The launch of such a "cloud security website" has been talked about by the media and the public for a long time in the future. They believe that the anti-virus move of the Tang Dynasty has greatly purified network security. Although it was not a hard detection and killing by software technology, the Tang Dynasty antivirus made good use of the Internet, thus cutting off the transmission of a virus and Trojan horse.

The most effective way to kill the virus is not to kill the virus, but to destroy its mode of transmission.

For such a big initiative, a large number of enterprises have expressed great appreciation.

Immediately after the Massachusetts Institute of Technology, Harvard University gave high praise to the security certification of Tang Dynasty antivirus. The person in charge of the college said, "We thought that the application of Internet technologies such as cloud computing and P2P should be the highest essence of the Internet." However, when the Tang Dynasty Cloud Security Website Alliance appeared. We found that there is no highest, only better. The Internet, in the hands of the Tang Dynasty's anti-virus, showed another world. This also allows us to redefine the Internet. Not only is he able to play an important role in communication activities. He's also able to solve a whole bunch of technical problems........."

Yes, like cloud computing, P2P, to today's Tang Dynasty Cloud Security Website Alliance. They have solved a lot of problems that cannot be solved technically through the mature use of the Internet. In this way, the Internet will play a more important role in our life and work. As a result, countless technology companies. They have set their sights on the Internet.

If, when your technology hits a bottleneck, consider the Internet.

Perhaps, with the huge Internet network, he will be able to solve a problem that cannot be solved. However, some companies also protested against the Tang Dynasty's anti-virus.

They believe that this is a Tang Dynasty cloud security website alliance. It is typical to force others to authenticate, and if you are not on your website, implant the code of Tang Dynasty Antivirus Identification. Then, Tang Dynasty Antivirus will judge that your website may have certain viruses and Trojan dangers. This is for many users, they are afraid to open your website easily, and thus be snubbed by others. Until the end, when a large number of websites joined the Tang Dynasty Cloud Security Website Alliance, "some other websites had to be forced to join the alliance website. Even, at the end of the article, it is emphasized that it is recommended that the relevant departments investigate the monopoly of anti-virus in the Tang Dynasty.

However, such a topic has not been recognized by everyone.

The reason for this is that the Tang Dynasty Antivirus Cloud Security Website Alliance "is an alliance that is conducive to the health of the world's network." Moreover, there is no charge for this plan. Just like the statistical traffic platform AOEDXA, is it possible that major websites implant a code that AOEXA can identify in their own websites: "AOEXA, is he a monopoly?"

Besides, this plan is small, and other websites, they can also join, and it is not the Tang Dynasty antivirus family. However, "there is a small base for this alliance website, even if other antivirus software enters, it will not have much effect."

Jinshan Company.

Since the cooperation between Jinshan Company and Tang Dynasty Guard, Jinshan Company has surpassed Ruixing in the domestic anti-virus business and become the domestic anti-virus nO1. It can be said that among them, the help of the Tang Dynasty guards cannot be ignored. However, "under the launch of anti-virus in the Tang Dynasty, Jinshan anti-virus's status as the first anti-virus in China has been crumbling.

Especially "when the Tang Dynasty antivirus was announced to be free for half a year."

For Chinese people, everyone likes to use piracy and editions. However, 90 percent of the people in China do not know how to use pirated versions. In this way, antivirus software has also become the only charging item in China. More people choose to buy than any operating system or the like.

Nowadays, under the free anti-virus of the Tang Dynasty, even if it is half a year, computer users in all China are simply flooding in. They have downloaded Tang Dynasty Antivirus and used it directly. Moreover, the domestic computer configuration is already poor, there is an antivirus software that occupies less system resources, or even an antivirus software that is free for half a year, how can they not choose to use it?

In just a few days, the market share of Tang Dynasty antivirus in China has reached 20%. Moreover, this speed is still increasing rapidly. Even, Tang Dynasty antivirus did not have much advertising in China, because free is the best advertisement. There is no need for Tang Dynasty anti-virus propaganda, there is a news about the Tang Dynasty anti-virus free for half a year, and all of them are not shocked. , this one classmate said to another classmate that Tang Dynasty Company has launched Tang Dynasty Antivirus, everyone dare to try it quickly. Another buddy said to this beautiful woman, "Tang Dynasty anti-virus is free for half a year, quickly delete your Ruixing and use Tang Dynasty instead." ”

There are also some who are just used in the name of anti-virus in the Tang Dynasty.

Under such circumstances, it was much more difficult for the Tang Dynasty to kill viruses in China.

Seeing these situations, the chairman of Jinshan Company begged Bojun, who was very anxious. This, single-handedly built Kingsoft Company into a domestic software giant, Qiu Bojun really contributed to it. However, under the leadership of Qiu Bojun, Jinshan Company was increasingly declining in later generations, and was acquired by Teng and Xun.

I have to say, this is a very regrettable thing. Now, Qiu Bojun is once again facing the company's crisis.

After the last WPS was attacked by Microsoft, Kingsoft successfully switched to the anti-virus business, and also opened the Xishanju Game Studio. However, this time, after Microsoft withdrew. The traditional anti-virus business also encountered the challenge of anti-virus in the Tang Dynasty.

In the face of a Tang Dynasty group with countless users and countless reputations in China, could it be that Kingsoft Company also gave up WPS and turned to something else again?

No, it can't be.

With the development of Internet technology, countless people have entered various fields in China. If Kingsoft wants to enter other fields, it is no longer as easy to enter the anti-virus field as it did back then. And, now, in the face of increasingly fierce competitors. I'm afraid that when they transform, they will be defeated by their opponents.

Seeing such a bad situation, Qiu Bojun was really unwilling.

This outstanding young man, who was a little patriotic and even had some angry youth, looked solemn at the meeting. He looked at the main members of the major high-level members of Jinshan who were seated, and slowly spoke, "Everyone, it has been a week since the Tang Dynasty anti-virus was launched. In addition to the shrinking business of major anti-virus companies, "our anti-virus business is also declining. Today, we are convening you to discuss specific countermeasures...... Let's see if we can keep the current market. Antivirus software is generally charged for half a year or a year" Therefore, when you buy a one-year usage fee, it will be used for a long time. At present, although the Tang Dynasty anti-virus has a huge impact, it is impossible to defeat several major anti-virus enterprise giants in a short period of time. However, everyone can see that as long as the Tang Dynasty is given a year to kill drugs, "I'm afraid, they will be able to dominate the domestic anti-virus world...... As the current nO1 in the domestic anti-virus field, if Kingsoft is not in a hurry to come up with a certain strategy, I am afraid...... It's really a lot of bad luck.

"Mr. Qiu, I think we can reduce the cost of anti-virus a little more appropriately. Alternatively, offer a three-year or five-year discounted price package. ”

The so-called three-year period or five-year period is the meaning of multi-Wu preferential treatment. This is placed in many shopping malls, and for many people, it has a relatively large appeal.

And antivirus software" is the same as a real-life commodity. If you launch a variety of promotions, you will definitely be able to attract more customers.

However, such an opinion was immediately opposed by "Lei Jun", president of the software department of Kingsoft.

"If such a measure had been introduced before, it might have been of some use. However, "in the face of the free half a year of anti-virus in the Tang Dynasty, our preferential activities do not have half an advantage." ”

Lei Jun.

Those who are familiar with Jinshan know that if Qiu Bojun is the number one person in Jinshan Company.

Then, Lei Jun, he is the No. 2 person in Jinshan Company.

Speaking of which, "Lei Jun, like Qiu Bojun, is a member of Jinshan Company who joined Jinshan Company relatively early.

Here, I have to introduce a small story about "Lei Jun".

In 1990, a friend of Lei Jun used WPS Hanka, and Lei Jun was shocked at that time. The interface is easy to use and beautiful", and the stronger thing is that the printing results can be simulated and displayed first. Signed by Hong Kong Jinshan Company Qiu Bojun, Lei Jun thinks this "Hong Kong" software is really well written. Due to the lack of computer storage and computing power at that time, WPS software needed a valuable Hanka to support it.

Lei Jun especially wanted to buy a set for use, but it cost more than 2,000 yuan to buy a set, which was an astronomical amount at the time. There was no way, Lei Jun decided to decrypt WPS and transplant it to an ordinary computer for direct use. This is not an easy task, Lei Jun has not slept much for almost two weeks, and it is finally completed. In the process of use, Lei Jun has made some enhancements and improvements on the original basis, and many friends think it is very easy to use. As a result, the wps version decrypted by Lei Jun has become the most popular MPc version in China. Because of this origin, Lei Jun later met Qiu Bojun. ,

Moreover, in later generations, with the retirement of Qiu Bojun, Lei Jun took charge of Jinshan again and became the head of Jinshan Company. In many places, in terms of the company's specific strategy, Lei Junbi has played well. Even, in terms of the overall situation, it is more powerful than asking for Bojun. For example, when Kingsoft was mainly engaged in anti-virus business, Lei Jun strongly asked Kingsoft to set up an online game department.

Facts have proved that Lei Jun's strategy was correct. With the popularity of domestic Internet games, Kingsoft's performance has also risen. In particular, now Kingsoft has formed a large-scale software company integrating antivirus, office software, online games, and three cores. It has achieved a pivotal position in the entire software market.

However, the current anti-virus business, which is also the core business, is in danger.

"Mr. Lei, what do you suggest?" , although there have been rumors from the outside world that Lei Jun threatens Qiu Bojun's position. However, the relationship between Qiu Bojun and Lei Jun has always been good. Moreover, Qiu Bojun also knew that Lei Jun was better than himself in terms of strategy in the general direction. Qiu Bojun is a leader who understands the general situation, and he does not account too much for the company. Therefore, he was going to ask Lei Jun.

"When it comes to cloud security, in theory, we all know that. However, put it into practice. Probably, it will take us at least a few years to complete it. Therefore, in the past few years, the distance between us and the Tang Dynasty will only get bigger and bigger. If we continue to operate as we are, then our market will be swallowed up. In order to maintain the current market share, I suggest that our anti-virus business be free of charge to the outside world. ”

"Free?"

"Half a year free?"

"No, it's free for life."

What the?

Everyone almost thought they had heard it wrong.

The free just now is already a big surprise. However, when they think about it, what Lei Jun said is probably the way to be free for half a year. That is, it is the same as the anti-virus of the Tang Dynasty, "when the time comes, it will be charged again." In this way, the market will not fall so badly. After all, some of Kingsoft's users "have developed a habit. Of course, there are some ordinary users who can't tell which antivirus software is good or bad, which is why Kingsoft's antivirus business will not fall so quickly.

"Free for life?" , begging Bojun to confirm.

"Yes." , Lei Jun nodded.

"Mr. Lei, do you have to reconsider." At this time, the managers said to Lei Jun one after another.

"Actually, I've been thinking about this for a long time. Now the Internet market is no longer the market at the beginning of our establishment of Kingsoft Company. At that time, as long as we did it and dared to expand the market, then we could develop it. However, in today's Internet market, more and more emphasis is placed on professionalism and technology. I have to say that Tang Dynasty Company is much better than us in any aspect. If we don't implement the free strategy, we may no longer be able to protect the brand of Kingsoft Drug Bully in the next few years. Kingsoft Drug Tyrant has been established for so long, and it has long been a well-known brand. Every year, because of his brand value, I don't know how much profit he creates for Jinshan Company. When many people choose antivirus software, they think Kingsoft is good, so they buy it. If under the impact of the Tang Dynasty's anti-virus, such a charge will still be maintained. I'm afraid that Jinshan Drug Tyrant, an anti-virus brand that has been glorious in China for many years, will disappear from now on.

If it is free, although the performance will shrink significantly, he will be able to save the national brand of Jinshan Drug Tyrant. Moreover, they can also continue to purchase orders from government and enterprise units.

In fact, at the beginning, Kingsoft Drug Bully was engaged in corporate anti-virus, and did not want to launch a personal anti-virus business. Because of personal antivirus, not many people could afford it, until later, the advent of personal computers. On the one hand, in addition to earning some anti-virus business for individual users, they also rely on Kingsoft Anti-Virus installed in personal computers to enhance Kingsoft's brand. In this way, in addition to the gradual increase in individual users, Kingsoft Poison Tyrant's corporate orders are also getting bigger and bigger, which can be regarded as a great gain.

Lei Jun's meaning, that is, in the personal market, Jinshan can't fight the Tang Dynasty anti-virus. It's better to save your brand completely free of charge. In this way, the enterprise market can still continue to do. Otherwise, after a few years, not only will the Kingsoft brand not be able to be maintained, but I am afraid that the enterprise market will also shrink due to a large number of individual users, and a large number of enterprise users will also choose other antivirus software companies. "It's too big to be free forever. And, if it is declared free forever, it is possible that the landscape of antivirus software will change. Even, if it's free forever. We all have to go back to the time when we entered the antivirus field and only served the enterprise. ”

It has to be said that this is a step backwards.

It doesn't matter if it goes backwards, if Kingsoft declares that it will be free forever, it may be the public enemy of antivirus manufacturers all over the world. Like, some media commented on the Tang Dynasty antivirus, just to disrupt the situation in the antivirus software.

The senior management of Jinshan Company, including Qiu Bojun, did not agree with this suggestion. They believe that if it is announced that it will be free forever, I am afraid that there will be two of the three cores of Jinshan Company. This will be a devastating blow to the performance of Jinshan Company.

Seeing that the major high-level leaders were opposed, Lei Jun was also a little depressed, and after taking a deep breath, he chose to retreat, "If it doesn't work forever, at least, I suggest that it be the same as the Tang Dynasty antivirus, and launch a free trial period for half a year." ”

In the face of the free anti-virus in the Tang Dynasty, which company can resist.

Originally, your product is worse than others, and you still want to sell it at a high price, and whoever you change it to will not buy it.

After all, the price of more than 200 yuan a year is not a small amount.

"What do you think?" , free for half a year, at the same time as the Tang Dynasty antivirus, is a good suggestion.

Everyone looked at each other, and it seemed that in addition to being free for half a year, Kingsoft Company had no other way to go.

So the high-level officials later expressed their stance and agreed to the initiative of free for half a year.

"PK, that's it."

So far, Kingsoft Company has reached the strategy of Kingsoft drug tyrant free for half a year.

After the launch of this move, although the market is also declining. However, this decline has been slow and, so to speak, has temporarily stabilized the market. However, after Kingsoft's move was announced, the next topic was immediately held, "What are your plans for cloud security?" ”

At present, we expect that although through the strategy of free for half a year, we will be able to temporarily stabilize some users. However, this is not a long-term solution. If Kingsoft's antivirus software cannot be updated, sooner or later, it will also face obsolescence.

"In general, the cloud security plan is small, and I propose to cooperate with Rising to jointly develop this plan." , an executive manager suggested.

If it is completed by the Jinshan family independently, it may take at least 3 years, or even longer. And in 3 years, no one knows what will happen to the market. Perhaps, the Tang Dynasty has evolved to the point where no one can imagine. Perhaps, in 3 years, due to the anti-virus ability of Kingsoft Drug Tyrant, it has been evaluated by quality, so it has completely lost the market. The fall time is too long, too terrifying, and no company dares to face the unknown stumbling block.

"I think that our Jinshan can go to the Tang Dynasty to try the anti-virus, perhaps, this is an opportunity for us."

Lei Jun seemed to think of another plan and said to everyone.! ~！