Chapter 1587: Let Him Jump First!
In response to the press conference of T-K Group, the price reduction measures once again dealt a heavy blow to T-K Group, and Orchid Company and NBJ also further controlled the hearts of consumers.
At this point, the peripheral war formulated by Wen Ya ended perfectly!
However, T-K Group, a world-renowned large enterprise that has been established for many years, has experienced experience, and is powerful, so it is naturally impossible to be hit by the peripheral war formulated by Wen Ya and have no power to fight back.
On the contrary, the stronger the enemy, the more intense the T-K group's means of response.
Therefore, T-K Group changed its advertising strategy and first launched the first phase of T-K Group's promotion, including the image of T-K Group, product introduction, etc.
T-K Group's advertisements are very well done, quite shocking, and the story is so strong that anyone who sees their ads can't help but look twice.
This is something that domestic companies and the advertising industry can't do anyway.
Wen Wenya has to admit that T-K Group's response plan is quite clever.
She is almost certain that when the second and third phases of T-K Group are promoted, they will definitely be able to kill her peripheral offensive in seconds and further disintegrate the consumption mentality of consumers.
Wen Wen Ya couldn't help but feel that the enemy was really strong!
"Miss Wen, as far as I know, the second phase of the promotional video of T-K Group will be in full swing in a week, T-K Group is determined to teach us a lesson this time, how do you plan to deal with it?"
Lockson was quite worried.
Creative planning, advertising production, how can country Z not be as good as foreign countries, this is the shortcoming of country Z, so the acquisition of enterprises in country Z by foreign-funded enterprises, advertising war, has always been invincible.
I'm afraid that after the T-K Group's propaganda and advertising are in full swing, they will be pulled back by the T-K Group because of the peripheral war.
Wen Wen Ya said lightly: "I have long guessed that T-K Group will use advertising warfare to attack us and impact the health care brand market in country Z, and we are also guarding against their move, let them jump first, I will let them fall into hell in an instant when they are most proud." ”
The T-K Group has money, and they don't dare to face it head-on.
However, the people of country Z have brains, and frontal assault warfare is not good, so they turn to flank attack warfare, peripheral warfare, guerrilla warfare, and the sword goes sideways, and they are caught off guard.
At the beginning of the civil war, the great leaders set a gradual peripheral strategy of encircling the cities from the countryside.
When our army suffered a fatal blow from the Nationalist Army, the leadership made the Long March, a great decision, to break out of the enemy's encirclement from the flank and smoothly join the strategic deployment of the division.
Luo Desen listened to the coldness in the girl's voice, and a coldness arose in his heart: "What are you going to do?" ”
In the market battle with T-K Group, Orchid has already dominated everything, NBJ seems to be facing off with T-K Group, but it is NBJ who is really matched.
This girl is smart and magnificent, scheming, and her strategies are amazing.
Wen Wenya smiled: "Elder Luo just watch, I will personally cut off all the propaganda offensive of the T-K Group, so that they will lose all their money." ”
Advertising has always been the most money-consuming, and T-K Group wants to break out of the encirclement of their peripheral warfare, which means that they have to spend more financial, material and energy on advertising, re-operate the company's reputation and establish a brand image.
Luo Desen frowned slightly and said: "NBJ at all costs and T-K Group head-to-head, now it is a little unsustainable, the previous success of the peripheral war, appeased those dealers, logistics providers, for our actions, they are quite cooperative, but now T-K Group's advertising strategy comes out, they have some hearts floating, after a while, it is estimated that I can't suppress the situation, your action still has to speed up." ”
In this world, the most stable relationship is always an alliance of interests.
When NBJ was proud of the health care products market in country Z, those people were not the same faces as they are now.
Wen Wenya said: "Don't worry, I won't put you under too much pressure." ”
Wen Wenya knew that Luo Desen had his concerns, and now it was NBJ who was hit head-on by the T-K Group, and Luo Desen was worried that she would deliberately slow down the response to the T-K Group, thereby consuming NBJ's strength and making NBJ no longer competitive in the market.
In this way, in the future, Orchid will win the T-K Group, and Orchid Company will be the well-deserved No. 1 health care brand in country Z.
Not only is there no threat from the previous five companies, but even NBJ is not competitive in the market.
Rodsen's heart relaxed slightly: "I'm waiting for your good news." ”
hung up Luo Desen's phone and made an appointment with Ling Qingxuan to meet.
"Xuanzi, lend me a few directors and stars, you don't need to be too famous, but you must be talented, your appearance must be high, and your acting skills must be good, I want to invest in shooting a few advertisements, and the advertising costs will be paid according to your company's standards."
Warm and elegant straightforward explanation of the meaning.
Ling Qingxuan said solemnly: "Who are the two of us, as long as you say a word, I will send it to you immediately, but the cost is as good as my friendship." After speaking, he shook the bangs in front of his forehead: "Let's not lack that money!" ”
T-K Group launched a comprehensive general attack on the health care brand market in country Z, and Wen Wenya, as the behind-the-scenes boss of Orchid Company, is under tremendous pressure to fight against T-K Group with NBJ.
As a successful businessman, Ling Qingxuan knows better than anyone that declaring war on foreign acquisitions, financial resources are one of the keys to determining victory or defeat, and consuming financial resources is also the most commonly used means of foreign acquisitions.
Orchid's financial resources must be extremely tight now.
Wen Wenya shook her head and said: "That's not good, my brother still has to settle accounts, we have been friends for so many years, I can still let you lose money, the money is still paid, you give me a 20% discount!" ”
No matter what she does, these friends fully support her, and she naturally won't really lose her friends.
Ling Qingxuan also understood her temperament, and did not insist superfluously: "Then it's decided." ”
What Wen Wenya admired most was Ling Qingxuan's non-muddy temperament, and laughed: "Another day, I will definitely say a few more good words for you in front of Feifei." ”
Ling Qingxuan's thoughts of chasing Ye Feiyu were clearly revealed, but it was a pity that Ye Feiyu couldn't look down on Ling Qingxuan's swinger brother's style, and sneered at Ling Qingxuan.
Ling Qingxuan barely knelt down for Wen Wenya, and put his hands together: "Great mercy and compassion, Miss Wen, who saves the suffering, you finally know that you have pity on me, a believer who is deeply trapped in the red dust and cannot extricate himself, my gratitude to you is like an endless river." ”
He has been chasing Ye Feiyu for more than two years, but Ye Xiaoniu has always been honest with him.
Wen Wenya and Ye Xiaoniu have a good relationship, she says one word, and he says a hundred, a thousand, ten thousand.