Chapter 174: The Old Man of the Ye Family
squeezed them, Zhang Ke could only invite Jiang Dai'er to meet Ye Zufan, the soul behind the Ye family, and it was inconvenient to introduce Jiang Dai'er, so he had to pull Xu Si and Xu Wei out to talk about it. Jiang Dai'er threw down the order, although she was not very shy, she could only go with Zhang Ke for the time being.
Jiang Daier blushed and got into Zhang Ke's car, Ye Jianbin and they took their own car, Zhang Ke introduced Jiang Daier to Fu Jun, Fu Jun nodded and greeted Jiang Daier with a smile on the corner of his mouth, and thought to himself: How can the girls involved with Zhang Ke be so beautiful?
Jiang Dai'er and Zhang Ke are not strangers, sitting in his car, and when Fu Jun turned around to open the door, she gradually recovered her natural nature and asked Zhang Ke: "The final exam in high school is almost there, why do you still come to the provincial capital to play?" ”
Zhang Ke didn't know if he had time to rush back to Haizhou to take the final exam.
Advertising efforts should be in accordance with the market band of the product in an orderly manner, before the distribution channel has not been established, in the product has not been directly paved to the terminal market, is still in the early stage of the market entry stage, the goal of advertising is very simple, only in the market to inform.
In order to facilitate the rapid establishment of distribution channels, a certain degree of visibility is indispensable.
In order to quickly gain popularity through advertising, TV media had an advantage that other media could not match in the 90s. Ninety-five years ago, the concept of the king was not very popular, but the price of advertising films played for five seconds in the CCTV eight-o'clock TV series before and after the patch has exceeded 10,000, and the cumulative time of advertising for 150 seconds a month is 400,000.
At present, the funds that can be mobilized by Aida Electronics are very limited, and it is still only in the early stage of market entry. However, whether CCTV five-second advertising can achieve satisfactory results, the production and shooting of advertising films are very important. The production level of the advertising company in Haizhou City can not satisfy Zhang Ke, although the provincial capital has contacted an advertising company with a considerable production level in the province, but the things handed over still cannot satisfy Zhang Ke, he this time in addition to talking about cooperation with Sheng Xin, is to personally urge the advertising company to hand over what satisfies him.
Zhang Ke didn't answer Jiang Dai'er's question, staring sideways at her bright eyes: "Sister Dai'er, are you on vacation?" ”
"It's still early for the holidays, and there is only one subject left to be examined, so I have time to come out to find summer jobs, are they all from Shengxin? You know them well! When Ye Jianbin gave Ling's business card, Jiang Daier was embarrassed to look at it.
"That older one is Sheng Xin President Ye Jianbin ......" Zhang Ke introduced Ye Jianbin , Ding Wenyi , Ye Xiaotong , and Shao Xinwen to Jiang Daier, "My family company has some business dealings with them, so I know ......" Zhang Ke also emphasized that it was "the family company".
"Really?" Jiang Dai'er's eyes as bright as black paint stared at Zhang Ke, and said softly, "You help me talk to them, just let me do a summer job in Shengxin Company, it doesn't matter if the salary is not or not......"
"It's just that I found an excuse to stay in school in the summer, is that the eldest young master of the Ye family really so annoying?"
"What do you say?" Jiang Dai'er said delicately and resentfully, "My father's factory wants to do his family's business, and I can't offend him, and my mother is chattering all day long, and I can't wait to sell her daughter's chopped and cut to be happy, I can only hide in school and not go back." ”
Zhang Ke's heart softened and said, "Why don't I ask you to do a summer job?" ”
Jiang Dai'er said frustratedly: "My mother is very meticulous, she will really come over to see me working, and she can't pass the test if she is deceived casually." ”
Zhang Ke smiled and said: "Really, my family doesn't expect me to study, I'm learning to take care of the company's affairs......"
"Really!" As soon as Jiang Dai'er heard that she could deceive her mother, her eyes glowed with dazzling brilliance, "Then where is your company?" I had to ask my mom to come and take a look, and she didn't have anything to say. ”
Although Haiyu Company only retains the empty shell, after all, there are still empty shells there, Zhang Ke said with a smile: "No problem, if it is inconvenient for you to live in school during the summer vacation, I will lend you a place to live." "I go out early and return late every day, it is inconvenient to live in Xu Xueping's house, Zhang Ke and Fu Jun stay in the apartment of the provincial capital to live in the evening sun, where Jiang Daier has also followed Xu Wei a few times, Zhang Ke said the place, Jiang Daier said happily: "Great, there is not even an electric fan in the dormitory, and the summer here is extremely hot, I really don't know what to do." Lin Bing returned to his hometown during the summer vacation, and Ling and Xu Wei would stay in school during the summer vacation, so they might not be able to wait to move in tonight. ”
Zhang Ke screamed in his heart, didn't Jiang Dai'er know that it was more fun to hide good things and enjoy them for herself? He didn't think about bringing Xu Si and Ling Ye in, anyway, he couldn't hide it from Ling Yan, and it was impossible to kidnap Jiang Dai'er alone.
The car followed the front two cars, out of the city and went straight west for about half an hour, before arriving at the Ye family's private residence in the western suburbs, the provincial capital is a typical buffer zone between the Jiangnan hilly landform and the Jianghuai Plain, and the Ye family's private house was built at the foot of a green mountain forty or fifty meters above sea level.
China's urban and rural housing policy does not allow the emergence of large-scale enclosed private houses, and even if the rich people in the 90s owned private estates, they had to hang the company's name and occupy the land in the name of project development, which was not a private house in the real sense.
From a distance, it looks like a pure Chinese-style courtyard, even the courtyard wall is covered with blue bricks and cat-faced tiles, and the car enters the courtyard through the pressure-sensing door.
Following the two cars in front of him, an old man with a white beard stood under the eaves of the hall with a cane in his hand, his eyes were bright, and he said in his heart that he was Ye Zufan, the pillar behind the Ye family, Zhang Ke followed Ye Jianbin and they got out of the car.
"You are Jianbin and Xiaotong's little friends who have been boasting non-stop?" Ye Zufan pointed at Zhang Ke, and his voice was unusually loud.
"Ye Lao is good," Zhang Ke only pretended to be a grandson in front of such an old man, "I am Zhang Ke, and I have always wanted to come over to visit Ye Lao." He had a premonition of this trip, so he prepared a gift in the car, took a box of wild ginseng from Fu Jun's hand, and handed it to Ye Zufan, "I wish Ye Lao a long life and good health......
"Heh, Xiaoyou came to the door and brought a gift to visit me, an old man!" Ye Zufan didn't postpone either, he took the gift and handed it to the guard behind him, "It's too hot outside, you young people's bodies are not as good as mine, come and hide in the house." ”
The front and back windows of the hall are open, there is no air conditioner or fan, but the wind through the hall sweeps through the skin, it is very cool, and the sweat on the body dries in the blink of an eye after standing in the courtyard for a while.
Ye Zufan is an old man in the Organization Department of the CPC Central Committee, two years ago he completely retired from the position of vice chairman of the CPPCC and returned home to retire, although he completely retired, but the influence is still there, after all, the Ye family has branched out over the years, and the children of politics, business, and investment have made good achievements, forming an intricate relationship network, Ye Jianbin has the heart to integrate the resources of the Ye family in the business world, and has achieved good results in less than two years by acting as an agent for Ericsson mobile phones in East China.
Ye Zufan can see clearly that the country is undergoing earth-shaking changes, before the nineties, the power of administration could not be strong, but the power of capital has quietly risen since the early nineties, and sometimes the power of capital can easily make a country bow its noble head.
Only then did Ye Zufan support Ye Jianbin to create Shengxin, and gradually concentrated the scattered business resources of the Ye family in one group, and Ye Jianbin in order to obtain the agency of Ericsson in East China, without Ye Zufan's support, he would not be able to raise forty or fifty million funds from the loose Ye family.
After having lunch at Ye's house, everyone climbed to the dense forest in the back mountain for a walk, Zhang Ke, Ye Jianbin and Shao Xinwen accompanied the old man Ye Zufan to discuss some economic and operational issues in general, Zhang Ke thought that Ye Zufan was more like a senior official who had retired from the State Planning and Development Commission, rather than an old revolutionary who had engaged in organizational relations all his life. Ye Jianbin is really fortunate to have such an old man with means and skills behind him.
Zhang Ke was still having a headache before, and it was appropriate to talk to the old man about what topic, but now he didn't feel a little uncomfortable.
There is a small lake behind the mountain, overgrown with wild water chestnuts, the leaves of Qingling Ling floating on the surface of the lake, and a tugboat tied diagonally to the shore, Zhang Ke knew that there was such a good place, and it was good to bring Zhitong and Xirong and Xiyu sisters to come over to play.
Jiang Daier followed Ding Wenyi and Ye Xiaotong to sit on the shore stone, took off her shoes, probed her white and delicate slender feet into the lake, and slid gently, watching a small fish peck at her feet, and chuckled without itching, which made Zhang Ke feel a little moved.
There are tables and stools surrounded by a few natural stones in the shade of the trees on the shore, which is quite natural. Ye Zufan sat down and said to Zhang Ke: "I heard Jianbin say that Xiaoyou's company also produces DVD players...... Zhang Ke didn't expect that this topic would be brought up by the old man Ye Zufan first, and sat down with Ye Jianbin beside him, but Shao Xinwen came together with Fu Jun, although he Ye Xiaotong has a close relationship, it seems that he has not yet entered the core of the Ye family.
(To be continued)