduce operating costs, as long as our single machine cost is lower than other manufacturers, the profit margin is greater than other manufacturers, and we can have more ......living space than other manufacturers," Tao Xingjian said.
Ding Huai said: "We can do very little to reduce the cost of a single machine, after all, there is always a problem of patent monopoly in core components. Foreign countries have begun to develop VCD players and VCR substitute products, the elimination of electronic products is quite rapid, even the DVD player will soon have the second generation of products, but the most lucrative profits, will always be given to the core patented technology manufacturers to take the past......"
Zhang Ke said: "Yes, because the penetration rate of video recorders in developed countries is quite high, and the current VCD player, in terms of technology, there is no superiority over the video recorder, VCD player can not eliminate the video recorder in developed countries, only in the emerging countries, the video recorder has not yet popularized the market in the country, so many foreign manufacturing giants, have ignored this market, this is our opportunity." But at present, foreign countries are developing, is to eliminate the VCR, VCD disc player alternative products, when we will directly face the competition of international manufacturing giants, only rely on market-oriented operation, and no core technical competitiveness, it is impossible to directly resist the measurement with these international manufacturing giants, the development of our own patented technology, into the upstream industry chain is we must take a road, unless we take a handful of go, regardless of the life and death of Aida Electronics after a few years...... First of all, our technological foundation is relatively weak, compared with the decades-long technology accumulation of those international giants, it is even more incomparable, and there is no sufficient interest guarantee, foreign giants cannot jointly engage in scientific and technological research and development with us, after all, they are profit-making institutions, not technology poverty alleviation institutions...... The expansion of production scale and the increase of market share, in addition to doing the work honestly step by step, the fastest way is mergers and acquisitions, which can also be applied to technology expansion, direct mergers and acquisitions of scientific research institutions or companies with scientific research strength......"