Chapter 122: Another Beginning
PS: It's a little late today, sorry. Thanks to the 50,000 Quge www.biquge.info coins and everyone's monthly pass for their support.
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"Earthquake miracle, 800 households in a small area survived to watch fireworks!" -- Dashan Information Network.
"Dashan City's latest bulletin: 10 dead, 34 missing, 374 injured. -- Huang Yi News.
"Dabai Company's 'Fireworks Plan' paid for the water, and its boss and the citizens in the disaster area revealed the plan. - Penguin Headlines.
"Earthquake News: A tunnel collapsed in Dilong County, Dashan City, and there were no casualties in the county. -- People's Daily Online.
"The truth brought by the earthquake, its name (●―●) is: Dabai! -- South China Net.
"The last fireworks show of Dabai Company is not perfect, but it is also the most perfect. -- Tianshan Forum.
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As soon as he woke up in the morning, one of the things Zhang Fan did was to turn on the TV and laptop to check the latest casualties in Dashan City.
Click on the news of "Dashan City's Latest Bulletin: ......" provided by Huangyi.com.
The news content talked about some of the latest developments in terms of transportation, electric power, geomorphology and water conservancy, and communications.
The death toll that Zhang Fan was concerned about also eventually appeared.
The news mentioned that 7 of the 10 deaths were from surrounding counties and townships, caused by the collapse of houses. The other three occurred in the urban area.
After some reading, Zhang Fan rubbed his swollen temples, got up and thought: "At present, the death toll has indeed decreased a lot, and I hope that the 30 or so missing people will also be found soon." ”
While thinking, he thought of Liu Wenhua.
Liu Wenhua didn't rest well, because of the lack of cold bedding last night, he endured the autumn cold in the park to deal with it all night.
The phone was connected, and his tired voice came through the phone: "Boss." I just heard the radio here......"
"You didn't rest, did you?" Zhang Fan interrupted and smiled: "Wait a minute, you can find a hotel to rest first, and then wake up for other things." ”
"Hmm." Liu Wenhua said with a smile: "I now understand what it means to be hungry and cold, and to be frightened. By the way, I just heard the radio mention of our company...... Two local news reporters wanted to interview me and ask about our company. ”
"Then you make an appointment with them to talk." Zhang Fan moved his neck and said: "Our company's forum is planned to be launched at noon, if the other party asks about the lottery time of the prize card, let them pay attention to our official forum." ”
"Okay." Liu Wenhua nodded angrily.
"Well, let's do it first, you can get some rest." Hanging up the phone, Zhou Yang and Dong Xin came out of the other bedroom.
Zhou Yang saw that Zhang Fan's complexion was a little gloomy, and said with a smile: "The boss is really the material to be a leader, and he didn't worry about the country and the people in his dream last night, right?" ”
"How do you know?" Zhang Fan took a sip of hot tea and said, "I had a dream last night. I dreamed that more than 3,000 people died in Dashan City, and the disaster was quite severe. Zhongnanhai called and said: Xiao Zhang, the people of Dashan City need you. Then I was in a hurry to ask Brother Wang to drive me to Dashan City, but Brother Wang said that the engine was broken, and you patted your chest and said, 'Don't be afraid of the boss, I will drive a rocket'! ”
"Heh..."Dong Xin pursed his lips and chuckled, and asked, "What happened later?" Zhou Yang really drove the rocket and took you there? ”
Zhou Yang was also interested in Zhang Fan's dream, and sat down beside him in a stride and said, "Shall we go to the disaster area?" Really go on a rocket? ”
"Isn't it?" Zhang Fan smiled: "You pat your chest and say, 'We will drive a rocket'." I thought to myself, 'You can drive, you can drive, the key is that we don't have rockets'. At this time, Brother Li came over and said: Boss, our Xinghuo-1 rocket has been successfully developed. So you sit in the front compartment of the rocket, and I sit in the back seat, and I ask you, 'Are you sure?' ’”
"You say, 'It's trivial, driving a rocket is the same as driving a car,' and then you hold the steering wheel, and I don't know whether it's the accelerator or the igniter, and I just think I'm in the disaster area."
"Hahaha...... Boss, this dream is too rich! Zhou Yang laughed and said: "I am still quite versatile in the boss's heart!" ”
After three or two jokes, Zhang Fan and Zhou Yang talked about today's forum launch while washing.
When I came to the office at 8 o'clock, everyone was talking about last night's earthquake and the online report on the company.
Originally, according to the original plan: the Dabai community was quietly launched at noon today, and then Zhang Fan's 'ZF Future' network identity was used to publicize, and a little bit of exposure attracted the attention of the media and netizens.
As a result, last night's dialogue between Zhang Fan and the citizens of the square entered the public eye through guò news media channels in advance, and the public immediately knew the brand Dabai.
However, yesterday Zhang Fan did not mention what industry the company is, deliberately leaving a suspense, causing public opinion to speculate.
Early this morning, the Tianshan Forum appeared "What kind of enterprise is Dabai?" This is a discussion thread. There are all kinds of speculations.
Some netizens also photoshopped a batch of fake Dabai product photos, including: clothing, shoes and socks, bags, cosmetics and so on.
And they thought of the advertising words.
Of course, there are people from the marketing team involved.
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"Hehe......"
Xinghuo Company, Zhang Fan and a group of people in the studio gathered around Gao Tingting's monitor, and were sometimes laughed at by the rich imagination of Tianshan netizens.
"Boss." Su Xiu saw that Zhang Fan hadn't eaten breakfast yet, so she handed him a stack of vegetable bags.
Zhang Fan nodded and smiled, picked up the bun and looked at the post of "Dabai Product Forecast" while eating.
The post shows a lot of PS fake product breakthroughs, from men's and women's clothing to shoes and boots, to outdoor sports skin care products, all kinds of products after adding the big white trademark (●―●), it seems to be very good.
Gao Tingting held a cup of yogurt, looked up and smiled: "Zhang Fan, our LOGO is still quite 'versatile'." It looks great on that kind of product. Why don't we make cosmetics too? Big white SOD honey, a touch of white. Come, sister will rub the incense for you. ”
As he spoke, he picked up the yogurt and pretended to pour it on Zhang Fan's head.
Zhang Fan snatched her yogurt cup with his hand and said, "To make cosmetics, it's better to make flour." When the time comes, you go out and put on makeup and rub two catties to definitely increase the whitening effect. ”
There was laughter around the words.
Approaching nine o'clock, the Spark breakfast time ended, and all departments entered the busy stage, and there were 3 more hours of the forum to be launched.
The website design team is conducting the 'final internal testing of the Great White Community' to ensure that the forum works flawlessly once it goes live.
After receiving the forum management account, the customer service team led by Li Li also began to pre-edit some posts.
On the art side of the design department, they are discussing some design drawings about 'True White', as well as a few computer desktop wallpapers that have been designed recently.
Don't underestimate the design of a small desktop wallpaper, if there are 1 million netizens using the big white wallpaper, it is equivalent to 10,000 potential users.
Because they will see the image of Dabai every day when they turn on the computer, they will invisibly accumulate their goodwill for the company's brand. When consuming similar products, it is natural to give priority.
Therefore, Gao Tingting asked those art designers to design the big white wallpaper very finely, and choose a color that is suitable for the eyes to see for a long time.
Finally, how to write the copywriting of 'really like Dabai', that is: how to tell netizens what kind of company Dabai is. Is it a product of what to do.
Good copywriting can maximize the content to the audience and readers.
It's like shooting a touching public service announcement, if the copy is not well designed, it will not reflect the inner feelings that the ad wants to show.
Yesterday, when Zhang Fan left, he gave Li Yue a copy of the copy written by the company before, and asked her to help review it to see if there was anything that needed to be modified. She is a professional Chinese teacher and should understand more language than people in the company.
The company's employees were busy with their own affairs, and Zhang Fan also called the management personnel to one place to discuss the implementation steps of 'True Like Dabai' again.
If yesterday's fireworks show was a finishing touch, today is a new beginning, and this beginning must be done well.
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Office.
Zhang Fan held a plan sheet handed over by Feng Hong, which detailed the arrangements for the 5 days after the forum was launched:
1. At noon on November 3rd, the Dabai community was launched, and the company's brand and products were announced to the public in the way of 'true Dabai'. At the same time, a part of the big white patterns and wallpapers were announced. Announced the Android smartphone plan and various numbers.
2. On November 4th, the system design style was announced, the flat design idea was announced, and the system details and highlights were gradually released. At the same time, the most beautiful fireworks photo selection event will be held.
3. On November 5th, the video clip of the system test was announced, and the 'Prize Card Lucky Draw' was held, and Gao Tingting's plan was launched.
4. On November 6th, the forum point system will be opened, the number of active forum posts, and the number of posts may be randomly rewarded, and the prizes will be small commodities around Dabai. Duration: One week.
5. On November 7, the boss exposed his 'ZF Future' identity on the forum to attract users to register. At the same time, the 'fan follow' function of the Dabai community is opened.
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Seeing the last exposed, Zhang Fan raised his head and asked with a smile: "Why did you arrange me to come in?" ”
The surrounding management chuckled, and Feng Hong pursed his lips and smiled: "The boss, a great god, is active in other forums every day, can't he sit at home?" Besides, 'the ugly daughter-in-law will see her in-laws sooner or later'. ”
"That's it!" Everyone laughed, Gao Tingting said: "You just don't announce your identity far away, and at least register an account in the forum." With you in the clinic, it is difficult for us to be inactive in the Dabai Forum. ”
"Sitting?" Zhang Fan looked at the plan and smiled: "I'm not a doctor, and I won't see a doctor......
Before he finished speaking, Dong Xin interrupted: "How could it not?" What the boss is best at is: specializing in all kinds of disobedience! ”
Suddenly, laughter erupted in the office.
Zhang Fan smiled, and after the atmosphere fell, he asked: "Can the function of the forum's 'fan attention' be designed on the 7th?" ”
The head of the website team nodded: "It should be no problem, I and other colleagues have discussed the design ideas, and the rest is to write the code." ”
"Good." Zhang Fan put down the plan and said: "From now on, we will make a progress in 5 days." On the fourth day, start thinking about the next '5 days'. Depending on the previous changes, we will adjust the content of the event from time to time. ”
"From now on, together we seize the present and grasp the future. There is only 1 chance! ”
"Let's get started."
"Hmm. Good owner. After hearing this, everyone looked excited, and when the meeting ended, Li Shishi came in with Li Yue: "Boss, our beautiful copywriter is here." ”
…… R1152