Chapter 549: If you don't destroy MSN, I won't give up
Thank you to several experts for their wonderful comments. Well, the opinions of several experts, I think many people already know. So, in the end, this time Microsoft is going to regain its former glory, or to return to the cup road of second life. We'll see.
This is the general view of major media on Microsoft's entry into the online game market.
However, when this news reached Chen Jiayi's ears, he didn't think so.
"Microsoft, I'll give you a lung."
I have to say that Microsoft is really a big monster, it seems that Microsoft has been in a confrontation with Tang Dynasty Company recently, and it has been defeated for a while. But Chen Jiayi knew that failure at this point was nothing for Microsoft, and it couldn't hurt his vitality at all. In other words, no matter how Microsoft failed before, its operating system is still there, and MSN, which relies on the operating system to be completely independent, is also still there. And now it is playing an increasingly important role.
For example, the second life before, as well as the current online game agency strategy, Microsoft's operational strategy weapon, most of the time, are bound to MSN. Even Brother Gu, who was cooperated by Tang Dynasty and Yahoo, has now become MSN's special search software, although he does not dare to compete for dominance in the world, but on the MSN official website, there is still a small part of the market.
"A good Microsoft, a good MSN."
For instant messaging, Chen Jia has known his importance for a long time. Otherwise, the empire of the Tang Dynasty group established by Chen Jiayi would not be the first to develop a TT communicator. It's a pity that Chen Jiayi entered this market late after all. All over the world, in addition to TT, there is also ICQ, there is also MSN.
TT, ICQ, MSN, these three instant messaging, each of them, he has a large number of people. Therefore, Microsoft does not need other promotion, as long as it is bombarded with daily advertisements by users on the MSN platform, there is no product that cannot be promoted. In this way, Microsoft began to infiltrate the territory controlled by the Tang Dynasty company through his operating system platform and his MSN platform.
In a situation like this, how could Chen Jiayi let him get his wish?
However, even so, how easy is it to ban Microsoft from entering this market?
Before, it was good to say, for example, that Microsoft wanted to enter the social networking market. However, due to the dominance of the Tang Dynasty company. There is only one monopoly social networking site in the world, "Renren", just as there is only one operating system platform in the world, Windows. So, we see that even if Microsoft puts a lot of effort into it, it will not be possible.
But now the situation is very different.
Microsoft no longer plays the idea of Internet sites, but enters the online game market. For this market, although Tang Dynasty Network is still the leader of this market, online games are too open after all. There is not only one online game in the world, and there is not only an online game pushed by the Tang Dynasty network in the world, but also an online game developed by Chinese in the world.
For this market, Chen Jiayi wants to prevent them from entering, which is not easy to say.
After thinking about it for a long time, Chen Jiayi still didn't have much to do. For this reason, Chen Jiayi is going to take a look at the news on the Internet, and he wants to see what the world's major media think about Microsoft's entry into the online game market.
"With the market occupied by Tang Dynasty Company and the Internet position they have, we believe that Tang Dynasty Company will definitely be able to win this war without gunpowder......
This is the closing remarks of the last expert.
Seeing this, Chen Jiayi sighed, "Alas, I also want to win, the question is how to fight?" ”
Chen Jiayi was a little speechless, although these experts, although he was able to analyze the advantages and disadvantages of "Tang Dynasty Group" and "Microsoft". However, these are superficial phenomena, and those who know a little about the business of Tang Dynasty and Microsoft can make such judgments. But the question is, now that Microsoft has entered the online game market, what should Tang Dynasty Group do? …,
What should I do about this, it can involve the company's specific strategy, not to put it bluntly, Tang Dynasty Company is very good, Tang Dynasty Company's business has formed a network empire, and it is only a matter of minutes to destroy Microsoft's plan to enter the online game.
It seems that the opinions of these experts are still unreadable, and Chen Jiayi is more expert than any of them. The reason why I wanted to see it just now was to see exactly how outsiders viewed this incident. But it seems that these experts are outsiders, anyway, because they care too much about the Tang Dynasty Group and expect the Tang Dynasty Group to make a move, they will all become people in the game.
In this way, the series of analyses made are not very pertinent.
Of course, Chen Jiayi can completely ignore Microsoft. After all, Chinese online games are still dominant, and Tang Dynasty companies don't use other strategies, and they can't develop much. However, if Chen Jiayi doesn't care, then it will now be the germ of the online game industry in Europe and the United States. When the time comes, when he grows, it will be terrible.
Then take a look at the player's opinion, think about it, Chen Jiayi continue reading.
"The Tang Dynasty company is mighty, destroy Microsoft, destroy Apple, destroy IBM, destroy ......"
That's a fan's slogan.
Such a slogan directly regards the Tang Dynasty clique as the birth of God.
In their eyes, within a few years, the entire earth would be occupied by the Tang Dynasty Company. Chen Jiayi likes such fans, but he will not lose his way because of the fans' appreciation. When he wakes up every morning, he will think about the current situation of Tang Dynasty Company and the situation of major technology companies in the world. Then it was concluded that the Tang Dynasty company is now in a position. This approach always reminds Chen Jiayi and lets Chen Jiayi know that although Tang Dynasty Company is very strong, it is by no means unshakable.
"Supporting Tang Dynasty Company, although Microsoft is powerful, it is also just a paper tiger."
"Paper Tiger."
Hehe, Chen Jiayi smiled bitterly, is there such a powerful paper tiger?
"I didn't say it, we believe that the Tang Dynasty Company must have his way, and Microsoft will perish."
……
All supported the Tang Dynasty Company to take out Microsoft, but the resistance from the front was eliminated. For a while, Chen Jiayi felt that the Yali pear was very big. However, just when Chen Jiayi was not interested in these comments. There is a message that has just been refreshed, which makes Chen Jiayi feel very innovative.
"I'm thinking, the Tang Dynasty Group is playing the idea of Microsoft's operating system, why not fight his MSN idea?"
This sentence seems unprofessional, and there are some YY ingredients in it, but this sentence makes Chen Jiayi feel a little moved.
“MSN?”
The idea of hitting MSN?
MSN, like TT, is instant messaging, and now that it has been developed for so many years, can it be shaken?
This is Chen Jiayi's underlying thought.
In his mind, Wu Ren is the QQ of the later generations, or MSN, or ICQ, you can only defeat him at the beginning. However, if you wait for him to develop for a few years, no matter how much money you spend, it will be useless. Just like Tencent in later generations, he relied on a QQ instant messaging to stop all the intruders of technology companies in the world. And, in the process, he also wiped out countless domestic companies that wanted to enter instant messaging.
Therefore, in Chen Jiayi's subconscious, these instant messaging, which monopolizes the global market, cannot be shaken at all. Just like TT now, if someone says that they want to grab the TT instant messaging market in China, Chen Jiayi doesn't want to respond at all. Even if TT in the Tang Dynasty is no longer developed on a large scale, it will be even more difficult for users who want to grab TT.
Because, now Tang Dynasty TT has become the world's largest instant messaging software.
In this, it took Chen Jiayi's countless efforts. And, in addition to the painstaking efforts. If there is no giant network built by Tang Dynasty Company all over the world, how could Tang Dynasty TT develop into the world's largest instant messaging software. With so many guarantees, it is simply impossible for the Tang Dynasty TT to fail. …,
Until now, the three mainstream instant messaging markets of TT, ICQ, MSN, have been completely divided. Tang Dynasty Company has used a lot of methods, and it can no longer grab much of the market. In the same way, it is extremely difficult to grab the MSN market.
Therefore, for MSN, Chen Jiayi really thinks that for the time being, they can't move.
There is no way but to maintain the three-legged situation, and the TT of the Tang Dynasty is slightly larger.
However, after seeing this netizen's message, Chen Jia paused, "Yes, why don't you hit MSN's idea." ”
Dare to hit the idea of the operating system, why don't you dare to hit the idea of MSN.
Microsoft's operating system, that is, Windows, he monopolizes the global 98 operating system market. If it is a personal computer, then, he has a monopoly on the global market of 99%. In a market like this, where there is almost no way to enter, Chen Jiayi has tried to imagine a way to enter it. Why is Chen Jiayi a little shy from an MSN?
"Is it, MSN, really unshakable?"
This time, Chen Jiayi asked himself.
In the past, there was no need to ask this sentence, or, even if it was, Chen Jiayi would say directly, yes, it can't be shaken. However, now that Chen Jia asked again, it seems that this MSN is not unshakable. Until, when Chen Jia asked over and over again, finally, with a shout, he understood, "MSN, I have to kill you." ”
In this world, nothing is absolute, even if it is instant messaging, it cannot always be eternal. Chen Jiayi doesn't believe that in the next few decades or hundreds of years, these popular communication tools will still exist. After all, there are no eternal protagonists in the world, only eternal competition.
MSN, as Microsoft's most important software, is of no choice. From the recent operation, MSN has used countless instant messaging users, which has brought a lot of trouble to Tang Dynasty Company. Even if it is now Second Life, MSN still brings him a steady stream of IP traffic. If he continues to develop, he may explode at some point.
So, to destroy them, first of all, you have to destroy their MSN.
Without MSN, Microsoft would not have its promotion platform. In the Internet market, if there is no promotion platform, then he will be passive everywhere and one step behind others everywhere. Unless, your technology can be like the Apple of the future, always leading the world. If not, then you're doomed.
MSN, this heavyweight "opponent" software, can annoy Chen Jiayi.
If he doesn't destroy him, Chen Jia will be uneasy.
Thinking of this, Chen Jia's head turned quickly, and from time to time he thought about the idea of destroying MSN.
But how do you destroy it?
Although the rhetorical question just now has given Chen Jiayi countless confidences. However, how to destroy MSN is still an extremely difficult task. If you don't have a one-size-fits-all approach, it really won't work. For this reason, Chen Jiayi kept thinking about a series of crises encountered by Tencent QQ in later generations.
If you want to talk about the Tencent crisis, the biggest crisis, it should be at the time of the Internet bubble. At that time, the Internet was in a depression, and not only investors, but also banks, they did not want to lend to Internet companies. At the beginning, Ma Huateng almost sold QQ. Fortunately, it survived in the end, but the period from 2000 to 2002 was still a difficult period for Tencent.
At that time, friends who have memories may still remember that at that time, they all had to pay two yuan to apply for a QQ.
Until, when Tencent got through this period of crisis, it was relatively smooth.
However, even in the flat, Tencent has suffered more challenges. Like UC, YY, Microsoft, MSN...... These group chat software, to a greater or lesser extent, have brought certain challenges to Tencent's instant messaging QQ. However, these are just pieces of cake. What really made Tencent feel the crisis was the famous 3Q war in later generations. …,
The so-called 3Q war, that is, the 360 and Tencent QQ war.
We know that the boss of 360 is none other than Zhou Hongyi, the former rogue software ancestor. Even after many years, it still can't change his role as a hooligan. 360 security guards have finally tied up Chinese users with non-stop bundling and non-stop hooliganism. When his users reached hundreds of millions, Zhou Hongyi began to attack Tencent QQ.
First of all, Zhou Hongyi challenged Tencent QQ and used 360 security software to prompt suspicious incidents about Tencent QQ secretly obtaining user information, which caused QQ to cause a crisis of trust. In response, Tencent QQ immediately began to fight back. On the one hand, it is clarified that Tencent QQ does not have any tricks to obtain user information, on the other hand, Tencent directly came to a ruthless move, immediately announced, as long as the 360 security guard is installed, then, you can't log in to QQ.
Even, if you use the 360 browser, you can't enter the QQ space.
360, you're not very good, you don't bundle users every day, right? This time, Tencent also came to a must. He forced users to make a choice, whether security guards were important or instant messaging was important. As a result, a war between Tencent and 360 officially kicked off. At the same time, in this war, 360 not only provoked Tencent, but also provoked Baidu, Kingsoft, and Ke ...... In the end, with the intervention of the relevant authorities, the two parties began a partial reconciliation
Although the reconciliation is made, it is not difficult to see that the 360 security guard has this qualification to call the board with Tencent QQ.
This incident reminds Chen Jiayi that now that he is reborn, China no longer has a 360 of later generations, but is replaced by a much larger and popular Tang Dynasty security guard all over the world. If Tang Dynasty Company also follows the example of 360 and publishes the suspicion of MSN to obtain user information on the Tang Dynasty Security Guard platform, can everyone abandon MSN and use Tang Dynasty TT instead?
It seems that this is a possibility.
Of course, you have to say, how is this move the same as the 360 of later generations. Moreover, even if this one move was useful, the 360 of the later generations, he also suffered a failure. Because the data shows that since the 3Q war, many friends who originally used 360 have also changed to others. Because they feel that 360 is too bastard and too rogue, don't be rogue by him when the time comes.
Although, among them, in the end, 360 and Tencent are right and who is wrong, each insists on the word. However, under the propaganda of Tencent's QQ official website in later generations, after all, Tencent's official website should be the largest portal in China. Moreover, Tencent QQ has far more users than 360 Security Guard. Under Tencent's propaganda, 360, a rogue who was originally a hooligan, has become even more hooligan.
In addition, after the intervention of the court in later generations, the court made a trial, that is, 360 lost the lawsuit, sentenced 360 to infringe Tencent's reputation rights, and demanded that 360 compensate 400,000 yuan in Tencent QQ. Although this 400,000 yuan is a little less, this judgment is very powerful. The national courts have ruled against you, and naturally, everyone is on Tencent's side.
It seems that if Chen Jiayi does the same, it seems that like 360, he will inevitably lose the lawsuit. However, if you lose the lawsuit, Chen Jiayi doesn't care so much. In commercial competition, there are countless infringements, which have nothing to do with morality, but are all for profit. Chen Jiayi is concerned, why did 360 fail?
Let's analyze it first, the background of the 3Q war at that time was. Although 360 is the security software with the largest market share in the Chinese market, we know that Tencent QQ has a deeper market share than 360. And, obviously, instant messaging is more important than security guards. If users are given a choice, they would rather not use 360, but still use QQ.
There are really few of them, and he will say that he would rather not use QQ than use 360. After all, there were still many security management software like 360 on the market at that time. Jinshan Guard, Kaka Assistant and the like, all of them. It's just that 360 does a better job. However, at that time, there was no other instant messaging option except for domestic instant messaging. In other words, if they don't use QQ, they have no other choice?
Of course, you would say that there is not still MSN?
Yes, at the time of the 3Q war, there was indeed MSN. It's just that for many people, especially ordinary users, MSN is a god thing, and they don't know it. In between, how could they choose MSN? Moreover, at that time, MSN's market share in China was pitifully low, and it was useless for you to apply for an MSN account. Because, your contact friends, your entertainment platform, they are all not in this one place.
This kind of change of instant messenger is much more troublesome than changing phone numbers or changing telecom operators.
Therefore, the most talented, 360 failed to invert.
However, Chen Jiayi knew that the situation at this time was completely ......different from the 3Q war in later generations.