Chapter 252: The Basis of Cooperation
The basis for a happy cooperation is that both parties have a common vision for the future.
Whether it is Scober, TI, or Philips, if they want to make huge profits from the DVD player industry, they need DVD player manufacturers to work hard to develop this market.
Zhang Yaping, president of Philips Components China, was in Shanghai, and he only learned the news that Aida won the CCTV standard a little later, and he couldn't help but clench his fists and waved, Sihao did not hide his excited expression.
A few days ago, Zhang Yaping learned that Xinke Electronics made a decision to cooperate with Sony in an all-round way, although the quality of Sony's movements is not stable enough, but Sony decided to increase technical investment.
This is definitely bad news for Zhang Yaping.
The predecessor of Xinke Electronics is a radio factory with a history of nearly 30 years, 95 years is already a very large electronic home appliance group, the technical force is very strong, 92 years into the household air conditioning industry, 93 years for the first time to launch the real sense of the domestic split air conditioner, 94 years and the first to launch the household cabinet air conditioner, through the marketing of air conditioning, Xinke Electronics has a high reputation in the country, and in the provinces and cities set up nearly 60 sales branches.
Among all the manufacturers that have entered or intend to enter the DVD player, in Zhang Yaping's eyes, Xinke Electronics is the most potential one, whether it is technical strength, financial strength, production potential, sales channels, or brand awareness, Xinke Electronics has advantages that other manufacturers do not have.
ST Electronics has not yet brought their DVD player products to the market, not because they started slower than others, but because they are making more adequate preparations, and they have the confidence of "not making a hit, but making a splash".
Even if Aida Electronics, whose sales surpassed Samsung in October, have a tendency to surpass the pioneer again, but between Aida and Xinke, Zhang Yaping is more optimistic about Xinke.
However, Xinke chose Sony as their movement supplier, but the dramatic scene was that AIDA Electronics won the CCTV standard at this time!
At this time, Zhang Yaping felt that Zhang Ke's deep black eyes were full of wisdom and passion, and Xinke would never surpass Aida in the next year.
The technical threshold for the production of DVD players is not high, and the technical standards of Aida will become the object of imitation and plagiarism by followers.
Zhang Yaping remembered the amazing goal that Zhang Ke revealed at their product launch conference in early July, which had long meant that CCTV was the king.
In mid-October, before flying to Hong Kong, Zhang Ke met with Zhang Yaping, and the two sides discussed the supply of movements for the next year, but did not reach a clear final cooperation agreement.
Su Jindong's phone could not be reached, and Zhang Yaping put other contact information of Aida in the company's desk, Zhang Yaping immediately drove from Xujiahui's home to the factory in Pudong, and did not care about saving mobile phone bills, and reported to his boss, the president of the Philips components department, the major news that had just happened in China and had not yet been officially disseminated through the media, and asked the headquarters to agree to him to immediately start the second phase of the construction of the Shanghai factory; He told his assistant to meet him at the factory, and he decided to go to Haizhou himself once he got in touch with Su Jindong.
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The basis for a happy cooperation is that both parties have a common vision for the future.
Compared with Scober and Philips, TI has a closer interest relationship with Ida, that is, the agreement signed at the beginning of the year to let Zhang Ke transfer to the Hong Kong company to share the monopoly profits. Under that agreement, TI would receive a larger share of the decoder board market from Scober, in line with the interests of both parties.
Chen Xinsheng is now worried about whether AIDA's production can keep up with the pace of the market, and he is willing to promote closer cooperation between TI and AIDA in this regard, and is even willing to provide some kind of help.
It is very convenient to build several workshops, all of which are made of steel structure, and a large assembly workshop can be erected in a month. However, skilled workers cannot be trained in a day or two, and fortunately, in the past two years, there have been many layoffs of workers from radio, electronics, and other enterprises in Haizhou City.
After the acquisition of Haizhou Radio No. 2 Factory and the establishment of a component subsidiary, it took three or four months to digest all the technical personnel, equipment, production lines and workshops of the No. 2 Radio Factory......
But since Chen Xinsheng expressed his willingness to cut Aida with the idea of cutting, how could Zhang Ke not cut it? Ti is known as the global provider of digital solutions, in the accumulation of excellent technology, there are only a handful of companies in the world can compare, Zhang Ke is most greedy is TI's technical strength, Aida wants to buy its own bald head to open the mold to make the movement, to TI to seek technical assistance is the best......
Chen Xinsheng drove Zhang Ke back to the hotel, it was late at night, he missed watching the "News Network" news broadcast on CCTV and Beijing TV's news interview with Zhou You, the media reception room in the room on the left side of the hotel lobby was brightly lit, and some people were looking around inside with cameras around their necks, and the press release about CCTV was sent out, and they all hoped to make a weighty press release.
The staff of the Beijing Office even retrieved a few sample newspapers that will be issued by the Beijing newspaper office tomorrow, and there was no major social news today, without exception, they all put the news revealed by the CCTV standard king in the headlines, and two newspapers published this news in red, which shows the strong penetration of CCTV into the print media, Fu Jun and Jiang Mu were in the media reception room, and there was a young man in a suit who was helping to entertain him.
Zhang Ke asked Fu Jun to see if Zhou You was free, and he went back to the room first.
Zhou You was in good spirits, and he couldn't see the slightest tiredness: "What good news is there over there?" ”
"TI has begun to negotiate secretly with Scooper on the share of the decoder board market, and they want to make a close cooperation gesture with us in order to put pressure on Scooper, who calls us the complete machine manufacturer they must compete for?" Zhang Ke said angrily, "I wonder if Scooper will come to woo us?" ”
Zhou You smiled knowingly, he was also one of the few people who knew that Aida and TI had signed an agreement to share monopoly profits, and said: "The dealer in Beijing came to ask for help, and he only has a hundred machines here; The purchasing manager of Gome Electrical Appliances hopes to establish a direct supply relationship with us; The boss of Beijing Xingda Yuan Jiaodian Trading Company personally rushed over, hoping to win our agency next year......"
Zhang Ke rubbed his temples and said with a headache: "Their movements are still quite fast, but it's all your business, and I don't need a headache, I don't know how Haizhou is going......
"The phone call in Haizhou has not stopped, Mr. Ye of Shengxin has also called, he knows that you don't have time, and it doesn't matter if you ignore him for a while, and Mayor Tang's daughter also called, she said that she will always wait for your call, and Mr. Xie called to ask when we will go back......"
"You stay here for a few more days, there are still many details to be finalized with CCTV, the marketing department is not two people in Shijiazhuang, you can transfer them directly, we will ......leave the day after tomorrow at the latest," Zhang Ke said to Zhou You, "Can today's work be temporarily ended, everyone looks energetic, that is excited, I feel a little tired." ”
Zhou You walked out of the room, Zhang Ke looked at his watch, thinking that it was not appropriate to call Tang Jing at this time, Ye Jianbin could ignore him for the time being, sat down on the single-engine sofa, stilted his feet comfortably on the edge of the bed, and took the telephone and put it on his lap.
The call to Tang Xueqian's house was answered by Tang Xueqian, and Tang Xueqian's house was just a line, and Tang Jing's house pressed the extension.
"Is it Zhang Ke? What time is it...... Tang Jing may still be waiting for your call......" Tang Xueqian's sleepy voice had not yet fallen, and he heard Tang Jing say on the phone, "Dad, didn't you say that you won't answer the phone tonight?" ”
"It's the fourth ring, I thought I was asleep......" Tang Xueqian laughed softly on the phone, and then put the phone down, and didn't ask anything more about the CCTV standard, I don't know if Wanqing had made an additional explanation to him.
"Why did you call so late and I fell asleep on my desk?" Tang Jing said resentfully, her voice was delicate and sweet.
"Just returned to the hotel," Zhang Ke said, "you can sleep first." ”
"It's not that you don't know that I sleep deeply, I can't wake up when I get in bed, and I can't hear your call?" Tang Jing said coquettishly, "Why do you want to let everyone know about my birthday?" ”
"Don't like it?" Zhang Ke said with a chuckle.
"I like it, but I still want the extra ...... for the thousand roses"
Zhang Ke's hands trembled, and the telephone in his hand almost fell off the carpet.
(To be continued)