I don't know when it started, but Internet users were surprised to find that almost every large portal automatically pops up a video window as soon as it is opened.

In the sound of cheerful music, a man in the film changes back and forth in various scenes from early morning to late at night, the different scenes, and the clothes he wears also change from pajamas, suits, and casual shirts at the same time, whether at home, in the car, in the office or on the golf course, the only thing that has not changed is a novel computer in his hand.

Completely different from ordinary laptops, this computer is actually a tablet like in a science fiction movie, and the protagonist only needs to tap or swipe his fingers on his hand, and he can easily complete the ...... of sending and receiving emails, online shopping, business activities, games and leisure, and enjoying multimedia entertainment.

In the last 2 seconds, the light music suddenly stopped, and the screen went dark and then lit up, playing the white OR HGO logo with a sci-fi color.

It wasn't until the end that everyone suddenly realized that this was not the trailer of the new film at all, but a product advertisement for Or.

But again, instead of being disappointed with this answer, they were curious about what products Or would launch.

In this commercial, although the Or company did not clearly point out the product, but with the change of the characters in the commercial, DA is commonly known as the handheld computer, there was a very popular period, but unfortunately due to the limitations of the pDAR spoon and the extreme inconvenience of use, coupled with the emergence of smart phones and replaced most of the pDAR spoon functions, this not very practical pDA has been rarely cared for.

But the tablet in this commercial is completely different from the pDA that people are familiar with, from the appearance, it is not only larger, but also seems to be more complete and more practical, the most important thing is that this tablet is very similar to the current operation of the Or smartphone, and in the film people can be pleasantly surprised to find that it can not only be seamlessly connected with the system used by the current Or mobile phone, the company's smart phone has been widely familiar, and the tablet launched by the Or company quickly attracted the attention of consumers.

In particular, the large number of loyal users cultivated by the Or smartphone, as well as the many lovers of electronic devices, were all in front of them when they saw this commercial and looked forward to the launch of this product.

With the overwhelming number of short film advertisements on the Internet, similar advertisements have appeared in the traditional advertising field.

On the streets of Manhattan in New York, under the Eiffel Tower in Paris, Ginza in Tokyo, Central in Xiangjiang, Nanjing Road in Shanghai...... There are also elevators for subways, bus stops, airports, shopping malls...... Everywhere you can see, there are these short commercials playing back and forth, and there are also eye-catching series of print advertisements that remind people passing by.

With the passage of time, the protagonist of Or's advertising short has changed from a man to a woman at the beginning, and the plot has also undergone subtle changes, but the novelty and allure it brings to people have not diminished, but even increased.

In just one month, whether young or middle-aged, whether it is a man or a woman, whether it is a white-collar worker or a business owner, ......, they are more and more curious about the upcoming new product of Or Company, and they are more and more looking forward to it.

At this time, Or officially announced that this epoch-making tablet will be on sale worldwide in three weeks, and the Or stores in various regions will ship at 9:30 a.m. local time, and the website of the Or company and the online franchise stores of major e-commerce companies also accept online sales reservations.

This news came out,The price of the tablet PC in North America is 499 US dollars,The domestic price is 66 yuan,The price in Japan、Europe、Australia and other regions is slightly higher than that in North America,But lower than in China,This is of course because of the different tariffs in various places,And the domestic pricing is also finalized by Zhou Liwen,This price is almost able to buy a compatible machine with good performance at present,But Zhou Liwen still set the price to 66,Naturally, there is a reason for him。

The purchasing power of Chinese people is no worse than that of foreign countries, not to mention that Chinese people have a deep-rooted buying habit, that is, they do not buy the right ones but only buy the expensive ones.

If Zhou Liwen's price is set too low, it will backfire if it is not good, from the perspective of historical events, let alone 66, even if 106 is added, I am afraid it will still not be able to stop those trendy young people who like to chase the trend.

Everything is similar to Zhou Liwen's expectations, when the Or company announced the price and officially disclosed the performance and software functions of this tablet one by one, not only did not scare off consumers, but aroused consumers' strong desire to buy.

Whether it's one end of the Pacific or the other end, people are talking about the product, and many are waiting for the official launch.

But at Or, as the release period approached, the U.S. headquarters building was lit up every night, and the company's executives led by Bill were making final preparations.

"Gentlemen, we are about to work a miracle, and when this number is reduced to zero, this miracle will be born in our hands" Bill stood with great ambition, pointing to an electronic wall lined up at the front of the conference room, where an Arabic numeral danced, the number decreasing by second, and now 17 days and 2 2 hours, 3 minutes and 6 seconds before the final countdown to zero.

As Bill's words fell, there was a cheerful laughter and whistles in the conference room, all of whom were the middle and high-level elites of Or, and everyone showed lingering tiredness on their faces, but they were still full of energy.

After almost 2 months of preparation, we are finally facing the final time slot. A large amount of advertising money investment and all-encompassing network virus marketing methods, so that the product of Or tablet has been deeply rooted in the hearts of the people, according to market research, consumers are interested in buying a very high share, and from Europe, Japan, China and other countries and regions to collect information, they are very good so far.

"Paul, Yu's beautiful" Bill stretched out his thumb and praised Paul, the director in charge of marketing, Paul smiled and said: "This is my job, but Bill, I heard that Jobs is planning to trouble you, do you need me to introduce you to a few bodyguards?" ”

"What? Paul, don't you tell me you're going to quit your promising job and start a security company? If that's the case, it's a shame, and it's not easy to find a competent supervisor at such a critical juncture. Bill asked in surprise, and the two sides made a look of regret, which immediately caused everyone to laugh.

Paul listened with the same great joy, not paying the slightest attention to what was said, and whistling playfully below.

"Let's give up on your unrealistic thoughts." Bill smiled and said: "Besides, it's you who is in charge of the market, and if Apple wants to make trouble, of course, it will settle accounts with you first, as for me, dear Paul, don't worry about me for the time being." Below there was a burst of laughter, Or's unexpected marketing completely disrupted Apple's Ipan project plan, Silicon Valley can't hide secrets, Or's senior management heard that Jobs is in a very bad mood these days, and even scolded the heads of various departments at the company's internal meeting.

However, it is not surprising that the two companies launched similar products of the same type, and Or not only led Apple in technology, but also unexpected in marketing methods, making Apple, which was not prepared at all, feel like a slap in the face.

Before Apple's Ipan promotion plan began, Or's marketing was already overwhelming, and it was fierce.

If Apple's Ipan project plan is still carried out according to the original plan, not only will it not be effective, but it will even be ridiculed by the industry.

According to the news, Jobs has temporarily halted Ipan's promotion plan, apparently waiting for Or's products to be launched.

Although this can temporarily avoid the edge, no matter from which point of view, it has completely fallen into disadvantage.

Now, Jobs can only hope that Or's product has technical or hardware flaws compared with his own Ipan, and only in this way can his iPad catch up and make a comeback.

However, this expectation can only be extravagant, and Or's top brass is well aware that their products are only better than Apple's Ipan.

"Okay gentlemen, we still have a lot of work to do, Jack, you are in charge of the North American store, what are the preparations now?" A shrewd middle-aged man reported the progress of his work, the Or company currently has stores in the United States, Canada and other major cities, plus some large shopping malls in-house stores, a total of more than 136, this is a huge network, you must know that only a year ago, this number is only a fraction of the current one, and there is such a result today is completely Jack's efforts.

After listening to Jack's report, Bill nodded with satisfaction, asked a few more small questions, and after Jack answered them one by one, he asked the secretary to record them for the record.

Next, he asked some questions about logistics, storage and transportation and other links in other people in charge, and after listening to everyone's reports, Bill's expression became more relaxed, and it seemed that everything was going very well.

"I have a question" Just as Bill was about to end the meeting, senior manager Henry asked: "According to the plan, the products must be in place in the last week, but at the moment all the goods are still in China, and not a single container is seen at the port." But as you know, from the port in China to the west of the United States, the shortest time is about 10 days, if you add the time of customs clearance, delivery and intermediate logistics transit transportation, how to calculate it will also take two weeks. But Bill, now that we have 17 days left, I'm worried about whether this problem can be solved, and if it can't be solved, it will affect our overall plan, and then we will not have a miracle, but the ridicule of the whole world. Bill frowned, thought for a moment and nodded, "This is indeed a tricky question, so let's deal with it as soon as possible and give everyone a satisfactory answer." ”

"Okay, in that case, I'll be fine." Henry nodded and sat down, and Bill asked who had any opinions, and seeing that everyone had no other opinions for the time being, he announced the adjournment of the meeting.

Leaving the conference room, Bill returned to his office, it was now night in China, but Bill hesitated a little but still picked up the phone and dialed Zhou Liwen's mobile phone.

"Bavc, I'm Bill, and I'm so sorry to disturb ......you at this time." After the phone was connected, Bill told Zhou Liwen about the questions raised by Henry, Zhou Liwen smiled after hearing it, he told Bill that everything was planned, the factory had begun to pack, in order to ensure the transportation time, Zhou Liwen had asked Guo to arrange a special line ship to be shipped directly to LA and then sent to various regions in North America in the form of ME.

If there are no accidents, it will be completely processed in about 2 days. In addition, considering the possible changes, Zhou Liwen also prepared air transport as a backup.

Hearing these replies, Bill smiled, so that he could not worry. Subsequently, I chatted with Zhou Liwen about some other things, especially about the final arrangements for the company's stock listing.

The call took about half a day, and it was already more than one o'clock in the evening when Zhou Liwen hung up the phone.

At this time, he didn't feel the slightest sleep, thought about it, lit a cigarette, and then dialed it to Sha Zihao.

Sha Zihao was sleeping in a daze, and the phone at the bedside rang several times before he picked it up. When he heard Zhou Liwen's voice, he was stunned for a moment, and then immediately sobered up.

"Uh-huh...... Okay, I understand, don't worry, I'll keep an eye on this matter myself...... No...... I'll keep you in...... Okay" hung up the phone, Sha Zihao lost his sleepiness, turned over and got out of bed.

"What's the matter, Lao Sha, what time is it and you haven't slept yet?" His wife rubbed her eyes and sat up when she felt the movement and asked.

"I'll go out for a trip in the company, and you can go to sleep."

"What time is it? Do you still go to the company in the middle of the night? Can't go at dawn? ”

"If I can wait until dawn, I need to be in such a hurry? It was a call from Dong Chou just now, he didn't sleep, I slept with a fart, don't worry, I'll come back when I'm settled. Sha Zihao put on his clothes and replied, and then hurried out the door.

Sha Zihao's newly bought villa is not too far from his factory, and the road conditions are good at night, so it took ten minutes to drive to the factory.

Seeing that the boss came to the factory so late, the security guard who guarded the door hurriedly opened the gate to let the car in. After parking the car downstairs, Sha Zihao walked quickly to the building, although it was the middle of the night, but because of the production plan, the foundry had already been rotated, so the factory was still hot.

Finding the manager and production supervisor on duty, Sha Zihao inquired about the situation of stocking, and when he understood the situation, he asked the people below to make arrangements immediately, and at the same time called Guo Tao in the factory, and when he learned that Guo Tao had gone to the port area, he finally put his mind at ease.

Speaking of freight, Situ has helped a lot this time, if it were not for his several ships to join Guo's, Zhou Liwen's logistics arrangements would definitely not be so easy to solve.

It's good to have your own shipping company, and of course you have to cooperate with the port area. However, there is no problem with Kuo.

With the cooperation of Sha Zihao and Guo Tao, it only took two days to load all the containers onto the ship, and when the ship left the port and headed for LAl Port, they finally breathed a sigh of relief.

If Zhou Liwen's guarantee to Bill is about the same, when the last week comes, the goods will arrive at LAl Port, and the Or company, which has been prepared for a long time, hurriedly cleared the goods through the developed railway and road networks in North America and sent them to various places.

Of course, some areas are relatively remote and can only be transported by air, although the cost is higher, but it is still worth it.

In the last three days, the preparations are basically ready, whether it is Zhou Liwen in China, or Bill and Liao Yuancheng in the United States, even Chambers and Wells Fargo, as well as the entire IT industry, they are all paying attention to the official launch of Or.

It is clear to everyone that once this product is successful in the market, Or will not only be the leader in the smartphone industry, but also a well-deserved giant in the IT industry.

Whether it is a competitor, a beneficiary or a bystander, they are all looking forward to the outcome, and even the news media are preparing follow-up reports like a chicken shot to grab the first-hand news.

But no one expected that on the last day of the day, that is, 48 hours, in New York, Los Angeles and other big cities in North America, a few young people with tents suddenly appeared at the door of the Or store.

By the last hour, there was a long queue in front of Or's largest store in New York, and young people with tents, horses, and sleeping bags abounded, and these young people were happily getting together to talk about their expectations and yearning for the product, and when night came, they even had a party on the spot, so that the police department even sent police to maintain order so that nothing happened.

Journalists who smell fishy are certainly not far behind, and from the first person to do so, they have flocked to the site, bringing cameras to broadcast on the ground, and one media outlet even used a helicopter to take aerial footage in the air, making it as lively as if it were going to the Olympics.

News reports show that not only the United States, but also Vancouver in Canada, Tokyo in Japan, major cities in Europe, as well as Xiangjiang and several large cities in Chinese mainland also have this incredible situation.

(Ask for a ticket, ask for a ticket!)