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Fan Wuxian was dealing with some things at this time. It is worth mentioning that due to the progress made in scientific research, they have applied the exclusive patented packaging technology to memory card products, which can stack two flash memory chips in a memory card to form a dual-channel data transmission, which is better in terms of transmission speed.

The advancement of this technology is significant, and at present, in terms of memory card standards, the competition between various schools is more intense, SD, MMC, miniSD, RS-MMC, MS, xD, T-Flash, etc., the variety is enough to dazzle.

Among the major mobile storage products this year, SD cards and MS cards are leading the way, and their market share is in an absolute leading position. However, high patent fees will be the biggest obstacle to the growth of the SD card market, but it is still the mainstream of digital camera applications, and its maximum capacity has also increased to 1Gb, and memory sticks, XD cards, etc. are not easy to license, resulting in high prices, which are more than twice that of other products. Development has also been hampered.

There is also a situation that has changed, that is, although digital cameras are still the main application of mobile storage, but due to the emergence of photographic mobile phones, especially the emergence of megapixel photographic mobile phones designed by Fan's Investment Group, the development of micro-memory cards such as MMC and MiniSD has grown rapidly, but its mainstream products are still 128Mb capacity, the gradual growth of flash memory density and the gradual maturity of packaging technology, so that the capacity of this type of flash memory card is expected to catch up with SD, The capacity of the MMC and memory sticks.

It can be expected that the largest growth area of memory cards in the future is the camera mobile phone, the growth rate is much higher than the development of digital cameras, will become the killer application carrier of memory cards, more than ninety percent of the camera phone will be equipped with micro memory cards, such as RS-MMC, mini SD, MS Duo and T-Flash.

Of course, with the passage of time, everyone is also very optimistic that the future of mobile phones will include elements such as photography, video and music functions, so the demand for large-capacity memory cards will continue to grow.

Memory cards are not only shorter, thinner and lighter, but also have higher requirements for their capacity and read and write speeds. Among the many manufacturers, the most eye-catching performance is still some of the old memory manufacturers, they rely on good relationships with flash memory suppliers and familiar with the business model of the storage market, some manufacturers also have unique leading packaging technology, as well as low and flexible production costs, and gradually become an important supplier in the global memory card market.

Although Fan's Investment Group is considered to have entered the cutting-edge memory, its growth rate is very fast, and the progress in some high-end fields is even more surprising, but the battle for old memory cards will intensify for a period of time.

With the increasing requirements of memory cards for manufacturers' technology. There will be many manufacturers who do not have core technology to withdraw from this stage, but no matter who will be the final winner, the sharp drop in the price of memory card chips has been an inevitable result, and the ultimate benefit must be consumers.

Fan Wuxian has to make a decision in the near future, that is, the company's investment in memory cards, which direction should be leaning, which is difficult for others to choose, in fact, most of the memory card manufacturers now, are still focusing on digital cameras, for the Fan investment group that has begun to use mobile phone brains has been in front, they have been in the front.

Through its own mobile phone development platform, Fan's launched a large number of mobile phone chipsets, are integrated with photographic technology, although it is only entry-level technology, but the impact on the market is very large, especially the price of low-end products of photographic mobile phones to two thousand yuan, which makes it difficult for foreign competitors to find a price balance area, so as to enter the domestic market with the help of photographic technology.

After all, the mainstream technology of foreign countries is still unable to support major mobile phone manufacturers to import low-end camera phones into the Chinese mainland market.

As for high-end mobile phone technology. For Fan's Investment Group, it is not a problem now, the so-called high-end technology, is nothing more than to add some chicken rib functions on the basis of the communication function to fool people, such as Bluetooth function, such as wireless Internet function, such as infrared data exchange function, etc., in fact, most people have no opportunity to use these functions.

What can reflect the identity and status of the mobile phone user is not actually these high-tech elements, but some luxury designs in the appearance, such as the metal wire drawing process on the shell, the gem inlay process, the polymer battery efficiency enhancement process, etc., and some purely belong to the personal preference, such as making the mobile phone can become a bottle opener or something, which actually has no effect.

Relatively speaking, the so-called high-end mobile phones have no technical content, nothing more than some personalized processes.

Of course, although Fan Wuxian disdains this, he has not given up this piece of the market, after all, the rich do not make money, that is a stupid behavior, just take Fan's investment group as an example, it has hired a lot of handicraft masters, specializing in some personal mobile phone customization, specifically for some wealthy class to order their favorite mobile phones, the cost of which is high, generally millions of words.

In order to further expand their market share, brands have expanded their product lines, not only mobile phone brands. The same is true for other brands, such as well-known car brands Porsche and Ferrari, in addition to launching related car products, they have also launched a series of electronic products, clothing and other peripheral goods, and Porsche has just released its latest mobile phone products.

As the world's top fashion brand, PRADA has a considerable influence in the fashion industry, many celebrities and aristocrats are fascinated by it, and recently PRADA is also considering cooperating with South Korean mobile phone manufacturer LG to launch its first mobile phone product, which is naturally highly concerned by everyone.

Against the backdrop of frequent unfavorable news such as losses and layoffs, Motorola still insists on making efforts in the Chinese market. Recently, Motorola launched four luxury mobile phones in China for the market of more than 10,000 yuan, and the president of Motorola China Electronics Co., Ltd., which has just taken over the mobile phone business, also came forward to clarify the rumors that Chinese companies are laying off R&D personnel on a large scale, saying that it is just an adjustment of the direction of work, and Motorola will still actively expand the full range of business.

According to Motorola, there are very few mobile phones on the market with a price of more than 10,000 yuan, while Nokia's high-end brand covers a market of 40,000 to 100,000 yuan, and there is still a lot of market space in between. To this end, Motorola's new high-end mobile phone has added unique luxury design elements such as sapphire mirrors and clock-style round LCD screens, hoping to open up this market.

At the same time, they also said that Motorola's sales channels will also be innovative, and they will cooperate with China Mobile in the early stage to customize for diamond and gold card members who hold the global VIP club, and only after a period of time will they open retail in more than 500 selected exclusive stores of Motorola.

Following the launch of Motorola's 10,000-yuan luxury mobile phone in Beijing. Another mobile phone giant, Nokia, also entered the war. They announced the launch of the ultra-luxury mobile phone Extreme Classic series, including three mobile phones, including the diamond version, the 18K gold version, and the carbon fiber version. What is interesting is that Nokia's luxury mobile phone is the first time to enter the mainland mobile phone market, and the most expensive diamond version of the mobile phone will be sold for more than 60,000 yuan.

Not to be outdone, the Koreans have released a concept phone designed for Samsung phones with a simple appearance and asymmetrical styling design, with two shades of lilac and pure white, giving the phone a dreamy and surreal design. From the outside, the phone looks a lot like a perfume bottle. In fact, it does have the function of carrying perfumes. The soft lines are not tight symbolizing the beauty and elegance of women, and it is also a comfortable enjoyment to hold in the hand, which is really a very intimate design for fashionable women.

And for the promising mobile phone market, it is not only traditional mobile phone manufacturers and international brands that covet it, but even the Swiss are also tempted, and the Swiss luxury mobile phone manufacturer recently released the company's sky-high mobile phone in London, England. It is reported that the mobile phone is made of at least one hundred and fifty grams of 18K gold, the surface is inlaid with Wesselton diamonds, and the price is as high as one million euros, and the mobile phone has been listed in the Guinness Book of World Records as the most expensive mobile phone.

A business partner on the European side bought one such mobile phone and gave it to Fan Wuxi, who was playing with it in his hand at this time.

The phone is set with more than 100 carats of D/E color VVS-1 grade diamonds, which can be engraved according to customer needs. And in order to meet the needs of customers with different tastes, the mobile phone series launched this time also provides three colors for customers to choose from: gold, white gold and rose gold.

However, the eye-poppingly expensive phone is limited to just three units worldwide.

However, despite such an incredible price, this gold and diamond phone, which is limited to three pieces in the world, was sold smoothly, and like most buyers of luxury phones in the past, the billionaires who were willing to pay one million euros for this limited edition platinum diamond phone came from Hong Kong in Asia and Russia in the rich nouveau riche. Among them, the Hong Kong tycoon is engaged in the IT industry, while the other is a real estate tycoon from Russia.

As for the third one, it was bought by Fan Wuji's European partners and given to Fan Wuzhi as a gift.

Of course, if you only buy three, it would be a bit too wasteful of the designer's idea.

So even though you can't buy a limited edition, if you want to keep it low-key, then the Swiss are still very considerate to have a regular version of the diamond phone for the mid-range super-rich.

The main difference is that the amount of diamonds is reduced, the shell is made of 18K gold and leather, and the ordinary version can freely choose the color of the leather, but also has some of the functions of the mobile phone. For example, it has a TFT screen, supports Bluetooth transmission and networking, has a camera and supports digital zoom, and even has good entertainment features, supports MP3 playback, FM radio function, and can also use memory cards to expand the memory space of the phone.

As for the price of these regular versions, they range from 20,000 to 200,000 euros, depending on the number of diamonds.

Of course. Such a mobile phone must be affordable for ordinary people, as a mobile phone with a price of 10,000 yuan, there is still a relatively large market in China, although the price of ordinary high-end mobile phones is often 10,000 yuan, only a small number of people can accept it, but the number of this part of the population is also a fairly large group in China.

However, there are also some problems, it stands to reason that when these lucky people pay a high fee, the mobile phone service should be significantly stronger than that of ordinary users, but with the emergence of the supply crisis of accessories for some models, these high-end mobile phone users have not been able to enjoy the ideal high-quality service.

For most of the users who have the conditions to enjoy high-end mobile phones, most of them are engaged in gold-collar work, and the special nature of work makes most of them make and receive calls very frequently, so they put forward very high requirements for the battery life of mobile phones.

Since many high-end mobile phones are equipped with only one battery at random, users can only carry a desktop charger with them and plug the phone into the charger immediately after making and receiving calls, which is very inconvenient. In order to ensure the battery life function, many people have to ask someone to find a relationship to buy the original battery with a price of more than 1,000 yuan to solve the urgent need.

Due to the special situation of high-end mobile phones, similar high-end mobile phone special accessories can basically be launched three months after the mobile phone is listed, which cannot but be said to be a very embarrassing thing.

In fact, some wealthy people buy mobile phones not only for a kind of function, but also some psychological and taste needs, which is the same reason as the current demand for luxury goods.

At the price of 10,000 yuan, high-end mobile phones are not only expensive in materials, but also stronger than ordinary mobile phones in terms of processing and application functions.

Fan Wuxian analyzed some of the problems currently existing in the high-end mobile phone market very carefully, and finally came to a conclusion that if you want to make more profits, it is not enough to rely on commercial operations, but also to add some special elements, such as brand effect.

In other words, it is necessary to mingle with the top brands in the international luxury market and form a group to fool people.

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