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And Jobs's die-hard fans came forward to leave a message to defend:

"Idiot! You won't understand the genius shijie, don't compare Steve with Bill Gates, if it weren't for Microsoft's windows plagiarism of Jobs's Macinetosh system, now you should all use Apple computers! ”

On Facebook, because of this topic, the incentive dispute began, and when the influence gradually fermented, this was very good news for Apple and Luen Mei, and even Jobs himself received calls from many suppliers asking: "Steve, what new product is Apple Formula developing~?" You can't forget us~Be sure to ensure our supply~"

Jobs was also surprised by this situation, and Jack Beasley, Apple's head of publicity, excitedly explained to him how strong the effect was:

"We didn't spend a dollar, but now millions of people know that we are about to release epoch-making new products, such an advertising radiation effect in the past, we had to invest at least more than 8 million US dollars in publicity, but now it is completely free, and this effect is still continuing~~"

In this regard, Jobs can only smile bitterly, the more successful Li Xiaole's online community marketing is, the more he himself is put on the table, Facebook is really a magical thing, those who have never known each other, just because of their ID posted a few messages on it, and then replied to them a few words, these people become as if they are very familiar with themselves.

Even after Apple's internal employees have added his Facebook, the eyes of him are no longer so fearful, is this a good thing or a bad thing? Jobs pinched his eyebrows in confusion and shook his head, for the first time he had a feeling that someone was in control, Li Xiaole seemed to be far more powerful than he imagined.

During this time, Li Xiaole's life was very leisurely, and he took advantage of his free time to talk to Han Sanpin, who had not seen him for a long time.

"Xiaole~ Congratulations on your successful acquisition of Luen Mei, but don't worry, everything has to be slow, don't be in a hurry, I know some bosses of Chinese cinemas, if there is a problem with the distribution of your movie, I can help you contact the small-scale release first." Han Sanpin comforted him on the phone, obviously knowing that his life at MGM was not easy.

"Don't worry, Uncle Han, I'm measured." Li Xiaole hummed: "I heard that my dad has been arranged by you to go to work in Zhongying, and you will have to worry more in the future~" He lived quite comfortably in the United States, but he felt that his parents felt a little guilty, after all, there was no one to take care of them when they were far away.

"Don't worry, your dad is living a comfortable life now, I really want to praise the Korean girlfriend you found, not only does you keep your company in order, but the most rare thing is that she is also very filial, and often goes to see your parents, you must grasp this kind of good object~" Han Sanpin joked with a smile.

"She's so virtuous?" Li Xiaole couldn't help but smile, when she talked to Ha Ji Won on the phone before, she didn't mention anything, it seems that she has done a lot of things silently behind her back, but it really looks like her style, she is babbling on the surface, but she is very understanding behind the scenes, as long as she doesn't drink...... Then there are no problems.

After a period of early topic development, the next step was to enter Li Xiaolejihua's official "Weibo marketing", in other words, to find someone to "spread the clue of the answer" on Facebook.

To this end, Li Xiaole mobilized the only 10 or so people of Luen Mei Company, asked them to sign a non-disclosure agreement, and asked everyone to sign up for Facebook with a real-name authentication ID, and their task was very simple, that is, to reply to some pictures in Jobs's message.

"Ah, these things of Jobs, I have seen them in the movies of our company~! Let's take a look at the photos I posted, it doesn't look like it~~"

"Oh my God, did we get a sponsorship contract from Apple? How can there be these things in our movies. ”

More than a dozen people used different IDs to post screenshots of the "Life Remote Control" trailer everywhere, and marked in red circles the clear appearance of those vague machines posted by Jobs on Facebook.

Immediately, the attention of Jobs's hundreds of thousands of followers on Facebook began to slowly expand, like the comments to these IDs, those employee IDs of Luen Mei Company were like rockets, and they all squeezed into the top 50 of this month's list of follower growth, and everyone wanted to know what it was like to beat this tricky Jobs.

The editors of major IT information websites were also keenly aware of the heat of this topic and began to use page news to describe this event;

Eddie Moore, a senior editor at Silicon Valley Information Network, published a related article.

"Recently, Apple CEO Steve Jobs became the number one celebrity on Facebook, because he announced that Apple is about to release a great and epoch-making product, and he posted a lot of pictures on Facebook that seemed to be hinted...... And also promised to give a lottery to netizens who forwarded the information on Facebook on the day of the post.

According to our analysis, it is impossible for Apple to produce Mars rovers and vehicles, most likely one of the mobile phones, please note that the phone is very peculiar, it doesn't look like there is a keyboard, and it is not a slider, I think it is very likely that Apple has developed a new mobile phone that uses a stylus, but what epoch-making features he has, we don't know yet.

However, what is surprising is that the vast number of netizens with magical powers found that Apple's devices appeared in an upcoming movie at the same time, and in the picture below, the mobile phone held by the actor is the pattern posted by Jobs on Facebook. ”

This article is not an advertorial article of Lianmei, and there is no mention of "Life Remote Control", but it quickly circulated on the Internet, after all, it is a professional analysis, and soon the little trick of "Jobs" was exposed, and netizens suddenly realized that they kept asking "Jobs" on Facebook.

When everyone felt excited to finally get the answer, they didn't know that this was the effect that Li Xiaole deliberately created, and the main purpose of this kind of Weibo marketing was not to make the blogger seem unfathomable, but to have a mutual interaction with netizens.

If at the beginning, Li Xiaole announced on Facebook: "Apple is about to release a smartphone." Then this topic will only be hot for two days at most and will begin to subside, and as it is now, if netizens discover it by themselves and spend their own efforts to find the answer, people will enjoy the pleasure of this kind of decryption, and they will think "~Wow~ I'm smarter than Jobs, and he still wants to fool me~! A sense of victory.

This kind of Weibo marketing seems to have no logic, but in fact, each step is carefully designed by marketing masters, or it will not become the mainstream means of marketing for many Internet companies.

As soon as Li Xiaole gets home every day, he starts to turn on his computer to see how many people follow his messages on Facebook, and select the valuable ones to reply.

"Steve ~ Is the new product that phone? Don't try to lie to us~!? ”

"Well, you all guessed right~~"

"Jobs, how did you, the guy who makes computers and Walkmans, change his career to make mobile phones? Don't you know that Nokia and Motorola are just as powerful as Microsoft!? You idiot~"

"Are they awesome? I think it's because I didn't join the industry~"

"Steve~~ I like that phone shape so much, it's a work of art, can you send out the detailed picture parameters, weishenme he doesn't have buttons, what size is his screen!? Can you tell us? ”

"I can only tell you, wait for the day of the press conference~"

After interacting with netizens on Facebook every day, the publicity effect has spread more and more, and the number of fans has accumulated from more than 30,000 at the beginning to 340,000 at an astonishing speed.

Of course, most people couldn't wait, and with the help of a few "enthusiastic bloggers" from Luen Mei, they all quickly found the website of "Life Remote Control", and all found the picture of the mysterious mobile phone from that trailer.

This trailer was also put on YouTube, and the click-through rate soared exponentially, accumulating more than 70 million times in just one week, and jumped to the 17th place in the total click list.

Those netizens who are not interested in the IT industry suddenly found a film with a super high click-through rate, and many people clicked on it with curiosity, and then they saw Matthew's belly "tongue-shaped" fat fanning up and down, as well as the magic remote control that can control everything, and all kinds of hilarious shots made them laugh.

Below the Youtube message, many people are asking "Which company filmed this~?" Looks good, when will it be released. "It's so interesting, the remote control that controls everything, it's hilarious to think about." "Who knows when it will be released, I want to go to the cinema to see it~"

And many jishu houses, the focus is completely different, they are all amazed by the high-tech content of the futuristic machinery inside, Apple's creativity makes them re-report......

And among the countless comments below the video, there is a jishu master who doesn't know what physical algorithm to use, from the size and light and shadow of other references in the video, he calculated the size of the mysterious mobile phone, and after giving a long list of calculation formulas, he announced loudly: "This mobile phone released by Apple, the screen is 3.5 screen, no need to thank you~"

The puzzle that has haunted countless people's dreams has been solved like this~!