"Didi...... Tick ......"

Early in the morning, Pengcheng Communication College, female dormitory.

After being woken up by the alarm clock, Yang Wenya looked at the screen time with sleepy eyes, and then lifted the Xia Liang quilt and came to the computer.

Yesterday, she and Lin Keke wrote until the early hours of the morning, and deleted a lot of 'sharp' criticisms in the middle, and it was close to 1 o'clock when the press release was finalized.

The two discussed uploading the manuscript to the 'Little Bird Information' space at 6 a.m. this morning.

The reason why it is so early is to grab the 'sparrow headlines'.

Because at this time, netizens have not yet logged in, and they will push the news on the morning and see it directly when netizens wake up.

As long as the news has enough highlights, it can at least occupy the home page of hot information between 6 o'clock and 8 o'clock! If you're lucky, it lasts until noon.

This is very helpful for cultivating brand IP, and at the same time, the number of followers will increase by dozens of times, or even hundreds of times!

A week ago, an information studio went to the homepage of hot information, and in the four hours from 6 o'clock to 10 o'clock alone, more than 20,000 followers increased.

As of the end of the list, the number of new fans has exceeded 30,000.

In addition, sparrows can query [hot information of the past week], as long as the news on the homepage will be recorded in it.

Therefore, whether it is a big website or a small studio parasitic on the Sparrow platform, they will choose to release morning information at this stage of 5 a.m. to 6 a.m.

And between 3 and 4 o'clock in the morning, it is the activity time of the Sparrow Water Army.

During this time period, each marketing company will pre-emptively deploy the content to be hyped into various large and small accounts. Make sure the 'consumers' can see it when they get up.

Now the sparrow is like a 'cyber forest'. There are more than 200 information studios and marketing companies that rely on this forest life. There are at least 3,000 relevant employees.

Everyone is groping, planning, and establishing their own territory in this new market, helping Sparrow enrich its content and at the same time, it is also helping itself to build brand IP.

……

After opening the webpage, Yang Wenya first swept around the [Hot Information] page.

found that some peers have released similar news, except that the title is different, and they are generally analyzing the meaning of Zhang Fan's sparrow yesterday.

"There are also 'parking spaces'. Hurry up and post it! ”

Thinking about it, Yang Wenya didn't stay on the 'home page' for long, and quickly returned to his 'Little Bird Information Space'.

Then go back to the desktop and open an article called "Zhang Fan: Do you believe that I haven't used penguins?" Copy the content directly into the sparrow information input window, and click send it with Zhang Fan's 'blank screenshot' yesterday.

At this time, Sparrow will automatically prompt [whether the content exceeds 100 words, whether it will be converted to article publishing].

Click "Yes" to generate a 100-word sparrow message, as well as a full article and a link to the news. This is very convenient for them as information workers, and can save the link of uploading in batches in the middle.

Other similar products such as 'Twitter' and 'Penguin Space' do not have this feature.

After the news was released, Yang Wenya breathed a sigh of relief. Go back to bed to catch up on sleep when sleepiness sweeps you up.

……

On the other side, in the courtyard of No. 15 Beishan Villa. Zhang Fan is drinking morning tea and checking the morning dynamics of sparrow hot information.

For a moment, Little Bird's latest information had just been released piqued his interest.

The title "Zhang Fan: Do you believe that I haven't used penguins? 》

Content: "Yesterday afternoon, 360 released a software specifically used to monitor the 'chat software scanning behavior', which supports Penguin Chat, Ali Wangwang, MSN three instant messaging software monitoring ......"

"As of the time of Xiaoniao's submission, the total number of downloads of the software has reached 16.71 million ......"

Industry insiders believe that the release of monitoring software by 360 is actually a declaration of war against Penguin. The 'stomach ache war' that has been cease-fire for more than a month may be about to start again. ”

"And the media from all sides are also divided......"

"Some people think: 'Penguin, for any purpose, should inform users in advance. Covert scanning isn't 'voyeurism', and what is it? ’”

"Some people also think: '360 is making a big fuss and deliberately using sinister means to smear penguins. So as to achieve their own business goals. ’”

"......, when the media from all sides joined the discussion, Sparrow was engaged in an 'exposure game', and millions of people uploaded their own 'screenshots of monitoring reports'."

"Zhang Fan, as the most @ sparrow celebrity, also released a 'surveillance screenshot' at 22:25 last night, and the result was a very clean picture. None of the monitoring numbers appear. And humorously: Do you believe that I have never used penguins? ”

After the news was pushed, it caused a large number of fans and netizens to speculate. Some people believe it, some people think that Zhang Fan is deliberately joking, and the comments in the comment area are all ridiculous and joking. ”

"It seems that everyone is turning the very strict issue of 'user privacy' into some kind of 'entertainment consumption'. Forget about the purpose of 360 to start this 'war'. ”

Little Bird thinks: Whether it's 360 disgusting competition, or Penguin being wronged, or a chat software is really not in place. We should all take the topic of 'privacy protection' seriously. Because it's about your and my network information security. ”

"The reporter feels that behind the 'blank surveillance screenshots' released by @ZF in the future, there is a deeper meaning in it, which is a great irony."

"......, is it only if there is no chat software in the computer that the surveillance screenshots can be clean? Can we only passively choose to accept it? ”

"I think this is not only a question that we need to think about, but also the client software industry."

"I hope that in the future, companies engaged in related industries can give the public a choice, and I also hope that this incident can promote software to become more standardized and transparent."

……

"Nicely written."

After reading the whole article, Zhang Fan smiled and picked up the water glass. At this time, in the corner of his eye, Xue Jun came over wearing a big white T-shirt and holding a breakfast cup.

"Husband, I think I'm pregnant. I don't want to move today. ”

Zhang Fan suddenly smiled, hugged her and sat down, "You're not pregnant." It's lazy. Just give a beating. ”

"How can there be such a husband." Xue Jun pursed his lips and smiled: "Everyone hurts people." You're making me hurt. The two of them chuckled in unison.

A few words later. Xuejun happily walked into the kitchen to make breakfast, and Zhang Fan looked at the little bird and fell into thought.

The right mouse button refreshes it once, and it is found that there are four or five similar news items appearing on the homepage of [Hot Information].

The words of the financial information are sharper, pointing directly at the 'vital parts' of the penguins, and accusing the penguins' of 'unauthorized scanning behavior' as 'shopkeeper bullying'.

……

"It seems that yesterday's sparrow came into effect, and it is expected that the criticism of the penguins will continue to increase today, and the wind of online public opinion will also blow in this direction......"

"If I were a penguin, I would have reviewed it immediately today. And split the Trojan scanner in Penguin Chat to launch a pure version of the chat client......"

"Then inform the public of the working principle of the Trojan scanner, and enter the 'free antivirus field' and the 'security market' in one fell swoop......"

"As long as you are sincere, you can at least be on par with 360 in terms of speech, and you can also use this to criticize the other party's vicious business competition...... In this way, the penguins still have a chance to turn defeat into victory. ”

"I'm afraid that the penguin won't be able to wipe off his face, so he only responds in some official ways, and then fights with 360 in a daze. This is tantamount to wasting the opportunity to apologize, making the user even more angry. ”

Thinking of this, a smile appeared on the corner of Zhang Fan's mouth.

Zhou Yang walked over excitedly with a morning newspaper and said, "Boss, I found that you are more accurate than the weather forecast." Today, the front page headline of Nanhua commented on the 'blank screenshot' you posted yesterday! ”

"Penguins miscalculated this time! Haha......"

"I watched." Zhang Fan got up and said with a smile: "Actually, the penguin still has a chance to kill a horse gun...... said. He told Zhou Yang some of his thoughts just now.

Zhou Yang nodded and said, "So the penguins do have a chance to turn defeat into victory, so what should we do as a third party?" ”

Zhang Fan smiled: "The shopping mall is like a battlefield. No one has mercy on anyone, only victory and defeat. If Penguin apologizes today, then we will take this opportunity to announce our foray into desktop instant messaging. Go live within a week. There should be a good start then. ”

"If he doesn't apologize today, he continues to fight with 360 and blame each other. I don't think in 3 days, the penguins will push themselves to the edge of the cliff! ”

"At that time, as long as the penguin has inappropriate remarks, we will make a decision and directly launch the 'Panda PC version'! Hit him off guard! ”

"As for how the industry comments and speculates, don't think about it. Listen to me! ”

"Haha......" Zhou Yang burst into laughter, and excitedly shook hands with Zhang Fan!

……

While the two were talking, there was already a lot of noise on the Internet!

As a large number of netizens got up, more and more voices joined the discussion. The 'topic of privacy', which was almost entertained yesterday, is back on the table and has become even stricter!

The penguin's first instinct is that it 'made a mistake'!

But history did not give them a chance to start over, just a morning of heated discussions to render the atmosphere, and by the afternoon the words of netizens began to be angry!

In the evening, some netizens spontaneously organized a 'deactivation activity' on Sparrow.com, demanding a solemn apology from the penguins, otherwise they would uninstall the penguin chat!

By 7 p.m., 1.5 million people had attended.

And the penguins also entered the stage of anger, and mistakenly regarded this 'folk activity' as the provocation of Zhang Fan and 360!

So at 7:19 p.m., the headline was published on Penguin.com.

In the news, Penguin did not respond positively to the 'scanning hard drive' incident, nor did it make any apologies. Instead, he severely criticized '360 malicious competition' and 'manipulation of the water army'.

and sneered at Zhang Fan, saying, 'Zhang Fan is Sima Zhao's heart, everyone knows'.

This not only angered the Penguin users who initiated the event, but also detonated the anger of Zhang Fan's fans, and the radical activity of "Say Goodbye to Penguins" broke out on the Sparrow Internet that night.

More than 8 million uninstalled Penguin Chat, and the number of Penguin's online active users, which was originally 100 million, has also dropped to 70 million, a record low this year.

On the morning of the 19th, the number of users who uninstalled Penguin Chat exceeded 10 million, which attracted the follow-up attention of all media and CCTV.

Angry netizens have listed other instant messaging lists, such as: Ali Wangwang, MSN, Old Wave UU, Crooked Voice and other similar products.

Dabai fans have also co-branded, asking Weixin to launch the 'Panda PC version' to enrich the domestic instant messaging market.

By the evening rush hour, the negative news and activities about penguins on the Internet were already flying all over the sky, and the number of penguins online dropped to 48 million, and the number of uninstalled users exceeded 30 million.

That's when Penguin finally realized that yesterday's letter was written incorrectly, and it was outrageously wrong......

But history is always strikingly similar, after Penguin's senior management has been discussing, it was decided to send another letter to fight with 360!

This time, the Penguin Pass Guò client pop-up window sent a letter to all non-member users titled "A Letter to the Majority of Penguin Users".

……

North Hill Villa No. 15.

"Dear users, when you read this letter, we have just made a very difficult decision...... We will stop offering the Penguin Chat service to all users who have installed the 360 Security Suite......"

Slap-Zhou Yang clapped his hands excitedly and said excitedly: "Boss, what a chance!" Definitely a good opportunity! Penguins: This is being driven crazy! Hahaha......"

Zhang Fan pursed his lips and smiled, looked at the news page and thought for a moment: "Call Feng Hong and them, and gather at the company at 8 o'clock!" ”

…… (To be continued......)