Chapter 273: Each has its own scheme
With Sony and Nintendo's price cuts on console platforms, console sales for both companies have been climbing. In particular, Nintendo's price reduction is particularly staggering, basically losing tens of thousands of yen for every Wii U sold, which has won Wii a lot of popularity.
In addition to the recent activities of Mythical Qihang Electronics, the price of the game has dropped by two to three percent, and the price of the Xbox console is still maintained at the level of $499, and there is no intention to reduce the price of competition, which makes some players feel very disappointed.
There is no big move in the mythical Qihang Electronics, Sony and Nintendo, in addition to the price reduction, have also started overwhelming publicity, and even in Huaxia, where video games are not very popular, you can see the promotional advertisements of these two companies from time to time.
"PS4 brings you the supreme visual feast, choosing PS4 is to choose the most cost-effective, the most superior performance, the most games to choose from, the world's most selling console platform, there have been hundreds of millions of players who have made the same choice as you!"
This is the advertising slogan of Sony's latest advertisement, and the domineering words expose their ambitions.
"WiiU, play the best game at the lowest price, what are you waiting for? The WiiU promotion has been launched, with the price of WiiU reduced by 25% from the original price from the original one, and two games from 2014 to any game included in 2014, and all users will get 7% off the first three games they purchase. ”
Nintendo is also menacing, with the idea of not succeeding to become a benevolent person to the extreme, many players have switched to the Wii platform when they see such a favorable price of Wii.
Sony and Nintendo's taking advantage of the danger has aroused the anger of many Chinese players, and this mutual hatred between Japan and the Chinese people will not be able to resolve for a while, and Japan's forcible occupation of the Diaoyu Islands has triggered a wave of national boycotts of Japanese products in the past few years. This time the scale is much smaller, and many Chinese gamers have posted everywhere on the Internet asking players who are ready to buy the console platform in the near future to boycott Sony and Nintendo, and choose Xbox, because now Xbox is already considered a domestic product, and the performance is a little better than PS4 and WiiU.
In the past, we didn't have a product that we could get our hands on, so we had to pinch our nose to play Japanese games Japanese electronic products, and now Huaxia itself has products that are not worse than Japan, why can't we support domestic products?
There are even extreme players who are preaching: "The people who buy PS4 and wiiu are not Chinese, because they are not patriotic!" ”
There are also many netizens who left messages on the official website and official Weibo of the Mythical Group, asking Mythical Sailing Electronics to respond quickly to deal with the impact of Sony and Nintendo, and even offered suggestions for Mythical Sailing Electronics.
Most of these ideas were conceived by players with enthusiasm and were not of much value, but it was true that there were a few ideas that won the favor of the higher-ups of the Mythic Group and dealt with them accordingly.
Of course, not all players in Huaxia are the kind of people who blindly support domestic products, except for a few fans who were originally Xbox, most players are neutral and do not have much inclination. However, these people all said that if they want to buy a console platform, Xbox will be their first choice.
There are also a small number of players who are hardcore Sony fans or Nintendo fans, most of them are relatively wealthy people, these people don't care about money, they only care about the game experience, and in their hearts they only think that the game console produced by Sony or Nintendo is the real game console platform.
In the face of the surging tide of players on the Internet, this part of the people responded calmly: "Now that China has joined the WTO, all products, including games, should be fair competition, rather than using the so-called narrow nationalist hijackers to buy domestic products." Today's domestic products are really not flattering in terms of quality, the so-called domestic products are pasted on the shell with their own LOGO, and how many of the core components are localized? Take Xbox as an example, CPU, memory, graphics card, these things can be produced by domestic manufacturers? Don't tell me anything about Loongson, if this girl is used as the core of Xbox, you won't be able to play a good game. Besides, can you take care of other international products that I'm willing to buy? It's really salty and don't worry about eating radish! ”
Immediately, some players jumped out to accuse these guys who have no patriotic feelings: "In vain, you are still the elite of society, and you don't even know what the definition of domestic products is, I really don't know how you can get to this point." Let me tell you, the so-called domestic products do not mean that all parts and components must be localized to be called domestic products, this is the narrowest definition! Nowadays, the definition of domestic products is that no matter which country's product is originally a product, as long as it is acquired by our Chinese manufacturers, it is a domestic product! ”
Many players followed this player's post and paid their respects to this player.
"The landlord is so right, I used to think that only all of them are domestic to be considered domestic, but now after reading the landlord's words, I know that I was too narrow before, give a good review!"
"The landlord said Li Jufu, praise one!"
"I don't know how to feel it, leave my name before the fire!"
"The landlord said slightly, I will occupy a position, this post will be hot!"
"My friends and I were stunned, it turned out that the real domestic product is like this!"
"The Boeing Company of the United States produces more than 10,000 parts of passenger aircraft, which are produced by more than 70 countries, and the final assembly is completed in Seattle, which is an inevitable trend of economic globalization. If we still hold the old idea that all parts must be produced ourselves, then we will inevitably be eliminated by history! ”
"Worship the landlord, the landlord asks for a ......"
……
After a few days of silence, Mythical Sailing Electronics launched a global campaign to trade an old Xbox 360 or Xbox for the latest version of the Xbox one. Xbox and X Exploitation 360 subsidize the price of $100 to $250 depending on the level of newness, with a maximum of just over $300 and a minimum of $250 in exchange for a brand new Xboxone.
This kind of trade-in activity is not uncommon in China, but it is still less used in foreign countries, because foreign players, especially in Europe and the United States, use the game console if the problem is bigger, they will directly buy a new machine, and the old machine will be sold to the scrap recycling station. As we all know, the labor cost in Europe and the United States is the highest in the world, and the maintenance cost is frighteningly expensive.
If you go to the waste recycling stations in developed countries in Europe and the United States, you can find a lot of electrical appliances that can still be used, and some electrical appliances or machines are sold to the recycling station just because they are used, and these appliances and machines can actually continue to be used.
This strategy of Mythical Sailing Electronics made many gamers who are still using Xbox360 immediately choose to exchange their old consoles for the latest Xboxone, and Xboxone sales have also increased dramatically, from 200,000 units per month to 880,000 units in just one month, and this number continues to increase.
Sony and Nintendo were dumbfounded by this trick of Mythical Sailing Electronics, they could sell consoles at a low price or even at a slight loss, but they really didn't dare to use this method of killing a thousand enemies and losing eight hundred to fight against Mythical Sailing Electronics.
If they do, their company's board of directors will be in turmoil.
The advantages of an independent company like Mythical Group are apparent, because most of the shares are concentrated in the hands of Li Haoyu alone, so for any decision made by Li Haoyu, the people in the company can only follow the right to make recommendations.
If you want to make trouble, there is no door!
However, Sony and Nintendo, who are not vegetarians, immediately responded by accusing Mythical Qihang Electronics of using this method to replace the good parts of the old Xbox 360 with the Xboxone, so as to achieve the purpose of saving costs.
The response from Sony and Nintendo immediately sparked an uproar**, with many gamers demanding that Mythical Sail Electronics disclose the use of the recycled Xbox 360, and the US judiciary is said to have intervened in the matter.
Mythical Sailing Electronics responded quickly, this part of the recovered Xbox360 and Xbox was sold to the Mythical Yuqing Charity Foundation for fifteen US dollars each, these old machines will all be shipped back to Huaxia, and the machines that can still be used will be donated to children in poor mountainous areas together with LCD TVs by the Mythical Yuqing Charity Foundation after the test, which is used to teach and broaden the children's horizons.
If it cannot be used, the intact parts of the machine will be disassembled and reassembled, and after testing, they will be donated to schools in poor mountainous areas, and all the remaining waste will be sold to waste recycling stations.
Mythical Qihang Electronics also showed a contract signed with Mythical Yuqing Charity Foundation to ensure its authenticity, and Mythical Yuqing Charity Foundation also announced its cooperation with Mythical Qihang Electronics, and declared that this kind of charitable activities will continue regardless of the cost.
Mythical Sailing Electronics and Mythical Yuqing Charity Foundation have also received widespread praise for this, and even many players directly donate their old consoles, not allowing Mythical Sailing Electronics to subsidize the one or two hundred US dollars, they are not short of that money, and what they value is the spirit of Mythical Yuqing Charity Foundation to contribute wholeheartedly to charity.
Philanthropic organizations such as the Bill & Melinda Gates Foundation, the Ford Foundation, and the Rockefeller Foundation have also donated $1 million each to buy Xboxone to donate to schools in the mountainous areas of China.
PS: If nothing else, today is the third watch, and the third one will be released at about nine to ten o'clock in the evening, and it will be sold again to sell cute rolls and ask for flowers and tickets for stamps!