Chapter 560 . miscalculation
"This is good, it is convenient for the people." Sun Xuefeng nodded, "I also supported the construction of Songshan." ”
"I will also step up my publicity efforts, put advertisements on TV networks, distribute leaflets, give discount coupons and shopping cards." Huang Wenbin said that as long as the reputation is hit, Huang Wenbin doesn't care at all if he spends more money on publicity or something. This is not only to promote shopping malls, but also to promote the real estate project Emerald City. This kind of large-scale real estate project, spending hundreds of millions of dollars on publicity, is nothing at all.
"If money is tight, just say it." Sun Xuefeng said, "You are engaged in domestic trade to find a way for the vast foreign trade factories in our provincial capital, and the municipal government is your strong backing." However, I see that you are all products of the Shengong Group here, and the products of other factories should also be introduced. ”
"I'm talking." Huang Wenbin said with a wry smile, "They lost a lot of money last time, and they didn't feel at ease." ”
"What's wrong with this, isn't it just renting your shop to sell things? Paying money with one hand and delivering goods with the other, such a simple thing, there are still people who refuse to give face? Isn't the rent too high? Sun Xuefeng asked, "Now that it's just beginning, there may not be any business, don't raise your rent so high, and wait until it's popular in the future." ”
Of course, things are not so simple, foreign trade factories change careers to domestic trade, and it is not enough to move foreign trade goods as they are. First of all, it has to be reproduced and marked according to the domestic size, and then the label and instructions must also be redone, which is a lot of money. Moreover, if you change your career to domestic trade, you must not use the original brand, and the style used cannot infringe on other people's copyrights and patents. Then you have to obey Huang Wenbin's brand strategy, produce according to Huang Wenbin's requirements, and accept Huang Wenbin's inspection.
Huang Wenbin himself felt that this was a very reasonable request, and those guys felt that this was equivalent to being a supplier to Huang Wenbin, and Huang Wenbin had to formally sign a contract and place an order to give a deposit. Although Huang Wenbin still has a lot of cash, it is not such a trick, so the two sides are deadlocked.
Of course, on the surface, Huang Wenbin still had to say: "Secretary Sun is right, I'll talk to them." ”
"But if someone doesn't know how to lift, you don't have to worry." Sun Xuefeng said.
Huang Wenbin sweated when he heard this, how can he not worry, whether he wants to check people's environmental protection and family planning, or fire and tax payment, the business is still in business, and there is no need to involve the government. Originally, Huang Wenbin could make a lot of money by himself, and with the supply of those people, he wouldn't make much more, so why hurt them, as if Huang Wenbin forced Liang to become a prostitute. He hurriedly said, "Secretary Sun, don't use it for the time being." As long as our shopping mall is hot and the goods can be sold, they will naturally join in. ”
"But can it be popular at this time?" Sun Xuefeng asked, "The expressway has not been repaired yet, if it is repaired in half an hour, it can be said that the traffic is convenient." It's going to take 45 minutes anyway. Those road builders are also useless, they haven't been opened to traffic for so long, and if they were opened to traffic a few months in advance, wouldn't it be right now! ”
It's not just right, Huang Wenbin even if he has time to build a house, and before rushing to open to traffic, he will make the shopping center hot first, and wait for the road to be repaired before he can promote the Emerald City on a large scale. Otherwise, the road will be repaired and large-scale propaganda will be opened, and people will come over to see what they want, and they will have to drive half an hour back to the city to buy vegetables, who will live here. Not only shopping malls need to be repaired, but also hospitals, schools and so on must be repaired to make them attractive.
You must know that in order to establish the image of a high-end residential area at the beginning, Huang Wenbin's price for the Emerald City is only available in the city center. Although Huang Wenbin's plan is to sell slowly and wait for the real estate market to completely detonate before selling in large quantities, a good start is half the battle, and if the first impression is that the price is inflated, it will be half the effort to reverse it in the future.
"The road has been built very quickly, and more than half of it has been repaired in a year." Huang Wenbin said.
"It's still slow," Sun Xuefeng couldn't do anything about it, "It's not a festival now, if there is a big festival, send some shopping coupons, and you can always gather some popularity." Now...... May Day has passed, and then we have to wait for the Mid-Autumn Festival and National Day. There is only one Children's Day recently, but there is no way to give benefits on Children's Day. ”
"It's sure it won't be very popular in the first few days." Huang Wenbin has long been mentally prepared for this, you say a new area far away from the city center, and there is no factory company residence nearby, as soon as the door is opened, it will be popular, who believes it, are the patrons all aliens, "These days, do you do a good job of publicizing the total shopping coupons, and the free bus will open in a few days, and it will be a weekend, so many people will definitely come." ”
When the time comes, Huang Wenbin will send shopping coupons for free, and then send food and beverage coupons, all of which are limited to Saturday and Sunday. Even if no one really comes, Huang Wenbin will come over by himself, and then call the TV station to shoot a news, he is not afraid that he will not be able to create an atmosphere.
"That's good." Sun Xuefeng said, "I wish you a prosperous business and a wide range of financial resources." ”
"Thank you, Secretary Sun." Huang Wenbin said, "It will definitely work this time!" ”
The words are very beautiful, but in fact, Huang Wenbin is not confident. This shopping mall has never appeared in his previous life, and it is completely a new thing made by Huang Wenbin. Can you make money by running an ultra-luxury shopping mall here? This is not prescient, and no one can cheat, but it is really facing ordinary consumers to do the biggest business.
Sure enough, the next day, Huang Wenbin found that he had completely miscalculated - on the first day of the official opening of the Shengong Group, there were crowds of people everywhere, and before the official opening of the door at ten o'clock, the people who came had already blocked all the nearby roads. When the gate opened at ten o'clock, people poured in, and in a few minutes it filled all the floors. The people who came are not a wave, from the city to Songshan on the main road, the traffic is endless, most of them are private cars, as well as buses, a car will come dozens of people, looking at the company's chartered car. It didn't take long for all the nearby parking spaces to be filled, and even the paid underground parking lot was full.
Not only Wangding, but also very prosperous, people come one by one, one shop by one, sweeping the past, clothes, shoes, bags, belts and so on are almost sold out of stock, among which the best-selling is the ugly sportswear designed by Huang Wenbin himself, this kind of sportswear in addition to the big name during the earthquake, many victims are wearing sportswear on camera. Therefore, online sales are very hot, but Huang Wenbin thinks that this is because customers have not seen how ugly this sportswear is, and they will definitely not buy it if they do see it. Unexpectedly, consumers saw it face-to-face today, and they actually bought thousands of sets at once.
Many people don't buy a set, but a dozen sets of more than a dozen sets, and even some people buy a pack of packs, this pack is fifty sets, and they are all big with it. Huang Wenbin couldn't help but be curious, so he changed his clothes and came down to inquire what was going on.
"How many more are these emerald tracksuits?" (Because the sportswear is too ugly, Ding Shishi insisted on refusing to call the Xi Shi brand, so she had to call the Jade brand.) )
"How much do you want! How much do you want? ”
"How much do you want, how much do I want!"
"Damn, I still have dozens of packs here. Fifty sets in a pack! Available in all sizes! How much do you want. ”
"It's all about it, I'm a clothing wholesaler, many people ask me to buy this jade clothing, I can't find it anywhere, I'm going to die. Fortunately, there is finally an official version today, and the price is still so cheap. Quick, how many do you have, give me fifty packs of various sizes! Hey, I said I'm so wholesale, you should give me a wholesale price! ”
"There are not so many goods here, you pay the money first, and go to the factory to pick it up after paying the money. If you are willing to pay the shipping fee, we can send it to you for you. ”
"It's okay, hurry up and collect the money!"
Of course, it's not all wholesale, and some people buy it to wear it themselves, "Husband, this jade sportswear is really a personality." ”
"It's so individual, it's very practical, you see so many pockets, and it's sturdy, you don't need to bring a bag."
"Buy, buy, buy, give me twenty sets, three sets of large, four sets of small, and the rest all medium!"
"I think it's a little ugly."
"Ugly is ugly, but ugly has personality. Besides, everyone buys it, and we must buy it too. ”
"Running all the way here, do you want to go back empty-handed? Of course, buy, buy, buy. ”
"I'm wearing a big one and a little small medium one, so don't you have any other numbers?"
"This dress is only three sizes: large, medium and small."
"I can't help it...... Bring me ten sets. ”
It's not just the jade sportswear, but other things are also selling out. "****, this is a real cowhide, it's really cheap, in the Feilong Shopping Center, any brand that I haven't heard of costs three or four hundred, and here it costs one hundred and fifteen! Half cheaper! ”
"Isn't this a brand I've never heard of, and I don't know if it's real cowhide."
"Go, Emerald card! Have you ever heard of it? It's really unheard of, I used to do foreign trade, and I couldn't buy it if I wanted to. I haven't seen it on TV many times, and everyone praises the good quality, how can there be fake. I heard that this brand is famous abroad, and it sells for hundreds of dollars a piece. ”
"Famous? Is it true? ”
"It must be true, my cousin met it when he traveled abroad."
"It's a few hundred dollars abroad, why is it only one hundred and fifteen here? Besides, why do I feel like this skin has a scar? ”
"We're from the place of origin, that's why it's so cheap. What's wrong with scars, only if there are scars does it mean that it is genuine, what does a live cow look like, how can there be no flaws, and it is not artificial leather. I tell you, if you don't understand, you have to learn more, don't talk nonsense and make jokes. Look at this raw material, that is the best quality first layer of cowhide, and then look at this workmanship, this stitch, this copper buckle, this zipper, are the best! ”
"Is it really that good? Buy, buy, buy! ”
Huang Wenbin felt stunned when he heard it, he shouldn't have called Tuo to play today, could it be that Tuo who was invited this time was too dedicated and came to familiarize himself with the environment before he went to work? Of course, there are scars on the real cow, but it does not mean that the one with the scar is the real cow, and the cattle raised to eat meat and skin are all pampered, and they are not bullfighting, how can they be covered with scars.
The reason why this batch of goods is so good is because the price of foreign orders is low, so they can only use these cheap cowhides, so the price can be so cheap. As for the suture tube mouth zipper or something, of course, it is very strong, cheap leather bags, that are really to be used, unlike LV What is used to load B, not to make a strong point.