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However, before the T-K Group could catch its breath, something happened that made the T-K Group even more difficult.

The news that T-K Group is suspected of exaggerating publicity and promotion, false publicity, advertising violations, and other publicity methods that violate regulations, and achieving high growth through advertising bombardment has been widely reported by the media.

Many regions have been warned, suspended or revoked for infringement of consumers' portrait rights, exaggerated efficacy, failure to approve documents, etc., and their distributors have also violated the rules many times.

As a result, T-K Group's products have been removed from the shelves on a large scale.

And the industry, the public, also caused a fierce controversy.

The Health Care Brand Association of Z Country said that with the health care brand industry, which is becoming more and more popular, the relevant departments will also increase the supervision of this aspect, put an end to false advertising, exaggerated publicity, illegal promotion and other marketing methods that violate the regulations, and safeguard the rights and interests of consumers.

Therefore, the number of ways to promote through advertising is no longer suitable for the health care brand market in country Z.

This undoubtedly dealt a heavy blow to the T-K Group.

T-K Group's sales are mired in a storm of fines, warnings, orders to stop sales, and revocation of advertising approvals.

In the end, they were subjected to a heavy backlash from the huge publicity and promotion.

Sales are in a crazy form, constantly declining, and the sales myth that was once created in country Z fell to the altar in an instant, and was deeply involved in the scandal of the company's reputation and product image.

Gu Junlin couldn't help but exclaim: "I didn't expect that the defeat of the T-K Group was so simple, and it was between us, and I was worried about you, so I sweated hard." ”

Warm and elegant, this trick is to retreat as advance.

Avoiding the edge of the T-K Group, in fact, he has been secretly watching the T-K Group's every move.

The T-K Group's advertising campaign is overwhelming and too aggressive, and there will definitely be some illegal moves, but the people don't know about it, and the officials can't hold them accountable.

However, once it is known, it is a scandal.

Wen Ya said lightly: "In fact, in country Z, bombardment promotion and propaganda are the norm, like the "no gifts for this year's holidays", "eat the same to make up for five things", "don't be too thin!" "And so on, this kind of propaganda has also created a terrible sales myth, and these companies, every year for exaggerated publicity, false promotion, advertising violations, warnings, fines, etc., but they are still standing."

In country Z, the public's perception of a product and a brand is understood through the popularity of advertising and the size of publicity, and everyone subconsciously believes that if the advertisement is big, wide and good, the product will be very famous and the product quality will be good.

Therefore, in recent years, bombardment advertising has almost become a powerful tool for corporate marketing.

Indeed, this method can occupy the market in a short period of time.

However, at the same time, not everyone is able to control it, because if you can't quickly occupy the market and use the product to grasp the hearts and minds of consumers, then you will soon fall off the altar.

T-K Group is a prime example of this.

Ling Qingxuan gave a thumbs up to Wen Wenya, she admired Wen Wenya's scheming methods: "T-K Group is not one of those companies in country Z, their products have been controversial since they were listed, and the huge publicity and promotion can indeed allow them to quickly occupy the market in a short period of time, but as outsiders, they forget that they must first gain a firm foothold in the land of country Z." ”

If you can't get a foothold, you won't be able to stabilize the market.

It's easy to be pulled off the altar.

It's a shame that Wen Wenya can come up with this kind of means of killing people with a knife.

It's so clever.

Wen Wenya nodded: "The moment T-K Group launched its TCM health care products, it was already doomed to his fiasco. ”

TCM healthcare brands are not something they can do if they want to.

Orchid company market operation, only to completely gain a firm foothold in the market, so that the product is deeply rooted in the hearts of the people, why T-K Group, think that by virtue of the influence of Orchid company's traditional Chinese medicine health brand in the market, it can quickly occupy the market?

It's just a dream.

Zhou Tianyu sighed: "The T-K Group, which is as strong as a tiger, is being played with by you in the palm of your hand, and has no power to resist. ”

It is true that T-K Group has been imprisoned and fallen from the sales altar due to publicity and promotion violations, but this does not mean that T-K Group has failed.

According to the warm and elegant temperament, the most violent storm is yet to come.

Wen Wenya smiled slightly: "You will know in two days." ”

She sold a pass.

Before that, she boasted in the health care brand guild that it would only take seven days to defeat the T-K Group.

Five days have now passed.

There are still two days to go.

Xu Tongxuan put her warm and elegant neck around her: "How long is your brain, the intelligence is outrageous, so that we, as friends, feel a lot of pressure, I finally understand, why everyone says that people who are too smart have no friends." ”

She couldn't help but think that today, when her grandfather looked at the report in the newspaper, he sighed that the victory of Lanxin Company has been decided, and the scenery of T-K Group's world-famous large enterprises has also come to an end, and it will also completely fall into the dust on the stage of international competition.

With the power of one person, a small company, vertical and horizontal, the existence of a behemoth, sure enough, the back waves of the Yangtze River push the front waves!

Grandpa has never praised a few people in his life.

Warm Ya is not one of them.

Wen Wen Ya was speechless for a while.

Ye Feiyu said: "It is said that they are not the same people, they don't enter the door of the family, Xinya and Si Jiu are simply a natural pair, Si Jiu...... Tut-tut-tut......"

She even suspected that Xinya's scheming methods were actually taught to her by Si Jiu.

I have to say that Ye Feiyu has the truth.

Wen Wenya hurriedly said: "Hey, I said you should be more leisurely, don't pull everything on him, he didn't provoke you." ”

According to past experience, every time they mentioned Si Jiu, there must be no good words, and all kinds of jokes with no lower limit are simply a headache.

Han Mofeng smiled and stared at Wen Wenya's slightly open collar, a faint red mark, ambiguously imprinted on the end of her collarbone, he reached out and pulled his collar, and said with a playful smile: "Eat secretly, remember to wipe your mouth!" ”

Everyone instantly understood what he meant, looked down the warm and elegant collar, and couldn't help but laugh ambiguously.

Wen Wenya's cheeks burst red, and then she found the kiss mark on her collarbone, and hurriedly pulled her collar and said confidently: "Whoever ate it secretly, it was obviously above board." ”

Si Yiyan is her fiancé, and she needs to eat secretly. ”

"Oh-"

The sound of everyone's coaxing was full of ridicule.

Wen Wenya realized that her words were too open and bold, and her cheeks were red for a while.

[It's about to be 515, I hope to continue to hit the 515 red envelope list, and the red envelope rain will be able to give back to readers and promotional works on May 15. A piece is also love, and it must be better! 】