Chapter 267: Boost Abilities
Zhuang Bi is not only busy with the decoration of the store, but also busy with the cooking skills of the restaurant, which can be described as very busy. Pen, fun, and www.biquge.info
The most important thing is the opposite restaurant, which will be renovated soon, and it is estimated that it will be open during this time. I see that the employees on the opposite side are almost recruited, and I often see some people training.
The investors of the opposite restaurant are Li Bo's father, Li Yuanqing, and the head chef Xiaohu. The first step of the plan is to poach all the people around Qin Yan. Although a certain goal has been achieved, some people are not very optimistic about the restaurant opposite, thinking that they are a new restaurant, after all, there is no business at the beginning.
But Li Yuanqing is really wealthy, and in order to sprinkle all the hatred on Qin Yan's head, he has resorted to many strange tricks.
Fortunately, Qin Yan has many years of experience, otherwise, she would have really been killed by someone this time. In addition, after Zhuang Bi came to the restaurant, he also brought some customers to the restaurant. Although the customers maintained by the head chef Xiaohu and Li Minglan were lost, it did not put the restaurant in a desperate situation.
About 60% of the customers of the entire restaurant are maintained by Qin Yan, but fortunately, Qin Yan has a sense of crisis, and at this moment, the restaurant is still operating.
Li Yuanqing heard from all sides that Qin Yan still had a certain amount of influence in the local area, and thought that it would not be an overnight thing to defeat Qin Yan, so he thought of some other methods.
First, Li Yuanqing spent a lot of money to hire several top chefs.
Second, he also hired a professional marketing team.
……
Anyway, all the high-level talents that Li Yuanqing can invite go to this town to join in the fun.
A few days later, their restaurant opened, and it was very lively, and the whole street was full of people. And at the entrance of the restaurant, a stage was also set up and celebrities were invited to help.
This kind of star effect did have a bombing effect, and it took advantage of the first day, making Qin Yan's restaurant unusually deserted.
According to the content of the event, the celebrities will help for 3 days, and as long as they spend a certain amount of money or get a membership card, they can take photos with the stars.
Not only is the front of the restaurant very lively, but the air is full of hot air balloons, and direct planes are invited to do publicity, etc.
Such a position simply surpasses all the businessmen who have never seen it before.
Zhuang Bi saw that the opposite side was so lively, and Qin Yan's restaurant was so deserted, so he said, "Sister Yan, I'll go over and have a meal to see how they taste?" ”。
Qin Yan felt that this was really a good way, after all, Zhuang Bi had gone through a period of training and practice, as long as he had eaten the dishes, he probably knew how to fry them, as long as he knew the recipes of other people's stir-frying, the rest would be easily known.
"You go over and have a look, change your clothes by the way, and then bring one or two people over," Qin Yan said.
Zhuang Bi changed his clothes, dressed up more handsomely, brought one or two salesmen who had just been recruited, and walked into the restaurant opposite.
However, in the restaurant opposite, there are too many people in line, and it will be really difficult to eat for a while, so some people have a membership card, purely to take photos with celebrities.
Zhuang Bi waited for a while, finally waited for a vacant seat, and then ordered some special dishes.
When the dish came up, I tasted it and it felt really good.
At this time, Zhuang Bi thought of the system: Do you know the steps and recipes for such a dish?
System Assistant: What's wrong? Do you want to steal someone else's secret recipe?
Zhuang Bi: I'm not talking about stealing, I'm talking about where you can learn it. You just have to tell me, or if you can buy it with money.
Assistant: Money can make a fool of the devil, but it would take millions for you to buy a recipe like this.
When Zhuang Bi heard such a number, he felt that these millions, where could they be gathered! Even if Qin Yan is willing to take it out, she may not believe that there is such a formula!
So he said: Can't I crack these formulas through my own efforts?
Assistant: Absolutely. The recipe for cooking, like the password you set, needs to be cracked, and it is estimated that it will take two or three years.
Zhuang Bi was even more surprised, if a recipe takes two or three years to crack, after two or three years, I don't know if the restaurant is still open. I thought that I still need to buy it with money, and it is faster.
Zhuang Bi: Otherwise, I'll buy it with money.
Assistant: It's good to buy it with money. The key is that the two stores have the same taste, and there is no contrast. I suggest that you have your own characteristics and don't blindly copy others. There are flaws or strengths and weaknesses in everything. With so much time spent imitating others, it is better to improve your own skills and find characteristics.
First, you don't have as much money as others.
Second, your team can't compete with others for the time being.
Thirdly, the design style of your store is not as good as others
……
Although it is inferior to others in many aspects, there are still some shining points worth carrying forward. For example, in terms of material selection, in terms of service, as well as in terms of employee treatment, etc. After all, it's communication between people.
Of course, after all, restaurants are a taste industry, and cooking is still put first. But it's not absolute, as a human being, there are still certain feelings, and I hope you think more about your feelings. While the dishes are okay, come out of a characteristic of their own and win.
Zhuang Bi listened so much, thinking of this feature, not immediately knowing, asked: Is it necessary to do a market research first, and then step by step to improve the quality and service?
Assistant: Yes. Nowadays, the pace of society is developing too fast, many people are in a hurry to enjoy a good meal, although they can wait for a happy mood at the time, but after leaving this restaurant, others can still remember your goodness. And next time I will come to consume, even if it is a success.
For example, meat and vegetarian food, some people like to eat meat, but it does not mean that there is no market for vegetarian food. Just because some people like to eat a vegetarian diet doesn't mean that no meat is eaten. In short, vegetables and meat are still indispensable. The meaning of this is that people can't just love one store, and only after comparing each other and feeling a little satisfied with the store, will there be a trace of thought.
Zhuang Bi seemed to understand a little bit and asked: In this way, is it the same as falling in love?
Assistant: What you said is very vivid, doing business is like falling in love, only wishful thinking can last long. Of course, it is necessary to "grow old together", only to constantly communicate, through customer feedback, step by step to improve the quality of the store. Although it is impossible to make every customer fall in love for a lifetime, if you do this, you can at least get everyone's recognition, and you can do it with your heart to fall in love, which is much more reliable than those external things. Originally, people live in a similar fantasy world, and only by constantly finding some sense of existence, customers have a place to go.