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"This kind of Facebook interaction on the Internet is a kind of psychological propaganda, every step of the rhythm must be on the right foot, the first time you have to arouse the interest of netizens, like a serial drama to attract them, let them stare at you quietly, always looking forward to the answer." Li Xiaole carefully explained this propaganda method:

"You have to give netizens room for imagination, throw the puzzles to them one by one, release some clues, and those netizens who think they are smart will take the bait, curious about what you sell, and start to constantly challenge you and expose you, this kind of interaction will make the influence of the topic more and more huge.

For example, if we want to promote the iPhone, but we can send the rover first, just send a blurry picture first, and then write a Weibo 'Guess if we are Apple's new product in May', I'm sure that there will be countless netizens who will forward this message soon, saying that Apple's conjecture of inventing a new era of cars, and the discussion in the online community will make your Facebook popularity explode~~

And then you're sending a clear picture of the rover, so that those who guessed it suddenly dawned, and those who didn't guess were amazed, and then you sent a second item like that unmanned aerial vehicle, and according to this model, you have to keep the rhythm during the month, release all the technology products that appear in my movie, and at the same time include the iPhone, remember one requirement, the product features are not mentioned......

It's absolutely impossible to think of the function of the iphone just by looking at its appearance, people will ignore it, and then you announce that these technology products will be in my movie, to create momentum for the movie, and a week later you are doing your press conference, and then to surprise everyone, and we will both get unexpected publicity effects......"

Jobs couldn't help frowning frequently after listening to Li Xiaole's words, he is a marketing master in the industry, and he has always been known for daring to say and do, but he doesn't think that Li Xiaole's propaganda jihua is of any use, but he feels that this is a heavy burden for himself, Zuihou thought about it again, or shook his head:

"Li, forgive me, I don't quite understand this way yet, so let's do it, as long as you can keep the information of your iPhone strictly confidential and not be exposed, I am willing to give you my Facebook account, and you will carry out this promotion."

"It's for the best." Li Xiaole shrugged his shoulders, he also saw that Jobs thought this way was bad, which can't be blamed on Jobs's rigid brain, because in this era, no one can realize how powerful the online community is, although Facebook has caused a lot of momentum now, but most people still use him as a tool for dating and chatting, and they don't realize his commercial value at all.

And Jobs will definitely not know that in a few years, there will be a company called Xiaomi in China, there will be a person named Lei Jun, who will play this set of Weibo marketing is rotten, and even beat the sales of iPhone in a short period of time (a certain month), in China, Weibo has not yet matured This set of marketing can not be done, but the influence on Facebook is deep enough to penetrate the hearts of the people, which is also the most critical basis for Li Xiaole's Weibo publicity.

Well, since that's the case, then let me do it myself, after closing the video, Li Xiaole quickly opened Facebook and looked at the interface...... Well, although there are some differences, in fact, the core function is similar to Sina Weibo, but after logging in, he couldn't find where the number of followers and fans was displayed for a long time.

"What are you looking for, I'm familiar with this, you can ask me." Scarlett looked at Li Xiaole at a loss for a long time, and finally spoke up.

"Didn't you say it sooner?" Li Xiaole glared at her and gave her a blank look.

"Do you know how to be polite, do you beg me? Please, I'll tell you. Scarlett said with her hands on her chest, looking like she was ignoring it.

"If I make trouble again, I'll let you post nude photos on Weibo......" Li Xiaole squinted his eyes and looked at Scarlett's towering breasts wrapped in a tight woolen sweater.

"How dare you ......" Scarlett turned her head to look at him angrily, and suddenly turned to Li Xiaole's shoulder with a flattering smile and said: "Oh, is it just a joke~ Why be so serious, No, you click with the mouse to see if the number of followers is here?" It's only more than 5,000 people, which is far worse than my 30,000 people~ I thought this sloppy man was amazing~"

Li Xiaole looked at this account information, and couldn't help but shake his registered in August last year, and he didn't say a word, no wonder no one paid attention to it, Li Xiaole thought for a while, and typed a few words on the screen to send a message: "Hi, I'm Steve Jobs, I'm here." ”

"That's it? Don't you talk about it, send a photo or something? Scarlett looked at him with disdain, this guy just said a set, it turns out that he doesn't know the rules of playing Facebook at all, netizens like the intuitive revelation of photos.

Li Xiaole leisurely picked up the water cup in his hand, took a sip of water, and said, "Wait." ”

"Do you expect someone to pay attention to a piece of information like this that is not nutritious...... Wait, is there really someone~? Scarlett was halfway through her speech when she noticed that the number of followers on Facebook was starting to grow, and then she saw someone replying below:

"Steve Jobs is actually coming to Facebook~~!" "Oh my God, Steve, why did you come here, I thought you were so busy that you didn't even have time to drink water~" Jobs...... Is this true? "This must be fake." "Idiot...... It is real-name authentication. ”

The following comments are almost all refreshed at a rate of a few per second, and many real-name verified Facebook celebrities, such as Microsoft designer Mike Hill, and Google North America promotion manager Joe Hart have replied below, attracting more attention.

And in Scarlett's stunned, in just five minutes, the fans of this account broke through the 10,000 mark in a straight line.

"Damn...... Only 10,000? Li Xiaole looked at this number, and scolded very depressedly, thinking that when Huang Zhang of Meizu Company posted his first Weibo, he reached the attention of 50,000 fans in five minutes, how could Steve Jobs only have this person...... Nima~ That Huang Zhang must have bought a zombie fan ......!!

"What the hell is this sloppy man......?" Scarlett watched the number of followers on Jobs' account continue to refresh, and she couldn't figure out the situation at all.

"Top ten, yours." Li Xiaole turned his head and looked at her calmly.

From this day on,Li Xiaole began to carry out his Weibo promotion jihua,First of all,He asked Lei Ting to make an official website of "Life Remote Control",The structure of the website is very simple,It's basically some introductory text and pictures,There are also some films,It's not promoting anything"This is Apple's new product sponsorship movie",There is no information at all,Not to mention publicity,There is no mention of any related topics about Jobs,Mobile phones,Any related topics about future machinery,Everything is basic movie information。

The focus of the website is actually the trailer, which uses high-speed editing to completely include Apple's domestic technology products, but it's just in the background, and it's hard to find without careful observation.

This thing sounds silly, both MGM and Sony think that the production of a movie website should at least have a well-known actor like Scarlett as a promotion center, and the fact is that the website has been set up for a few days, and the number of people who have visited it is very small.

The relative publicity of "The Lion into the Sheep's Mouth" is overwhelmingly carried out in the major film print media, and the posters at the door of various theaters are overwhelmingly promoted, and the advertising radiation is almost second only to "Spy in Spy 3" in the same period, and the popularity of "Life Remote Control" can be described as pitiful.

At this time, Li Xiaole was not in a hurry on Facebook, using "Jobs" to start all kinds of "tricks", first posted a hazy picture of a Mars rover, which made those netizens who were fascinated by it shout: "Qiao Gang mainly changes the automotive field~~" and then released a quadcopter two days later, which made everyone stunned.

"Can you guys guess which one will be our new device that we're about to release? Please forward this message and I will select 50 of the people who will retweet it and give each person one free on the day I release this product. ”

As soon as the information about this question sentence on Jobs' Facebook and the lottery was issued, it immediately became a message forwarded by countless people, although there was little hope, but everyone dreamed of getting a Mars rover, a quadplane...... One of these things.

In fact, Apple has already successfully developed these things, but the transformation of high-tech into everyday devices for civilians is completely two concepts, and netizens have begun to impatiently guess what new devices Apple is about to release, and even many anxious netizens have started to abuse Jobs on Facebook.

"Jobs, this bastard~! What else do you sell, just say no, who the fuck has the kung fu to play a guessing game with you! Netizen "Ace of Spades" left a message, feeling that he had been fooled.

"I think Jobs is going to release a new iPod, at most it is to add a camera function, or it is waterproof and scratched, my iPod fell and the glass screen shattered!! What new products to promote, it is better to do a good job of the old version of the iPod service~! Netizen "Cobra Commander" left an angry message.

"Steve Jobs is famous for his love of bragging~! Back then, he said to Bill Gates, 'What kind of PC market did we carve up', Apple's market share is only 3%, and Microsoft is 97%~~~ He dares to brag, and this time it must be a blind blow~~ He also changed Shijie's products~ Microsoft is not as arrogant as him. Netizen "Pentium Washing Machine" left a message sarcastically.