Chapter 350 Scene 350 If you want to do it, make it big
Shareholder Shi Dongming knocked on the table and coughed dryly: "Director Li, I want to remind you that your application quota has exceeded the standard, and the upper limit of the group is 40 million." ”
"The system can be changed at any time." Suddenly, a low and hoarse voice interrupted him, and everyone was stunned, and Yan Jie, who turned his head with old eyes down.
"Director Li naturally has his reasons for doing this, let's listen to him quietly first." Yan Jie looked at those who were eager to speak, and lowered his voice, his old face trembled slightly, but there was an indescribable majesty, and everyone who was holding back their stomachs suddenly seemed to see the Yan Zong who was calling for wind and rain again, and immediately lowered their heads.
Several directors also looked ugly and did not dare to speak out.
"I'm not applying for an additional $20 million in issuance funding out of thin air." Li Xiaole saw that the situation had stabilized, so he said lightly:
"This is a telegram sent by the Organizing Committee of the Taiwan Golden Horse Awards, "Let the Bullets Fly" was shortlisted, Best Director, Best Adapted Screenplay, Best Film, Best Cinematography and Best Actor, Best Supporting Actress, Best Editing, Best New Actor, Best Visual Effects, Best Styling Design, a total of ten nominations."
Everyone in the conference room, including Han Sanpin, was stunned? Ten nominations for the Golden Horse Awards? Isn't "Let the Bullets Fly" a comedy movie? How did it get the favor of the judges of the Golden Horse Awards, who have always favored literary films?
In China Film Group, being nominated for a film award is one of the most important reasons to increase distribution funds, and Li Xiaole's move is indeed accurate.
"I've gotten Coca-Cola, Lafite, and China Mobile to replace advertising contracts." Li Xiaole motioned with his eyes to ask the staff to hand the copies to the directors: "The total is 112.7 million." ”
Shi Shidongming, Liu Xiaoheng, and Fu Guocang all trembled in their hearts when they heard this, and quickly flipped through the copies of the contract to make sure that Li Xiaole did not lie to them, they all took a deep breath, looked at the people next to them, and saw the same surprise in the eyes of others.
In fact, there is no difficulty in replacing the form of advertising, the real difficulty is that if the theater party does not sign the relevant cooperation agreement, they can choose to skip these advertisements at the screening, because they are the offline channel and have no obligation to help the film producer promote.
What is shocking is that this contract has the signatures of the heads of the eight major theater chains, indicating that they agree to broadcast the opening advertisement of "Let the Bullets Fly", which shows that Li Xiaole's influence in the circle has reached an incredible level.
These directors figured this out, and then looked at Li Xiaole's eyes were completely different, and they suddenly understood that Li Xiaole was transforming from a pure director to an excellent distribution producer, just like Zhang Weiping and Wang Zonglei.
They don't know that in fact, Li Xiaole is far from being as strong as he is now, and it is very simple for him to get this contract, because the rectification movement that is still in the industry has not passed, and the theater chain is still in danger for everyone.
So when Li Xiaole asked to broadcast a replacement advertisement, the eight major cinema chains sold him a favor as a matter of course, and they didn't want to end up with Yan Fusheng.
Li Xiaole used a small trick to borrow strength in a specific period, and the effect was perfect.
"And we're going to have a big premiere, which will be held at the Workers' Stadium, and I've already contacted the Workers' Stadium."
Li Xiaole continued to say his own propaganda jihua, and everyone's minds suddenly began to pause, and the premiere was held in the Gongti, which has a capacity of 15,000 people!? Isn't this Li Xiaole crazy~!?
"I agree, Director Li's application." Yan Jie slowly raised his hand, and his voice was very firm.
"I will fully cooperate with Director Li's propaganda work." Jiang Wen, who has never expressed his position, also coughed dryly, although he has no right to vote, but his statement can make everyone present understand that the relationship between Jiang Wen and Li Xiaole is monolithic, if he wants Li Xiaole to do nothing, then he Jiang Wen will not stay in Zhongying.
"Good~! I also agree, the distribution cost of 61.5 million, and proposed that the premiere of the Gongti should be coordinated by all departments of the group, we must make this premiere bigger and do a good job, so that people from all walks of life, as well as the leaders of those departments, can see the courage of our China Film Group, the leader of the Chinese film industry. ”
After Han Sanpin finished speaking, he also raised his hand lightly, swept over the others with a sharp and deep gaze, half of them quickly raised it, and the other half hesitated for a moment before raising it very reluctantly.
The directors suddenly realized in their hearts that no one could stop Li Xiaole's Jihua, with Han Sanpin and Jiang Wen, plus Yan Jie's support, Li Xiaole, the director of the small studio, no one could move anymore, because they had made a mistake before, mistakenly thinking that Li Xiaole was Han Sanpin's descendant, but they didn't find that "Li Crazy" itself had become the symbol of China Film itself.
When the meeting was dismissed, everyone who unified their thoughts chatted about their work arrangements and left the conference room, Han Sanpin walked to Yan Jie, who had difficulty getting up alone, but couldn't stand up several times because of old age and frailty, reached out to help him under his armpit, and helped him up.
"Mr. Yan......" Han Sanpin looked at him with gratitude on his face,
"Sanpin~ You still haven't changed, your temperament is too gentle." Yan Jie held the cane with one hand, squinted at Han Sanpin and sighed, and patted him on the shoulder:
"You sit in your current position, you have to be able to control people, it's not enough to let them respect you, you have to make them afraid of you, you have to learn to thank the old man more......"
"That's what Mr. Yan said." Han Sanpin looked a little ashamed, and his mood was extremely complicated, he put Yan Jie in the air, he didn't expect him to have such a big influence, he was indeed too far behind in terms of background.
"I'm old and useless, I just want to watch the factory get better and better." Yan Jie held his cane and walked slowly, but halfway through, he turned around and muttered: "Resurrection will always come back, when the time comes, you can find something for him, let him live a good life, don't let him mess around anymore." ”
"Mr. Yan, don't worry." Han Sanpin nodded affirmatively.
Yan Jie trembled and held his crutches, signaling that Han Sanpin didn't need help, and walked slowly towards the door, muttering softly as he walked: "He'll be back...... It's only a few years, and I'll be back soon......"
Looking at Yan Jie's old back, I don't know that Han Sanpin has been holding the center of the earth but now he feels extremely down-to-earth, and he can't help but shake his head self-deprecatingly in his heart, I really didn't expect that after fighting for so many years, the most reliable one is still this enemy.
The funds are in place, so that Lei Ting, who has been extremely nervous, finally returned to her usual state, and the publicity offensive of "Let the Bullets Fly" was carried out overwhelmingly under the implementation of the 4A-level advertising company she assigned.
In the 4th ring of Chu and Zhejiang, there are always 4,500 street signs, and all the magazines and media on the market only bought more than 200 together, and Lei Ting made 1,500 street signs become a large poster of "Let the Bullets Fly".
On the other hand, on the Internet, the theme of "Ma Fei Gang Occupies China" was carried out in nine major cities across the country, for which Lei Ting let his fellow hackers set up a special theme website for Ma Fei Gang, through blogs, QQ groups began to hold various online and offline activities, focusing on emotional communication with netizens.
Li Xiaole and Jiang Wen have become Lei Ting's efficient use of human props, the two first showed their faces in Chuzhejiang Metro and Wanda Cinema, holding the Tencent QQ brand, and then using hired extras to wear mahjong face masks and take photos with fans.
After a while, Li Xiaole and Jiang Wen appeared together in the special program of CCTV's five sets of "Football Night" to talk about football, and then read the advertising words of CCTV's five sets under the blue screen for nearly an hour, and the senior management of the sports station agreed to make a column of "Top Ten Let the Bullets Fly (Heavy Artillery Bombardment)" in the "World Football" program in return.
Turning her head again, Lei Ting planned the activity of "23 bandits hijacked Li Xiaole in the subway, and Jiang Wen asked him to donate blood to support public welfare", for which Li Xiaole and Jiang Wen also lost 400cc of blood donation each.
After coming back, Li Xiaole scolded justifiably: "You are a vampire...... but when Lei Ting cooperated with the sexy action of licking his tongue and pushed him to the bed, after a night of lingering, there was no more complaints, one drop of sperm and ten drops of blood...... In this way, donating some blood is really nothing.
It's just that Jiang Wen, who harmed the innocent, was dizzy and weak for a week because of this blood donation......
Under the carpet publicity of major cities, the premiere date of "Let the Bullets Fly" is getting closer and closer, and Li Xiaole doesn't know if this is the root of 200 million people who know "Let the Bullets Fly", but theater trailers, posters, TV commercials, tidbits, outdoor advertisements, magazine covers, personnel interviews, 、...... He himself can see the news of "Let the Bullets Fly" through various channels, as long as he doesn't live in the deep mountains and wild showers, I'm afraid it will be difficult to know the information about the release of this movie.
And the real highlight is the premiere, Lei Ting has the advertising team she controls in the Gongti to plan the movie viewing celebration, in order to maintain a sense of mystery, basically did not reveal much to him, the party, only know that the cost of this premiere is about 20 million, but under Lei Ting's operation, the money spent on China Film does not exceed 10%, most of which are sponsored by sponsors.
The ticket price for the general premiere is around 120-180, and the ticket price for the premiere of "Let the Bullets Fly" that Li Xiaole saw on the Internet has 5 categories, the lowest is 380, and then the mid-range is 580, 880, 1180, and the ticket price of the VIP seat in the front row reached an astonishing 1680 yuan, which made him feel smacked, and the 5189 tickets sold out in just one week were all sold out, which made him finally experience the magic of marketing~